Mission & Vision

Our Mission Statement

Nestls mission, in the words of our founder Henri Nestl, is to: ...positively influence
the social environment in which we operate as responsible corporate citizens, with due
regard for those environmental standards and societal aspirations which improve quality
of life. -- Henri Nestl, 1857.

Our Vision & Value

To be a leading, competitive, Nutrition, Health and Wellness Company delivering
improved shareholder value by being a preferred corporate citizen, preferred employer,
preferred supplier selling preferred products.
Nestl Pakistan subscribes fully to this vision of being the number one Nutrition, Health,
and Wellness Company in Pakistan. In particular, we envision to;
Lead a dynamic, passionate and professional workforce proud of our heritage and
positive about the future.
Meet the nutrition needs of consumers of all ages from infancy to old age, from
nutrition to pleasure, through an innovative portfolio of branded food and beverage
products of the highest quality.
Deliver shareholder value through profitable long-term growth, while continuing to play
a significant and responsible role in the social, economic, and environmental sectors of
Pakistan.

Mission, Vision & Values

Our Mission
Our Roadmap starts with our mission, which is enduring. It declares our purpose as a company and
serves as the standard against which we weigh our actions and decisions.

To refresh the world...

To inspire moments of optimism and happiness...

To create value and make a difference.

Our Vision
Our vision serves as the framework for our Roadmap and guides every aspect of our business by
describing what we need to accomplish in order to continue achieving sustainable, quality growth.

People: Be a great place to work where people are inspired to be the best they can be.

Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy
people's desires and needs.

Partners: Nurture a winning network of customers and suppliers, together we create mutual,
enduring value.

Planet: Be a responsible citizen that makes a difference by helping build and support
sustainable communities.

Profit: Maximize long-term return to shareowners while being mindful of our overall
responsibilities.

Productivity: Be a highly effective, lean and fast-moving organization.

Mission & Vision

Mission
At Microsoft, our mission is to enable people and businesses throughout the world to
realize their full potential. We consider our mission statement a commitment to our
customers. We deliver on that commitment by striving to create technology that is
accessible to everyoneof all ages and abilities. Microsoft is one of the industry leaders
in accessibility innovation and in building products that are safer and easier to use.

Vision
"Our vision is to create innovative technology that is accessible to everyone and that
adapts to each person's needs. Accessible technology eliminates barriers for people
with disabilities and it enables individuals to take
full advantage of their capabilities."

Bill Gates, Chairman, Microsoft Corporation

Mission & Vision

Mission.
The adidas Group strives to be the global leader in the sporting goods industry
with brands built on a passion for sports and a sporting lifestyle. We are committed to
continuously strengthening our brands and products to improve our competitive
position.

Vision
To Enhance Social and Environmental Performance of the company and the
supply chain, Thereby improving the lives of the people makings our products.

VISION & MISSION

Our Vision
The fact that we are in business since 1956 and are family-owned is the cornerstone of
who we are and why we are different from the competition.
"We Treat You Like F.A.M.I.L.Y."
Family Treatment
Attitude is Key
More than the Customer Expects
Individual Attention with Enthusiasm
Like an Honored Guest
You make the Difference

Mission Statement
We will provide our clients with the best customer treatment experience. We will underpromise and over-deliver in all we do. We will sell and service our products with the
highest quality and integrity. We recognize that the greatest asset in achieving our
Mission is the individual effort of each employee.
All of our staff will be indoctrinated with our vision. Further, they will be asked to define,
and therefore to understand, what their role in the accomplishment of that mission is.
Their own definition, from a customer's point of view, can then be applied in their own
personal job description on a daily basis.

Submitted By :
Bilal Sarwar
Submitted To :
Madam Komal
Subject :
Marketing Management
Class :
B.Com 4th Semester
Roll No :
HICSGD13B.Com56

Heritage International College Sargodha