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The Royal Bombay Yacht Club * Bombay Sailing Association * Colaba Sailing Club
Official Venue Sponsors : Indian Navy Watermanship Training Center
February 6, 2006
To,
We would like to offer a youth based sporting event to promote your organization
and its brand. The planned activity and media tie ups will provide fairly wide spread
exposure to your organization.
The Venue: The event will be conducted off the Indian Navy
Watermanship Training Center (INWTC) Jetty. Boats will be
launched from the above jetty and the sailing area will be
between Oyster Rock and Sunk Rock, south of The Gateway
of India. The INWTC boating facilities had been constructed
to host the 1982 Asian Games. After the Asian Games many
international events have been sailed from these facilities.
The venue therefore has all the trappings to conduct an event
of truly international standards.
Scope of the event: The event is of National level. The results of this event will
determine the Indian Contingent to the Asian Championship to be sailed in Taiwan.
As in the past Championships, the event will be well attended with a strong fleet of
over 40-50 young upcoming participants. The Championship will also serve as the
first round of Selection Trials for the Asian Games 2006, to be held in Doha.
Media Coverage: The event will be extensively covered by both the Electronic media
as well as the press. This coverage would cover all the cities from where participation
is expected.
Daily Sponsors: Every days events will carry a different sponsor and prizes and
certificates will be given away to all performers of the day, prominently displaying
and announcing the sponsors organization. The press coverage and releases will
prominently display the sponsors name/product in the form of both mention in the
results as well as reference to the event. (The event happenings of the Coastal
National sponsored by <name of organization/product) The prizes on that day will be
announced and carry the name of the sponsor.
Visiting Personalities: At the prize distribution we will bring in different
personalities every day to hand over prizes and witness the race. These would be
prominent personalities from the sports arena, services, industry and even the
entertainment industry. The personalities would be of the caliber that would interest
the press.
Web Site Exposure: A special web site will be launched atleast 6 weeks prior to the
event. The web site provides online registration, details of event, accommodation
available, notice of race and any other information that would be required by a
participant or his parents. During the event daily updates on race results,
photographs of the event and any other happenings of the event. We also provide
live links to other sailing sites in India and abroad. This sponsorship would also
include banners on other sailing sites affiliated to the event. A link to your corporate
site would be provided too.
Communications Partner: The communication sponsor will provide mobile and land
line communication in the form of a help desk/counter.
Media Partner: A prominent media partner alongwith a PR company will be
appointed to ensure adequate coverage.
The cost of sponsoring the entire event would be in the range of Rs 10, 00,000.00
We have however broken the same into smaller sponsorship modules. We are also
open to any corporate ideas that you may have in line with your organizations
marketing and promotion plans and policies.
We look forward to a personal meeting to explore sponsorship avenues.
Cyrus Heerjee
Event CEO
Sponsorship Modules:
Coastal Nationals 2006 Mumbai
Sponsorship Costing
Sr No
1
1.1
1.2
1.3
1.4
1.5
1.6
1.7
1.8
1.9
2
2.1
2.1
2.2
2.3
2.4
2.5
3
3.1
3.2
3.3
3.4
3.5
3.6
3.7
3.8
3
3.1
3.2
Particulars
On water
Spectator Boat (painting)
Boat Hulls (stickers)
Marker Buoys (plastic banners)
Flags
Flags on shore (Long Jetty)
Committee Boat flag
Jury Boat Flags
Rescue Boat Flags
Coach Boat Flags
Life Jackets
Sponsorship Cost (displayed through
the entire event)
Memorabilia
Caps
T-Shirts
Sailing Bag
Track Suit/Wind cheater
Badges
ETC
Sponsorship Cost (displayed through
the entire event)
Food & Beverage
Lunch Buffet Table Banners
Dinner Table Banners
Evening Snack table banners
Tea Coffee
Coasters/Plates/Glasses etc
Prizes and Certificates
Shamiana / rest area
Snack Stall Banners
Sponsorship Cost (Display cost PER
DAY)
Web Site
Web site mast head (main sponsor)
Web Site Banners (for individual banners)
Sponsorship value
1,75,000.00
2,00,000.00
55,000.00
35,000.00
5,000.00