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Helps provide clear directions about product-market position and distinctive

competences?

Technology development as main driver


None of the above
Product development as main driver
Business strategy as the main driver

Is one type of innovation?

Complex
Sustainable
Incremental

This strategy point of view is concerned primary with how the firm can secure
the factors needed to create the core competencies and capabilities that form
the bases for establishing and sustaining competitive advantages.

None of the above


Product Market view
Resource based view
Tendency view

How much percent of money does a high technology company spend on


technology or innovation related activities?

10% of their sales


25% of their sales
30% of their sales
5% of their sales

Effective conceptualization of new business opportunity does not require an


iterative double-linking process

True
False

High technology ventures get their start with the invention of a new technology

True
False

Los procesos de gestin de la tecnologa en las organizaciones deben de


consistir de procesos caracterizados por ser:

Sistemticos
Aislados de la estrategia corporativa
Intermitentes

Espordicos

Una taxonoma (clasificacin) de los inventos es: incremental, radical, modular


y estructural.

True
False

La innovacin debe ir acompaada del calificativo tecnolgico, es decir, se


debe referir a la innovacin tecnolgica, pues toda la innovacin es
tecnolgica.

True
False

El criterio de xito de un invento es:

Todas las anteriores


Su xito comercial
Su xito tecnolgico (que funcione)
El desarrollo tecnolgico superior al de la competencia

What are the Key drivers of Strategic Action in High Technology Companies?

Business Strategy
Product Development
Technology Development
All of the above

Refers to activities that create new resources combinations to make innovation


possible.

Integrating technology
Technological entrepreneurship
Key concepts

El proceso de innovacin consiste en:

Generacin de de la idea y su materializacin en un posible


producto/servicio
Inciso a) + la manufactura del producto/servicio
Inciso b) + la mercadotecnia del producto/servicio y su comercializacin
Ninguna de las anteriores

The Minimum Winning Game defines the first major market opportunity

True
False

Invention has the same meaning that discovery

True
False

Para tener una empresa innovadora exitosa, lo ms difcil de cambiar en la


misma es:

La estrategia
La cultura
La tecnologa
Los procesos de manufactura

Some key concepts concerning technological innovation are:

All the above


None of above
Clients and promotion
Market development activities

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