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SHAHEED SUKHDEV COLLEGE OF BUSINESS STUDIES

UNIVERSITY OF DELHI
PRESENTS:

About SSCBS
One of the most highly reputed institutions of the University of
Delhi imparting education in business and management at the
undergraduate level. It was set up by the Human Resource
Development Ministry in 1987. SSCBS is today a brand, sought
after by aspiring students and recruiting companies alike.
Team Communiqu carries the legacy of successfully organising
Prodigy for the last eight years.

About Prodigy
Prodigy is one of a kind event that aims to bring prodigies across the length and breath of
India into one arena and pit their wit and talents against each other. A management
oriented event for school students, it aims to tap the energies and capture the attention
of all the creative, innovative and talented minds of the age group 16-18 years.

| Glimpses of Prodigy, over the years |

Finale

EVENT
FORMAT

30 schools
150 individuals

The Business
Quiz
Round 1
100 schools
500 individuals

Online Prelims

Case Study
(E-mail based)

Stock Market
Simulation

Why Associate with Us


THE EXCLUSIVITY OF BRAND
First management institution- enjoys
enriched brand value and credibility
among students

CROWD PULLER EVENT


Only Business Oriented national
event held for students

CAPTIVE AUDIENCE

1000-2000 potential customers

DIVERSITY OF AUDIENCE

DIVERSITY IN MEDIUM OF PUBLICITY

Participants will help in brand building.

Print, audio visuals and radio to online


communication and social media

Our Corporate Partners

Media Coverage
through Media
partners

Presence
across
major
platforms
Outreach
of
5,00,000+
individuals

MASS
MEDIA

SOCIAL
MEDIA

Corporations and
dignitaries in the
Delhi Circuit
through invites and
event reports

5500 individuals
1100 schools
15 cities

DIRECT
OUTREACH
MARKETING

PLAN

INSTITUTIONAL

OUTREACH

ONLINE
STRATEGY:
W EBSITE

All information
broadcasts to be
directed through
website.
Guaranteed
visibility

MASS MEDIA PARTNERS SOCIAL MEDIA PLATFORMS


Well established and popular FB page

(3600+ likes)

www.facebook.com/Prodigy.SSCBS

YouTube
Our own YouTube Channel:
www.youtube.com/user/ProdigySSCBS

Twitter
Twitter handle: @Prodigy_SSCBS

G+ & Prodigy Blogs

OUR SOCIAL MEDIA PLATFORMS

SPONSORSHIP ROLES

TITLE

SLOT PRICES

4,50,000
3,00,000

CO-SPONSOR
1,75,000
2,75,000
ASSOCIATE
1,00,000
1,50,000

EVENT
1,00,000
75,000

STRATEGIC
STRATEGIC
PARTNERS
PARTNERS
On Request

On Request

DIRECT MARKETING
PRODUCT

TITLE

CO

ASSOCIATE

Logos on flexes, posters and banners

Sponsors pamphlets and brochures

(min 6 times)

(min 3 times)

(once)

Promotion through the event


magazine

Company logo on calendars to be


given to the schools

Logos on the delegate kits

Logos on the answer sheets

Access to college databases

Logos on standees and visibility at the


place of accommodation of outstation
students

Logos on the delegate passes (ID


cards)

AV clip

PRODUCT

TITLE

CO

ASSOCIATE

Distribution of companys
merchandise as prizes to winners.

Set up standees and kiosks and


conduct surveys

Permission to conduct customized


contests.

Distribution of promotional material

Conduct survey on your behalf

Best school award to be named after


your company

Promotion of companys product by


the emcee

Permission to conduct session with the


audience

Promotion through bulk SMS to


teachers

PRODUCT

ONLINE MARKETING
TITLE

CO

ASSOCIATE

Aggressive promotion through social media


like facebook, twitter, G+ and you tube and
blogs.

Company logo and profile on Wikipedia


page.

Company logo and profile on event website

Promotion through mailers and invites to


school

Logos on e-certificates , thank you notes and


reminders to schools

Promotion through customized videos (of


the company) that will be aggressively
advertised on Facebook, YouTube and other
online portals.

Aggressive promotion through mass media


channels like radio, print and television.

MAKE YOUR OWN BASKET


We realise that all businesses are different and have their own set
of needs. That is why our product basket has been made highly customisable
and flexible.

CHOOSE TO PAY ONLY FOR THE PRODUCTS YOU NEED!

OTHER SPONSORSHIP AVENUES


ONLINE PARTNERS
BEVERAGE PARTNERS
TELECOM PARTNERS
RADIO PARTNERS
MEDIA PARTNERS
PRIZE PARTNERS

HOSPITALITY PARTNERS
APPAREL PARTNERS
LOGISTICS PARTNER
ACCESSORY PARTNER
etc.

EVENT SPONSORSHIP
Under this arrangement, companies get visibility for one(or more) events of the competition.E.g.:
If company ABC is an event sponsor, then case study can be tailored accordingly.
Companys products, case studies can be used for competitions
Competition based wrist bands for delegate (entry proof)
E.g.: Wrist band with Bulls eye sponsored by ____
Company professions can judge the event
Company Merchandise as prizes, company name on trophy
Logos on answer sheet

Event sponsor will be entitled to above deliverables apart from compulsory ones in the product sheet.

PRODIGY MAGAZINE ADVERTISEMENTS


PARTICULARS

PRICING (in Rs.)

Full page inside cover (Colour)

25,000

Full page Advertisement (Colour)

20,000

Half Page Advertisement (Colour)

15,000

Quarter Page Advertisement (Colour)

10,000

Full page advertisement (B&W)

15,000

Half Page Advertisement (B&W)

10,000

Quarter Page Advertisement (B&W)

8,000

These prices are indicative for the partners who require only advertisements in the
magazine. Partners opting for other deliverables and/or sponsorship roles would
obviously get them at a lesser price.

CONTACT US
For any queries or further information,
you can contact us at:
Tanisha Malhotra- 9654587292
Roshni Yadav- 7042730362
or write to us at:
prodigy.sscbs@gmail.com

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