Christine Lee McFaul

561.503.6695 mcfaulchristine@gmail.com
Education
University of North Florida, Jacksonville, Fla.
Bachelors of Science in Communication Public Relations
Minor in Community Leadership
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Graduated August 1 , 2014
Related Experience
Media Advisor, July 2015 - Current
PS27 Ventures, Jacksonville, FL

Manages website and social media updates; staff biographies, news and blog, Twitter and LinkedIn

Researches founder events and updates PS27 event calendar

Creates communications strategy, MailChimp newsletter, press releases, media lists

Communications Intern, January 2015 July 2015
Naturally Smart Frozen Dessert, Jacksonville, FL

Strategized social media posts with the use of personal photography to increase social media followers and user engagement

Prepared materials for local and regional food trade shows, in-store demos, and attended KEHE Food Show, IN

Wrote and edited blog posts, video scripts, media lists, press releases, and social media posts
Brand Ambassador, August 2014 - Current
Ice Mule Coolers, St. Augustine, FL

Contributed to a 166% (90 likes) increase on Ice Mule Instagram account during the Surf Expo tradeshow in Orlando

Works with Ice Mule CEO to represent company at various trade shows and increase product sales
Public Relations Intern, January 2014- April 2015
One Spark Inc., Jacksonville, FL

Contributed photography to One Spark advertisements published in First Coast Magazine and as commemorative poster

Assisted in gaining 89.5 million impressions on Twitter and Facebook by tracking media coverage through Cision

Worked with videographer to help script, film, edit and produce volunteer recruitment videos posted on Vimeo

Wrote, edited, and contributed to blog posts, press releases, Mailchimp emails, and targeted editorials

Helped to recruit 647 volunteers by writing a focus piece entitled Visionary Volunteerism published in Folio Weekly
Community Assistant, May 2013-October 2013
The District on Kernan, Jacksonville, FL

Created and distributed marketing materials including event flyers, and giveaways

Promoted resident events, community information, and promotions on Facebook and Instagram

Contacted local businesses to create partnerships for services and products for resident events
Campus Brand Manager Intern, April 2013-September 2013
Buzzocracy (formally Campus Grumble), www.buzzocracy.com, Charlotte, NC

Wrote, edited, and contributed blog posts to company blog

Performed audience analysis via social media analytics and targeted specific student markets

Planned and evaluated marketing events on campus to engage student involvement with website
Sponsorship Chair, April 2013-August 2013
Dance Marathon at the University of North Florida for The Childrens Miracle Network, Jacksonville, FL

Worked with The Childrens Miracle Network advisor to create sponsorship levels

Created sponsorship proposal packet for potential business partnerships

Attended weekly meetings and fundraising events throughout the year leading up to the main event
Leadership Activities
Public Relations Student Society of America
UNF Week of Welcome
UNF Leadership Summit Volunteer

National Society of Leadership and Success

Spinnaker Media Volunteer
Women in Business Society

Skills/Qualifications
Social Media: Facebook, Twitter, Instagram, Vine
Web Design, Wordpress, Blogging
Photography Website: libralensphotography.com
American Sign Language
Please contact me directly for references if needed