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JAIPURIA INSTITUTE OF
MANAGEMENT LUCKNOW
T ABLE OF C ONTENTS
Introduction of the Author: ...................................................................................... 2
Summary: ................................................................................................................... 3
Review: ........................................................................................................................ 4
Diamonds Are Forever: ............................................................................................... 4
Motelier Becomes Mayor: ........................................................................................... 5
The Circle of Life: ....................................................................................................... 6
Life of a Salesman: ...................................................................................................... 7
Not only potels:............................................................................................................ 8
Conclusion: .................................................................................................................. 9
I NTRODUCTION
OF THE
A UTHOR :
Shobha Bondre is a celebrated and much published Marathi writer. She has been writing for
the last 25 years and has published 13 books, many of them bestsellers that have gone into
over 25 editions. The non-Marathi reading world is now keen to read her works and her
books are being translated into English, Hindi, and Gujarati. She has written articles, short
stories, and columns for prestigious publications like the Maharashtra Times, Loksatta,
Lokprabha, Maher, Kirloskar, etc. She has also written dialogues for many popular Marathi
TV serials like Abhalmaya, Manasi, Oon Paaus, and Ardhangini. In the last few years,
personality profiles of people from various walks of life have become Shobhas forte. For this,
she interacts closely with her subjects, understanding them in their social, familial, emotional,
and economic settings. She has won many literary awards for her work, including the
Maharashtra State Award for Best Novel in 1997, for Saata Samudrapar.
S UMMARY :
Dhandha, meaning business, is a term often used in common trade
parlance in India. But there is no other community that fully embodies
what the term stands for than the Gujaratis.
Shobha Bondres Dhandha is the story of a few such Gujaratis: Jaydev
Patelthe New York Life Insurance agent credited with having sold
policies worth $2.5 billion so far; Bhimjibhai Patelone of the
countrys biggest diamond merchants and co-founder of the ambitious
Diamond Nagar in Surat; Dalpatbhai Patelthe motelier who went
on to become the mayor of Mansfield County; Mohanbhai Patela
former Sheriff of Mumbai and the leading manufacturer of aluminium
collapsible tubes; and Hersha and Hasu Shahowners of over a
hundred hotels in the US.
Travelling across continentsfrom Mumbai to the United Statesin
search of their story and the common values that bond them, Dhandha
showcases the powerful ambition, incredible capacity for hard work,
and the inherent business sense of the Gujaratis.
These are definitely not fairy tales. The essence of the book is to
highlight the differentiating factor, the thing that distinguishes
Guajaratis from the rest of the world when it comes to business and
the book beautifully portrays it. The stories are not just about how their
businesses grew, but also about the whole family of the businessman
and how they helped, the unforeseen events, the troubles and obstacles
they faced, the failures, but the best thing in all these stories was the
amazing attitude for success and persistence these people showed.
R EVIEW :
D IAMONDS A RE F OREVER :
This is the story of Bhimjibhai Patel, a diamond merchant who started
from scratch. Literally. He didnt know languages apart from Gujarati,
but he proved that language is no barrier. Bhimjibhai was confident. I
know diamonds and that is the most important language in the
business. Its only the hard work, intense dedication, practical
approach, readiness to learn and the inborn enthusiasm to see
themselves as successful businessmen that matters. Bhimjibhai has
always wanted to learn and adopt, his initial days he spent learning the
art of cutting Diamonds and along with that hard work to sustain in the
world, he when started the journey got the support of his Wife. Its not
just Bhimjibhai want to pursue his dream he helped his brothers to
get a proper sustainable life and move ahead and Bhimjibhai got the
immense support from his family this leads to the Base of the
Bhimjibhai Patel which is now known as one of the country's
biggest diamond merchants, It shows the whole understanding of their
business sense is how they are still so humble and modest, how
Bhimjibhai have been working hard all the time, leaving little time for
family, but still he always helped others in many different ways and
shared ideas and information.
T HE C IRCLE
OF
L IFE :
L IFE OF A S ALESMAN :
P A TIE N C E ,
TH E NA M E IS J AY DE V P A TE L
S UC C ES S IO N :
A TR AD I T IO N O F S UC C E S S .
This story revolves around a couple Hashu and Hersha Shah from
Harrisburg. Every person has a dream to earn a reputable position in
the society. Dream continue to get bigger and bigger, most
importantly, when we talk about living on foreign lands.
Hersha and Hasu Shah are the living example of great American
dream, like thousands of others this couple came to America from
India, with aspirations and hope in there heart. Both of them worked
tirelessly to improve their life. They didnt have any money to begin
with, what they had was sharp intellect, tremendous will power and
incredible capacity to hard work. They started with a small motel
business; today they are the owners of over 100 Hotels with around
11,000 rooms in total. They have done a lot for the society and
country. As of today they employ 650 people they also contribute to
social service organizations. In the midst of this hectic schedule, they
didnt fail to instil sound values in their children Jay & Neil, who are
both highly qualified and religiously contribute to their fathers
business. AS YOU SOW SO SHALL YOU REAP.
The Role of Hersha Shah, has been completely remarkable, In spite of
having led a very pampered childhood, she had worked so hard and
had not been scared to face any challenge.
Behind every Success story lays a dark face, the story of Hersha and
Hasu Shah is no different. Recession, Robberies, floods, disasters all
came there way. But a real businessman is one who overcomes all the
difficulties and hard times and converts into never ending success. And
this can be done only if entire family contributes to it.
The next generation of shahs i.e. Jay & Neil, further took the group to
new heights and brought about a series of innovative changes.
C ONCLUSION :
Dhandha is a very simple and inspiring book for the upcoming
entrepreneurs. Reading the book is quite intriguing. Every person has
some insights on how they tackled the ordeal of life, meanwhile rooted
to their values.
We would specifically like to mention about the cover page of the
book i.e. a suitcase, a symbol that glorifies business, DHANDHA.
And, after reading the stories, it is truly felt that Guajaratis do have an
innate sense of business.
The book unfolds to show us innumerable facets of human behaviour
and make us learn invaluable lessons of humanity. One thing that is
found common in all the five stories is that each of these people
believe in a single funda of business, and that is A businessman
should always think about growing business bigger and better which
holds completely true. In each of the chapters of Dhandha we will gain
many things about how hard work, patience and perseverance always
pay off. None of the genuine efforts will go waste if we have put in our
heart and soul in trying to achieve what we really wanted.
A common thread running through each of the stories is the incredible
amount of hard work, perseverance and patience each of the five
people had to build their existing business empires. Despite being from
fairly conservative backgrounds, some of these profiled individuals
have made their mark in alien lands through consistent labour, often
doing double shifts to raise enough capital and taken risks no matter
what the odds.
The contribution of their spouses cannot be underestimated and the
author must be congratulated on documenting their side of the story as
well. The ladies' version of the events in this learning curve does add a
more humane dimension to their success stories. What's also
remarkable is that the profiled gentlemen have retained their humility,
and were blessed to be surrounded with people who supported and
guided them on their path. Each of the business families written about
in this book also gave back a lot to their rural roots in Gujarat, and
their generosity and ability to remain rooted to their origins is
commendable, especially in the face of powerful ambition.
Some of the common personality traits that are being noticed in the
personalities mentioned in the book are as follows: