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Introduction to Video
Communications

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Agenda
Video Basics
Video Telephony Overview
Video Conferencing Overview
TelePresence
Digital Media System
Video Strategy

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Flash Crowd

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Video Basics

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Video Consists of:


Encoding
Video Endpoints
Network Infrastructure
Quality of Service
Bandwidth Requirements
Video Applications

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Video

Format
SQCIF
QCIF
QCIF+
CIF
2CIF
4CIF
9CIF
16CIF

Resolutions/ Quality

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CIF Formats
NTSC-based PAL-based
128 96
176 120
176 144
176 220
176 220
352 240
352 288
704 240
704 288
704 480
704 576
1056 720
1056 864
1408 960
1408 1152

Cisco Public

Interlaced vs Progressive
Progressive scan video is scanned from side to side, top to bottom: line 1,
line 2, line 3 etc, up to the end of the frame. It's as simple as that. In fact,
it's exactly how you'd expect video to be scanned if you didn't know any
better!
Interlaced video is scanned from side to side, top to bottom, as well. The
difference is that every 60th of a second, every other line making up the
complete frame is scanned. Then, a 60th of a second later, the lines inbetween the lines that have already appeared are scanned. Effectively,
half the picture's vertical resolution is sent in the first 60th of a second, and
the second half is sent in the second 60th of a second. When the video is
played back, the whole thing happens in reverse, giving the appearance of
a complete frame.

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CODECs (CODe/DECode)
Encoding the visual and audio
Compression can be classified into Lossless
and Lossy
Lossless compression is a bit-perfect copy of the original

Lossless compression has very little gain in reducing


video frames,
Downside: Requires more bandwidth
Example - Like WinZip

Lossy compression make use of Perceptual Coding,


produces a good quality copy of the original
Upside: Smaller file size, adequate quality
Example MPEG video and audio

Lossy compression is used when it is not possible


to re-create a bit-for-bit copy of the original file after
compression

Video compression is the science of representing information in a compact form

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Compression/Decompression
Quality

Uncompressed
Video

Bandwidth
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Latency
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Basics of Video Encoding


A. Objective
Remove redundancies in the video:
Spatial correlation between neighboring pixels
Temporal similarities between consecutive pictures

Reduce non-essential information from the video signal based on


human psycho-visual parameters:
Reduce/hide noise
Reduce excessive luminance/chrominance redundancy

Send the remaining information as efficiently as possible: Lossless


or entropy coding (e.g., Run-length, Huffman, Arithmetic)

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Basics of Video Encoding


B. Basic Concept
1

Predictor

+
_

Core encoder

4 8x8 LUMA, 2 8x8 CHROMA for


4:2:0
4:2:0 video format

Spatial prediction (used in all pictures)


Temporal prediction (used in P- and B-pictures)
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Basics of Video Encoding


C. Rate Control
Output Bits

Source

Encoder

- Which picture requires more bits


- The more statistics we know about
about the source, the better decision
the rate control can make.

Qp

Complexity
Estimation

- HRD constraints (no buffer


overflow or underflow)
- CBR or VBR

Rate Control

Bit Rate (MBit/s)

Constraints

CBR
VBR

Target Bit Rate

- High-level bit allocation for each


picture in the GOP
- Low-level Qp assignment

Time

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Current Video Encoding Standards


CODECs (CODe/DECode)
MPEG1

VCR

0.5 to 1.5Mbps

MPEG2

VCR-HDTV

1.5 to 20Mbps

MPEG4 P.2

Internet-VCR

64Kbps to 4Mbps

MPEG4 P.10

Internet-HDTV

500Kbps to 12Mpbs

H.261

Video Conferencing

N x 64Kbps

H.263

Video Conferencing

32Kbps to 2Mbps

H.263+

Internet

24-64Kbps

Internet-HDTV

500Kbps to 12Mbps

3G Mobile

64-128Kbps

Microsoft

Internet-HDTV

128Kbps to 15Mbps

Real

Internet-HDTV

64Kbps to 8Mbps

Internet-DVD

128Kbps to 15Mbps

H.264 AVC
H.264/M

Sorenson
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ITU

Bandwidth
Motion Pictures
Expert Group

Application

14

Containers
A container format is a file format that can contain various types of data, compressed by
means of standardised audio/video codecs. The container file is used to identify and
interleave the different data types. More advanced container formats can support multiple
audio and video streams, subtitles, chapter-information, and meta-data (tags) - along with
the synchronisation information needed to play back the various streams together.

Flash
Quicktime
AVI

For example, Youtube uses Flash Video


embedded in your browser. The embedded
Flash Player plays a file encoded using
H.263 (or 264) for video and mp3 for audio.

RealMedia
MPEG2-TS
MP4
MOV
And many more

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Compression Methods
Temporal Redundancy
Motion Prediction

I Frame
Complete Frame Encoded

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B Frame
Only Motion Encoded
Ball Bi-directionally from I & P

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P Frame
Ball Encoded with Motion Vector
from I frame
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Groups of Pictures (GOP)


In MPEG-2, a typical GOP would consist of one I-picture and several P- and Bpictures, where each B-picture uses the nearest past I- or P-picture and the future Ppicture as references for prediction. B-pictures are not used as references.

H.264 removes this major restriction, providing the encoder the flexibility
to choose whether to use B-pictures as references for prediction.

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Bandwidth Requirements for Video


Variability of Video Coders
I
Frame
10241518
Bytes

I
Frame
10241518
Bytes
600 Kbps

P and B Frames
128256 Bytes
32 Kbps

I frame is a full sample of the video

Time

P and B frames use quantisation via motion vectors


and prediction algorithms delta encoding
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Bandwidth Requirements for Video


Calculating Layer 2/3 Overhead
Video Data Rate and
Bandwidth Required

Harder to calculate video because


payload size is variable (video
is bursty)

128k = 153k
384k = 460k

General rule of thumb is to add 20%


for all layer 2/layer 3 overhead

512k = 614k

Session speed is typically the


maximum transmission of the
session; average is usually much
less

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768k = 921k
1.5M = 1.8M

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Cisco Public

IP Network
Traffic Profiles and Requirements
Voice

Data

Smooth/bursty
Benign/greedy
Drop insensitive
Delay insensitive
TCP retransmits

Traffic Patterns for


Data Vary Among
Applications

Smooth
Benign
Drop sensitive
Delay sensitive
UDP priority

Bandwidth per Call


Depends on Codec,
Sampling-Rate,
and Layer 2 Media

Video-Conf

Bursty
Greedy
Drop sensitive
Delay sensitive
UDP priority

IP/VC Has the Same


Requirements as
VoIP, but Has
Radically Different
Traffic Patterns
(BW Varies Greatly)

TelePresence

Bursty
Drop sensitive
Delay sensitive
Jitter sensitive
UDP priority

Telepresence
bandwidth varies
based on the
resolutions and has
Radically Different
Traffic Patterns

Each Traffic Type has different requirements of the network

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10

Recommended QoS Traffic


Classifications Traditional:
L2
CoS

L3 Classification
IP Prec. PHB
DSCP

Application

56-63

Reserved

48-55

Reserved

EF

46

Voice Media

AF41

34

Videoconferencing

CS3

24

Voice Signaling

AF2y

18,20,22

High Priority Data

AF1y

10,14,16

Medium Priority Data

BE

Best Effort Data

*** But what about other Video applications? ***


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A more modern QoS Classification Table:


Application

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DSCP

Network Control

CS6

48

Voice Media

EF

46

Broadcast Video

CS5

40

Multimedia Conferencing

AF41

34

Telepresence

CS4

32

Multimedia Streaming

AF31

26

Voice Signalling

CS3

24

Low-Latency Data

AF21

18

High Priority Data

CS2

16

Medium Priority Data

AF11

10

Best Effort Data

DF

Scavenger Class Data

CS1

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L3 Classification
PHB

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Video Applications

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Video Applications Types


Point-to-Point

ire
id
Un

Live Video
(Streaming)

l
na
io
ct

Experience

Security

Point-toMultipoint

Video
on
Demand

l
na
io
ct
ire
id
B

Level

Video
Telephony
Video
Conferencing

Broadcast
Video

Crossing a line
increases
complexity

Considerations:
Video Quality
Bandwidth
Latency

TelePresence

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12

Ciscos Video Communication Toolset


Experience Level
Video
Telephony

Web
Conferencing

Video
Conferencing

TelePresence

Real-Time and Highly Interactive


Live Video/
TV

Video on
Demand

Digital/
Display

Mass Delivery and Less Interaction


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Video Telephony
Overview

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Video Telephony
Video is Just a Phone Call!
Built on Unified Communications Manager

Video Advantage

Reasonable quality video for effective nonverbal communication


Simple installation and same user
experience
PC associates with IP phone
Phone registers as a video capable phone
Audio on the Phone
Video on the PC (Cisco VT Camera)

Personal Communicator
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Cisco Unified Personal Communicator


Video Telephony (Soft Phone)
Point to Point
Ad-hoc Multi-point video conferences
support
Supports Cisco VT Camera I and II on PC
Supports iSight camera on Mac
Video Formats CIF and QCIF

Frame Rate up to 30 FPS with support for H263 and H264


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14

How Multi-Person Video Telephony Works


MCU

Endpoints are all


SCCP controlled

10

10

Video & Audio


Stream

Video & Audio


Stream

Video & Audio


Stream

10
9
Redirect
Control

6
The Boss answers
the call

3
Video & Audio
Stream

Video Endpoint
Dogbert

Dilbert calls
The Boss

Video Endpoint
The Boss

7
Video & Audio
Stream

1
Call
On
Hold

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Dogbert calls
Dilbert

8
Communications Manager

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4
2

Conference
Dilbert answers
the call

Video Endpoint
Dilbert

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Video Conferencing
Overview

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Unified Videoconferencing Components


Multipoint Control Unit (MCU)
Hardware (or Software) Resources to Bridge Participants

Gatekeeper (optional)
Admission and Policy, Bandwidth Management

GK

Gateway (optional)
Bridges connectivity, Translation

Complete Unified Communications


Video infrastructure
Traditional
Videoconferencing
(IP or ISDN)

Multiparty
Video
Telephony

Multi-location
for Cisco
TelePresence

Rich-media
Conferencing
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Cisco Unified MeetingPlace


Enterprise-class, Fully Integrated
Voice, Video and Web conferencing
Simple set up and attend

Wide Video Endpoint support

Meeting presence and


meeting management

Integrated Video Control


Reserve Endpoints and MCUs

Broad application support

Highly Scalable and distributed


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Cisco Unified MeetingPlace 7.0 Components

Application
Linux OS
Informix DB

MP Integration
Server(s)

Media Server(s)

Windows 2003/SQL

MP Application Server
MCS 7835/7845

MP Media Server
MP-3515 Fixed Hardware

Conference control of all Media


Linux OS/Informix Database
SIP User Agent
SMTP Email Integration
Outlook Plugin
WebEx Configuration
Directory Services to CUCM/LDAP
VUI Prompts
Web based Administration
New Conference Manager (IT)
MeetingPlace API
Optional Secondary Server

MP-3545 Modular Chassis

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MCS 7835/7845
Web Scheduling UI

User Authentication (SSO)


DSPs for voice/video mixing
MP IP Phone Service
MP-Audiovoice & control (250)
Web Conferencing
MP-Videovideo mixing (20 or 40)
Recordings (SAN/NAS)
Chassis provides power only
WebEx Option(s)
Optional Redundant boards
Optional Redundancy
MP for Outlook
MP for Lotus Notes
MP for MOC (LCS/OCS)
MP for Sametime Connect
MP for Jabber IM
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Cisco Unified MeetingPlace Express VT 2.0


MCU for video telephony endpoints
Ad-hoc and rich-media conferencing
Voice/video/web for Personal
Communicator
Voice/video for Communication
Manager video telephony endpoints

Unified Personal
Communicator

IP Phone
7985-G

Ideal for small number of users


Deployed internally for Cisco
Communications Manager Video
Telephony endpoints
Unified Video
Advantage

Sony
Tandberg
Polycom

Dedicated Single-server deployment, Linux-based software


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Unified MeetingPlace Express VT


Example Video Telephony and Web Collaboration
CUMPE-VT
Video
Video
Web

Video
Web

Cisco Communication
Manager
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Cisco Unified Videoconferencing Manager


Videoconferencing Management Solution
Scheduling people and
resources
Network management of
infrastructure
components & endpoints
Virtual MCU features for
seamless scalability
Call Detail Reports for
monitoring and billing
Endpoints

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MCUs and Gateways

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Gatekeepers

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TelePresence
Overview

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Telepresence Meeting

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Cisco TelePresence: Portfolio Evolution


TelePresence Endpoint to cover all types of rooms
and meetings
Large Crossfunctional meetings

CTS-3200
CTS-3000
1:1
meetings
or 1 to
many

CTS-1000
CTS-500

Exec office,
home office
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Small Conf
rooms
Cisco Public

Large conf
rooms
39

Cisco TelePresence
CTS-500

Experience Cisco TelePresence quality from


your own office
Meet one-on-one or join a larger
meeting remotely
1080p, high definition video, CD quality audio
One touch to launch call
Fully integrated with Cisco Unified
Communications Manager
Sized for the executive office and corporate
home office
37 display provides vivid
face-to-face experience

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Cisco TelePresence
CTS-1000

4 participants at the virtual table


Table, chairs and plants
not included
Native 1080p camera and
65 plasma display
Wideband microphone
and speaker
Cisco Unified IP Phone 7970G
(Optional) high-definition
data projector

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Cisco TelePresence
CTS-3000

12 participants at the
virtual table
Includes everything shown
here, minus chairs and plants
Native 1080p cameras and
65 plasma displays
Wideband microphones
and speakers
Cisco Unified IP Phone 7975G
High-definition data projector

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Cisco TelePresence
CTS-3200

Up to 18 participants at the
virtual table
Includes everything shown
here, minus chairs and plants
Native 1080p cameras and
65 plasma displays
Wideband microphones
and speakers
Cisco Unified IP Phone 7975G
High-definition data projector
Up to 4 Data displays

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Cisco TelePresence Codec


Overview

Primary

Hub of connectivity for the room:

Phone User Interface

Cameras

Displays

Microphone

Speakers
Ethernet
PoE
Audio
HDMI

All Encoding, Decoding and Muxing


Operates Like a Phone

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Cisco TelePresence Network Requirements


Max Bandwidth Per SecondDetailed Breakdown

Network must be provisioned for the below, but average bandwidth utilisation is 60-80% of these numbers
Resolution

1080p

1080p

1080p

720p

720p

720p

Motion Handling

Best

Better

Good

Best

Better

Good

Video per Screen (kbps)

1000

4000

3500

3000

3000

2000

Audio per Microphone (kbps)

64

64

64

64

64

64

Auto Collaborate Video channel


(i.e. data projector (kbps)

500

500

500

500

500

500

Auto Collaborate Audio channel


(i.e. audio add-in) (kbps)

64

64

64

64

64

64

CTS-1000
Total Audio and Video (kbps)

4,628 TX
4,756 RX

4,128 TX
4,256 RX

3,628 TX
3,756 RX

3,628 TX
3,756 RX

2,628 TX
2,756 RX

1,628 TX
1,756 RX

CTS-3000
Total Audio and Video (kbps)

12,756

11,256

9,756

9,756

6,756

3,756

+ 20% for Layer 2-4 overhead


CTS-1000 total bandwidth (Mbps)
includes Layer 2- 4 overhead

5.5 Mbps TX
5.7 Mbps RX

CTS-3000 total bandwidth (Mbps)


includes Layer 2- 4 overhead

15.3 Mbps

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4.9 Mbps TX 4.3 Mbps TX 4.3 Mbps TX 3.1 Mbps TX


5.1 Mbps RX 4.5 Mbps RX 4.5 Mbps RX 3.3 Mbps RX
13.5 Mbps

11 .7 Mbps

11.7 Mbps

2.0 Mbps TX
2.1 Mbps RX

8.1 Mbps

4.5 Mbps

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Cisco Public

TelePresence Network Requirements


Latency, Jitter and Loss SLA Summary

PE

CE

Service
Provider

PE

CE

Campus

Codec

Campus

WAN Tail

Service
Provider

LAN

SLAs only relate to Network Flight Time

Codec

VVT-1003

Branch

Codec

Codec

Metric

Target

Threshold 1
(Warning)

Threshold 2
(Call Drop)

Enterprise
Component

Service Provider
Component

Latency

150 ms

200 ms

400 ms

20%

80%

Jitter

10 ms

20 ms

40 ms

50%

50%

Loss

0.05%

0.10%

0.20%

50%

50%

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23

Cisco TelePresence Manager


Provides management and
scheduling of Cisco TelePresence
rooms and Multipoint Switch
Middleware glue between Cisco
TelePresence Systems, Cisco
Unified CallManager and Microsoft
Exchange
Provides status of all
TelePresence rooms within the
enterprise and any scheduled
TelePresence meetings
Provides One Button to Push call
launch of scheduled meetings via
the touch-screen user interface of
the Cisco IP Phone 7970

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Cisco TelePresence Solution


Components

Cisco TelePresence
Multipoint Switch
(CTMS)

SIP Registrar and Back-to-Back User Agent

Cisco Unified
CallManager Cluster
SIP User Agent
SIP User Agent
Network Infrastructure

CTS-1000 or CTS-3000

CTS-1000 or CTS-3000

Microsoft Active
Microsoft
Cisco TelePresence
Microsoft
Directory
Exchange
Manager (CTM)
Outlook or
Lotus Notes Meeting Scheduling Components (Optional)
Client

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Cisco Unified Videoconferencing and


Cisco TelePresence
Interoperability
CTM
Interop

CTMS

CUVC MCU
SD Endpoints

CTS
Endpoints

Los Angeles

HD Endpoints

Cisco TelePresence Multipoint Switch and Cisco Unified Videoconferencing MCU


will cascade to join TelePresence and non-TelePresence endpoints into the same
meetings
The interop link between CTMS and MCU will use G.711 & CIF Standard Definition
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Digital Media
Overview

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Cisco Digital Media System: Overview


A Comprehensive Suite of Digital Signage, Enterprise TV
and Desktop Video Applications

Comprehensive: Suite of digital signage, Enterprise TV and desktop


video, managed from a single platform
Scalable: To thousands of users and digital displays
Network-Centric: For optimal, intelligent media content delivery
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Cisco Digital Signage, Enterprise TV and


Desktop Video Components
For Desktop Video

Digital Media
Encoder 1000

Digital Media Manager


For Desktop Video, Digital Signage
& Enterprise TV

Video Portal

Digital Media
Encoder 2000
For Digital Signage & Enterprise TV

For Enterprise TV

Digital Media Players


SA Encoders
For Digital Signage

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Digital Media WorkFlow


1. Content Creation

3. Content Distribution

Video Capture and Encoding

Access over Network

2. Content Management

ACNS

Ingest, Scheduling, Publishing,


Reporting
4. Content Delivery/Viewing

Digital
Display
PC

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Cisco Video Portal with Video Player

Video
Playback
Area
Navigation Area

or
Supplemental Video
Information

Basic Video
Playback Controls
Preview Plane
Advanced Video
Controls
Ticker Messages

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Cisco Digital Signage: Overview


A comprehensive solution for flexible and centralised
management and publishing of digital media to networked,
on-premise digital signage displays
Digital Media Manager

Digital Media
Players

SA Encoders
Or Media Server
(Web or Flash)

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Components of Cisco Enterprise TV

Digital Media
Player

Digital Media
Manager

Network as the Platform


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DMP 4400G
Digital signage: Full screen video
or screen zoning
Enterprise TV: remote controlled
channel and program guide
MPEG 1/2/4, including H.264, in SD
and HD, graphics, web content,
text and RSS tickers
Customisable on-screen templates
Remote management of display
(on/off, volume, contrast,
brightness)
Security: Hardened
device
4 GB Local storage, high
availability and automatic failover

Advertisements/Marketing

Executive Communications

Enterprise TV
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VOD Access

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Video Strategy

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2008 Cisco Systems, Inc. All rights reserved.

2008, Cisco Systems, Inc. All rights reserved.


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Developing a Video Strategy:


Requirements Checklist:
Which Video Applications does the business require? When?

Digital

Video on

Virtual

Video

Live

Signage

Demand

Meetings

Conference

TV

Which Endpoints fit each Application? How many?


Which protocols could be in use - Signalling and Transmission?
What is the approximate load on the network - QoS implications?

Identify and leverage what is common / shared?


Identify major hurdles and examine mitigation options

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Cisco Public

Unified Video Network

Network

Video Advertising

Network

Video Learning and


Collaboration

Network

Video Conference

One to Many, Many to Many

From Silos to True Integration


VVT-1003

2008 Cisco Systems, Inc. All rights reserved.

2008, Cisco Systems, Inc. All rights reserved.


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Q and A

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2008 Cisco Systems, Inc. All rights reserved.

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Recommended Unified Communications


Demos

Continue your Cisco Networkers learning experience by


visiting the following Unified Communications Demos
located in the World of Solutions
Cisco Unified Communications Manager 7.0 (CUCM 7)
Cisco Unified Presence Server 7.0 - (CUPS 7.0)
Cisco Unified Mobility Advantage (CUMA)
Unified Contact Centre Express 7.0
Unity Connection 7.0
Meeting Place Express 7.0 (MPE)
Webex
IBM Sametime and Microsoft Office Integration
Dual Mode Phones

VVT-1003

2008 Cisco Systems, Inc. All rights reserved.

2008, Cisco Systems, Inc. All rights reserved.


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Meet the Expert


Make the most of your time at Cisco Networkers by
meeting one-on-one with a Cisco Expert. This is an
invaluable opportunity so dont miss out!
Visit the Meeting Centre in the World of Solutions to
select your topic of interest, your preferred expert in that
field and to set up a specific time to meet onsite.

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2008 Cisco Systems, Inc. All rights reserved.

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Complete Your Online


Session Evaluation
Win fabulous prizes by giving
us your feedback!
Go to the Internet stations
located throughout the
Convention Centre to complete
your session evaluation.

VVT-1003

2008 Cisco Systems, Inc. All rights reserved.

2008, Cisco Systems, Inc. All rights reserved.


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VVT-1003

2008 Cisco Systems, Inc. All rights reserved.

2008, Cisco Systems, Inc. All rights reserved.


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Cisco Public

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