1.

Sinergi Dinamika Indonesia (SDI)

Established:
Headquarter:
Project
Experience:
Geographical
Focus:
Management
Team:

2015
Jakarta
Clean energy consulting for project
development, project implementation and
logistics, finance modelling and tax
Indonesia
Bayu Setyaning Managing Director/Partner
Andre Susanto Senior Vice President/Founder

Size and type of investment sought:

US$ 350,000 seed capital

Company Profile:
Sinergi Dinamika Indonesia (SDI) is a clean energy consulting company aiming to
leverage its local knowledge of the Indonesian market and its teams experience
with international industry standards and best practices. SDIs founding members
have over 35 years of professional project experiences in the USA, Indonesia,
Thailand, and the Philippines. With many clean energy projects being developed
and implemented in Indonesia, SDI is positioning itself to become the local partner
for the international project developers and investors. By utilizing exceptional local
talents to assist in every level of the project, SDI can significantly help reduce the
manpower cost of a project.
Business Model
Currently Indonesia lacks the local manpower to be able to implement a clean
energy project according to bankable standards and industry best practices.
Individuals with the knowledge are scattered under different umbrellas, often as
individual consultants to donor agencies. They create reports and do excellent work
that go unnoticed in the market. There is no entity that bring together the local
knowledge of the Indonesian culture, social and economic conditions, political, legal
and bureaucracy landscape and local logistics under a single umbrella. This
information combined with the technical knowledge is in high demand by
international project developers and investors.
SDI is raising capital in order to be
and to obtain the relevant tools of
available and ready to make these
business relationships and accept
projects.

able to retain the top local talents in the sector

the trade required. By having the right people
project a success, SDI can immediately develop
work assignments for significantly larger size

Field survey tools and other assets relevant to do the work are important for SDI to
be able to compete with more established companies. The tools and assets help
SDI to be on the same level playing field as international consulting companies. In
addition, SDI will be able to build the capacity of its employees to become
competitive with their internationally trained counterparts. This is important to
SDIs founder, not only to gather the right people under the same umbrella, but to

also look for the future and develop Indonesian talents to be able to perform the
work with the same capabilities as others in the international market.
Once established in Indonesia, SDI will be branching to other Southeast Asian
countries to develop the capacity of their local talents. The same model of utilizing
the intimate local knowledge while training the employees to be committed and
able to perform the tasks at a high standard will be applied. This model is
especially relevant in developing countries where the local laws and regulations are
non-existent or not demanding enough to be bankable.
Track Record

SDI founders and team members have significant experience in the design,
implementation and maintaining clean energy projects in Indonesia including
in rural and remote areas
SDI has a diverse set of knowledge and experiences including engineering,
finance, logistics, tax and legal matters and project management
SDIs Indonesian team members have a deep understanding of many local
issues, including social and community matters
SDI has a wide network of contacts with project developers and investors as
well as local stakeholders including the state owned utility company (PLN),
the ministry of energy and mineral resources as well as ministry of finance,
donor agencies, and development banks among others
SDI is committed to be the best local partner for clean energy projects and to
continue to build the capacity of its employees. The commitment from SDIs
founders and team members is to make it the only choice for international
companies to do clean energy projects in South East Asia.

NVI: Participant Selection 2015. Prepared by The Apex Consulting Group for the DOEN
Foundation.
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