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ISBN: 978-967-11851-5-5
Research Paper
Abstract
Health care provider such as community blood bank, sought to improve the availability and
accuracy of information related to blood bank data management. While community blood banks
recognize the considerable long-term benefits of expanding their investment in information
systems, a litte understanding toward factors that drive its success implementation still remain. It
is essential to raise awareness of the IS acceptance for a voluntary use system like blood bank
information systems in order to improve the quality of blood bank data management. This study
sheds the light toward the issue and aims at presenting factors affecting voluntary use system
namely Blood Bank Information Systems (BloobIS). Two types of users were studied, i.e. hospital
users, and users from blood bank unit. Technology Accepntance Model (TAM) and Decomposed
Theory of Planned Behavior (DTPB) model were employed for each of the types of users,
respectively. The result from the study showed perceived usefulness is at the interest of both
perspectives. Top management supports and self-efficacy are of important factors in the hospital
users perspective while system compability is critical in the bank users perspective.
Recommendations given should be focusing on these factors to improve user acceptance toward
the system and hence drive IS success implementation.
Key Terms: technology adoption model, voluntary system use, health care provider
1.
Introduction
The use of information systems in health care sector offers great potential for improving
the quality of services (David U. Himmelstein et al., 2010, McCullough et al., 2010, Sicotte and
Pare, 2010, Patricia Fontaine et al., 2010). In order to successfully implementing information
systems (IS), health care providers consider long-term benefits of IS investment (Parente and
McCullough, 2009) by maintaining long-term user engagements (Bickmore et al., 2010). This
situation demands users participation to adopt health care information systems and continue
using the system individually (Larsena et al., 2009, Junglas et al., 2009) or in a team (Fuller and
Dennis, 2009). By participating in information system use, users are able to gain benefits from
the implementation and motivated to continuously using the system. Therefore, it is critical if
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Literature Review
This section provides basis for the research to stand the ground from the related works
on 3 (three) main topics, i.e. the perspective of health care providers in blood bank data
management; information system use in voluntary setting; and technology adoption model.
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2.1.
ISBN: 978-967-11851-5-5
In health care industry, health care services are performed by providers so called
health care providers, who highly consider service quality and patient satisfaction for health
care consumers. Prior studies have discussed about behaviour of health care providers in
delivering services to health care consumers (Choi et al., 2004, Mary Catherine Beach et al.,
2005). The engagement of health care providers in health care services is important to improve
health status of health care consumers (Bakken et al., 2004). In the present work, the blood
bank data management is chosen to illustrate and to understand the perspective of health care
providers in providing information about blood to health care consumers.
An information system to accommodate the process of managing blood bank data is
developed. Blood bank information system (BloobIS) is a system to accommodate blood bank
data management via internet. The system is now at the prototype phase and being developed
by the Department of Information Systems, Institut Teknologi Sepuluh Nopember Indonesia in
collaboration with Blood Bank Unit of Indonesian Red Cross in East Java (Prasetyo, 2014). Users
of the system are hospital and blood bank unit acting as the health care provider, and families or
patients that need information about blood acting as the health care consumer.
2.2.
Recent work has underlined that understanding technology adoption would likely drive
IS success (Moores, 2012). In this study, two models of technology adoption were utilized, i.e.
Technology Acceptance Model (TAM), and Decomposed Theory of Planned Behavior (DTPB) as
depicted in Figure 1. The rest of this section will briefly discuss about these models.
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Perceived
Usefulness
Ease of Use
Attitude
Compatibility
Perceived
Usefulness
(U)
Peer Influence
Subjective Norm
Attitude
Toward Using
(A)
External Variables
Behavioral
Intention to Use
(BI)
Perceived
Ease of Use
(E)
Behavior
Intention
Behavior
Superiors
Influence
Self Efficacy
Resource
Facilitating
Conditions
Technology
Facilitating
Conditions
Perceived
Behavioral
Control
Figure 1. Technology adoption models employed in this study are TAM and DTPB
In TAM model, the success of IS implementation lies on the actual use of the system. It is
the behavioral intention (BI) that drives the success, and it is driven by two factors, i.e. the user
attitude toward the system (A), and the perceived usefulness over the system (U). The latter
factor also can affect attitude toward using the system (A) along with another factor, which is
perceived ease of use (E). There is also a relationship between perceived ease of use and
perceived usefulness, meaning that what users perceive when using the system will likely affect
what users perceive upon its usefulness. Lastly, external variables such as system quality,
information quality etc., are possible to be added in the model and are specific to the case being
studied.
Like in the TAM model, IS success also can be understood from the behavior of users in
the DTPB model. The behavior intention is driven by three factors they are attitude, subjective
norm, and perceived behavioral control. The attitude (A) is affected by perceived usefulness (U),
ease of use (E) and compatibility of the system; while the subjective norm (SN) is affected by
influence by peers, and superiors. The perceived behavioral control (PBC) is affected by self
efficacy, and facilitating conditions (resource and technology). It is the DTPB model that has
more complex variables than those in TAM model, and therefore it can help understanding
situation that involves subjective norms, and behavioral control setting.
3.
There are four steps undertaken in this study. First, preliminary data gathering is
conducted to identify technology adoption models that fit each of the users, i.e. hospital users,
and the users of blood bank unit (Subsection 3.1). Second, according to the result from
preliminary data gathering, the conceptual model for each user is developed (Subsection 3.2).
Third, sampling and data collection are defined (Subsection 3.3). Fourth, the conceptual model
for each user is tested and analyzed (Subsection 4).
3.1
An interview was conducted with the Head of IT Division in the blood bank unit in two
cities (Surabaya and Sidoarjo). The interview aims at identifying technology adoption models
that can represent factors driving the acceptance of the blood bank information systems
(BloobIS) from the perspective of users of the blood bank unit. The main question being asked
after having the system explained was the reason why blood bank unit may or may not want to
use the systems. This reason serves as variables that drive the system acceptance. Their
responses were varied, but some factors can be extracted, including ease of use (e.g. simple use,
easy to read), perceived usefulness (e.g. efficiency of time, lack of system notification),
compatibility (e.g. can be integrated with the legacy system, blood labelling incompatible), self
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efficacy (e.g. the needs of system manuals), resource facilitating conditions (e.g. internet
connection, personal computer with minimum requirement), and technology facilitating
conditions (e.g. simple database technology). Following this, the model fits to these factors is the
DTPB model, and thus is chosen to represent the perspective of users from blood bank unit.
Meanwhile, an interview was also performed to parties responsible in managing blood
bank in a public hospital in Surabaya. Four respondents for the interview were chosen they
are the supervisor, the head of the blood bank unit in the hospital, and two operators. After
having the system explained, the respondents were being asked whether or not they want to
continue using the system if it is being implemented in their unit. Their responses upon the
reason why they would want to use the system include more efficient in managing blood bank
data (perceived usefulness); easier to understand (perceived ease of use); comfortable in using an
online based application (computer anxiety); supported with manuals (self efficacy); need
supports from top management (top management support); and willingness to continue using
the system (behavioral intention to use). According to the interview result, it is the TAM model
that fits these factors and thus is chosen to represent the perspective of hospital users.
3.2
The following section will discuss the conceptual models for each type of the users, i.e.
hospital users, and users from blood bank unit. The conceptual models were adopted from
technology adoption models, i.e. TAM and DTPB model.
Based on the preliminary data gathering, the conceptual model for the users from blood
bank (Model 1) unit will follow the DTPB model. The model consits of 12 latent variables, and
11 hypotheses as depicted in Figure 2. The latent variables are perceived usefulness, ease of use,
compatibility, attitude, peer influence, superiors influence, subjective norm, self efficacy, resource
facilitating conditions, technology facilitating conditions, perceived behavioral control, and
behavioral intention. Each of these variables is explained by two or more indicators as depicted
in Figure 2. These indicators are then developed into a questionnaire by which data are collected
and used to test hypotheses in Model 1.
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:
:
:
:
:
:
H7
H8
H9 :
H10 :
H11 :
Figure 2. The conceptual model of users from blood bank unit (Model 1) adopts the DTPB model
The conceptual model for hospital users is developed by adopting TAM model. The
model is then named Model 2, within which 6 (six) latent variables are defined, and 12
hypotheses are conceptualized as depicted in Figure 3. They are top management support,
computer self efficacy, computer anxiety, perceived usefulness, perceived ease of use, and
behavioral intention. Two or more indicators were also determined for each of the
aforementioned variables. To test the model, a questionnaire for Model 2 was developed
according to these indicators.
3.3
For testing Model 1 (users from blood bank unit), saturation sampling was employed
due to limited number of population. The data was collected within 2 (two) months in blood
bank unit in Surabaya and 20 questionnaires were returned from data collection.
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H2
H3
H4
H5
H6
H7
H8
H9
H10 :
H11 :
H12 :
Figure 3. The conceptual model of hospital users (Model 2) adopts the TAM model
Meanwhile, incidental sampling was employed for testing Model 2 (hospital users) due
to limited responses from hospitals within 6 (six) months of data collection in 10 (ten) hospitals
in Surabaya. Only 14 questionnaires were returned from 3 hospitals in Surabaya.
Descriptive statistical analysis for both models made use of the SPSS 16.0 for validity,
reliability and linearity tests while inferential analysis for Model 1 (users from blood bank unit)
made use of GeSCA (Generalized Structured Component Analysis) application, part of Structural
Equation Model (SEM-based). Model 2 (hospital users) made use of SPSS 16.0 for multiple
liniear regression due to limited number of samples. There are 5 (five) regression models to test
Model 2 (hospital users). The results from testing the model will be discussed in the next
section.
4.
This section focuses on the presentation of results of model testing, and followed by
discussion upon the results. The result of model testing will cover the hypotheses testing, while
the discussion will focus on recommendation to improve the success of the blood bank
informaiton systems (BloobIS).
4.1
Before presenting the results from model testing, classical assumption for each model
will be discussed. These assumptions hold for validity, realibility, and linearity of the collected
data (Gujarati, 2006). For Model 1 (users from blood bank unit), the spearman correlation test
was employed to test the validity of data and it resulted in all indicators related to latent
variables in Model 1 were found valid (significance= 0.05; 2-tailed; threshold based on r-table =
0.447). For reliability test, we rely on Cronbachs Alpha to measure how close the relation
between items is. All variables in Model 1 were found reliable (Cronbachs Alpha > 0.6). The
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linearity test also indicated that there are linear relationships between latent variables in Model
1 (significance < 0.05).
As for Model 2 (hospital users), the spearman correlation test was also performed to
test validity of data collected and it resulted on all indicators related to latent variables were
found valid (significance= 0.05; 2-tailed; threshold based on r-table = 0.532). All variables were
also found reliable looking at the Cronbachs Alpha coefficient (Cronbachs Alpha > 0.6), and the
linearity test indicated there are linear relationships between latent variables that support
hypotheses in Model 2 (significance < 0.05).
After testing the classical assumptions, we identified the structural model analysis for
Model 1 (users from blood bank unit), i.e. FIT, AFIT, NPAR, GFI, and SRMR according to GeSCA
result. The value of FIT, AFIT, and NPAR is 0.529, 0.466, and 77 indicated the goodness of fit of
the model that is good enough. The GFI is 0.962, and the SRMR is 0.372 due to limited number of
samples. The R-square (R2) for Model 1 shows dependent variables in the model, i.e. attitude
(A), subjective norm (SN), perceived behavioral control (PBC), and behavioral intention (BI) that
can be explained by the related independent variables. The value of R2 for attitude (A) is the
highest which is 0.898, while the value of R2 for subjective norm (SN) is the lowest which is
0.565. The perceived behavioral control (PBC) has a value of R2 that equals to 0.584, and the
behavioral intention (BI) has higher value of R2 that equals to 0.864. Out of the 11 (eleven)
hypotheses, only 3 (three) hypotheses are supported by the present work as depicted in a
summary of hypotheses testing of Model 1 (users from blood bank unit) shown in Table 1.
Path Coefficients
Hypotheses
H1 : Perceived usefulness has significant influence on
attitude (PU->A)
H2 : Ease of use has significant influence on attitude
(EoU->A)
H3 : Compatibility has significant influence on
attitude (C->A)
H4 : Peer influence has significant influence on subjective
norm (PI->SN)
H5 : Superiors influence has significant influence on
subjective norm (SI->SN)
H6 : Self efficacy has significant influence on perceived
behavioral control (SE->PBC)
H7 : Resource facilitating conditions has significant
influence on perceived behavioral control (RFC>PBC)
H8 : Technology facilitating conditions has significant
influence on perceived behavioral control (TFC>PBC)
H9 : Attitude has significant influence on behavioral
intention (A->BI)
H10 : Subjective norm has significant influence on
behavioral intention (SN->BI)
H11 : Perceived behavioral control has significant
influence on behavioral intention (PBC->BI)
Estimate
SE
CR
Supported /
Not Supported
0.681
0.126
5.38*
Supported
0.092
0.161
0.57
Not Supported
0.492
0.187
2.64*
Supported
0.419
0.337
1.24
Not Supported
0.377
0.356
1.06
Not Supported
0.492
0.437
1.13
Not Supported
0.516
0.303
1.7
Not Supported
-0.231
0.344
0.67
Not Supported
0.426
0.193
2.2*
Supported
0.067
0.264
0.25
Not Supported
0.493
0.270
1.83
Not Supported
Table 1. Hypotheses testing results for Model 1 (users from blood bank unit) showed only 3 (three) hypotheses
are supported in this study
The Model 2 (hospital users) was tested by performing 5 (five) regression models, each
of which depicting relationship between independent and dependent variables. The dependent
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variable in Regression Model (RM) 1 is computer self efficacy while it is computer anxiety in
RM2. The dependent variable for RM3, RM4, and RM5 is perceived usefulness, perceived ease of
use and behavioral intention, respectively. The value of R-square (R2) for RM1 to RM5 in a
consecutive order is 0.540, 0.834, 0.941, 0.896, and 0.906; these shows that the model can help
to explain the dependent variables by 54%, 83.4%, 94.1%, 89.6%, and 90.6%, respectively.
There are 5 (five) hypotheses supported in the model out of 12 (twelve) hypotheses as depicted
in Table 2. These were determined by the t-statistic test performed for each RM (significance
level 0.05).
Hypotheses
H1 : Top management support has significant and a
positive influence on computer self efficacy
H2 : Top management support has significant and a negative
influence on computer anxiety
H3 : Computer self efficacy has significant and a negative
influence on computer anxiety
H4 : Top management support has significant and a positive
influence on perceived usefulness
H5 : Computer self efficacy has significant and a positive
influence on perceived usefulness
H6 : Computer anxiety has significant and a negative influence
on perceived usefulness
H7 : Perceived ease of use has significant and a positive
influence on perceived usefulness
H8 : Computer anxiety has significant and a negative influence
on perceived ease of use
H9 : Computer self efficacy has significant and a positive
influence on perceived ease of use
H10 : Top management support has significant and a
positive influence on perceived ease of use
H11 : Perceived usefulness has significant and a positive
influence on behavioral intention
H12 : Perceived ease of use has significant and a positive
influence on behavioral intention
Regression
Model (RM)
Supported /
Not Supported
RM1
Supported
RM2
Not Supported
RM2
Supported
RM3
Not Supported
RM3
Supported
RM3
Not Supported
RM3
Not Supported
RM4
Not Supported
RM4
Not Supported
RM4
Supported
RM5
Supported
RM5
Not Supported
Table 2. Hypotheses testing results for Model 2 (hospital users) showed only 5 (five) hypotheses are supported
in this study
4.2
Discussion on recommendations
ISBN: 978-967-11851-5-5
Training and application demo can also be initiated in order to improve perceived usefulness
toward the system.
5.
Conclusion
To sum up, the present work provides an understanding toward the adoption of the
blood bank information systems (BloobIS) that is a voluntary use system, from the perspective
of health care providers, i.e. users from blood bank unit, and hospital users. Two models were
conceptualized and tested, i.e. Model 1 (users from blood bank unit), and Model 2 (hospital
users). From hypotheses testing results in Model 1 (users from blood bank unit), we found that
perceived usefulness has significant influence on attitude; compatibility also has significant
influence on attitude; and attitude has significant influence on behavioral intention. This
provides an understanding of important factors that influence people attitude toward the
system includes perceived of system usefulness and system compatibility. The hypotheses
testing results in Model 2 (hospital users) showed that top management support has significant
and a positive influence on computer self-efficacy; while computer self-efficacy has significant
and negative influence on computer anxiety but computer self-efficacy has significant and a
positive influence on perceived usefulness. Top management support also has significant and a
positive influence on perceived ease of use while perceived usefulness has significant and a
positive influence on behavioral intention. From these results, it is shown that perceived
usefulness is an important factor that drives users attitude, or even behavioral intention toward
the system.
Recommendations are given to factors that were found significant from the hypotheses
testing results. It was found that perceived usefulness is an important factor that drives
behavioral intention in both models. Improving users understanding toward the system, e.g. to
help in increasing productivity, and work efficiency, is the key to achieve good perceived
usefulness of the system.
This study is explorative in nature, and thus the results from the study cannot yet be
generalized over the whole voluntary use system implementation in all health care service
providers. Further research can focus on different techniques on data collection, i.e. clustering
methods for collecting data from hospital users. Data collection for users in the blood bank unit
can be replicated from this study by performing saturation sampling because of limited number
of population of users in each blood bank unit.
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