A COMPARISON GUIDE TO SERVICE OFFERINGS

MOBILE APP MARKETING

WHOS WHO
mobile app tracking
Affiliate network
working directly with
the iTunes store

Mobile analytics
platform and
performance based
traffic acquisition
network

Enables to track post

click conversions
across all mobile
channels through a
single system.

ONE HOUR

REAL TIME

ONE DAY

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ONE HOUR

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Mo
NETWORK OWNED/OPERATED?

Googles mobile ad
network

Analytics and mobile

app user acquisition
platform

AD

Mobile app install

tracking created by
Linking-Mobile Affiliate
network.

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Mobile app marketing

platform.

UNBIASED

MOBILE PLATFORMS
Google Android
Apple iOS
Windows Mobile

COMING SOON

HTML5

COMING SOON

INTEGRATION
One SDK
Seperate SDK for each Network
Extra Publisher Code
TRACKING METHODS
Device Fingerprint
MAC Address
ODIN
OpenUDID
Truste TPID
Cookie Tracking
UDID

DEPRECATED

TRAFFIC SOURCES
Ad Networks
Incentivized Download Networks
Transparent Publishers
Blind Publishers
Aliate Relationships
DATA MANAGEMENT
Complies with Apple's 3rd Party Restriction
Installed on your servers

OPTIONAL

Only you have access to data

OPTIONAL

Requires third party dependency

USER TRACKING
Unique Users
Sessions Per Week
New Users
AD TRACKING
Attribute Cost for Install
Duplicate Cost for Same Install
Track Organic Installs
Source IDs
Sub IDs
Third-Party Postbacks
Ad Network Integrations
REPORTING
Real-time Statistics
Pre-Generated Reports
Custom Reporting
Export to CSV
Top Days
Top Hours
Device Types
Countries
Carriers
Ad Campaigns
Ads
Referrers
Application Events
Languages
OS Versions
Click-through-Rate (CTR)
Conversion Rate (CR)
Click Logs
Conversion Logs
Third-party Postback Results
White Label
API
Open API
API Documentation
SUPPORT
Wiki
Chat Support
Phone Support

REAL TIME

REAL TIME

REAL TIME