Personalised Learning Checklist

Activity 1 GCSE Applied Business

The following is a list of factors to consider, topics to investigate and explanation to include in
your coursework to secure at least a grade C once you have chosen your 3 businesses to
move forward with:
Title

Description

History of
businesses

Include: When the business was formed, by who, where and

why. Included key points and dates in their history.
Also include any accolades or awards they have received as
well.
Comment on their market share.
Explain what type (plc / ltd / franchise / sole trader) of
business it is.
Explain the advantages of that type of business formation.
Explain the disadvantages of that type of business.
Explain different business structure (hierarchical, matrix, flat
etc..) and explain which your two businesses fit in.
Include an org chart of your chosen business.
Define what an aim is and give a business and a personal
example
Define what an objective is and give a business and a personal
example
Explain how the business aims to make profit.
Explain how the business aims to increase market share
Find some graphical representation that you can include in your
work to support your explanations
Identify and explain 1 objective that will help the business meet
each aim.
Choose another aim of the business, of your choice and explain
it.
Identify and explain 1 objective that will help the business meet
the 3rd aim.
Define what SMART is and why it is important to make
objectives SMART.
Are your 1st businesss objectives SMART?
If not SMART, change them to SMART

Ownership of
the business

Structure

Aims and
objectives

Aim 1 & 2

Objectives 1 &
2
Aim 3

SMART

COMPARISON
Sectors of the
economy
Core &
Subsidiary
business
activities

COMPARE

Market
position

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Compare the aims and objectives on your chosen businesses

Define the 4 sectors of the economy and state what sector both
your businesses are in and why
Define core and subsidiary business activities.

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Explain what the core and subsidiary business activities of your

chosen businesses are.
Compare the core and subsidiary business activities of your
chosen businesses.
CHOOSE 1 BUSINESS ONLY FROM NOW ON
Explain what market position is, why it is important and the
rewards that it brings.
Explain the different types of competition found in the economy
(monopoly, oligopoly, perfect etc)
State what one of you chosen businesss market position is and
what type of competition it operates in
Find some graphical representations to support your statements

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Competition

Market
Analysis
Ethics

State who the main competitors are

What strategies has your business employed to beat the
competition.
What does your business do better than its competitors and
why.
Find some information or quotes to support your statements.
Define PESTLE and SWOT analysis
How are they beneficial and how do businesses use them
Complete a SWOT analysis for your business.
Complete a PESTLE analysis for your business.
Define business ethics.
Explain the advantages and disadvantages of being an ethical
company and give examples.
State how your business is and is not ethical and its impact on
the business.
Find some sources to support your statements and analyse
them
Recommend and theorise how your chosen business could be
more ethical

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