Car Rental Mobile Apps

TRIP-US CAR RENTAL MOBILE APPLICATION
CHAPTER 1 INTRODUCTION
1.1 RESEARCH BACKGROUND
This project is on the development of Trip Us Car Rental mobile application. Trip Us is a
proposed mobile application that provide automobile rental service in Malaysia. As there are
many system and manual car rental services have been developed in the business in Malaysia,
it is a good opportunity to publish something new that is Trip Us! Car Rental mobile
application. Since it is the first mobile application in the Play store or Apps Store, it will
definitely help user for the effective way to rent a car. According to Trip Us, the upgraded
mobile application provide customers with new functionality, including synchronized pricing
across channels to reflect customized preferences and insurance options and more available
types of car for in-app selection.
Besides that, the application process account information for the customers, insurance
and other add-ons in order to help customers see the total cost of the rental. Other features
allow customers to make, modify or cancel a car reservation, view past rental details, find
rental locations, select car preferences and compare the existing and modified reservation
data. This mobile application service offers car rental that the process of reserve a car seems
very simple, in fact it is a complex undertaking. The car itself is very expensive item so a
person is likely to rent in their lives apart from accommodation. Trip Us car rental work in a
network of other service providers and all booking of a car are made online just through the
smartphones.
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1.2 PROBLEM STATEMENT

In general, Trip Us is developing to cater problems that occur in the process of booking
transport. Before this, all the booking process prepared manually or through the computer
systems. Based on the research and study that have been done, there are several problem
occur regarding car rental services in Malaysia :
There is no existence of Trip Us mobile application rental services in Malaysia

Since there is no Trip Us mobile application rental service available in Malaysia,
researcher needs to construct a framework for developing Trip Us mobile application
rental services.
Booking process is not efficient
The problem is when using the computer system, it is not too efficient as user have to
open their laptop to serve the website and it will take many process to rent a car while
they may prefer to make a call which it will be more faster.

Data redundant and data loss
Sometime data or form of the booking process that was filling by the user were loss
because of inaccurate work and sometime the responsible staff handle redundant data
which is a different form but with the same information. Problems also occur when
the important data that fill in the form is not complete such as contact number. It will
cause a problem for the responsible staff to contact this person to inform them when
there is a problem occurs.
Waste time and energy

User that want to make a booking need to call or come to car rental company. It is
contribute of wasting time, energy and money.
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1.3
RESEARCH OBJECTIVES
1.
2.
3.
4.
5.
To identify and establish the requirement of the user needs

To design prototype that can attract user to use this application
To evaluate the effectiveness of the prototype
To analyse the requirement features of existing car rental services system
To develop the framework for car rental mobile application in Malaysia
1.4 RESEARCH QUESTIONS

1. What are the technique used to gather user requirement of this Trip Us car
rental?
The technique used to gather user requirement of this mobile application is by the
questionnaire and interview. First, we make a questionnaire to a sample of
respondents selected from a target population which is our target user are students,
residence and tourist. Next, we do interviews that is most widely used technique for
collecting data which will direct and easy to improve the application since it is useful
to obtain detailed information about personal feelings, perceptions and opinions.
2. What are the section included in the questionnaire?
The questionnaire contains 20 questions which divides into three sections that are
demographic, usability problem and features request by user. This questionnaire is
used to process and analyze the relatively large amount of data.
3. What is the approach in designing the prototype?

The approach in designing the prototype firstly is through the low fidelity .
Prototypes with lower fidelity can force the audience to concentrate on
the solution itself, and encourage the suggestion to make big changes,
so it is very useful to collect feedback from users at a very early phase.
Next approach design to mid fidelity, prototypes with middle fidelity
provide a GUI that is closer to the final result, so it can be used in
design document and help developers to build the application.
4. What is the category of user interface design principle using for Trip Us mobile
application prototype?
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The main category of user interface design principles in this mobile application are
learnability, flexibility and robustness. This mobile application support for learning
for users of all levels, support for multiple ways of doing tasks and support for
recovery. The element that be used in this application are consistency, familiarity,
dialog initiative, responsiveness and many more which largely contribute in
developing a good design interface.
5. How do you measure the effectiveness of the Trip Us car rental prototype?
The effectiveness of this prototype are measured by the data gathering in user
requirements which is through questionnaire, interview and presentation of low
fidelity. Within this way, there are many feedbacks from user which really beneficial
in improving design in the mobile application. The suggestion from the audience also
essential to measure the effectiveness of this mobile application.
6. What are the technique in order to achieve effectiveness?
The technique in order to achieve the effectiveness are by conducting the survey. After
the analysis of the questionnaire, we can analyse and try to fulfil user requirements
and their needs. As the user are very important in developing this mobile application,
it usually surveyed based on the user experience and through the real world situation.
We try to relate the existing system with the new mobile application, by this the
effectiveness can be achieve as we know how to interact with user.
1.5
RESEARCH SIGNIFICANCE
In the new technology exposed and global economy progress, every organizations,
institution or businesses are looking for new ways or approaches in order to enhance and
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emphasize their capability and productivity. With this research it allows the development of
the Trip Us mobile application as it will make user friendly and more efficient compare to the
manual or computer system. As nowadays smartphone is one of the essential gadget to have
in every people to stay connecting, it also will make it easier to make a car reservation just in
a few minutes with this mobile application. The research is important for the user to keep in
touch with their customers.
Besides that, consumer can save their time and energy during reservation process and
they are able to make reservation process anytime and anywhere without need to deal with
any car rental services company. This research will give beneficial to consumers without
needs to ask or seek for the car rental service in conventional way and the process also will
become more faster. Meanwhile, this study is also significance for this mobile application
which is will produce more efficient and interactive. In order to attract the users to use the
mobile apps, the design should be good one which easy to learn for novice user. The icon
used in the mobile application also should be easy to recognize and by make some tagline or
any interaction will make user memorize and frequently use the application.
Mobile commerce in this research is really essential as it is the explosion of
applications and services that becoming accessible from Internet-enabled mobile devices.
Mobile phones impose very different constraints than desktop computers. Cellular phones
have become so popular that many businesses are beginning to use mobile commerce as a
more efficient way to communicate with their customers. The research can increase the
productivity of user using this mobile application.
The user are able to update their self-information and the reservation form through
Trip Us. The research will help managing the reservation process and make it easier for them.
Besides that, managing the transport booking using a system will reduce the space to store
data physically because all the related information is store in database. In addition, for mobile
system security, the access to admin will be capture by the mobile application and the data
entry will be record into the database.
CHAPTER 2 RESEARCH METHODOLOGY

2.1 INTRODUCTION
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The research methodology involved the administration of questionnaire on a sample

of the car rental services in Malaysia. This section outline the research instrument, data
collection method and methods of data analysis. In order to achieve in designing the good
prototype for all user that will be using this mobile application, we use two kinds of method
which questionnaire and interview survey.
2.2.1 INTERVIEW
Research instrument
The research instrument was an interview. A method of data collection, information or
opinion gathering that specifically involves asking a series of questions. Typically, an
interview represents a meeting or dialogue between people where personal and social
interaction occur. This interview consist of 6 questions regarding the mobile application of
Trip Us car rental.
The sample of questionnaire can be found in Appendix.
We use this interview method of research because it is a conversation to help improving the
prototype of the mobile application. The interviewer in one-to-one conversation collects
detailed personal information from individuals using oral questions.
Data Collection Methods

The interview were made by asking to 3 respondents about this mobile application. The
interviewee are between the students to make it easier for us to conduct this kind of methods.
The interview were collected immediately after they have answered several questions to
improve the mobile application. It takes a few days to collect the interviews.
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Method of Data Analysis

We analyse the data by the most interviewer said which is give benefit to this mobile
application. Sometimes, this kind of interview method has its disadvantage which the data
collected may not be so valid or correct because we interview random people. However, it is
an effective way since we can immediately get the data by just asking several questions and
they can evaluate and give comments that will be analyse after all the interviews has done.
Other than questionnaire, we also use interview method to increase the quality of the
prototype that have been design. The interview method will be more consistent with the
objectives of this research. The result were report in 6 questions and the answers from
different interviewee which it is for the survey for us to get feedback from them. The data
collected are recorded in Microsoft Word to evaluate what they said and compare which data
can be consider as logic and accepted in improving the mobile application.
2.2.2
SURVEY
(a) Research instrument :

The research instrument was a structured questionnaire constructed in English. It is use to
obtain the necessary data to answer the research questions and eventually to achieve research
objectives. The questionnaire consist of 3 sections :
Section A : Demographic
Section B : Usability Problem
Section C : Features Request by User
Section A questions is about respondents background which consist 7 questions, Section B is
about user experience using the existing system before and by this we can detect the usability
problem. While Section C consist of 6 questions which ask about the features request by user
such as the back, home button and other interactivity that should be put in the designing the
interface of the mobile application.
The sample of questionnaire can be found in Appendix.
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The questionnaires were distributed to all the 15 students and outside people who have been
randomly choose. The respondent is who living in college while outside people mostly living
in residential area. The questionnaires were collected immediately after have completed the
answer. The respond rate was 100%. It take almost a few days to collect the questionnaires.
The technique that were used to analyse the data collected are by create the table for each
questions. We use primary sources as the method in our research that is questionnaire. The
using of primary data is more accurate and consistent with the objectives of this research.
Although it requires more time, it also an effective way to do some survey.
Each table were used to present data in simple and meaningful form. The result were report in
3 sections that are; Section A : Demographic, Section B : Usability Problem and Section C :
Features request by user. Table results are recorded in the Microsoft Excel to evaluate the
most data choose by the respondent.
(b) Research instrument :
The research instrument was an evaluation questionnaire constructed in English. A good
questionnaire can be powerful tools to inform the evaluation and a poorly designed
questionnaire can make life difficult for both those that have to complete it, and those that
have to analyse the data. The questionnaire consist of 3 parts :
Part A : User Interface Design
Part B : Features
Part C : Usability Principle
Each parts consist of 10 questions which user must indicate their rating towards from 1 to 5
(Strongly disagree to Strongly agree). Part A questions is about user interface design which it
is user friendly or not and others. Part B is about the features in the mobile application for
instance back, next and home button are applicable. While Part C are about the usability
principle in the designing the interface of the mobile application such as the principle of
learnability, flexibility and robustness.
The sample of evaluation questionnaire can be found in Appendix.
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The questionnaires were distributed to 6 students who have been randomly choose. The
respondent is who living in college and residential area. The evaluation questionnaires were
collected immediately after have completed the answer. The respond rate given are based on
the view and perspectives of the users about the middle fidelity Version 1. It takes a few days
to collect the questionnaires.
The technique that were used to analyse the data collected are by create the table for each
questions. We use primary sources as the method in our research that is questionnaire. The
using of primary data is more accurate and consistent with the objectives of this research.
Each table were used to present data in simple and meaningful form. The result were report in
3 parts that are; Part A : User Interface Design, Part B : Features and Part C : Usability
Principle. Table results are recorded in the Microsoft Excel to analyse the rating of the
respondents regarding the car rental mobile application.
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CHAPTER 3 RESEARCH DESIGN

3.1
LO-FIDELITY
Firstly, the research design in developing this mobile application is by using the lofidelity. Lo-fi prototype is a technique sketches the storyboard using the pen and paper. It
just a rough model of this mobile application. This prototype used early in design which
is often used with scenarios, bringing more detail, and a chance to role-play. It a kind a
series of sketches and contains 6 layers that showing how a user might progress through
activities. As there are many feedbacks from audience in the class, we have minimize the
layers from 8 layers to 6 layers to make it easier and simple for the novice user to use this
mobile application. This also will decrease the steps in rent the vehicle and make it more
efficient to use.
Sample lo-fidelity are shown in Appendix.
This is the first interface user will see when

they want to use this application. For the main
menu we can see that the logo is a learnability
which we can guess the logo of car that
represent this car rental application. This logo
also will be maintain to every layer which
apply the consistency elements. There are four
icons in this mobile applications which are car
reservation, edit/modify, sign-in, about us.
Figure 1.0 First interface
Every icon will be include with the image that

are familiar with the word phrase. The element
of observability is using here which it will
make easier for user to recognize every icon
without any instructions needed. Next is the
tagline also will be interactive for user. The
language drop down we change it to Setting for
make it easier for user to set it. Here, it use the
affordance elements.
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This is the second interface design. This

prototype design also include the home
button, back and next button which apply
the principle of affordance. Affordance is a
perceived and actual properties of an object
that determine how it could be used. For
example, the buttons that appear at every
layer are clickable and the position of the
button also easier for the user. Next are the
list of cars that will be shown when user
the types of car display, user knows and
Figure 1.1 Second interface
understand what the image display said

without any instructions.
This is the third interface design. When user
clicks Small to Full Size, it will display the
details of the type of car that has been choose
from user. Here, we can see the feedback
principle are used in this interface. Other than
that, flexibility also appear in this task
execution which is it transferred from the
mobile application and user.
The fourth interface describe the additional
option that user can select for their
Figure 1.2 Third interface
conformance which in the optional, they

may click either one. The affordance
elements is using in this interface which is
when they click at additional option, details
will come out. Moreover, for the optional
details, it display the customer needs. This
show the natural mapping when user are not
needed the explanation to continue the
process. Besides that, as we can see the
added and info button, it will change the
colour when user click it. This
the
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element of feedback from the application to
user.
Figure 1.3 Fourth interface
The fifth interface show the form that user

must fill to continue the car reservation
process. This interface include the mapping
principle which user can immediately
understanding and know what to do. When
user does not fill all the details need by the
application, it will appear the *error during
execution, this apply the robustness element
which. Next, when user has fill all the
details correctly, the dialog initiative will
show to user does they want to continue to
reserve or not as it will immediately recover
when there are any mistakes. The search and
calendar button also show the affordance
Figure 1.4 Fifth interface
which is user can easily recognize the icon

and make it easier for them to use it.
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This is the last interface of the low

fidelity prototype. This show the receipt
of the last process of the car reservation.
It apply the learnability principle when
user understand all the process and
achived maximal performance. Besides
that, the confirmation details is display
when user has fill all the forms before. It
is also a good conceptual model since it
the last phase, this will be more
Figure 1.5 Sixth interface
attractive and enjoyable using this

mobile application.
3.2 MIDDLE FIDELITY

After doing the lo-fidelity prototype, it continue with the middle fidelity which this prototype
more schematic and simulated functionality with easy navigation. This mid-fi prototype often
based on screen printouts or screen simulations. As we can compare between the low-fidelity
and mid-fidelity, there are much improvements since we get a lot of suggestions and
comments in design it much better. We add some more layer to make it real by show all the
icon in the main menu are functional.
We design the mid-fi Version 1 using Adobe Photoshop and for the version 2, we develop it
to software JustInMind Prototyper 6.3.0 which can immediately create the mobile application
prototype that can easily transfer and use directly to the smartphones. Since we do not design
the high-fidelity prototype, we try to design it looks more like the final system than a lowfidelity version.
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COMPARISON BETWEEN MIDDLE FIDELITY VERSION 1 AND VERSION 2
Figure 1.6 (a)

Layer 1
Firstly, we change the logo since there is no uniqueness in the old logo. We
also change the position of the tagline and bold the text. Besides that, we
also enlarge the setting button.
Figure 1.6 (b)

Layer 1
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Figure 1.7 (a)

Layer 2
We change the logo again to make the consistency. Next, we bold the
text of SELECT A CAR.
Figure 1.7 (b)

Layer 2
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Figure 1.8 (a)

Layer 3
The text of YOUR SELECTION is bold to make it clear.
Figure 1.8 (b)

Layer 3
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Figure 1.9 (a)

Layer 4
We change the background image to make the consistency to every layer

and the additional option also bold.
Figure 1.9 (b)

Layer 4
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Figure 2.0 (a)

Layer 5
We change background image and the form we change to all white box when user
want to key in their data, they can differentiate it.
Figure 2.0 (b)

Layer 5
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Figure 2.1 (a)

Layer 6
We change the background image to achieve the consistency to every layer and
again we change the receipt form that was filled by user to all white box.
Figure 2.1 (b)

Layer 6
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Additional layer in Middle Fidelity Version 2
Figure 2.2
Setting button that
display language
and update
application
Figure 2.3
Layer if user do
not select car
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Figure 2.4
Sign In Layer that
user should key in
their
username
and password
Figure 2.5
About Us Layer
that divide to three
that is about us,
contact us and
comment.
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Figure 2.6
Details of About Us
Layer that show
the background of
Trip Us and the
services provided
Figure 2.7
Contact Us Layer
that display all the
email, social media
and the telephone
number
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Figure 2.8
Comment Layer to
submit
user
suggestion or any
problem regarding
using this mobile
application
Figure 2.9
Edit/Modify Layer
to
edit
users
reservation
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3.3
HTA
1. In order to develop Trip Us ! Car Rental, design prototype

1.0 Go to main page
1.1 Setting
1.2 Click / enter icon
1.2.1 Reservation
1.2.2 Edit / Modify
1.2.3 Sign-in
1.2.4 About us
2.0 Go to icon Reservation
2.1 Choose Type of car
2.1.1 Selection and details of car
2.1.2 Additional option of the car
2.1.3 Fill form
2.1.4 Receipt
3.0 Edit / Modify
4.0 Sign-in
5.0 About Us
Plan 0 : do 1-3-4-5.If user want to make a reservation, do 2
Plan 1 : do 1.1 1.2
Plan 2 : do 2.1
Plan 1.2 : do 1.2.2 - 1.2.3 - 1.2.4. If user want to make a reservation, do 1.2.1
Plan 2.1 : do 2.1.1 2.1.2 2.1.3 2.1.4
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3.4
DESIGN RATIONALE
The design rationale that are using in this mobile application use the concept of
Human Computer Interaction principle. There are some principle that can be apply in
designing this mobile application prototype. Firstly, as shown in Appendix that have low
fidelity and middle fidelity, we can include the human computer interaction principle that
have been learn which are learnability, flexibility and robustness.
As summarized of the low fidelity prototype design in this mobile application, we use
the predictability, consistency, and familiarity of metaphor, flexibility which is dialog
initiative. Other than that, elements of observability, recoverability, good affordance and
mapping also included in developing this mobile application. All of this can make our
application effective and efficient to use by the user. Besides that, it will support the
memorability of the user to use our application even they are the novice user.
We used red and grey theme for our application because based on the survey, most of
the user prefer that colour. We also need to ensure that our design is simple as well as user
can see the interface clear and understandable suitable with the car rental mobile application.
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For each icon, we provide the text below it as the user prefer based on our survey. So, they
will not confusing to click each of the icon.
We applied these principles since developing the low-fidelity. This is because from
this draft we will become more understanding the user requirement and also can provide for
them a clear navigation and simplicity of the process. These also is the first step to ensure
user comfortable and stay enjoyable to use our application.
CHAPTER 4 RESEARCH ANALYSIS

4.1
FINDING FROM SURVEY

(a) LOW FIDELITY PRELIMINARY QUESTIONNAIRE ANALYSIS
We analyze 15 respondents throughout this questionnaire.
Section A : Demographic
1. What is your age ?
USER
1
2
3
4
5
6
7
17 - 20
21 - 25
26 - 30
/
31 & Above
/
/
/
/
/
/
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8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
1
8
4
2
There are 8 user the age range from 21-25, 4 user the age range from 26-30, 2 user the age
range from 31 & above and 1 user the age range from 17-20
2. What is your gender?

USER
MALE
FEMALE
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
7
8
There are 8 user for female gender and 7 user for male gender
3. What is your marital status?

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USER
MARRIED
SINGLE
DIVORCE
WIDOWED
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
7
8
There are 8 users choose single, 7 users choose married and no user choose divorce and
widowed as a marital status
4. What is your education level?

USER
SCHOOL
DIPLOMA DEGREE
MASTER
OTHERS
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
1
5
9
There are 9 users choose degree, 5 users choose Diploma, 1 user choose school and no user
choose master and others as an education level
5. What is your employment status?

USER
SELF-
GOVERNMEN
PRIVATE
STUDENT
RETIRED
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EMPLOYMENT
T
/
1
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
3
4
8
There are 8 users choose student, 4 users choose private, 3 users choose government and no
users choose self-employment and retired as an employment status
6. Which language do you prefer in this mobile application?

USER
MALAY
ENGLISH
MANDARIN
TAMIL
1
/
/
2
/
/
3
/
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
/
/
/
14
/
/
15
/
/
TOTAL
10
10
2
1
There are 10 users choose Malay and English, 2 users choose mandarin and 1 user choose
Tamil language for users prefer in this mobile application
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7. How often you use your mobile application?

USER
DAILY
WEEKLY
MONTHLY
NEVER
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
12
2
1
1
There are 12 users choose daily, 2 users choose weekly and 1 user choose monthly and never
for how often users use mobile application
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Section B : Usability Problem

8. What kind of mobile application you used?
USER
APPS STORE
PLAY STORE
WINDOW PHONE STORE
1
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
3
10
1
There are 10 users choose play store, 3 users choose apps store and 1 user choose window
phone store as kind of mobile application
9. What types of car usually do you rent?

USER
VIVA
MYVI
SAGA
ALZA
OTHERS
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1
/
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
/
12
/
13
/
14
/
/
15
/
/
TOTAL
6
7
1
2
1
There are 7 users choose myvi, 6 users choose viva, 2 users choose alza and 1 user choose
saga and others for types of car usually they rent
10. What did you rent it?
USER
TRAVELLER
CAR
PROBLEM
BUSINESS
REASON
NO MONEY TO
BUY A CAR
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
8
3
1
3
There are 8 users choose traveller, 3 user choose car problem and no money to buy a car and
1 user choose business reason for they rent the car
11. How many times in a year do you rent a car?

USER
1
ONCE
WEEKLY
MONTHLY
OTHERS
/
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2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
5
4
2
4
There are 5 users choose once, 4 users choose weekly and others while 2 users choose
monthly times in a year do they rent a ca
12. It is your first rent a car?
USER
YES
NO
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
2
13
There are 13 users choose no and 2 users choose yes for it is they first times rent a car
13. Range price do you prefer to rent a car?

USER
1
RM30 RM60
RM70
RM90
/
RM100 RM120 RM130 RM150

/
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2
/
3
/
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
8
5
3
1
There are 8 users choose RM30 RM60, 5 users choose RM70 RM90, 3 users choose
RM100 RM120 and 1 user choose RM130 RM150 for range price they prefer to rent a car
14. If this is not a first time you rent a car. How can you rate with the previous car
service ? (Skip if you a first time)
USER
VERY GOOD
GOOD
AVERAGE
POOR
1
/
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
/
TOTAL
1
11
4
0
There are 11 users choose good, 4 users choose average, 1 user choose very good and no user
choose poor for rate with the previous car service
Page | 34
Section C : Features Request By User

15. Do you want this application to be design ?
USER
YES
NO
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
13
2
There are 13 users choose yes and 2 users choose no for the mobile application to be design
16. Do you have specific colour scheme or style for this application ?
USER
1
2
3
4
5
GREY
RED
/
/
BLUE
/
/
OTHERS
/
/
Page | 35
6
7
/
8
/
9
/
10
/
11
/
12
/
13
/
/
14
/
15
/
/
TOTAL
5
8
3
4
There are 8 users choose red , 5 users choose grey, 4 users choose others and 3 users choose
blue for the specific colour scheme or style for this mobile application.
17. What is the themes of the mobile application do you prefer ?

USER
MODERN
SIMPLE
CLASSIC
OTHERS
1
/
/
2
/
/
3
/
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
/
14
/
/
15
/
/
TOTAL
8
10
2
1
There are 10 users choose simple , 8 users choose modern, 2 users choose classic and 1 user
choose others for the themes of the mobile application they prefer
Page | 36
18. Does the application need to integrate with social media platform such as
Facebook, Twitter or Google + ?
USER
YES
NO
1
/
2
/
3
/
4
/
5
/
6
/
7
/
8
/
9
/
10
/
11
/
12
/
13
/
14
/
15
/
TOTAL
11
4
There are 11 users choose yes and 4 users choose for the application need to integrate with
social media platform such as Facebook, Twitter or Google+.
19. Which button do you want to be design in this mobile application ?

USER
BACK BUTTON
1
2
3
4
5
6
7
8
/
/
/
/
NEXT
BUTTON
/
/
/
/
/
HOMES
OTHERS
/
/
/
/
/
/
/
/
/
Page | 37
9
/
10
11
/
12
/
13
/
/
14
/
/
15
/
/
/
TOTAL
7
7
11
4
There are 11 users choose home , 7 users choose back button and next button, and 4 users
choose others for the button to be design in this mobile application
20. Which want do you prefer to represent the navigation menu?
USER
TEXT
ICON
IMAGE
OTHERS
1
/
/
2
/
/
3
/
/
/
4
/
/
5
/
6
/
7
/
8
/
9
/
/
10
/
11
/
12
/
13
/
14
/
15
/
/
/
TOTAL
5
13
5
0
There are 13 users choose icon, 5 users choose text and image, and no user choose others for
to represent the navigation menu
Page | 38
(b) MID FIDELITY EVALUATION ANALYSIS

NOTE:1 -Strongly Disagree
2 - Disagree
3 - Neutral
4 - Agree
5 - Strongly Agree
Part A : User Interface Design

1. It is user friendly
USER
5
/
TOTAL
This shows that the user agree this mobile application is user friendly
2. Text legibility
USER
Page | 39
TOTAL
This shows that the user agree with text legibility in mobile application
3. The interface of this application is pleasant

USER
5
/
TOTAL
This shows that the user agree the interface of this application is pleasant
4. Number of button are reasonable

USER
5
/
TOTAL
This shows that the user agree number of button are reasonable in mobile application
5. Site search is easy to access

USER
5
/
Page | 40
TOTAL
This shows that the user strongly agree site search is easy to access in mobile application
6. I was easy to learn using the application
USER
TOTAL
This shows that the user agree the mobile application easy to learn
7. The information provided by this application is easy to understand

USER
1
2
/
/
TOTAL
This shows that the user agree the information provided by this application is easy to
understand
Page | 41
8. Icon and words phrase are clear and concise

USER
TOTAL
This shows that the user agree the information provided by this application is easy to
understand
9. It is enjoyable to use
USER
5
/
TOTAL
This shows that the user agree the mobile application is enjoyable to use
10. Main navigation is easily identifiable

USER
4
5
/
/
Page | 42
TOTAL
This shows that the user agree main navigation in mobile application is easily identifiable
Part B : Features
11. Provide BACK button
USER
5
/
TOTAL
This shows that the user strongly agree the mobile application provide BACK button
12. Provide HOME option

USER
5
/
TOTAL
This shows that the user strongly agree the mobile application provide HOME button
13. Search button is easier to find the location

USER
3
4
/
/
Page | 43
TOTAL
This shows that the user strongly agree search button is easier to find the location in mobile
application
14. I quickly become skillful with it
USER
5
/
TOTAL
This shows that the user agree the mobile application quickly become skillful
15. The application has all the functions and capabilities I expect it to have
USER
TOTAL
This shows that the user agree the application has all the functions and capabilities
Page | 44
16. Feedback is understandable

USER
5
/
TOTAL
This shows that the user agree feedback in mobile application is understandable
17. Setting in this application is easy to use

USER
5
/
TOTAL
This shows that the user strongly agree setting in this application is easy to use
18. Consistent across logo and button

USER
1
2
/
/
3
4
/
/
5
6
/
/
Page | 45
TOTAL
This shows that the user strongly agree & disagree with consistent across logo and button in
mobile application
19. Button About Us easy to contact directly
USER
5
/
TOTAL
This shows that the user agree button About Us easy to contact directly in mobile
application
20. I can use it without written instructions

USER
5
/
TOTAL
This shows that the user agree in mobile application can use it without written instructions
Page | 46
Part C : Usability Principle

21. It is easy to learn and simple to use
USER
5
/
TOTAL
This shows that the user strongly agree the mobile application easy to learn and simple to use.
22. Consistency in the system and to standard
USER
5
/
TOTAL
This shows that the user agree the mobile application consistency in the system and to
standard
23. Design for advancement
USER
5
/
Page | 47
TOTAL
This shows that the user neutral the mobile application design for advancement
24. Dialog initiative is easy to understand

USER
TOTAL
This shows that the user agree dialog initiative is easy to understand in mobile application
25. I can effectively manage my reservation using this application

USER
5
/
TOTAL
This shows that the user agree can effectively manage their reservation using this mobile
application.
26. It helps me to be more productive

USER
/
Page | 48
TOTAL
This shows that the user agree the mobile application helps more productive
27. Wording familiar across each displays
USER
5
/
TOTAL
This shows that the user strongly agree wording familiar across each displays in mobile
application
28. Error messages and validity of the form are understandable

USER
3
4
/
/
TOTAL
This shows that the user agree error messages and validity of the form are understandable in
mobile application
Page | 49
29. I can recover from mistakes quickly and easily

USER
5
/
TOTAL
This shows that the user agree can recover from mistakes quickly and easily in mobile
application
30. I am satisfied with it

USER
5
/
TOTAL
This shows that the user agree satisfied with mobile application
Page | 50
4.2
FINDING FROM INTERVIEW
We interview 3 respondents after the mid fidelity Version 1 has done design.
Based on the result of the finding below, we manage to analyze and fix several issues
and problems involves in 1st version of middle fidelity. By associating on the responses and
opinions from those involved, we succeed to produce the 2 nd version of middle fidelity to
improve and meet the user requirement and satisfaction of the mobile application.
As a conclusion of the interview analysis, we try to manage and redesign to fulfil user
requirements. However, we only consider the new recommendations and suggestions that are
acceptable and suitable with the mobile application. Within this way, the objectives of the
research can be achieved if we make a much better design prototype for the new propose of
mobile application.
1st respondent: AZARUL ASHRAF BIN JAFRI

Student of UiTM Shah Alam, CS2404B
1. How do you think with the interface design of main menu in this Trip Us mobile
application?
As it is provided, the main menu layer offers a good interface design which could help
and increase case of use in terms of interaction between user and application.
2. When you look at our mobile application, can you relate with the existing system?
The application offers even more features compares to the existing system. With the
use of the application, the rental process could bring easier steps involved, ofr the use
of user.
3. When you go through the mobile application, how can you evaluate the ease of use
and user-friendly of this mobile application?
Page | 51
After doing some renew from the application, it can conclude that the ease of use and
user-friendly of the application is fair. They could improve it by providing more
attractive icon in each of the layout.
4. Is there any attractive design do you observe in this mobile application? What kind of
element attract you most?
Yes, the background obviously attractive. With attractive colour, it sure will lift up the
desire from the user to use the mobile application.
5. Can you give the examples of interface design that should be improve to this mobile
application?
Certain layer from this application should be changed to increase or improve the
consistency.
6. Do you have any suggestion and comments regarding developing of Trip Us Car
Rental mobile application?
Yes, which is improved the consistency for every layer and use appropriate colour for
the form provided.
Page | 52
2nd respondent: NURAININA BINTI TAJUDIN

Student of UiTM Shah Alam, CS2404A
application?
Everything is okay, make the font larger and make setting button visible. Besides that,
add error message prevention such as pop-up at layer when select the type of car.
The process is clear. I understand the process.
The layer is not too much and easy to use but no layer to interact for user.
Yes, the background is attractive but maybe you could adjust the background colour
to the brighter colour.
application?
Change the font size and font type.
Add error message prevention for user feedback.
3rd respondent: SITI NUR ARAFFAH BINTI MOHD RAWI

Student of UiTM Shah Alam, CS2404B
application?
Page | 53
Make the font larger and the position of tagline should be put at the above to not hide
the car background. I think the background is crowded when you use the combination
of the other background.
The process is clear. I understand the process.
It is easy to use because it give me button that is understandable. Besides that, the
design also colourful which is can attract users view.
I think that the design is too colourful. Maybe, it can reduce the images of the
background design.
application?
Change the font type.
I suggest that you change the font type, make it clear and redesign the background.
CHAPTER 5 RESEARCH RECOMMENDATION

5.1 CONSTRAINT
There are several limitations of this study which are identified in order to complete the
research. Due to this situation, precaution step is taken to avoid these factors from
affecting the result of this research.
Mobile application limitation
We must understanding both the capabilities and limitations of each platform.
Smartphones with touchscreen limit the on-screen density of controls that users can
accurately manipulate with a finger. The problem in designing the mobile applications
is the need to accommodate the design constraints and usability challenges mobile
Page | 54
devices impose while focusing on users goals within a mobile context of use.
Moreover, the difficulty of typing and small size of mobile screen limits the number of
controls and the amount of content that can appear on them.
Research limitation
The sampling frame for this research was limited to students in Universiti Teknologi
Mara (UiTM) Shah Alam only. For instance, when collecting data by interview, mostly
the students who are living in residential area or college were selected to do this task.
The convenience sampling method that we used in this research may have lead to
biases in selection respondents due to time and resource constraints.
Availability of the secondary data
We have difficulty to get additional information from the websites and lack of journals
related to the mobile application regarding car rental services since it is a new proposed
application. There also a limitation in resources and information about the designing
and developing the mobile application. Thus, the process to collect information about
the car rental mobile application may be difficult.
Lack of experience
We do not have experience conducting research besides lack of knowledge in designing
the mobile application. This is quite difficult to conduct research especially when we
ourselves do not have experience and the ability to collecting data.
Time constraints
The time given was limited and constraints. We have to manage time carefully in order
to avoid wasting time. Besides that, we need to spend more time in collecting data and
information from several users. Due to the time constraints, it will affect the process of
constructing in developing mobile application.
5.2 FUTURE SUGGESTIONS
Page | 55
Some of future suggestions for our application are this mobile application is expected to
be use by the all user in Malaysia and will help the reservation process become more
efficient.
All the information about the customers and data about vehicles can be keep in mobile
application database. User can directly reserve the car just through their smartphones without
any difficulty to make a call or reserve by the computer system. This will definitely help the
user since the era of technology nowadays has become so modern. So, they can make a
booking process efficiently.
The reservation process becomes easier and faster using mobile base application. The
mobile application develops with Graphical User Interface (GUI) and user friendly which is
there are interaction with the user. We really suggest for the future to be continue using this
mobile application as a new platform to make it any reservation or information will get
immediately.
Page | 56

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TRIP-US CAR RENTAL MOBILE APPLICATION

TRIP-US CAR RENTAL MOBILE APPLICATION

1.2 PROBLEM STATEMENT

There is no existence of Trip Us mobile application rental services in Malaysia

they may prefer to make a call which it will be more faster.

Waste time and energy

TRIP-US CAR RENTAL MOBILE APPLICATION

To identify and establish the requirement of the user needs

1.4 RESEARCH QUESTIONS

3. What is the approach in designing the prototype?

TRIP-US CAR RENTAL MOBILE APPLICATION

TRIP-US CAR RENTAL MOBILE APPLICATION

CHAPTER 2 RESEARCH METHODOLOGY

TRIP-US CAR RENTAL MOBILE APPLICATION

The research methodology involved the administration of questionnaire on a sample

Data Collection Methods

TRIP-US CAR RENTAL MOBILE APPLICATION

Method of Data Analysis

(a) Research instrument :

TRIP-US CAR RENTAL MOBILE APPLICATION

Data Collection Methods

TRIP-US CAR RENTAL MOBILE APPLICATION

Data Collection Methods

TRIP-US CAR RENTAL MOBILE APPLICATION

CHAPTER 3 RESEARCH DESIGN

This is the first interface user will see when

Every icon will be include with the image that

TRIP-US CAR RENTAL MOBILE APPLICATION

This is the second interface design. This

understand what the image display said

Figure 1.2 Third interface

conformance which in the optional, they

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 1.3 Fourth interface

The fifth interface show the form that user

which is user can easily recognize the icon

TRIP-US CAR RENTAL MOBILE APPLICATION

This is the last interface of the low

attractive and enjoyable using this

3.2 MIDDLE FIDELITY

TRIP-US CAR RENTAL MOBILE APPLICATION

COMPARISON BETWEEN MIDDLE FIDELITY VERSION 1 AND VERSION 2

Figure 1.6 (a)

Figure 1.6 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 1.7 (a)

Figure 1.7 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 1.8 (a)

The text of YOUR SELECTION is bold to make it clear.

Figure 1.8 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 1.9 (a)

We change the background image to make the consistency to every layer

Figure 1.9 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 2.0 (a)

Figure 2.0 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Figure 2.1 (a)

Figure 2.1 (b)

TRIP-US CAR RENTAL MOBILE APPLICATION

Additional layer in Middle Fidelity Version 2

TRIP-US CAR RENTAL MOBILE APPLICATION