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530-295-1661 ljohnston3461@att.net
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L AURIE J OHNSTON
B U SI N E SS D E V E L O P M E N T C U ST O M E R S E R V I C E A C C O U NT M AN AG E M E N T
Dynamic career reflecting pioneering experience and record-breaking performance in sales and sales management.
Motivated professional who drives new business through providing excellent customer service and establishes strategic
partnerships with clients to increase channel revenue. Outstanding success in building and maintaining relationships
with decision-makers, establishing large volume accounts and ensuring clients retention and loyalty. Consistently
exceeds all personal and corporate sales quotas. Well organized with a track record that demonstrates self-motivation,
perseverance and the creativity to achieve both personal and corporate goals.
SELECTED HIGHLIGHTS
Built collaborative, strategic relationships with a large customer account base over multiple states.
Frequently conducted sales presentations for digital and content to both large and small audiences resulting in
record high level of closing and new clients in competitive markets
Consistently exceeded sales goals through expertise in servicing existing clients, developing new accounts and
focusing on opportunity development, resulting in ensuring all personal and corporate sales quotas were met
Promoted to sales manager in 2005 for VHL, a modern language publisher.
Increased sales in the region from 3 Million to 19 Million during difficult budget cuts, course eliminations and price
resistance challenges.
Increased sales representatives from 4 to 9 from 2005 to 2013 because of rapid growth.
Numero Uno awarded for overall excellence in 2009 with only two awarded in 13 years.
C O R E C O M P E T E NC I E S
Consultative Sales Approach
Mentoring
Organized Territory Planning
Business Development
Customer Service
Digital Presentations and
Training
P R O FE S SI O N AL E X P E R I E N C E
TECHNICAL SKILLS
MS Office Suite/XP (MSWord, Excel, Power Point, Outlook), Salesforce-CRM; Sales Logix;
Clearslide, ACT
EDUCATION
VOLUNTEERISM