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MEANING OF NGO
A non-governmental organization (NGO) is the term commonly used for an
organization that is neither a part of a government nor a conventional for-profit
business. Usually set up by ordinary citizens, NGOs may be funded by governments,
foundations, businesses, or private persons. Some avoid formal funding altogether
and are run primarily by volunteers. NGOs are highly diverse groups of organizations
engaged in a wide range of activities, and take different forms in different parts of the
world. Some may have charitable status, while others may be registered for tax
exemption based on recognition of social purposes. Others may be fronts for
political, religious or other interest groups. in the United States is estimated at 1.5
million. Russia has 277,000 NGOs. India is estimated to have had around 2 million
NGOs in 2009, just over one NGO per 600 Indians, and many times the number of
primary schools and primary health centers in India.
DEFINITION OF NGOs
A non-governmental organization (NGO) is any non-profit, voluntary citizens'
group which is organized on a local, national or international level. Task-oriented and
driven by people with a common interest, NGOs perform a variety of service and
humanitarian functions, bring citizen concerns to Governments, advocate and
monitor policies and encourage political participation through provision of
information. Some are organized around specific issues, such as human rights,
environment or health. They provide analysis and expertise, serve as early warning
mechanisms and help monitor and implement international agreements. Their
relationship with offices and agencies of the United Nations system differs depending
on their goals, their venue and the mandate of a particular institution.
Chapter 2
ROLE OF NGO IN IANIA
In India, there are NGOs doing brilliant work in different fields. In the
education sector for example, some of the most prominent NGOs would include
Pratham (research on educational outcomes, famous for the Annual State of
Education Report), Teach for India (direct intervention in low income classrooms)
and Akshya-Patra (involved with the mid-day meal scheme). Others such as Goonj
are involved with other problems having the poor. Goonj specially focuses on
clothing and believes that merely by reusing the existing clothing in the nation, one
important characteristic of poverty can be eliminated. Moreover, a substantial
number of NGOs are involved with one of the most important problems facing the
poor: Lack of quality skills and employment opportunities. These NGOs focus on skill
development and livelihood creation by creating entrepreneurial opportunities for
them.
In the long term, NGOs will continue to play a larger role in nation-building.
Increasing prosperity and increased focus on Corporate Social Responsibility
spending will definitely help in increasing the focus on the disadvantaged sections of
society. Those NGOs that are able to adopt best practices and bring about the
maximum transparency through auditing and reporting will be best placed to receive
a larger chunk of funds in the coming years.
Thus, NGOs will continue to play a larger role in Indian society, but it is also essential
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Chapter 3
INTRODUCTION OF AARAMBH
Aarambh is NGO based in India is created by like minded people who are up
to making a huge difference in the world.
This NGO was formed to educate each and every child on this planet. Inside of this
context were planning to take different projects in and around Mumbai to start with.
We are working on projects like impacting results in night school, sponsoring children
studies who cannot afford to go to school,
inspiring children to attend school, providing them with different facilities that with aid
them in completing their academic studies and make them self reliant.
Chapter 4
MISSION AND VISION OF AARAMBH
VISION:
Impart the highest quality of education to all those who have the burning
desire to study.
MISSION:
Chapter 5
ORGANISATIONAL STRUCTURE
The success of AARAMBH is the result of our staff of dedicated and
committed men & women who choose to participate in this venture. Most of our staff
is drawn from local communities and after obtaining the requisite training, has joined
the organization. We also have professionals from various fields to manage our
programs.
SHOBHA MURTHY:
Ms. Murthy is the Founder Trustee and Director of AARAMBH. She has worked
with several national and international corporate and non-profits like Lakme, CRY,
USAID, and others. She has brought to Aarambh, her wealth of experience and
talent. She has also completed a course in Social Wok form T.I.S.S..
MRS. SIVAPRASAD:
Mrs Sivaprasad serves on the board of trustees for AARAMBH. She is a retired
college lecturer and a talented classical singer. She is a dedicated social worker and
regularly raises funds for our activities
5
Dr KUSUM SHENOY :
Is a volunteer-doctor who conducts regular health education classes for mothers and
health checkups for the communities.
Chapter 6
SWOT ANALYSIS
MEANING
Strengths and Weaknesses describe where the project or organisation is now: the
existing resources that can be used immediately and current problems that wont go
away. It can help identify where new resources, skills or allies will be needed. Both
refer to technical, financial, promotional, networking, knowledge or competency
based factors internal to the programme. When thinking of strengths it is useful to
think of real examples of success to ground and clarify the conversation. Strengths
are those things that are working well in a project or situation. The aspects people
are proud to talk about and which differentiate the program from others.
Weaknesses are those things that have not worked well or that the program is less
efficient in than others.
Opportunities and Threats describe what is going on outside the organisation, or
areas which are not yet affecting the strategy but could do. Opportunities include
ideas on how to overcome weaknesses and build on strengths within
the environment the program operates in. Threats are things that constrain or
threaten the range of opportunities for change in the programme environment.
These external aspects are often related to sociological, political, demographic,
economic, trade-specific and environmental factors.
Strengths
This portion of the chart provides the opportunity to list everything that is good about
your NGO. As well as the two example strengths listed above, other common
strengths in NGOs are volunteer manpower which supplies organisations with
substantial amount of free labour and huge savings on staff costs. NGOs in many
countries are eligible for tax discounts which could be listed as another strength of
your organisation. You should include any assets that your organisation benefits from
in your strengths quadrant of your SWOT analysis.
Weaknesses
The weakness section enables you to list all of the deficiencies of your organisation.
Everything that causes you a problem in the management of your NGO should be
included here. The most common problem for most NGOs, especially ones in their
first years, is the lack of financial stability in terms of income, expenditure and
reserve levels. Weaknesses normally focus on internal issues that you can work to
resolve but can also include outside weaknesses beyond your control such as a lack
of institutional funders working in your region or country.
Opportunities
These factors tend to focus on outside opportunities such as new grant availability
and the development of local business relations but can just as well be used to
evaluate internal opportunities including staff that are quickly developing and the
contacts of a board of trustees member. You should try to look towards emerging
developments arond your NGO that may provide new options in the near future as
well as opportunities that are immediately available to your organisation. Many
people include potential opportunities that may not be available currently or may
never actually come to fruition but it is important to list them so that your NGO is
suitably prepared if they do.
Threats
NGOs and other similar non-profit organisations are particularly vulnerable to
financial threats and shocks. This is because non-profit organisations often have
less secure income streams combined with often just a few months of financial
reserves result in NGOs that can be perilously prone to major economic shifts.
Changes in priorities from a major grant provider or local authority could mean an
NGO is suddenly without its major revenue stream with no Backup plan. These are
the type of threats that you should use in your threats quadrant, essentially anything
that could happen that could jeopardise the success of your NGO.
Strengths
Weaknesses
community
Chapter 7
THE PROBLEM FACED BY SOCIETY
Navi Mumbai ( New Bombay), a satellite township to Bombay with its broad
roads and beautiful railway stations is also home to thousands of migrants who have
come to this city in search of employment. They live in small shanties put on the side of
roads, under flyovers and along railway tracks. These areas have no sanitation and
drinking water facilities. Diseases like T.B., Malaria, etc are common and the worst
sufferers are the children.
Problem
Why?
Cause
Possible Solution
Why?
A lot of
youths are e
unable to
roaming
adequate
afford higher
financial
around
education
resources to
without any
for youths in
afford higher
youths
10
work
the villages
education for
their youths
Youths are
not
sustainable
interested in
traditional
work such
becaus
e
as farming
There are
Lack of any
Alternative livelihood
no
than farming
s for youths
establishing computer
centers
in the area
Men
Lack of
regularly
sustainable
migrating to
cities in
search of
becaus
e
income
opportunitie
s in the area
work
Womenhav
Lack of
e to struggle
sustainable
upon
becaus unprofitable
themselves e
income for
and
the
to feed their
theirchildren
household
families
microenterprises
Sickness among children and poverty of parents force thousands of children to drop
11
Chapter 8
Programmes run by Aarambh
Consistent with our current mission, AARAMBHs programs cover children, youth, and
women in the slum communities of New Bombay. The following is a listing of our current
endeavors:
Children
Training in vocational skills training for including screen printing , paper products,
and computer
courses
Sponsorships for needy students to enable them to pursue their education through
12
college
Leadership skills
Broad categories
13
Value Add
Use as Resource
2. School Material
Value Add
14
Use as Resource
Taken care at our end- right from washing to changing zip/elastic, repairing collar
etc.
Extra efforts on Saris & Woolens
(demand is much more than supply).
Use as Resource
To create employment (like a truck load is given to people to wash in Vellur district
and the washing cost to be paid by the end beneficiary, hence no burden on
AARAMBH, employment to many people and cloth at a minimal cost to people
4. New/Export Surplus
Value Add
Sorting of export surplus in different categories i.e. which can be used in villages or
good for urban markets or useless for both but good for making products
Use as Resource
New Cloth Make a complete set of male/female clothes along with bed sheets,
blankets etc to support marriage time shopping in poor families.
15
Export surplus - used for raising funds for AARAMBH by selling through stalls or
promoting among volunteers. Based on area trends,material is sold in different cities.
Unusable material is converted into products for urban markets to raise resources for
AARAMBH.
5. Waste material
Value Add
Sorting of torn/useless clothes in many categories
Cotton- suits, bed sheets, blouse, petticoats etc. for sanitary napkins
Old T-shirts and other hosiery items- to make undergarment for women
Old non cotton bed sheets, towels, sofa covers- for making bags
Over size- inappropriate for rural population is cut into pieces for various products
Old shirts/ non cotton material to make sheets and covers for baby beds
Jeans/pants are converted into half pants and the rest is used for school bags
Zips and buttons are removed before further cutting for reuse
Even the small strips are used in making school. yoga mats.
The last bit of small pieces is converted into mattresses for babies.
Use as Resource
16
School bags sponsored by urban people for rural kids AARAMBH generates
money, old material is put into use, sponsor finds it cost effective means more
beneficiaries in the same amount and village kid get a durable bag
Napkins are provided to women under our initiative Not just a piece of cloth
Ladies under garments- made out of old t-shirts and other hosiery clothes are for
women, to be given with napkins as half the women population there cant afford/dont
use a panty
Mats - are sold in urban markets as Yoga mats and goes as sponsored item in
rural//slum India as School mats
Bags - Right from mobile covers, pouches, wallets, coaster sets to a range of fancy
bags are developed out of waste material to raise funds for AARAMBH.
Zip & buttons- taken out of useless material is used in mending/ repairing of clothes
and is also used for school bags and other products to cut the cost.
Baby beds made of ultimate waste, where we use the last inch of cloth is for
children, especially in colder regions to save them from winters.
Chapter 9
NEW INITIATIVES
CARING FOR THE AGED IN MARGINALIZED COMMUNITIES
Every community has its share of elderly people who have worked hard their
entire lives, providing for their families, educating their children, etc. They are now
old and infirm. They suffer various ailments and health problems like joint pains,
anemia, defective vision.
17
ming bedridden is the biggest fear for these people since their families are very poor and cannot afford
medical care for the elderly. We would like to do our best to keep these people healthy and happy in
years of their lives.Last year we conducted several health camps for the elderly which included eye
emia control, bone density camps, etc - followed up by treatment at the local private hospitals. Today
ading normal lives and we wish them all LONG AND HAPPY LIVES.
SCHOOL ADOPTION PROGRAM
Aarambh has adopted the local Samata Hindi Vidyalaya, Turbhe where the poorest
migrants send their children. The school is in a very bad state with holes in the roof,
broken windows, walls of the class rooms broken down, etc. We raised funds and
materials in kind from many kind and generous individuals and completed some of the
major renovation at a cost of Rs 1,50,000/- We still have to provide drinking water,
toilets and a computer lab for the children.
Chapter 10
Funding CONTRIBUTES AND SPONSORS
Aarambh has been receiving cash and non-cash assistance from several
organisations, corporates and individuals. It is the support and encouragement from such
people that motivates us to reach out to more and more families and new communities year
after year. Some of our donors are :
18
INSTITUTIONS
JP Morgan Chase
United Way of Mumbai
Sandoz Private Limited
Mastek Foundation
Ammadat Trust
Konsberg (I) Pvt Ltd
Concern India Foundation
Tata Motors
Godrej Foundation
Team Rustic.com
Galaxy Surfactants Pvt Ltd
Kelloggs Foundation
Mumbai Indians & Reliance Foundation
Rotary Club Millenium City
Rotary Club Navi Mumbai Industrial Area
Rotary Club Of Vashi
Lions Club of Turbhe
Lions Club of APMC
Gorwani Trust
INDIVIDUALS
Susan Jacob
Mrs Siva Prasad
Mita & Kailash Agrawal
Mr Suresh Talreja
Mr.T.R.V. Kochappan
Dr Milind Javle
Usha & Mahesh Godbole
Vinod & Maya Janardhan
Chapter 11
SUCESS STORIES
Shekhar Manjulkar,
studying in Class XII has been blind from birth. His parents could
not afford to send him to a special school. However, with support from St Xaviers
College, Mumbai who prepared all his notes in Braille, today Shekhar is studying in
Junior College at ICL, Vashi. He dreams of being a professor one day.
19
Maya Gawli,
and state level medals in athletics. P.T. Usha remains her idol
Subash Hegde,
whose parents are daily wage earners, is now placed with L & T after
Shabana Sayyad,
business from home. She has employed two needy women to assist her. These
women take home Rs 3000/- to Rs 4000/- every month
Siraj Sheikh,
Kalpana Padghan,
years. Today she is on the way to completing he graduation. She is a trained Balwadi
teacher too.
Kaushalya Singh,
has inspired many women like her to learn tailoring and work from their homes.
Abdul Khan,
who had lost all interest in studies and loitered in the area with his
friends for 3-4 years, was encouraged to re-enroll into school. He scored 80 % in
Class X and in now on his way to graduation.
Akshay More,
another student is studying Law and wants to set up his own practice
one day.
Pradeep and Deepak,
the twins from Turbhe are studying for their Diploma in Civil
Engineering.
20
Chapter 12
FUTURE : CONTINUING AND LONG-TERM STRATEGIC
GOALS
We recognize that our success in attracting and retaining children-at-risk to this
program is dependent on mobilizing mothers and convincing them that AARAMBH is
a productive and useful opportunity for their children. We therefore have and will
21
Chapter 13
Conclusion
22
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