An Assignment On

Overview of international business and management:

A study on Unilever Bangladesh Ltd.

June, 2014

Department of Business Administration,

Uttara University.

An Assignment On

Overview of international business and management:

A study on Unilever Bangladesh Ltd.

Prepared by
Student name
Class ID
Batch
Course Code: IBS 611/ EIBS 533
International Business Management
MBA/EMBA Program, Summer 2014 intake

Prepared for
Fakir Tajul Islam
Senior Lecturer
Department of business administration
Uttara University

Date of Submission
June 7, 2014

Department of Business Administration,

Uttara University.

Declaration of Authenticity

This thesis is a presentation of my original research work. Wherever contributions of

others are involved, every effort is made to indicate this clearly, with due reference to the
literature, and acknowledgement of collaborative research and discussions.
The work was done under the guidance of the course teacher, Fakir Tajul Islam, Senior
Lecturer, Department of business administration, Uttara University.

[Students name and signature]

Table of Contents
1.0.

Introduction ......................................................................................................................... 5

2.0.

History of Unilever Bangladesh Ltd. ................................................................................... 5

3.0.

Nature of business of Unilever Bangladesh Ltd. ................................................................ 5

4.0.

Management of Unilever Bangladesh Ltd. ......................................................................... 5

5.0.

Financial performance of Unilever Bangladesh Ltd. .......................................................... 5

6.0.

Operational performance of Unilever Bangladesh Ltd. based on SWOT analysis ............ 5

6.1.

Strength............................................................................................................................ 5

6.2.

Weaknesses ..................................................................................................................... 6

6.3.

Opportunity ..................................................................................................................... 6

6.4.

Threats ............................................................................................................................. 6

7.0.

Overall findings and recommendation ............................................................................... 6

8.0.

Conclusion ........................................................................................................................... 6

References ...................................................................................................................................... 7

1.0.

Introduction

Write about the overall assignment you going to write in brief. State the reason you need to
prepare the assignment.

2.0.

History of Unilever Bangladesh Ltd.

Write about the history of the company from the beginning to current status.

3.0.

Nature of business of Unilever Bangladesh Ltd.

What type of business is done by the company?

What are the products/brands of the company?
How they are performing in the market

4.0.

Management of Unilever Bangladesh Ltd.

Give the organizational structure of the company

Write about the managers of different position of the company

5.0.

Financial performance of Unilever Bangladesh Ltd.

Write about the performance of the business based on financial statement. Such as net income
in the last five years, total asset and total liability of past five years etc.

6.0.

Operational performance of Unilever Bangladesh Ltd. based on SWOT analysis

6.1.

Strength

What are the internal strengths of the company?

6.2.

Weaknesses

What are the internal weaknesses of the company?

6.3.

Opportunity

What are the external opportunities of the business?

6.4.

Threats

What are the external threats of the business?

7.0.

Overall findings and recommendation

After reviewing the all information stated, analyzed before;

8.0.

What is the understanding about the company and its operation?

Do you find out any problem which needs to be solved?
Give recommendations for possible improvement of the business operation of the
company.

Conclusion

Write a summary of the overall discussion of the company in this assignment.

References

Source (date or year) specific issues. Publishers name/region/country name/URL

Examples

Unilever
Bangladesh
official
website
(2014)
about
us.
Retrieved
http://www.unilever.com.bd/aboutus/ on June 7, 2014.
Hill, Mishkin (2012) International financial management. New York: Willey publishers

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