Sales and Growth goals

250000
200000
150000
Year
Sales

100000
50000
0
1

10

Pink : Previous years sales

Red and Yellow : Forecasted sales
Year wise summary
Year 1

BERY

Target
Segment
Tech-geeks

Units
Sold
300

71

Material
Cost
20.62

Labor
Cost
12.45

Bravo

BOSH

Hermits

39

10.66

Bravo

BOCE

1,000

54

Team

Units
Sold

Inventory

487

Pragmatists

BOSH
BERY

Team

Brand

Inventory

Price

Bravo

Margin

Capacity

Utilization

53%

600

50%

1,051

9.35

49%

1200

87%

Pragmatists

16.01

10.88

50%

1000

100%

Brand

Targent
Segment

Price

Material
Cost

Labor
Cost

Margin

Capacity

Utilization

Bravo

BlueB

Bluebloods

213

87

28.41

9.25

57%

700

100%

Bravo

BOCE

1,184

17

55

17.52

10.8

49%

1500

80%

Bravo
Bravo

Hermits

1,500

35

12.38

9.27

38%

1700

88%

Tech-geeks

1,001

73

23.39

12.35

51%

1100

91%

Year 2

Year 3

BlueB

Targent
Segment
Bluebloods

Units
Sold
522

89

Material
Cost
29.3

Labor
Cost
9.52

Bravo

BERY

Tech-geeks

259

74

24.33

Bravo

BOSH

1,500

35

Bravo

Pragmatists

1,216

Brand

Targent
Segment

Units
Sold

Bravo

BlueB

Bluebloods

Bravo

BOCE

Bravo
Bravo

Team

Brand

Inventory

Price

Margin

Capacity

Utilization

Bravo

291

56%

700

86%

741

12.63

50%

1100

91%

Hermits

12.38

9.46

38%

1700

88%

BOCE

56

16.68

11.09

50%

1500

80%

Team

Inventory

Price

Material
Cost

Labor
Cost

Margin

Capacity

Utilization

487

213

87

28.41

9.25

57%

700

100%

Pragmatists

1,184

17

55

17.52

10.8

49%

1500

80%

BOSH

Hermits

1,500

35

12.38

9.27

38%

1700

88%

BERY

Tech-geeks

1,001

73

23.39

12.35

51%

1100

91%

Team

Brand

Targent
Segment

Units
Sold

Inventory

Price

Material
Cost

Labor
Cost

Margin

Capacity

Utilization

Bravo

BlueB

Bluebloods

522

291

89

29.3

9.52

56%

700

86%

Bravo

BERY

Tech-geeks

741

259

74

24.33

12.63

50%

1100

91%

Bravo

BOSH

Hermits

1,500

35

12.38

9.46

38%

1700

88%

Bravo

BOCE

Pragmatists

1,216

56

16.68

11.09

50%

1500

80%

Team

Brand

Targent
Segment

Units
Sold

Inventory

Price

Bravo

BOCE

Pragmatists

1,102

398

55

18.51

11.28

Bravo

Bale

Wanderers

311

634

79

32.29

Bravo

BlueB

Bluebloods

494

135

93

Bravo

BERY

Tech-geeks

449

209

Bravo

BOSH

Hermits

1,699

Year 4

Year 5

Year 6
Material
Cost

Labor
Cost

Margin

Capacity

Utilization

46%

1500

100%

9.67

47%

800

75%

32.65

9.71

54%

700

64%

74

25.05

12.9

49%

1100

18%

32

13.46

9.7

28%

1700

100%

Year 7
Team

Brand

Targent
Segment

Bravo

BOCE

Pragmatists

Bravo

Bale

Bravo

Units
Sold

Inventory

Price

Material
Cost

Labor
Cost

Margin

Capacity

Utilization

1,599

50

16.07

10.83

46%

1500

80%

Wanderers

371

263

79

27.53

9.67

53%

800

0%

BlueB

Bluebloods

418

67

93

28.73

9.39

59%

700

50%

Bravo

BERY

Tech-geeks

387

122

74

22.27

12.38

53%

500

60%

Bravo

BOSH

Hermits

1,349

352

32

12.04

9.33

33%

1700

100%

To increase sales with focus on increase in revenue and cut in spending like advertisement and cut in
inventory carrying costs and to sustain growth strategies like sales force management, innovation in
certain product lines like BlueB, Bale and Bery will be carried out. Capturing Market share with profit
maximization these strategies will be carried out