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Mugil Durairaj
Mugil Durairaj Not an ordinary bloke
Pre-Sales Executive
Product Launch / Marketing Collaterals / Product Presentation / Soft Skill Training
A result oriented professional capable of offering a fresh and dynamic approach in the field of Pre sales.
Possess hands on experience in planning and managing product launch, creation and maintenance of
technical documents, and content development for organization website and marketing collaterals.
Im
Unique
Mugil Durairaj My area of expertise
Professional Experience - KGfSL
KG Financial Software Pvt Ltd (Coimbatore) Dec 2011 Present
KG Financial Software Private Limited provides innovative and integrated solutions for the Financial
Services market and Insurance market. KGfSL emerged as a separate entity following the acquisition of Rite
Choice Technologies in the year 2004 by KG Information Systems Pvt Ltd (KGiSL), Coimbatore, India.
Pre-Sales Executive Coimbatore Operations
Content Marketing
Creation of marketing materials such as brochures, flyers, email blast and fact sheets
Working on Social Networking sites to create leads and boost website rankings
Periodic Press Releases on products and services to provide maximum awareness and gain hits
Conduct internet research to create more leads for email marketing
Proper update of corporate and product website with the right SEO / SEM strategy

Professional Experience - KGfSL
Legal Writing
Creation of business proposals for Managers in India and the US team
Preparation of legal documents such as MOU, NDA, Terms & Services
Creation of Business plans and proposals for prospective clients
Periodic checks for plagiarism within official company website and other company sites
HR Documentation
Training
Creation of presentation for induction
Proof reading of service related documents before audits
Assisting with the preparation of employee profiles (resume creation)
Preparation and proof reading of presentation of yearly Status (internal evaluation)
Framework Preparation
Soft skill training presentations focused for fresher & mid management
Developing the next training lead for take over
Process Improvements Initiated - KGfSL
Internships & Projects
Call center experience ( Part of Idealmindz(Coimbatore)
Handling Australian calls for servicing printers
Updating technical information in salesforce.com system
Field marking for web development (Idealmindz)
3 months Internship at JWT A world Class Company.
o A study on paint industry
o A small analysis on ford

1 month Internship at Idealmindz an ad agency

o An organization study.
o Frame work of how an Ad-Agency works

1-3 months Internships
Education
Full time courses

MBA, Marketing & H.R, Bannari Amman Institute of Technology, Sathyamangalam,
Anna university (2011)
Graduate in Bachelor of Commerce [Computer Application] from Dr. G.R.Damodaran
College of Science, Bharathiyar University Coimbatore (2009)
Advance Diploma Marketing & Advertising from Dr. G.R.Damodaran College of Science,
Bharathiyar University Coimbatore (2009)
Diploma Marketing & Advertising from Dr. G.R.Damodaran College of Science, Bharathiyar
University Coimbatore (2008)

Certification and Achievements

Best Enthusiastic Student Award - (Dr.G.R.Damodaran College of Science-2008)
Winner in AIMA business game at college level (Bannari Amman Institute of Technology-2011)
Participation in AIMA business game at inter college level.
OFFICE BEARER in Dr.G.R.Damodran college of Arts and Science, Coimbatore (2008)
o Responsible for any activity to be conducted for the batch
Winner of the creative streaks in an event called WINDOW DISPLAY
o An event conducted yearly by Dr.G.R.Damodran college of Arts and Science, Coimbatore,
Paper presentation on retail marketing.
o A national level paper presentation contest at Coimbatore.

Achievements
Certifications