CarbonCare Event

local
carbon
actions

global
climate
change
 CarbonCare Event
What is a CarbonCare Event?
CarbonCare Event a trademarked product of Carbon
Care Asia (CCA). A CarbonCare Event is managed in
such a way to produce low carbon dioxide emissions. For
the inevitable portion of carbon emission, it will be offset
through the purchase of carbon credits, so the total
carbon emission will be either reduced or offset, hence
making the event a Carbon Neutral Event. The objective
is create an event that produces the least or no carbon
impact on the environment.
An event incurs carbon dioxide emissions through
energy use, logistics and transportation, accommodation,
water, food and beverage. International standards have
been developed for measuring, reducing, offsetting and
verifying an event’s carbon impact. Carbon Care Asia
provides a total solution for event organizers to attain
low-carbon or carbon-neutral status by advising on,
quantifying and verifying an event’s carbon impact
following internationally recognized standards.
Sources of CO2
"The good news is we know what to do. The
good news is, we have everything we need now to
respond to the challenge of global warming. We have all
the technologies we need; more are being developed. And
as they become available and become more affordable
when produced in scale, they will make it easier to
respond. But we should not wait, we cannot wait, we
must not wait."
— Al Gore
Why Carbon?
Carbon has become the common denominator for
measuring carbon emission, whether it is generated
from energy, water, waste or food. To talk about
“green” is not tangible. Carbon in tonnage, is a
measurable unit applicable to individual lifestyle,
business operations and industrial operations in
terms of carbon footprint.
What is Climate Change?
“Climate change in IPCC usage refers to a change in
the state of the climate that can be identified (e.g.
using statistical tests) by changes in the mean and/or
the variability of its properties and that persists for
an extended period, typically decades or longer. It
refers to any change in climate over time, whether
due to natural variability or as a result of human
activity. This usage differs from that in the United
Nations Framework Convention on Climate Change
(UNFCCC), where climate change refers to a change
of climate that is attributed directly or indirectly to
human activity that alters the composition of the
global atmosphere and that is in addition to natural
climate variability observed over comparable time
periods.”
-IPCC, Climate Change 2007:Synthesis Report
 CarbonCare Event
Support Renewable
Energy Projects
for Sustainable Role Model
Development Leadership

Major Contribution
to Carbon
Reduction / Offset

Branding &
Publicity New Work /
Life Culture
Engagement &
Awareness Building

Why Make An Event A CarbonCare Event?

The objectives of a carbon care event are to promote carbon awareness and
interests among event participants, staff, supporters and the wider
community. It measures and actively reduces it’s own carbon footprint. It
also provides an opportunity for individuals/organizations to offset their
inherent/ future carbon footprint by purchasing carbon credits which
directly supports renewable energy projects, contribute to sustainable
development benefits concerning the local environment, communities and
create green jobs in developing and poor areas.
Local
community Climate Change is currently the top Corporate Social Responsibility issue.
benefits & CarbonCare Events provide a creative new channel for corporate
create green sustainability programs. It can actively engage and build awareness
jobs amongst leaders and employees. It sets a role model in
individual/corporate leadership on carbon reduction and effectively
introduces a new low carbon work/life culture.

To be the first mover in organizing CarbonCare Events also builds the

brand, sets the trend and promotes positive publicity of organizations.
 CarbonCare Event
Carbon Care Asia provides professional services to CarbonCare Events of
different scales and nature:
Premium
CarbonCare Event CarbonCare Event
No. of 100 –1000 Usually more than 1000
Participants
Examples Business Conferences International Exhibitions/Fairs
Academic Seminars International Conferences
Weddings Large Music Concerts
Events in Shopping Malls Large Sports Events
Mini-Concerts Large Graduation Ceremonies
Launch Ceremonies International Festivals

The Making of

A CarbonCare Event A Premium CarbonCare Event

Assess
measure

OR Offset Reduce
offset
reduce
Measure

We follow a step-by--step procedure to advice corporations or event organisers on carbon footprint measurement
and carbon management system, so that they can maximize carbon reduction in various aspects of the event,
both during the preparatory period and the event itself. Special assessment and customization services are
available to Premium CarbonCare Events.

The Event can be labeled as a CarbonCare Event provided it is audited and verified on-site by CCA consultants.
At Carbon Care Asia, we develop our label with reference to the following international standards:

Greenhouse Gas (GHG) Protocol 2008

Guidelines to Account for and Report on Greenhouse Gas Emissions and Removals for Buildings in Hong Kong,
2007
ISO 14064
Clean Development Mechanism (CDM) Gold Standard
Voluntary Carbon Standard (VCS) 2007

Based on the Event’s estimated carbon footprint, event organizer can decide whether to make the event carbon
neutral through purchasing Verified Emission Reductions (VERs) from renewable energy projects via CCA for
portions of emissions that cannot be avoided.

For details of the above services, please contact Carbon Care Asia on +852 –2541 5020 / 2815 1882, or write to
admin@carboncareasia.com.
CarbonCare Event

Carbon Offset
To complete all steps to carbon neutrality, event
organizers will have to purchase Verified Emission
Reductions (VERs) from renewable energy projects via
CCA for portions of emissions that cannot be avoided.
What are Voluntary Emission Reductions
(VERs)?
Carbon Care Asia supports carbon offset projects
Voluntary Emission Reductions (VERs) are
through purchasing carbon credits from renewable
purchasable credits transferred from greenhouse
energy and resource conservation projects. CCA sources
gases reductions made possible by an emissions-
Verified /Voluntary Emission Reduction (VER) and
reducing project, such as a wind farm. VERs are
Certified Emission Reduction (CER) certificates in verified by independent third parties based on
China.
various current standards. They become the
instrument for individuals, organizations or activities
Under the CCA Carbon Offset scheme, clients are
to offset their emissions.
offered the choice of purchasing from various VER
projects to offset their carbon footprints.

Institutional clients who wish to purchase higher

volume and more specific carbon credits (VER or CER)
are offered customized packages by CCA.
Why Carbon Offsets?
Carbon offsets help you balance out your own
contribution to global warming by funding greenhouse
gases reduction projects. With carbon offsets, you can
balance out 100% of those emissions you cannot
eliminate through conservation. Funding such projects
also create green jobs, reduce health and life hazards
created by industries such as coal-mining, re-create
balance in communities badly affected by carbon
emitting industries or climate change.
About Carbon Care Asia
Carbon Care Asia is an integrated carbon
management solutions provider. We provide
solutions for businesses and institutions to manage
their impact on the environment by measuring,
reducing and offsetting their carbon dioxide
emissions.
Our Vision & Action 450K Campaign
Carbon Care Asia aims to mainstream low carbon
management practices by companies, institutions
and the community in Hong Kong and nearby
regions by 2012. We have announced a Hong Kong-
wide “Action 450K Campaign” through which we
hope to engage both public and business sectoral
leaders to together help reduce/offset carbon by
450,000 tonnes by the end of 2010, i.e. 1% of Hong
Kong’s annual carbon emission.
CarbonCare Event
Examples of Carbon Neutral Events around the World

The 81st Academy Awards, US (Feb 2009)

President Obama’s Inaugural Party and Inaugural Ball, US (Jan 2009)

Lowell Lo In Concert 2050, Hong Kong (2008)

Shanghai International Film Festival (SIFF), Shanghai (2008)

Montreal Jazz Festival, Canada (2008)

FIFA World Cup Soccer, Germany (2006)

Carbon Care Asia Limited

23/F Tin On Sing Commercial Building,
43 Graham Street, Central, Hong Kong
Tel: +852-2541-5020 Website: www.carboncareasia.com