With a growth rate of 45 percent, the Indian telecom industry is booming.
Apart from providing mobile and broadband subscriptions, the telecom industry is also involved in the manufacture of telecom equipment. Saturday, J uly 03, 2010 2:53:27 PM
Telecommunication is the transmission of messages over significant distances for the purpose of communication. In the modern age of electricity, telecommunications has involved the use of electric means such as the telegraph and telephone, the use of microwave communications and the use of fiber optics.
The telecom industry plays an important role in the world economy and global revenues in 2008 were ~USD 4 trillion, expected to grow at a steep 11% p.a. CAGR over the next 2 years. Almost half (~USD 1.7 trillion) of telecom revenues accrue from service revenue, and analysts believe this is expected to grow significantly to ~USD 2.7 trillion by 2013.
Approximately 20% of the world population has access to the Internet. The telecom industry is vast and offers a wide range of career opportunities on both the hardware and software fronts. These prospects include functional jobs in mobile telephony, internet protocol media systems, wireless communications, GSM, GPRS and CDMA technology, VoIP, data networks and optical networks amongst others.
The global leaders in the field are companies like AT&T, Vodafone, Verizon, SBC Communications and Qwest Communications, who are all trying to take the advantage of the industrys spiraling growth. The focus of telecom companies going forward is likely to be on leveraging more sophisticated telecommunication platforms like broadband technologies, LAN-WAN inter networking, optical networking, voice over Internet protocol and wireless data service etc.
Performance
The Indian telecom industry has witnessed a significant upswing and is presently on a high speed growth path, enjoying a growth rate of ~45 % p.a., among the highest in the World. India currently has ~550 million telecom subscribers, translating to a tele-density of ~46%. According to Business Monitor International, India is currently adding 8-10 million mobile subscribers every month. It is estimated that by 2012, around half the country's population will own a mobile phone. This would translate into 612 million mobile subscribers, accounting for a tele-density of around 51%. Meanwhile, authorities believe current broadband subscriptions are ~20 million and internet subscriptions are ~40 million.
Growth Potential
As economic growth continues at a stable 8% p.a., as Indian customers continue to embrace the currently under-penetrated mobile technology, and as regulatory policy continues to favor investment in the sector, this growth path is likely to continue. India's telecom service revenue was ~USD 30 billion in 2008, and Ernst and Young analysts believe it is projected to almost double to ~USD 55 billion by 2012, thereby contributing over 6% to the GDP.
In addition to the headway made in telephony services, the Indian telecom industry also manufactures a complete range of telecom equipment using state of the art technology. Leveraging these strengths, the growth generators in the coming years are likely to be enhanced mobile value added services, integrated broadband services and the emergence of India as a global telecom manufacturing hub. Favorable factors such as policy moves of the government, tax incentives offered, a large talent pool in R&D and low labor cost all provide a strong impetus to the industry. The top Indian companies are Bharti Airtel, Reliance Communications and Vodafone-Essar.
Future Prospects
Given the exciting times ahead, the sector is a huge employment generator, likely to generate over ~3 lakh new jobs over the coming 5 years. There is a huge demand for qualified and skilled professionals with technical knowledge and hands on experience. In order to fulfill their rapid growth plans, players lure talent with handsome rewards. Suitably skilled candidates can expect a significant premium salary even at the starting level, due to the challenges the industry is facing in terms of finding and recruiting proper talent. Industry experts believe that the talent crunch in this sector will push salaries even further than the current 15% hike.
Overview Telecom The Indian telecommunications industry is one of the fastest growing in the world and India is projected to become the second largest telecom market globally by 2010. India added 113.26 million new customers in 2008, the largest globally. In fact, in April 2008, India had already overtaken the US as the second largest wireless market. To put this growth into perspective, the countrys cellular base witnessed close to 50 per cent growth in 2008, with an average 9.5 million customers added every month. According to the Telecom Regulatory Authority of India (TRAI), the total number of telephone connections (mobile as well as fixed) had touched 385 million as of December 2008, taking the telecom penetration to over 33 per cent. This means that one out of every three Indians has a telephone connection, and telecom companies expect this pace of growth to continue in 2009 as well. " We are extremely bullish that the growth will continue in 2009. This year, the number of additions will be in excess of 130 million," according to T.V. Ramachandran , Director General, Cellular Operators Association of India (COAI), an industry body that represents all Global System for Mobile communications (GSM) players in India. According to CRISIL Research estimates, eight infrastructure sectors, which include the telecom sector, are expected to draw more than US$ 345.28 billion investment in India by 2012. With the rural India growth story unfolding, the telecom sector is likely to see tremendous growth in India's rural and semi-urban areas in the years to come. By 2012, India is likely to have 200 million rural telecom connections at a penetration rate of 25 per cent. And according to a report jointly released by Confederation of Indian Industry (CII) and Ernst & Young, by 2012, rural users will account for over 60 per cent of the total telecom subscriber base. According to Business Monitor International, India is currently adding 8-10 million mobile subscribers every month. It is estimated that by mid 2012, around half the country's population will own a mobile phone. This would translate into 612 million mobile subscribers, accounting for a tele-density of around 51 per cent by 2012. It is projected that the industry will generate revenues worth US$ 43 billion in 2009-10.
Growth in Segments According to a Frost & Sullivan industry analyst, by 2012, fixed line revenues are expected to touch US$ 12.2 billion while mobile revenues will reach US$ 39.8 billion in India. Fixed line capex is projected to be US$ 3.2 billion, and mobile capex is likely to touch US$ 9.4 billion. Further, according to a report by Gartner Inc., India is likely to remain the world's second largest wireless market after China in terms of mobile connections. According to recent data released by the COAI, Indian telecom operators added a total of 10.66 million wireless subscribers in December 2008. Further, the total wireless subscriber base stood at 346.89 million at the end of December 2008. The overall cellular services revenue in India is projected to grow at a CAGR of 18 per cent from 2008-2012 to exceed US$ 37 billion. Cellular market penetration will rise to 60.7 per cent from 19.8 per cent in 2007. The Indian telecommunications industry is on a growth trajectory with the GSM operators adding a record 9.3 million new subscribers in January 2009, taking the total user base to 267.5 million, according to the data released by COAI. However, this figure does not include the number of subscribers added by Reliance Telecom. In WiMax, India is slated to become the largest WiMAX market in the Asia- Pacific by 2013. A recent study sees India's WiMAX subscriber base hitting 14 million by 2013 and growing annually at nearly 130 per cent. And investments in WiMAX ventures are slated to top US$ 500 million in India, according to a report by US-based research and consulting firm, Strategy Analytics.
Value-Added Services Market A report by market research firm IMRB stated that the mobile value-added services (MVAS) industry was valued at US$ 1.15 billion in June 2008, and is expected to grow rapidly at 70 per cent to touch US$ 1.96 billion by June 2009. Currently, MVAS in India accounts for 10 per cent of the operator's revenue, which is expected to reach 18 per cent by 2010. According to a study by Stanford University and consulting firm BDA, the Indian MVAS is poised to touch US$ 2.74 billion by 2010. Mobile advertising, which is an important VAS segment, offers great potential to become an important revenue source. Marketers are increasingly using MVAS as a step ahead of SMS-based marketing to sell soaps and shampoos, banking, insurance products and also entertainment services, and rural markets are proving to be very receptive for such marketing. Further, Venture Capitalists like Canaan Partners, Draper Fisher Juvertson, Helion, and Nexus India are also innovating with services like mobile payment options, advertising, voice-based SMS and satellite video streaming. According to Venture Intelligence, there were nine deals worth US$ 41 million in 2007 in the mobile VAS space, and till August 2008, seven deals worth US$ 91 million had already been finalised. Presently, mobile VAS has a US$ 700 million market with a 20 per cent y-o-y growth, which is likely to touch US$ 3 billion by 2012.
Major Investments The booming domestic telecom market has been attracting huge amounts of investment which is likely to accelerate with the entry of new players and launch of new services. Buoyed by the rapid surge in the subscriber base, huge investments are being made into this industry. Norway-based telecom operator Telenor has bought a 60 per cent stake in Unitech Wireless for US$ 1.23 billion. Japanese telecom major NTT DoCoMo has acquired a 27.31 per cent equity capital of Tata Teleservices for about US$ 2.6 billion and a 20.25 per cent stake in Tata Teleservices (Maharashtra) Ltd for about US$ 190.23 million. Singapore Telecommunications (SingTel), which has a 31 per cent stake in Bharti Airtel has received the governments approval to offer long distance services in India, according to a communication ministry official. Mauritius-based P5 Asia Holding Investments (Mauritius) Ltd will be investing around US$ 545.13 million to hold a 20 per cent stake in Aditya Birla Telecom Ltd (ABTL). The funds will be utilised for network rollout and operations of ABTL in the Bihar circle. Bharat Sanchar Nigam Ltd (BSNL) is planning an investment of around US$ 201.5 million in the Tamil Nadu Circle for an additional 23 lakh mobile connections under both 2G and 3G technologies by 2009. The latest to join the world's second largest telecom market is Bahrain's Batelco which has signed a deal to buy 49 per cent in Chennai-based S-Tel, a GSM service provider, for $225 million. Etisalat, a Gulf-based telecommunications company has picked up a 45 per cent stake in Swan Telecom. Kavveri Telecom Products Limited is planning to set up a new subsidiary - Kavveri Telecom Infrastructure Limited (KTIL) - with an investment of US$ 20.11 million over the next two years, to offer in- building telecom infrastructure to telecom service providers. Juniper Networks, which is the second-largest maker of networking equipment, plans to invest US$ 400 million in India, over the next five years, with a focus on its research and development (R&D) activity. BSNL, India's leading telecom company in revenue terms, will put in about US$ 1.16 billion in its WiMax project. Bharti Airtel will be spending US$ 2.5 billion in a major expansion bid. Reliance Communication has committed US$ 5.69 billion as capital investment for the fiscal year ending March 2009. Idea Cellular will spend about US$ 2.36 billion in the fiscal ending March 2009. Srei Group's Quippo Telecom Infrastructure Ltd (QTIL) plans to invest US$ 3 billion in 2008-09 to ramp up its telecom infrastructure business to grow both organically and inorganically. Vodafone Essar will invest US$ 6 billion over the next three years in a bid to increase its mobile subscriber base from 40 million at present to over 100 million. Telecom service provider, Tata Teleservices Limited, has announced that the company will be investing additional US$ 6.74 million in Gujarat to set up 100 cell sites by August 2009. The company had earlier made an announcement of investing US$ 24.1 million in the state till March 2009. Telecom operator Aircel, which launched GSM mobile services in Bangalore on February 23, 2009, plans to invest US$ 220.58 million over the next year to set up base stations across the state.
Investments Abroad After the amazing growth story in the domestic market, Indian telecommunication companies are now set to have a major global footprint. The Bharti Group, which already has operations in Seychelles, (begun over a decade ago), and in the Channel Islands in Europe, launched its mobile services in Sri Lanka under 'Airtel' brand on January 12, 2009. Airtel is expected to invest about US$ 200 million in setting up and expanding its operation in Sri Lanka over the next five years. The company will simultaneously roll out second generation (2G) and third generation (3G) services in the country. DTH company Spize TV (owned by Pyramid Saimira Group) has bought France Telecom's European DTH operations called WorldTV Europe. Tata Communications has bought the 30 per cent stake in Neotel that was previously held by Eskom and Transnet. With this, Tata Communications in association with Tata Africa Holdings became the largest stakeholder with 56 per cent stake. Tata Communications marked its entry into UAE by launching a range of dedicated Ethernet services in association with leading telecommunication service provider of UAE, Etisalat.
Manufacturing India's telecom equipment manufacturing sector is set to become one of the largest globally by 2010. Mobile phone production is estimated to grow at a CAGR of 28.3 per cent from 2006 to 2011, totalling 107 million handsets by 2010. Revenues are estimated to grow at a CAGR of 26.6 per cent from 2006 to 2011, touching US$ 13.6 billion. Presently the telecom hardware manufacturing sector is dominated by international majors like Nokia, Ericsson, LG, Motorola, Samsung and Alcatel-Lucent, who have set up manufacturing bases in India. Domestic manufacturers have little contribution in the segment. Other foreign majors that have set up manufacturing bases in India include Foxconn, Flextronics Elcoteq Celestica, Elextronics Aspocomp, Salcomp, Siemens, Cisco, Perlos and Solectron. LG Electronics has announced that it will be further expanding its handset manufacturing facility in India and Nokia will now be targeting rural India in its expansion plans. In fact, Nokia Siemens Networks launched its new facility for the production and distribution of mobile communications infrastructure at Oragadam near Chennai.
Rural Telephony Rural India had 76.65 million fixed and Wireless in Local Loop (WLL) connections and 551,064 Village Public Telephones (VPT) as on September 2008. Therefore, 92 per cent of the villages in India have been covered by the VPTs. The target of 80 million rural connections by 2010 is likely to be met during 2008 itself. Universal Service Obligation (USO) subsidy support scheme is also being used for sharing wireless infrastructure in rural areas with around 18,000 towers by 2010. The Indian wireless industry, with a 32 per cent penetration, is only second after China in terms of subscribers at 325 million. Most of this growth has come from urban India where penetration is close to 60 per cent, but in rural markets it's less than 15 per cent. And it's here that the industry sees the largest opportunity for growth.
The Road Ahead As on October 17, 2008, there were 350 million mobile and fixed line subscribers in India, with about 8 million subscribers being added each month. The Union Minister for Communications and Information Technology, Mr A Raja, has stated that the target for the 11th Plan period (2007-12) is 600 million phone connections with an investment of US$ 73 billion. Apart from the basic telephone service, there is an enormous potential for various value-added services. In fact, the real potential for telecom service growth is still lying untapped. The Indian rural market is going to be the next big thing for wireless telecom providers. With the tele-density in rural areas being still about 10 per cent against the national average of about 21 per cent, there seems to be huge untapped potential for mobile phone penetration in rural India. The government also plans an investment of US$ 2 billion, during 2008 to 2009, for the development of around 100,000 community service centres in rural India to provide broadband connectivity. Additionally, by 2010, the government targets: 80 million rural connections Mobile coverage of 90 per cent geographical area Internet Protocol Television (IPTV) in 600 towns Quadrupling manufacture Two-fold increase in telecom equipment R&D from the current level of 15 per cent.
According to the CII Ernst & Young report titled 'India 2012: Telecom growth continues', revenue from India's telecom services industry is projected to reach US$ 54 billion in 2012, as against US$ 31 billion in 2008. According to Mr Prashant Singhal, Telecom Industry Leader, Ernst & Young India, " Going forward, rural telephony, 3G, WiMax and data services will drive sector growth in 2012. The industry will witness sustained growth in mobile services and data revenues. Network expansion will continue in order to support the rural growth." In addition to this, some interesting new developments worth tracking include: The emergence of digital media advertising (internet, mobile and digital signage) as the medium of choice for advertisers. Of the available media, it was the fastest growing segment in 2008. According to a FICCI-PwC report, it is expected to touch US$ 211.97 million in 2011 from the current US$ 57.1 million. The robust sales of smartphones which do not seem to have been adversely affected by the economic slowdown. Smartphones, which have computer-like features, are a favourite with not only professionals, as they enhance productivity, but also with the youth that are attracted by their multimedia applications. Smartphones market, sized at 5 million in 2008, is expected to witness a compound annual growth rate (CAGR) of 23 per cent by 2011, as per technology research firm Ascendia. Global mobile phone vendors are going green in India. Vihaan Network Ltd, a group company of Shyam Group has launched the worlds first zero opex GSM systems powered by solar energy rather than conventional sources. In a recently launched initiative, Nokia collected three tonnes of junk handsets, batteries, chargers and accessories from four cities during a 45-day campaign. The collected junk will be taken to Singapore for recycling. Hundred per cent of the materials in the phones can be recovered and used to make new products.