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Internet [plus] Public Sphere [equal] Online Public Sphere?

During the past decade, the discussion discuss about “public sphere”, a term first
regarding the so-called information society coined by Jürgen Habermas, and how it is
has heightened as the development and conducted in the information society as a
integration of ICTs into different aspects of “virtual public sphere”.
social world also increase. The term
information society itself can have The four mentioned scholars will be the
different formulations and definitions, core literatures in this review, plus an
depending on the area and perspective additional article by Zizi Papacharissi. The
used to define it. reason to choose those literatures is
because they are among the key people in
Although different scholars address each area of research.
information society differently, they all
agreed that information holds a special Webster’s account of information society
and significant role in our present society. is comprehensive in terms of scope of
ICTs – and internet, as the terms will be area and Feather’s study of information
used interchangeably in this review – are society is a historical account, spanning
also seen as a medium to enhance from the beginning of writing up to the
democracy. emergence of e-democracy.

Often regarded as a free realm in which all Castells’ work is undoubtedly the most
sorts of information can be sent and influential writings on the subject of
retrieved, internet is seen to provide a information in our contemporary society,
basis for democratic process in the and for this review his work The Internet
information society. Or, to state it Galaxy will be the main subject of
differently, it serves as a new platform for discussion.
the public sphere.
As for Habermas, despite many critiques
This literature review will discuss the and opponents, his term “public sphere” is
concept of information society in relation very valuable in seeing how information
with the “virtual public sphere” maintained plays a central role in our society and in
through the internet. Starting from Frank achieving the ideal of democracy. An
Webster’s Theories of Information Society, ‘internetization’ of Habermas’ notion of
I will highlight some of the different public sphere, namely the virtual public
definitions of information society. sphere, is explored thoroughly in
Papacharissi’s article, which questioned
Complemented with the analysis from the possibility of a virtual public sphere.
John Feather’s work, The Information
Society – A Study of Continuity and This review will be structured as follows:
Change, I will compare the two accounts firstly I will briefly highlight the different
of information society and present the conceptions regarding information society
similar theme that echoes through both based on Webster’s and Feather’s
publications, namely the “double-sided” accounts. I will simultaneously compare
character of information society. This the ideas from both scholars and further
“double-sided”ness can also be related to discuss the common queries about
the Manuel Castells’ term “network information and information society. The
society”, the basic characteristic of which notion of information society will also be
is a binary logic of inclusion/exclusion. related and compared with that of network
society from Castells. On the second part I
And as the internet is seen as a medium will discuss about the public sphere in the
to enhance democracy, it is rather fitting to information society and how both are

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Internet [plus] Public Sphere [equal] Online Public Sphere?

closely related. The last part will talk more and on the latter are theorists of neo-
thoroughly about the virtual public sphere, Marxism such as Schiller, reflexive
particularly the critiques and the modernization such as Giddens, and
challenges of establishing one. public sphere such as Habermas.

Information Society: What Is It? The similar view is shared by Feather


(2004), though he takes it to a different
Despite the many discussions regarding understanding. He argues that the
information society, the definition of information-dependent society combines
“information society” itself is still unclear – both profound change and fundamental
each area regards information differently, continuity and can only be understood in
hence producing a different definition of context (p. xiii). The context itself is partly
information society. Frank Webster (2006) historical, partly economic, and partly
provided a comprehensive account on the political, and therefore the discussion
matter and distinguish five definitions of regarding information society is very vast.
information society on the area of In each phase of development of
technological, economic, occupational, communication and information in the
spatial and cultural, each of which need society, both the continuity and changes
not to be mutually exclusive. are understandable if we see it in context.

Besides these definitions, Webster Going through both literatures, there are
provides a thorough discussion about one common query regarding the notion of
various theories/school of thought related information society that we are said to be
to information society in different aspects living in now. Why does information have
of social world, each by the key such central position in our society now
proponents in the area. that we even call our society an
“information society”? Hasn’t in always
The discussion included theory of post- been that way even since the ancient
industrial society by Daniel Bell; network Egypt – that information plays an
society by Manuel Castells; information important role in the society?
and the market by Herbert Schiller;
information and democracy by Jürgen As mentioned above, information has
Habermas; information, reflexivity and always been central in our society. But it
surveillance by Anthony Giddens; seems that we value information even
information and postmodernity by Jean more in our present society, and this is
Baudrillard, Jean-Francois Lyotard, and due mostly to the development of ICTs.
Mark Poster. Webster argued that the Feather suggested several reasons for
different explanations about the role of this, and they can be divided into three
information in the society can be areas: the value of information, the
distinguished into two main ideas: those technical capacity of ICTs, and the nature
which suggested that a new kind of of interactivity of the internet.
society has emerged from the old one and
those who suggested that the present And as we moved toward the present,
society is one that continues from the old information is increasingly seen, in some
one. respects, as being too valuable to be
public (Feather, 2004, p. xvi), thus
On the former idea are theorists of post- information is valorized. This value of
industrialism such as Bell, postmodernism information is then intensified by the
such as Baudrillard, and the informational emergence of market economy and the
mode of development (Manuel Castells); development of ICTs which enables us to

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Internet [plus] Public Sphere [equal] Online Public Sphere?

store, process and transmit information. In powerful position, because the information
our (post)industrial society now, almost all are available and retrievable for them. The
basic transactions of our everyday life is form, time and place of output can be
conducted through the help of ICTs and largely determined by the convenience of
we cannot imagine how our life would be the user rather than that of the provider
without it. (Feather, 2004, p. 208-9).

The government relies heavily on the The emergence of new platform of the
information/data base on all aspects of its internet such as Web 2.0 further advances
governance, and so does business and this interactivity as the users can now
corporation. Even the private, daily lives of enjoy features such as content-on-
the individuals increasingly rely on the demand and video streaming. This
information sent and retrieved from the interactivity also differentiates computers
internet. fundamentally from all previous
mechanisms for the storage and retrieval
The vast spread of and dependence to of information (Feather, 2004).
ICT and internet, brings not only
advantage but also some problems, Besides the three ideas from Feather,
particularly those related to inclusion and another line of thought suggested that the
the digital divide. This is due to the basic distinguishing feature of the information
logic of ICTs and internet: network which I society is the large quantity of information
will discuss more in the next section. available (Webster, 2006). This is
supported by emergence of new media
The technical capability of the computer and the consistent presence of
and internet has also made them “the conventional media, such as TV and
force behind changes far greater than newspaper, despite the availability of new
those wrought by any other invention of an media.
inventive century” (Feather, 2004, p. xii).
They are able to simulate skills and The abundance of information is not
attributes that we once thought were necessarily a good thing, indicated by the
unique to human, namely memory, logic, term “information overload”. Besides that,
and communication. This capability brings the increase in quantity of information
not only hope but also fear, as the available does not mean that the quality
computer seemingly become more also increases. Quite the contrary, the
‘powerful’ than us, the creator. high quantity of information is likely the
result of manipulation – information that is
The computer also demanded and generated to entertain or divert,
facilitated the convergence of camouflage, or to deceive the public, for
technologies (particularly with the political or market interest. This view is
internet), which allows us to combine supported by authors such as Schiller and
computing with telecommunications and Habermas.
the digitization of text and image to permit
almost instantaneous worldwide From the discussion above, we can see
transmission of data (Feather, 2004) p. that information society is very hard to
xv), as long as the computers are define, despite its seemingly self-
connected in the massive network of explanatory term. What constitutes as
internet. information may be agreed upon, but the
outcome of information that defines the
This capacity for interactivity with other information society is rather debatable as
computers places their users in a uniquely information carries always two-sides

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Internet [plus] Public Sphere [equal] Online Public Sphere?

consequences: Is the information society outside the network cannot communicate


liberating or limiting? Is the information with each other. And this is where internet
society focuses on quantity or quality of plays the most significant role in the
the information? Is the information network society: it connects all the
available everywhere or nowhere? networks together.

Similar problem can also be found in the Being the largest network, internet
discussion regarding network society. Is a provides abundance of information and
network enabling or limiting? Is it effective became the place where all organizations,
or complicated? Is it strong or vulnerable? parties, and governments post their
To better understand the similarity, it is information. Internet becomes the new
necessary to review the notion of network public sphere. The term e-democracy and
society. e-governance (re)emerged in the past 10-
15 years as a result of various effort to
Network society is a society “whose social “digitalize” both democracy and
structure is made of networks powered by governance – firstly to improve citizen-
microelectronics-based information and local authority contact, delivery of services
communication technologies” (Castells, and, in the longer term to encourage
2004). Social structure includes structural citizen participation in public affairs
arrangements of humans related to (Tsagarousianou, 1998).
production, consumption, reproduction,
experience and power – all of which
articulated in meaningful communication Information Society and
coded by culture; while a network is a set Democracy: The Public Sphere
of interconnected nodes (Castells, 2004).
When talking about information society in
We are now experiencing a transformation relation with democracy, I think that there
towards ‘information age’, whose main is no better way to start than Habermas’
feature is the spread of networks between concept of public sphere. What he means
individuals, organizations, and nations, as with public sphere is an arena, free from
they become a node in the network. In this both government authority and market
network society, there is no center – just pressures, to which all members of society
nodes; and all nodes can communicate can enter to discuss and debate about
with other nodes in the network. A network various topic.
works in binary logic of
inclusion/exclusion. Since the public sphere is free from
political and economical interests, the
These are the basic logic of the internet, discussion and debate is not manipulated
which serve as its main advantage (and and is rational. The notion of public sphere
disadvantage). Because all nodes places information in its center, thus the
interconnect with each other, the network notion of public sphere is also crucial in
can diffuse information quickly to all the discourse of democracy.
nodes, and information can be accessed
from all nodes. But this means that the The underlying assumption is that
network is vulnerable to threat, and that a democracy can be achieved if information
defect in a node can affect the whole is provided and accessible by all members
network. And since it operates based on of society, because then they can make
inclusion/exclusion, all information in the informed decision in the process of
network can only be accessible from democracy. The role of the media is also
nodes that are in the network. Those significant as the provider of information

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Internet [plus] Public Sphere [equal] Online Public Sphere?

and freedom of press is often seen as the A discussion about public sphere and the
signifier of democracy (Feather, 2004). internet is especially heightening with
regard to the European Union, as scholars
And as internet increasingly becomes talk about the European Public Sphere
incorporated in the information society as (Baisnee, 2007; Kaitatzi-Whitlock, 2007)
a source of information, and because of its relating with the mass media and internet
(virtual) freedom, internet is viewed to be as well. Kaitatzi-Whitlock even suggested
the promoter of democracy (Søraker, that the television media, “which in
2008; Bryan, Tsagarousianou and synergy with new media such as the
Tambini, 1998). Therefore, many scholars Internet becomes interactive, is the best
often regards internet as the new platform instrument to fill these gaps of the still
for public sphere, which may bring back missing common pan-European public
the “bourgeois public sphere” of the 18th space” (p. 685). The interactivity, along
and 19th century Germany and Britain with the underlying logic and the size of
before it declined in the 20th century. network (i.e. the inclusion of all connected
nodes), of the internet makes it a
There are in principles two main features promising platform for achieving the ideal
of Habermas’ ideal public sphere, and public sphere.
these are: 1) independent from
government and the pressure of the
market; and 2) accessible to every The Virtual Public Sphere:
member of the society. Critiques and Challenges
These features are not without Despite its critiques regarding the
preconditions. The public can be historical account of the ‘bourgeois public
independent from government and sphere’ and the preconditions of the public
pressure of the market because there are sphere, the notion itself is proven to be
consequent division of society and the intriguing and significant since it was first
state and because they are ‘propertied coined in 1962. Scholars continued to
people’ (Gestrich, 2006). They need not to discuss and critique his work in various
worry about fulfilling their and their family’s area even until now (Gestrich, 2006;
daily needs, and because society and Papacharissi, 2002), and the term public
state are divided they do not have to fear sphere nevertheless provides a useful
about censorship and/or political starting point to discuss democracy in
prosecution for their critical debate and relation with media – including the
discussion. internet.

Regarding the access to the public In the information age, the ‘virtual public
sphere, although it seems accessible to all sphere’ on the internet platform has some
member of society, there is a ‘filter’ to characteristic resemblance with the public
enter it: literacy. Habermas talked about sphere in the 18th and 19th century, and
the ‘World of Letter” (Habermas, 1962, only differs in the contextual accounts.
1989), and to be able to participate in the Both provides a platform to conduct
rational debate one had to be literate – in discussions and debates that is accessible
reading and/or writing. This issue of to virtually all members of the society,
accessibility is one of the main critiques both are relatively free from state
toward Habermas (Gestrich, 2006; intervention and commercial interests, and
Papacharissi, 2002), and one of the main both disregard status of the individuals
problems of the proliferation of internet. who are willing to enter the public sphere.
These characteristics are all debatable, as

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Internet [plus] Public Sphere [equal] Online Public Sphere?

the first section of Papacharissi (2002) conduct discussions in the virtual public
outlined. The public sphere never sphere is virtually limitless. And so is the
provided equal access to all members of number of information available.
society as it excludes women and non-
propertied public realm, and that As all nodes in the network can transmit
government which pays attention to all information to all other nodes, information
diverse voices or the public sphere has in the virtual public sphere comes from all
never existed (Fraser, 1992, in participants of the virtual public sphere:
Papacharissi, 2002), and Lyotard (1984, in government, political party, individuals,
Papacharissi, 2002) argued that anarchy, politicians, economists, academia, and
individuality, and disagreement, and not others. And rather different from the 18th
rational accord, lead to democratic century public sphere in which the
emancipation. participants of the discussion had no
private interests, in the virtual public
As Papacharissi noted (2002), the main sphere all participants have their interests.
argument regarding “virtual public sphere” Thus the information that is available
is the access to it. Similar to the could be biased and/or manipulated in
abovementioned critique about access to order to achieve its own end
public sphere, the virtual public sphere is (Papacharissi, 2002; Webster, 2006). This
viewed to not be accessible for all can be seen in the time before an election,
members of society. Despite the when politicians can influence its voters
seemingly global reach of internet, there is only through smart use of the internet. In
still a problem with access to the internet this sense, internet platform does not
in some societies and some parts of create new practices, but rather
societies, resulting in the division between preserving old practices that have long
the haves and the have-nots. For the been shaping the democratic process.
haves, internet serves as a tool for
participating in the virtual public sphere The virtual public sphere is also argued to
and as for the have-nots, they are be fragmentizing instead of unifying. The
excluded from the discussion at all since online political discussion provides a place
they are not in the network. for diversity and rational debates, but
there is doubt about whether different
Another argument that follows this groups could get along on the discussion
argument is that the inclusion in the (Papacharissi, 2002). The free realm of
network of virtual public sphere does not internet also enables individuals to choose
necessarily mean increased political special interest groups that suit her/him,
activity nor enlighten political debate as a result and resulting the internet more
(Papacharissi, 2002). Increase in political fragmented. In this sense the number of
activity does not guarantee that the people that the information (or opinion)
increase is one towards the betterment of reach can be more diverse, but also
the democratic process, as the freedom of smaller (p. 17). This small online
expression includes expressing the discussion group is perhaps similar to
negative expression as well. What is for Habermas’ public sphere of coffee houses
sure is that internet with its interactivity and salons, but it also make the forming of
provides various alternatives for political public opinion through virtual public
expression and to be politically involved. sphere rather hard if one aims for a
One can publish blog, join a forum, post a massive one.
comment on a bulletin board, and create a
website. Compared to the 18th century One last point that Papacharissi made in
public sphere, the number of places to her article is that the virtual public sphere

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Internet [plus] Public Sphere [equal] Online Public Sphere?

is the commercial interest surrounding the continuity of the information society should
virtual public sphere. According to Carey not be viewed as a dichotomy, but rather
(1995, in Papacharissi, 2002), the virtual as a contextual attribute which are
public sphere is susceptible to the same constantly present. Information society will
force that originally transformed public always be loaded with contradictory
sphere. features accompanying each other:
enabling/limiting, including/excluding,
The spread of capitalism which allowed empowering/marginalizing,
the emergence of public sphere in the 18th democracy/diversity, overload/information,
century turned to undermine it in the late equality/elitism, and many more (Calcutt,
20th and early 21st century. The business’ 1999).
emphasis on advertising and revenue also
infiltrate internet because it is seen as a Therefore, what defines both information
cheap and massive media to advertise society and the public sphere is not the
and run business on. Therefore, some significant features of each, but rather
scholars argued that the internet will what we do with it and how we can best
submit to the ‘dominant pattern of utilize and balance those contradictory
capitalism’ and is more likely to ‘adapt to features. Internet, with all its distinguished
the existing political culture rather than capability and quality, will not change the
create a new one’ (McChesney, 1995, in ‘face’ of public sphere (or any other
Papacharissi, 2002). ‘sphere’) unless we, as the stakeholders,
want it to.
This statement illustrates the biggest
challenge of virtual public sphere: whether Internet is after all just a technological
it would provide a different result than device and its presence alone cannot
conventional offline public and/or political solve the problem of our society, be it
discussion, or it would only recreate the democracy, poverty, or equality. Just like
same pattern and result in the virtual any other tool, what matters and what
world. Although the internet platform determines the result of the internet is
demands a different mode of discussion what we do with it and how we cope with
and relationship, but it is still part of our its contradictory contextual attitude.
social world. Hence it retains certain
pattern of power relations – between
individuals, between economic, political,
cultural interest – which may not
encourage the establishment of an ideal
public sphere. To paraphrase
Papacharissi, internet does provide a new
public space, but it doesn’t necessarily
constitute public sphere.

In this perspective, the recurring theme of


change and continuity can again be seen.
Although internet brings about something
new to the society, but it is also ‘only’ a
development of something that has
existed before. To a certain extent, the
new features will always reflect the
existing characteristics. Thus, as Feather
suggested, the question of change and

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Internet [plus] Public Sphere [equal] Online Public Sphere?

- edited by Nick Crossley, Roberts


Bibliography John and Michael John

Baisnee, Olivier (2007) ‘The European Papacharissi, Zizi (2002) ‘The Virtual
Public Sphere Does Not Exist (At Sphere: The Internet as A Public
Least It’s Worth Wondering…)’, Sphere’, New Media Society, 4;
European Journal of p9-27
Communication, Dec2007, Vol. 22
Issue 4, p493-503. Søraker, Johnny Hartz (2008) 'Global
Freedom of Expression Within
Castells, Manuel (2004) ‘Informationalism, Nontextual Frameworks', The
Networks, and The Network Information Society, Vol. 24 Issue
Society: A Theoretical Blueprint’, 1, p40–46.
in Castells, Manuel (ed) The
Network Society: A Cross-cultural Webster, Frank (2006) Theories of
Perspective, Northampton, MA: Information Society Third Edition,
Edward Elgar London and New York: Routledge

Castells, Manuel (2001), The Internet


Galaxy - Reflections on the
Internet, Business and Society.
Oxford: Oxford University Press

Gestrich, Andreas (2006) ‘The Public


Sphere and the Habermas
Debate’, German History Vol. 24
No. 3, p413-430.

Habermas, Jürgen (1989 [1962]) The


Structural Transformation of the
Public Sphere, Cambridge: Polity
Press.

Huspek, Michael (2007) ‘Habermas and


Oppositional Public Spheres: A
Stereoscopic Analysis of Black
and White Press Practices’,
Political Studies Vol. 55 Issue 4,
p821–843.

Kaitatzi-Whitlock, Sophia (2007) 'The


Missing European Public Sphere
and The Absence of Imagined
European Citizenship’, European
Societies, Vol. 9 Issue 5, p685-
704.

McKee, Alan (2006) After Habermas. New


Perspectives on the Public Sphere

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