Stand Out!

Be an Eco-Business
With ethical and environmental concerns increasingly inuencing purchasing
decisions, it makes sense to develop a sustainability strategy for your business.
Whitehorse City Councils Stand Out! Program will help you strengthen your
business by incorporating no-fuss sustainable practices into what you do.














Available to 10 local businesses for just $500 + GST.
Valued at $2000, funding from the Victorian Governments Grow Your
Business Group Program initiative will subsidise the remaining $1500.
Each business will participate in ve workshops and receive two private
consultations with the program provider Green Lining.
Win new customers, shrink your footprint and do
the right thing by becoming a sustainable business.
Obtain formal recognition as a leader in responsible business
Gain or retain sales to government and big business
Align your values with those of your customers and staff
Maximise your prots without shifting focus from your core activities
Become more efcient by optimising resource and energy use
Do the right thing by the environment and the community.
About the Program Provider
Justin Lee is the founding principal of
Green Lining, a professional consultancy
focusing on business efciency, sustainable
growth strategy and green business
certication. Justin synthesises his broad
academic, corporate and small to medium
enterprise (SME) background with his passion
for connecting commercial imperatives to
environmentally and socially sound outcomes.
He is particularly focused on helping SMEs
who are resource and time-poor relative to
the large corporates in their
respective sectors.
Justin is a passionate sustainable business
advocate and greentrepreneur. For more
than 15 years he has worked across the
corporate, SME and government sectors.
With much of this experience in nance and
commercial banking, Justin understands the
nancial and commercial needs of a business
owner and the challenges in incorporating
these with environmentally
sustainable outcomes.
Conditions of Entry
In order to be eligible for the program,
businesses must:

Be nancially viable
Be a tradeable service
Be based in the City of Whitehorse
or surrounding suburbs
Have a commitment to export
or import replacement
Show management strengths
Demonstrate at least 12 months
trading history
Council will select 10 local businesses to
participate in the program. Each business is
able to send two representatives to each of
the workshops. At least one representative
will need to attend all ve workshops.
Participation Fee
$500+ GST per business
Victorian Government Grant: $1500 + GST
per business (covers balance of program costs)
Key Dates
Workshop 1: 29 October 2014
Workshop 2: 5 November 2014
Workshop 3: 12 November 2014
Workshop 4: 26 November 2014
Workshop 5: 3 December 2014
Workshops to be held at leading
business venues throughout Whitehorse.
More information to follow.
Expressions of interest
Brett Van Duppen
Business and Economic Development Unit
Whitehorse City Council
Email: brett.vanduppen@whitehorse.vic.gov.au
Ph: 9262 6452
Justin Lee
Green Lining
Email: justin@greenlining.com.au
Mob: 0488 301 634
Applications close on 22 October 2014.
More Information