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030 Beachside Conferences Business on

the beach

BUSINESS ON
THE BEACH
MIME rounds up the region’s hottest beachside boardroom alternatives

THE RITZ-CARLTON,
BAHRAIN HOTEL AND SPA
The beachfront Bahrain Hotel and Spa of-
fers corporate clients a real island getaway.
The hotel’s private island lies just off
the shores of the Arabian Gulf, approxi-
mately 11km from the airport and 3km
from Bahrain’s capital city Manama.
The island is available to hire for cor-
porate bookings during the day.
If it is privacy you are looking for it is
unlikely you will find a more secluded
conference venue than this.
Though clients may feel like they are
millions of miles from civilisation — ac-
cess to wireless internet, telephone and
fax is within reach — keeping them in
contact with the outside world.
Up to 300 people can be accommo-
dated in the setup according to require-
ments. The rental fee excludes food, bev-
erages, tent, equipment or the telephone
line but these can be requested as extras,
with food and beverages being charged
separately per guest.
Out of hours, guests can take advan-
tage of the hotel’s facilities, including
chilled outdoor swimming pools, a steam
room and sauna. Alternatively they may
choose to blow off some steam in the
gym or have a game of tennis.

Tel: +973 1 758 0000


Email: comments@ritzcarlton.com
Web: www.ritzcarlton.com

MIME | OCTOBER 2008 | www.arabianbusiness.com/travel_hospitality


031

WATCH OUT FOR…


MVM Dubai has teamed up with London-
based events agency Fortesque to launch
‘The Room’, a temporary beachside confer-
ence venue to be assembled on Jumeirah
Beach Hotel’s private coastline, overlook-
ing the Burj Al Arab. The venue will be
available for hire day and night from 23
November to 17 December and has a ca-
pacity of up to 700 people.

MÖVENPICK RESORT AND SPA DEAD SEA, JORDAN



The luxury Resort and Spa Dead Sea may up to the event, leaving you free to focus
be set at the lowest point on Earth but on the details which will make the event a
meetings on the shores of its spectacular memorable experience.
coastline will be the high point of any Overnight business travellers will feel at
business trip. home in the traditional, village-style resort,
The Mövenpick inhouse ‘Meet and with luxury rooms, internet access, a range
Dine’ event-management team are well- of outlets, leisure facilities and spa.
equipped to serve the needs of corpo-
rate guests. Tel: +962 5 356 1111
Your personal conference contact Email: resort.deadsea@moevenpick.com
will organise the essentials in the run- Web: www.moevenpick-hotels.com

www.arabianbusiness.com/travel_hospitality | OCTOBER 2008 | MIME


032 Beachside Conferences

KEMPINSKI HOTEL, AJMAN


It’s ‘Business on the Beach’ as usual at the alternative to the traditional boardroom.
Kempinski. The hotel’s 500-metre stretch of The conference and banqueting
white, sandy beach provides a stimulating team are at hand to provide
venue for meetings and conferences. technological assistance, refreshments,
ments,
The ‘Business on the Beach’ concept was and the beach venue is facilitated
launched as part of the resort’s expansion with wireless internet and standard
into the business sectors, in addition to its conference facilities.
original leisure market.
The idea has proved to be a popular one Tel: +973 1 758 0000
in the region with more and more companies Email: ajman.kempinski@kemp-aj.com
looking for a unique and innovative Web: www.ajmankempinski.com

MIME | OCTOBER 2008 | www.arabianbusiness.com/travel_hospitality


033

THINKING
OUTSIDE THE BOX
MCI Dubai project manager Richard
Devadasan explains the importance
of keeping up with emerging trends
in the region’s growing industry
WHY IS THE BEACH AN ATTRACTIVE
MEETINGS VENUE?
Beach hotels are important to the meetings
industry here, both directly and indirectly. They’re
good for incentives and groups operations. The
thing about the kind of business coming to the
region is that it’s creative and fresh, and the
meetings venues should be the same. In most
instances the beach is so close to the city that it’s
DUBAI MARINE BEACH RESORT AND SPA the ideal location.
The Dubai Marine Beach Resort and Spa do not wish to leave the beach behind can
offers a wide range of modern business choose to sip on a cocktail at the beach bar or HAVE YOU ORGANISED ANY CORPORATE
facilities along its private, sandy beach. wish to dine a’ la carte overlooking the sea at EVENTS UTILISING THE BEACHSIDE FACILITIES?
The hotel provides all the standard one of the resort’s five restaurants. We’ve had a quite a few large congresses in Dubai,
meeting facilities on the beach and guests where we’ve put delegates up in hotels along
may also access the fully-equipped busi- Tel: +971 4 3461111 the Jumeirah Beach strip. We’ve also had clients
ness centre indoors. Email: dxbmarin@emirates.net.ae who’ve wanted us to do something ‘out of the box’.
When the formalities are over guests who Web: www.dxbmarine.com Once we created an air-conditioned conference
marquee in the middle of the desert. That was
pretty exciting, everyone wearing suits and walking
barefoot in the sand. It’s good to be different
and one of the main things we noticed is that we
achieved full attendance.

WHAT SHOULD PLANNERS CONSIDER WHEN


ORGANISING OUTDOOR EVENTS?
Just employ best-practice techniques and consider
things that a well-travelled international client
would consider, such as fire and safety measures,
evacuation procedures and when it comes to food
there has to be strict guidelines on what you can
serve, for how long and where. All of these factors
are part of the equation.

WHY IS THE MENA A GLOBALLY


ATTRACTIVE CONFERENCE VENUE?
It all comes down to safety, security and the fact
that the region has so much to offer. What people
really appreciate is that despite being so big we’re
flexible and that keeps clients coming back. There
are no limitations in the Middle East, you never say
no. You’ve got to keep coming up with new ideas
that will keep people coming back. Everyone talks
about Dubai but the real magic of the city is that
it keeps up with the times and keeps reinventing
itself, the meetings industry needs to follow.

www.arabianbusiness.com/travel_hospitality | OCTOBER 2008 | MIME

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