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M-commerce and E-commerce refer to the field of marketing buying, selling, distributing and

servicing different products through commercial transactions on theIinternet with the use of
specific devices or computers.
M-commerce stands for Mobile Commerce wherein commercial transactions are done using
cellular or mobile phones that have access to the Internet. efore there was no M-commerce
because phones with Internet capability were not yet available! however, when mobile phones
with Internet capability were invented, marketing has e"panded more. #ot only are business
transactions done outside and through the Internet, but also through mobile phones has sky
rocketed. $oday, many phones have access to the Internet. %ith the rise of such technology, M-
commerce is becoming more popular.
E-commerce stands for Electronic Commerce wherein business transactions are done over the
Internet. &sually transactions are done using a computer or a laptop. $his has become very
popular now because computers with Internet capability have become very accessible to people.
M-commerce is very portable because mobile phones are very easy to carry. 'ou can do your
business transactions anywhere you go as long as you can access the Internet on your phone.
&nlike E-commerce, you have to do your transactions on the computer. (aptops are also portable
but not as light as mobile phones. $hen you still have to look for a place to do your transactions
because it would be uncomfortable using your laptop anywhere or while you are standing.
M-commerce is usually charged through the caller)s premium rates, charging the user)s bill, or
reducing the caller)s credit, and also through mobile banking. E-commerce is charged through the
use of swipe machines where you swipe your credit card. 'ou can also transfer money through
online banking and pay for products you have bought on the Internet using your credit card
number.
M-commerce is available anywhere you go even if there is no Internet because the Internet is
available in your mobile phone, while for E-commerce it is not available everywhere because not
all places have an Internet connection.
In conclusion, M-commerce means doing business transactions on the Internet through the use of
mobile devices, while E-commerce means doing business transactions on the Internet using
computers or laptops.
*ummary+
,. M-commerce and E-commerce are business transactions done online.
-. M-commerce stands for Mobile Commerce while E-commerce stands for Electronic
Commerce.
.. M-commerce uses mobile devices for commercial transactions while E-commerce uses
computers.
.. M-commerce is available anyplace you go, even if there is no Internet. /or E-commerce, you
still need to go to a place where there is Internet to access your online transactions.
0. M-commerce is very handy and easy to carry while E-commerce you cannot always bring with
you your computer or laptop anywhere.
1. M-commerce is charged through the caller)s rate, deduction of user)s credit, and mobile
banking. E-commerce is charge dthrough the use of credit cards that are swiped in credit card
machines.
2. In conclusion, M-commerce uses mobile devices for business transactions while E-commerce
uses computers or laptops for business transactions.
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m commerce vs e commerce
m commerce and e commerce are the latest mode of doing business over the internet. $he term
e commerce has been around for 4uite some time now and a vast ma5ority of people know about
it. ut the recent addition of m commerce has made the situation a little bit confusing for some.
6espite being similar in nature, as both involve buying and selling with the help of internet, there
are many glaring differences between the two. $his article intends to clear the doubts and myths
surrounding both the concepts.
m-commerce
In layman)s terms, m commerce is the practice of conducting activities that are both financial and
promotional in nature, with the help of mobile phones though it technically also includes use of
other handheld wireless devices. It is an abbreviation of mobile commerce, and the process
establishes the fact that it is possible to carry out financial transactions using mobile phones.
$hough the concept of m commerce is relatively new, it has taken the world by storm and is being
used increasingly by people having mobile phones with internet facility. 7ne of the most basic
e"amples of m commerce is sending of promotional messages through mobile phones though
there is no use of internet in it.
&sers can book movie tickets on their net enabled phones and theatre can send tickets using
different technologies to their phones. &sers can show these tickets at the entrance of theatres.
In the same manner, coupons, discount offers and loyalty cards can be sent to mobile phones
and people can get these offers at retail outlets by showing their phones at the venues.
%ith the arrival of 08, it is possible to purchase a movie and download it on a mobile phone
within seconds.
9 very good e"ample of m commerce is mobile banking where a customer can use his phone to
access his account and make remittances to different companies.
&sing net on their mobiles, people can shop online 5ust as they would using their desktops and
laptops.
e-commerce
9n abbreviation of electronic commerce, e commerce is the process of conducting financial
transactions over internet. %ith e"ponential increase in the use of internet, e commerce has
increased tremendously over the last few years. 9part from internet marketing and online
transactions, e commerce has pervaded our lives because of the use of swap machines at almost
every retail outlet where customers pay using their credit and debit cards. In almost every
transaction using e-commerce, there is the use of internet at some point of transaction. E
commerce can take place between two companies, when it is called -, or between companies
and customers, where it is called -C. 7ne good e"ample of -C would be ama:on.com which is
an online shopping portal where customers visit online, choose products of their choice, make
payments using their credit cards and receive the products via shipping. $his is a perfect e"ample
of online shopping.
6ifference between m commerce and e commerce
$echnically speaking, m commerce is a part of e commerce which allows a person to conduct
transactions using his mobile phone. It is sometimes referred to as ne"t generation m commerce.
It enables a person to shop from anywhere. It also enables companies and sellers to come closer
to the end users. 6espite obvious similarities, there are many differences between m commerce
and e-commerce.
6ifference between m commerce and e commerce
; E commerce is available to only those places where we have net connectivity, but with m
commerce we are free from all such boundaries.
; <ideo conferencing has become possible with m commerce even in places where there is no
internet.
; E commerce not only needs internet but also electricity whereas there is no such re4uirement
with m commerce.
; M commerce is easier to get to in comparison to e commerce but at present, using m commerce
is costlier than using e commerce
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E-Commerce is short for electronic commerce and refers to the field of marketing, buying, selling,
distributing and servicing different products and=or services over the internet. It aims at using
electronic business applications for the purpose of commercial transactions. E-Commerce is
believed to have started off in ,>>0 when the first ever banner appeared on the internet but
electric commerce not using the internet must have originated as far back as the ,>?@s when
technologies such as Electronic /unds $ransfer and Electric 6ata Interchange were being used.
M-Commerce on the other hand stands for Mobile Commerce and refers to commercial
transactions being conducted over cellular and mobile devices. M-Commerce originated
sometime during the ,>>@s. $he methods of payment used are normally calling numbers with
premium rates, reduction of the callerAs credit and charging the userAs bill.
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Ecommerce, buying or selling goods via internet and Mcommerce, transfer of goods using mobile
devices, have revolutioni:ed the marketplace remarkably. %ith advancement of cutting-edge
technologies and state-of-the-art tools implemented in both, traditional commerce is facing titanic
shifts with respect to customer behaviors. $oday, traditional commerce is almost vanishing in thin
air with the arrival of mobile- and e-commerce. Ecommerce is losing its reputation gradually as
most users go for the handheld devices to fulfill their business needs. %ith the debate on
choosing the best one of the two is still going on, we have no clear winners yetB
Cowever, the discussion in this article would help you get a clear insight over the differences and
effectiveness between the two fast ever changing trends which in turn will lead you to find the
best one.
Internet and power supply+
Ecommerce relies heavily on internet and allows only restricted access. 7n the other hand,
mcommerce doesn)t re4uire any internet connectivity. 'ou can access any kind of website
anytime and anywhere. Mcommerce offers independent access to the user. Mobile devices are
portable, compact and easy to use compared to systems used for ecommerce.
Dower failures during transaction processes on ecommerce sites could lead to undesired results.
Mcommerce is power-independent and placing orders and making online transactions happens
without any fu::. 9gain, branding your products and services eats a lot of time in ecommerce. 7n
the other hand mcommerce takes your products and services to end-users in a short period of
time. $e"t messages through mobiles are considered to be powerful marketing medium compared
to web marketing as it never re4uires any internet connectivity.
Eeaching out customers+
8rowth of the business relies heavily on improving clientele and reaching wide range of
customers. Ecommerce with powerful features has taken plenty of businesses to a greater e"tent
so far, but not as fast as mcommerce does. Deople that used ecommerce websites for buying or
selling goods now shy about using them. In fact, most business websites now withholds a mobile
ready option for the customer to view the catalog of their products via mobile devices.
$he likes of iDhones, *martphones have made things difficult for ecommerce, as connecting with
wide range of audiences happens 4uite comfortably in a swift manner. Mcommerce technology is
likely to stay here for a long time as the demand for mobile devices and number of mobile users
is getting increased rapidly day-by-day. %ith shopping via internet phones having the wild ride,
mcommerce is now taking giant strides and is growing by leaps and bounds. <ideo conferencing
is yet another powerful feature that speculates mcommerce from ecommerce. %hile ecommerce
re4uire internet access to have a business discussion via video conferencing, mcommerce allows
it instantly. *o, business meetings and discussions are very possible even in remote places
where no internet connectivity e"ists.
randing and market performance+
%hile ecommerce technology affected a few sectors, mcommerce on the other hand has become
a boon for them. $he sectors like banking, logistics, ticketing, marketing and advertising are
particularly 5ubilant with the development of mcommerce. %hen it comes to marketing,
ecommerce re4uires their users to be online to promote their products. Cowever, mobile users
are always online and it becomes to promote any products using mcommerce. In fact, most of the
companies are e"periencing a >-fold increase in their sales due to the emerging mcommerce
technology. $hough plenty of products have been promoted, not all the products have reached
the e"pected response from the customers using mcommerce. 7nly a limited number of products
are getting a warm response over the promotions of many.
9ll of the above, if you plan to buy a product, you can do it instantly with no sweatB &se your
handheld portable device to ac4uire information with ease. Isn)t that a boonB 9 few features like
this clearly demonstrates that mcommerce is growing strongly. 9s traditional market becoming a
thing of the past, there is a mammoth possibility of ecommerce getting blown away by
mcommerce in the near future.
%ith mobile commerce fancying its infant stage and getting ready to move to the ne"t level, there
may be a few woes faced by retailers as well as users. ut, when it comes to sophistication and
any time shopping e"perience, mobile commerce stands way ahead of ecommerce undoubtedly.
%ith the mobile development companies focusing hugely on applications that allow users more
facilities than they e"perience now, is another factor which reveals mobile commerce is
forwarding constantly.
*trategy tips for mcommerce-interested companies+
%ell, however, companies that plan to establish their businesses based on mcommerce platform
should be aware of a few things. $hey should have a clear insight over the future of mcommerce
and they should plan their marketing strategy giving envisioning mcommerce. %atching the
trends related to mcommerce closely would be a great option before setting up a business on
mcommerce base. %hen the mcommerce completely takes over and gets a wide response all
across the world, implement the marketing strategy planned well-in advance. 6esigning mobile-
friendly websites is a wise move as website view with respect mobile device varies hugely. $hese
are some of the useful tips for businesses that wish to switch on to mcommerce-based
businesses.
*ecurity woes and conclusion+
In fact, the security over online transactions will be a worrisome factor for many yet. ut, not
anymore, many mobile companies employ developers with deft skills to develop apps for mobiles
in order to rule out the shortcomings of security problems, and to make the portable devices
function much easier. Caving said that, a recent survey has stated that most of the people that
purchase products via online using mcommerce feel it is Freliably safe.G *o, this could be the vital
factor that could give mcommerce the advantage over ecommerce. In addition, it offers enormous
convenience and comfort to the users apparently. It all depends on the user preferences, if you
wish to bat for mcommerce then keep in mind about the changes in technology advancement and
user preferencesB If you do, your business will be a huge hit in the mcommerce era.
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$here are a few fundamental differences between m-commerce and e-commerce in terms of their
origins, technologies and the nature of the services they can offer. #ot to mention the way people
choose, buy, access and use mobile apps is different from the way they behave on the web.
&nlike DC users, mobile users are on the move, in a hurry and easily distracted. $hey want the
service they)re looking for right here and right now, without long instructions, long installation or
loading time.
9lthough the marketplace for mobile apps is still relatively young compared to web, it is rapidly
growing. $he development of e-commerce was due to the rapid growth of the Internet! the growth
of mobile segment is due to its convenience, ease of use, and sophistication of smartphones.
7n the world wide web, much is given away for free or at discount prices with the hopes to
moneti:e sites Husing ad revenueI based on traffic. M-commerce however, is rooted in paid-for-
service in the mobile phone industry where business competition is growing in Canada, especially
with introduction of new entrants such as %ind Mobile, Dublic Mobile, Mobilicity, and so on.
9n e"tension or e"plosionJ
Many might think of m-commerce as an e"tension of e-commerce! we however believe that it)ll
definitely have a greater impact on the daily routines of consumers and more importantly the
businesses. It)s more an e"plosion than an e"tension primarily because+
Deople have a more intimate relationship with their Mobile phones vs. their computer.
Mobile phones are not limited by location and by their very nature, are everywhere.
Mobile devices are filing up Fboredom timeG on the go that retailers have never before had
access to.
$empting mobile trends are constantly introduced to more than ever before sophisticated
mobile devices. In a nutshell, mobile is hotB
M-commerce is supposed to enable us to buy everything from anywhere over the Internet
without the use of a DC.
M-commerce is not limited by the same barriers initially faced by e-commerce in the mind of
users. /or e"ample, users do not have the same level of apprehension providing their credit card
details digitally as they did with the first wave of e-commerce. $he analogy I like to use is, M-
commerce is like the younger sibling of e-commerce+ e-commerce dealt with all the hardships and
paved the way for m-commerce to lead a fairly hassle free 5ourney with the consumer.
M-commerce, E-commerce, how they differJ
Cigh cost is one of the ma5or characteristics of m-commerce. In the telecom world, users pay
for airtime as opposed to almost free internet access in the e-commerce world.
In m-commerce, the services are usually delivered to a specific region, via wireless providers.
In e-commerce on the other hand, the wide accessibility of the internet makes any service
globally available.
In contrast with E-commerce, M-commerce applications are rather simple, more personali:ed,
location-specific, and time-sensitive.
9 mobile device usually accompanies a person wherever he or she goes! therefore m-
commerce creates a more intimate relationship with the user than other mediums.
/or time sensitive, simple transactions such as movie ticket purchases, banking, and travel
reservations, m-commerce is seemingly more useful than e-commerce.
/or location-based applications such as traveler navigation, emergency response, and etc, m-
commerce tends to be better as it is not limited to being in a place with a computer or laptop.
In general we believe that we can categori:e internet based e-commerce into -C and -,
while classifications to m-commerce are D-D HDerson to DersonI and D-* HDerson to *ystemI.

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