1) What is PPV

PPV stands for Pay-Per-View. When people hear that they automatically
think its the same thing as CPM (Cost per Thousand mpression!
ad"ertising. ts not# Pay per View means you pay e"ery time your
landing page is "iewed. $lthough that sounds like PPC its different
%ecause to "iew your landing page no one is clicking. &our landing
page is appearing in a popup.
How Does Someone See A PPV Ad?
PPV ads are typically ser"ed as a result of adware %eing installed on a
users computer. f you ad"ertise on a PPV ad network you are
essentially ad"ertising within adware. When the user takes a specific
action within their %rowser' such as searching or going to a ()*' a new
instance of their %rowser opens up with your landing page in it. &ou are
charged e"ery time this happens.
So How Does PPV Work From An Advertisers Perspective?
PPV works similar to $dwords. &ou input a destination ()* and then
you %id on either keywords or ()*s. f you are %idding on the word
+$ffiliate Marketing and the user goes to ,oogle and searches for
+$ffiliate Marketing' a new instance of their %rowser will open and your
landing page will display in front of the window they were using to
perform their search. f they are interested' they continue on your
landing page and hopefully perform the desired action' if not they close
the window.
2) Why Yo Sho!d "se Pay Per View Advertisin#
Pay Per View (PPV! ad"ertising is de"eloping a large fan clu%. Thats
not happening %y accident' either. There are a num%er or reasons to
adore this potentially high-profit means of marketing. *ets e-amine
three of the reasons marketers from multiple niches are falling in lo"e
with PPV.
$imited %ompetition
$t one time' Pay Per Click ad"ertising was the cash cow of the day. t
was possi%le to secure traffic at e-tremely low per click prices and one
could e-perience a staggering return on their ad spend in"estment
with $dwords and other PPC options.
"&$ 'ar#etin#(
PPV ad"ertising allows you to %id on keywords used as part of search
.ueries' much in the same manner as PPC. t also pro"ides an
additional option. &ou can %id on the actual ()*s surfers may opt to
"isit. ts hard to o"erestimate how "alua%le that uni.ue wrinkle can
%e.
&ou can choose to display your offers when people "isit your
competitors sites# &ou can opt to ser"e your ads in ideal situations.
&oure not /ust hoping that you hit upon 0%uying keywords1' you can
actually target real %uying pages.
2mart PPV ad"ertisers make ()* %idding the centerpiece of their
campaigns. They find the right conte-ts in which to present their offers
and %id on those ()*s. The results can %e staggering. When you put
the right offer in the right place' its possi%le to generate ama3ing
outcomes that %eat anything you can hope to imagine with straight
keyword %idding.
$imited &estrictions(
f you"e %een in"ol"ed with PPC ad"ertising' you know how annoying
it can %e to work in a "ery restricti"e en"ironment. Take ,oogles
mega-popular $dwords program' the undisputed king of PPC. The
content of your ads is tightly regulated. &our landing pages are
scrutini3ed and assigned ar%itrary 0.uality scores1 that influence
campaign pricing. They dont like affiliate offers. They dont like %ridge
pages. They wont allow ads in many niches.
PPC isnt like that. &ou can create the offers you want and you dont
need to worry a%out %eing hamstrung %y a serious of unnecessary
regulations and restrictions.
Those are /ust three of the many reasons why many marketers lo"e
PPV. ts a marketing option that pro"ides great potential.
)) What Does PPV %ost?
n most cases it costs .456 7 .48 cents per "iew (depends on niche!.
*) What are the +est PPV networks ?
5.! Traffic"ance
8.! *eadmpact
9.! $d:n ;etwork
f you want detail e-planation a%out PPV' /ust download the document
%elow. t<s a good read and help you start a /ourney with PPV