Term I Syllabus (USU)

Management Information System

1. System Architectures
2. Data Modeling
3. Physical Data Model
4. Introduction to SQL
5. Deelo!ing A!!lications
". Introduction to #$%ects
&. 'he Deelo!ing Process
(. Quality Standards and )ontracts
*. Pac+aged A!!lications
1,. -e$ 2.,
Marketing Management
1. Introduction to Mar+eting
2. .nderstanding the Mar+eting /nironment
3. Mar+et Segmentation and 'argeting
4. 0uyer 0ehaior
5. Mar+eting 1esearch
". Demand Measurement and sales 2orecasting
&. Product Decisions
(. 'he )once!t o3 Product Li3e )ycle 4PL)5
*. Pricing Decision and Strategies
1,. Mar+eting )ommunication
11. Personal Selling and sales 2orce Management
12. )ustomer 1elationshi! management 4)1M5
13. Mar+eting Planning
14. 6lo$al Mar+eting
15. Serice Mar+eting
Financial and Management Accounting
1. Accounting Princi!les and )once!ts
2. Dou$le /ntry System o3 Accounting
3. Accounting 0oo+s and 1ecords
4. 2inal Accounts
5. De!reciation
". 2inancial Statements Analysis and Inter!retation
&. 2und 2lo7 Statement
(. )ash 2lo7 Statement
*. 1atio Analysis
1,. )ost Accounting
11. )ost8 Methods9 'echni:ues o3 )ost Accounting and )lassi3ication o3 )ost
12. )ost Sheet 4or5 Statement o3 )ost
13. #erheads
14. ;o$9 0atch and Process )osting
15. Actiity80ased )osting
1". 1econciliation o3 )ost and 2inancial Accounts
1&. Marginal )osting and )ost8olume8!ro3it Analysis
1(. 0udgeting and 0udgetary )ontrol
1*. Standard )osting and <ariance Analysis
2,. )a!ital 0udgeting
21. <aluation o3 Materials Issues
International Economics
1. Introduction
2. 6lo$alisation
3. 0alance o3 Payments
4. 'heory o3 International 'rade
5. International Monetary System
". 2oreign /=change
&. Policy 2rame7or+
(. International )a!ital 2lo7s
*. International #rganisations
1,. India>s 'rade Policy
International Business Management
1. 6lo$ali?ation
2. 'heories o3 International 'rade
3. International 'rade Polices and 1elations
4. International 0usiness /nironment
5. 2oreign Direct Inestment
". 0alance o3 Payments 4 S!ecial 1e3erence to India5
&. International 2inance and 2oreign /=change
(. 2oreign 'rade Procedures
*. )on3licts and @egotiations in International 0usiness
1,. 6lo$al Strategic Management and 0usiness /thics
International Business La ! Business "ulture
International Business La
#art I$ "or%orate La
1. )om!anies La79 1*5"
2. 'y!es o3 )om!anies
3. Incor!oration o3 )om!anies
#art II$ Economic Las
4. 2/MA9 1***
5. 2oreign )ontri$ution 41egulation5 Act9 1*&"
". 2oreign 'rade 4Deelo!ment A 1egulation5 Act
#art III$ International La
&. Pu$licBPriate International La7 4)on3licts o3 La75
(. /uro!ean .nion La7
*. Ministry o3 /=ternal A33airs 4India5
International Business "ulture
1,. 6lo$al Strategic Management and 0usiness /thics
11. Multinational )or!orations
12. -orld 'rade #rgani?ation
13. 2oreign 'rade Policy
14. 'rade 0loc+s and 0usiness )enters
15. 2oreign Direct Inestment
&uman 'esource Management
1. Cuman 1esource ManagementD #rganisational )onte=t
2. ;o$ Analysis9 'eam Analysis and 2le=i$le ;o$ /nironment
3. Cuman 1esource Planning
4. 1ecruitment
5. Selection9 Placement and Induction
". Per3ormance A!!raisal and Deelo!ment
&. /m!loyee 'raining
(. /thical Issues in Cuman 1esource Management
*. Industrial 1elationsD )once!tual Analysis
1,. 1ecent 'rends in C1M
(rganisational Be)a*iour
1. #0 8 'he /merging )hallenges
2. 2oundations o3 Indiidual 0ehaiour
3. Perce!tion and Attri$ution
4. Learning
5. Motiation 8 'heories and Princi!les
". A!!lied Motiation Practices
&. 6rou! s. 'eam Dynamics
(. )on3lict and @egotiation
*. Leadershi!
1,. #rganisational )ulture9 )reatiity and Innoation
11. #rganisational )hange and Deelo!ment
12. International #rganisational 0ehaiour