Press release February 2014 Product Launch Analytics Innovation of the Week: What is dark chocolate doing in y !

asta sauce"
#hocolate has al$ays been closely associated $ith holidays and indulgent foods like candy and cake% &ut chocolate is hardly li ited to these areas% 'e$ (acla (auce Pour Pates )o ates * #hocolat +)o atoes * #hocolate Pasta (auce, e-tends the flavor and health benefits of dark chocolate to a ne$ category: !asta sauce% 'e$ in France. this !roduct is the /ata onitor #onsu er Product Launch Analytics innovation of the $eek% Dark chocolate is said to help produce an explosion of flavor in the mouth for new Sacla Tomatoes & Chocolate Pasta Sauce. This marriage of dark chocolate fruit! tomatoes and various spices can "e used as a change of pace from traditional pasta sauce and also works well as an accompaniment to white meats like turke! and chicken. The dark chocolate used in this new pasta sauce reportedl! has a #$% cacao content. &vaila"le onl! for a limited time this pasta sauce is said to have spic! notes and is promoted as a new different and tast! wa! to cele"rate the holida!s. Tom 'ierhile (nnovation (nsights Director for Datamonitor Consumer sa!s that dark chocolate has "ecome closel! associated with "oth health and luxur! so this pasta sauce line extension could score on "oth fronts especiall! given the relativel! high cacao content for the product which is unusual. )e goes on to note that chocolate is a flavor that is continuall! moving into new areas with recent innovations like chocolate* flavored potato chips "reakfast cereal "eer cooking sauce and now pasta sauce. 0'/(

'otes for editors +or more information a"out Sacla Sauce Pour Pates Tomates & Chocolat ,Tomatoes & Chocolate Pasta Sauce- contact. /anufacturer. +.(ii Sacla S.p.&. /anufacturer0s &ddress. 1es &lgorithmes (mmeu"le Thales & $222 3oute des 1ucioles 24562 7iot +rance /anufacturer0s 8e"site. www.sacla.fr Package T!pe and Price. 692g glass :ar ; <.<9 =>3 Product 1aunch &nal!tics from Datamonitor Consumer ,datamonitorconsumer.com- is the most comprehensive and detailed source of information for newl! launched consumer packaged goods from around the world. Datamonitor Consumer is part of (nforma plc. Tom 'ierhile (nnovation (nsights Director for Datamonitor Consumer is availa"le for comment. To arrange an interview with Tom 'ierhile please contact ?irstin Stocker in Datamonitor Consumer0s press office at @55 ,2- 65A< A$#445 or e*mail ?irstin at kirstin.stockerBinforma.com. +or more information on Product 1aunch &nal!tics please contact Client Services at customerservicesBdatamonitor.com or @55 $2 C##6 9$26. A&12) /A)A31'I)14 Part of (nforma plc. the Datamonitor Droup ,www.datamonitor.com- is a world*leading provider of premium glo"al "usiness information delivering independent data anal!sis and opinion across the &utomotive Consumer /arkets =nerg! & >tilities +inancial Services Pharmaceutical & )ealthcare and 3etail industries. Com"ining our industr! knowledge and experience we assist more than 4 222 of the world0s leading companies in making "etter strategic and operational decisions.