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October2011
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
ExecutiveSummary
Indianweddingindustryhasbeengrowingsteadilyandisexpectedtoobservestronggrowthin thefuture Weddingplanningmarketisasubsegmentoftheweddingindustryandenjoysanannualgrowth of20% Planning,coordinationandimplementationformsthethreestagesofmanagementthatmakes aneventsuccessful
Market
Challenges
StrictGovernmentregulations Unfavourableweddingseasonsand dates
Trends
Competition
ExoticIndianWeddings MysticalMoments
IndiaWeddingPlanner ShaadiOnline
MarryMe WedentGroup
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WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
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WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
PlayersintheMarket(1/6)
CompanySnapshot:ExoticIndianWeddings
CorporateInformation
Headquarters Services KeyPeople NewDelhi,India WeddingPlanning SamirKalia CEO
BusinessHighlights
Besideshavingproficiencyinconductingweddingat exoticplaceslikeRajasthan,KeralaandKhajuraho, alsoprovidesadventurousweddingssuchasriver rafting,junglesandHimalayaswedding AlsohasamarkinprovidingBollywoodTheme wedding g Hasaspecialsetofservicesprovidednamed Renewalofvowsformarriedcouplestocelebrate theiryearsofmarriedlife
BusinessHighlights
Wasthe1st tobringtheconceptofthemeweddingin India Hasateamof1,000 1 000peopleconsistingof conceptualizersanddcordesignerstoputupa themewedding FNPTahilianiisaboutiqueflowershopwith collaborationwithTarunTahiliani Has H alist li of fprestigious i i clientele li l
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
PlayersintheMarket(2/6)
CompanySnapshot:IndiaWeddingPlanner
CorporateInformation
Headquarters Services KeyPeople NewDelhi,India Weddingplanning,traveland accommodation NA
BusinessHighlights
ArrangesfordestinationweddingsinIndiaincluding royalpalaces,wildlifesanctuariesandadventure locations Hasanameinitselfforthemeslikebeachandpalace wedding Alsoprovidesservicesrelatedtoweddingssuchas honeymoontravelarrangements,tourbooking,hotel booking,carrentals
BusinessHighlights
PartofHarjaiCornerHousePvt.Ltd. PromotesweddingtourisminIndiawhereintourists cometoIndiatowitnessrealormockweddings conductedbythem Arrangesdestinationweddingsininternational locationssuchasMalaysia,Thailand,Singapore, Greece,Turkey,Morocco,Egyptandothers Has H gotastrongNRIclient li b base
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
PlayersintheMarket(3/6)
CompanySnapshot:MarryMe
CorporateInformation
Headquarters Services KeyPeople Mumbai,India WeddingPlanning CandicePereira CreativeHead
BusinessHighlights
Doesnotofferanysetpackages Providescomplimentaryconsultationwith prospectivecustomersandbasedontheirbudgets andpreferences,offerscustomizedwedding packages Providesawholelistofservicescateringtoevery needincludingpreweddingservicestohoneymoon arrangements
CompanySnapshot:MysticalMoments
CorporateInformation
Headquarters Services KeyPeople Lucknow,India WeddingPlanning NeetiBhargava CEO
BusinessHighlights
FocusesondestinationweddingmainlyinIndiaand SouthEastAsia Providesahostofuniqueservicessuchasmehendi, designerbanglesandbags,flairbartendersand fireworks Hasarrangementsforprovidingbulksmsandvoice platformtosendinformationtoguestsandgivethem invitationreminders
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
PlayersintheMarket(4/6)
CompanySnapshot:NikhilBhideTheWeddingPlanner
CorporateInformation
Headquarters Services KeyPeople Mumbai,India WeddingPlanning NikhilBhide CEO&Chairman
BusinessHighlights
IsapartofAnshHospitalityServices,which specializesinDestinationWedding Providesaweddingcontracttorecordtheguarantee ofservicebooking Plansitsworkonthebasisoftimeboundschedule andchecklistssothateverythinggetsdoneaccording toplan
BusinessHighlights
SpecializesinBeachWeddinginGoaandKeralaand PalaceWeddinginRajasthan I addition ddi i tomajor j services, i i italso l provides id In weddingwebsitemanagementservicewithbooking engineofhotelsincaseguestswanttomakebooking oftheirstayinhotelsthemselves Offerscompleteaccesstothemduringtheentire eventsothateveryneediscateredto
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
PlayersintheMarket(5/6)
CompanySnapshot:RoyalWeddingsPvt.Ltd.
CorporateInformation
Headquarters Services KeyPeople Rajasthan,India WeddingPlanning SunilKumar Director
BusinessHighlights
BelongstoglobalcorporationofDiamondand jewellerybusinesscalledKGKgroup Specializesarrangingweddingsinandaround RajasthanincludingJaipur,Jodhpur,Bikaner,Udaipur andJaisalmer Additionally,alsoprovidesyogaclasses,dance classes,meetingwithroyalfamilieswithevery weddingpackage
CompanySnapshot:ShaadiOnline
CorporateInformation
Headquarters Services KeyPeople NewDelhi,India WeddingPlanning JaiRajGupta CEO
BusinessHighlights
PartofINR700mnLifelonggroupofcompanies KnownfordestinationweddingatlocationsinIndia aswellasabroadincludingplaceslikeSingapore, Malaysia,Langkawi Besidesdcorandplanning,alsoprovides entertainmentfactorbycategorisationofartistsand functiontypes
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
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PlayersintheMarket(6/6)
CompanySnapshot:ShowcraftWedding
CorporateInformation
Headquarters Services KeyPeople Noida,India EventManagement MoohitaGattani,LalittGattani Founders
BusinessHighlights
Aimedatprovidingcompleteweddingsolutionsand cancatertoguestsfrom500to500,000 Hostsasetofuniqueserviceslikeairport management,residentialvenuemanagementto exclusivebartendingaswellasreturngifts Hasassociationwithteamsofexpertvenuedesigners likeSanjayDabade,NeelabhKapoor,leadingfashion designerslikeAbuJani,ManishMalhotraandmake upartistslikeCoryWalia,MickeyContracter
CompanySnapshot:WedentGroup
CorporateInformation
Headquarters Services Ke People Key NewDelhi,India WeddingPlanning,Event management,KPO,Travel RatanChakrabort Chakraborty CEO
BusinessHighlights
Aneventmanagementconcern,knownforwedding planningalongwithhoneymoonpackages ItsChicWeddingPlannerprovidesservicesforelite andcelebrityweddings Alsohasabridesagencyanditswebsite AntarMahal.comprovidesmatrimonialservices Providesservicesforlowbudgetweddingaffordable bymiddleclasscustomers
Note:Thelistisnotexhaustive WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
Source:CompanyWebsite,CapitalIQandpressarticles
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF. Downloaded by in-isb from 202.174.120.2 at 2013-08-07 11:40:51 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited.
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WEDDINGPLANNINGINDUSTRYININDIA2011.PPT
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StrategicRecommendations
Canlooktowardscategorizingbusinessintodifferentlevelslikepremium,goldand silvertofocusonvariouscustomers
Maintaintransparencybypassinglistsofvendorsandsuppliersofresourcesto clientssothattheycanviewtheirworkportfolio
KeyStrategies
`
Trytogettestimonialsandbrochuresprintedaswordofmouthformsaneffective meansofadvertising
Playersshouldprovidesomediscountsontheirservicestoearlybirdsduring weddingseasonasameansofpromotion
ISIEmergingMarketsPDF in-isb from 202.174.120.2 on 2013-08-07 11:40:51 EDT. DownloadPDF.
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Thankyoufortheattention
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