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OGDCL
Internship Report
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Executive Summary
I did internship at OGDCL as a compulsion for my MBA degree from Bahria University. It is a necessity for every student to do internship with any organization relevant to their subject of studies. This stipulation is a way of familiarizing the students with the practical world which they intend to enter after completion of their education. During the tenure of my internship I got an opportunity to understand the organization and apply my knowledge and theoretical concepts in a better manner. This report precisely states my experience The following report has been written on the format provided by the university administration. It initiates with an introduction of the companys background and proceeds with its contribution to Pakistans economy. OGDCL forms the industrial base of our country and plays a dominant role in energy generation activities to support the nation on the whole. This sector dates back to the creation of Pakistan and ever since owing to its importance it has been pampered by all sectors of production I interned in the production department of OGDCL and this report elaborates my experience and understanding of the production soft wares, marketing issues and human resource requirements of the company. I have also talked about the financial standing and progress of the industry. Operational, HR and market analysis all show positive results and bright future of the company in the following industry of our country. Other than a few pits that I discovered which include lack of use of modern technology, bureaucratic, hierarchical structure and nepotism the overall analysis of the company depicts a very positive and influential picture which is why it has been profitable over the years.
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Table of Contents
Vision ................................................................................................................................. 1 Mission............................................................................................................................... 1 OGDCL Core Values ......................................................................................................... 1 Corporate......................................................................................................................... 3 Exploration & Production (E& P)................................................................................... 3 Technical Services. ......................................................................................................... 3 The Executive Director Exploration: ..................................................................................... 3 Executive Director Drilling: .................................................................................................. 3 Executive Director Admin: .................................................................................................... 3 Executive Director Corporate Affairs: ................................................................................... 3 Financial Goals .................................................................................................................. 6 Customers .......................................................................................................................... 6 Learning and Growth ......................................................................................................... 6 Internal Processing Goals ...................................................................................................... 7 o o o o o Accelerate Production Growth:....................................................................................... 7 Exploit Exploration Opportunities: ................................................................................. 7 Maintain Low Cost Operations: ...................................................................................... 7 Pursue Selective International Expansion:...................................................................... 8 Implementing International Best Practice:...................................................................... 8
Decentralized Organization Structure .................................................................................. 13 Technological advancement................................................................................................. 13 Planning and forecasting .......................................................................................................... 13 Recruitment policy ................................................................................................................... 14 Training and Empowerment .................................................................................................... 14 Less governmental influence ................................................................................................... 14 Marketing ................................................................................................................................. 14 Bibliography .......................................................................................................................... 15
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Companys Introduction
OGDCL is the national oil & gas company of Pakistan and the flagship of the countrys E&P sector. The Company is the local market leader in terms of reserves, production and acreage, and is listed on all three stock exchanges in Pakistan and also on the London Stock Exchange since December 2006. The Company is all set to ride the wave of E&P activity, equipped with its Vision & Mission, Business and Strategic Plan, a debt-free and robust balance sheet and healthy cash reserves. The Company is ready to take on the challenges of a volatile E&P industry.
Vision
To be a leading multinational Exploration & Production company
Mission
To become the leading provider of oil and gas to the country by increasing exploration and production both domestically and internationally, utilizing all options including strategic alliances. To continuously realign ourselves to meet the expectations of our stakeholders through best management practices, the use of latest technology, and innovation for sustainable growth, while being socially responsible.
Organizational Structure
All policy related issues are dealt by the board of Directors that is headed by a non-executive Chairman and a full time Managing director. The general direction, policies and affairs of the Company vests in a Board of Directors, which consists of 01 Chairman, 10 Directors and 1 managing director (MD). The OGDCL has been re-organized during the last few years; it now operates much purely as Oil Company does. Emphasis is on Professional Competence and getting things done. OGDCL can broadly be divided in to following three companies:
Corporate Exploration & Production (E& P). Technical Services. The whole organization has been streamlined on the functional basis and it has emerged as an efficient unit, while speed and competence are its Hall Mark. It is now divided into separate departments and each department is in a position to work independent business unit. For effective operational activities, different Executive Directors performs followingactivities in consultation with General Managers, who are assisted by the concerned Departmental Managers: The Executive Director Exploration: Supervises all the geophysical and geological and exploration activities and is assisted by different Manager. Executive Director Drilling: When a potential oil or gas field has been identified through seismic surveys, it is then drilled to assess the quality and quantity of the deposits. This process is achieved through drilling. ED (Drilling) is responsible for all the drilling activities carried out by OGDCL in the country. Executive Director Admin: It is responsible for management of personnel. The administration department manages all the activities from recruitment to training and development. Executive Director Corporate Affairs: Looked after the activities of planning of different development program and monitor the implementation of that program. It coordinates with all the department of OGDCL and prepares a strategic plan for the activities of OGDCL. This department is also liaison between OGDCL different Ministries.
Company History
Prior to OGDCL
Prior to OGDCL's emergence, exploration activities in the country were carried out by Pakistan Petroleum Ltd. (PPL) and Pakistan Oilfields Ltd. (POL). In 1952, PPL discovered a giant gas field at Sui in Baluchistan. This discovery generated immense interest in exploration and five major foreign oil companies entered into concession agreements with the Government. 3
During the 1950s, these companies carried out extensive geological and geophysical surveys and drilled 47 exploratory wells. As a result, a few small gas fields were discovered. Despite these gas discoveries, exploration activity after having reached its peak in mid-1950s, declined in the late fifties. Private Companies whose main objective was to earn profit were not interested in developing the gas discoveries especially when infrastructure and demand for gas was non-existent. With exploration activity at its lowest ebb several foreign exploration contracting companies terminated their operation and either reduced or relinquished land holdings in 1961.
Establishment of OGDC
To revive exploration in the energy sector the Government of Pakistan signed a long-term loan Agreement on 04 March 1961 with the USSR, whereby Pakistan received 27 million Rubles to finance equipment and services of Soviet experts for exploration. Pursuant to the Agreement, OGDC was created under an Ordinance dated 20th September 1961. The Corporation was charged with responsibility to undertake a well thought out and systematic exploratory program and to plan and promote Pakistan's oil and gas prospects. As an instrument of policy in the oil and gas sector, the Corporation followed the Government instructions in matters of exploration and development. The day to day management was however, vested in a five-member Board of Directors appointed by the Government. In the initial stages the financial resources were arranged by the GOP as the OGDC lacked the ways and means to raise the risk capital. The first 10 to 15 years were devoted to development of manpower and building of infrastructure to undertake much larger exploration programs.
Initial Successes
A number of donor agencies such as the World Bank, Canadian International Development Agency (CIDA) and the Asian Development Bank provided the impetus through assistance for major development projects in the form of loans and grants. OGDC's concerted efforts were very successful as they resulted in a number of major oil and gas discoveries between 1968 and 1982. Toot oil field was discovered in 1968 which paved the way for further exploratory work in the North. During the period 1970-75, the Company reformed the strategy for updating its equipment base and undertook a very aggressive work program. This resulted in discovery of a number of oil and gas fields in the Eighties, thus giving the Company a measure of financial independence. These include the Thora, Sono, Lashari, Bobi, Tando Alam & Dhodak oil condensate fields and Pirkoh, Uch, Loti, Nandpur and Panjpir gas fields which are commercial discoveries that testify to the professional capabilities of the Corporation.
Financial Analysis
During the period under review, OGDCL continued to deliver strong financial results in line with its business strategy to enhance oil & gas production and create value for the shareholders. Financials for the reporting period exhibit growth of 19% and 9.3% in the Company's Sales Revenue and Profit after Taxation surging to Rs 169.091 billion (9M 2011-12: Rs 142.035 billion) and Rs 75.671 billion (9M 2011-12: Rs 69.245 billion) respectively. These improved results led the Company to report an Earnings per Share of Rs 17.59 (9M 2011-12: Rs 16.10) indicating business sustainable growth and sound financial position. 5
OGDCL's robust financial performance witnessed during the nine months ended 31 March 2013, has been substantially driven by increased production in the Company's major product mix. In addition, increase in realized prices of gas and LPG, averaging at Rs 264.40/Mcf and Rs 81,018.49/M.Ton compared with Rs 222.44/Mcf and Rs 77,467.49/M.Ton respectively during the preceding period last year, also contributed positively in the Company's financial growth. Furthermore, higher other income owing to increase in interest income on investments & bank deposits, mainly accrued interest on investment in Privately Placed Term Finance Certificates, and exchange gain is another prime factor assisting the Company's improved financial performance. However, the Company's profitability was adversely impacted by decrease in the realized price of crude oil and increase in the Company's exploration & prospecting expenditure on account of three (3) wells declared dry & abandoned in addition to unsuccessful drilling (including side tracks) in the current period against no dry wells in the corresponding period.
Dividend
The Board of Directors has recommended a third interim cash dividend of Rs 1.75 per share (17.5%) for the financial year 2012-13. This is in addition to the first and second cumulative interim cash dividend of Rs 3.75 per share (37.5%) already declared during the year.
Goals of OGDCL
Financial Goals
Build strategic reserves for future growth/expansion Growth and superior returns to all stakeholders Double the value of the company in the next five years. Make investment decisions by ranking projects on the basis of best economic indicators Maximize profits by investing surplus funds in profitable avenues Reduce cost and time overruns to improve performance results.
Customers
Continuously improve quality of service to maintain a satisfied customer base. Improve reliability and efficiency of supply to the customer Be a responsible corporate citizen
Emphasize organizational learning and research through effective use of knowledge management systems. Fill the competency gap within the organization by attracting and retaining best professionals. Attain full autonomy in financial and decision making matters.
Strategic Objectives
As the leading exploration and Production Company in Pakistan, OGDCLs primary objective is to enhance its reserves and production profile and ultimately maximize value for shareholders. In order to achieve this goal, the Company seeks to execute the following strategies:
o
Technology
Technology is the making, modification, usage, and knowledge of tools, machines, techniques, crafts, systems, methods of organization, in order to solve a problem, improve a preexisting solution to a problem, achieve a goal, handle an applied input/output relation or perform a specific function. It can also refer to the collection of such tools, machinery, modifications, arrangements and procedures. Technologies significantly affect human as well as other animal species' ability to control and adapt to their natural environments.
Strategies of OGDCL
Business strategy
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OGDCL being a government organization has a monopoly in the energy and production sector in Pakistan. It was one of the first organizations of its kind established in the 1980s in Pakistan. Because of its vast and rich background the company has a monopoly in the industry in Pakistan. Even its competitors are bound to collaborate with OGDCL in certain areas or projects as per the laws and regulations of government of Pakistan. How ever since the company has transformed itself into a public limited company they are using a multiple approach business strategy for the success of their business operation. The main aim of any public limited company is to maximize wealth for their shareholders so in order to achieve this objective the new management and board of directors are more aggressively pursuing the multi approach business strategy.
Differentiation Strategy
The acceleration of production growth strategy is not as simple as it sounds. However the company wishes to continue to accelerate production growth through utilizing its cutting edge technologies, allowing the Company to utilize its significant financial and non financial reserves. The company also aims to capitalize on the strong economic growth and demand for energy in Pakistan. An energy crisis is one of the major business opportunities where the business can earn abnormal profits if catered for on time. The company also aims to target the offshore drilling sites which it currently is not doing. Its competitors and foreign firms with their advance technology are already exploiting these offshore sites for oil and gas exploration.
food and other related supplies should be available locally rather than transportation of those supplies from the central warehouse which will reduce a lot of cost.
Internal reasons:
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Internal corruption
o When it comes to procurement of material or machinery for a certain project or otherwise the procurement is not transparent. Which leads to hundreds of thousands of rupees corruption since the equipment is expensive.
Merit
o The employees hired even at the lower level are all political appointments since its government organization. The hiring process in majorly based on 10
reference (unofficially) which leads to induction of employees who are below merit for the job leading to less efficient work force.
Inadequate equipment
o As far as safety equipment is concerned the company lacks far behind of international standards for safety of their engineers and workers on the rig while they are involved in the drilling activities. This causes many accidents in a year.
External reasons:
Government politics
o The government is not stable in Pakistan. Due to frequent changes over the last two decades in the government system of the country every government wants to appoint their representative as the head of OGDCL, even though it is an autonomous body. A frequent change in administration reduces efficiency.
Security reasons
o Most of the trained engineers are highly paid foreign professionals or even local. They have to be taken to the rig sites for drilling purposes. The wells are located in unsettled areas of Pakistan where security is at threat all times. Security being a major reason due to which engineers hesitate to go or dont go. Even the company has to close its operations in certain areas due to these things. 11
Corruption
o Corruption not only exists internally in the company but due to its weak management its joint ventures with other companies is also a set back with the company. The work that is outsourced is granted on under the table kick backs to the top management without merit. Resulting in poor performance.
International pressures
o Since oil and gas are referred as black gold its one of the worlds most desirable natural resources. So the company faces international pressure from Iran, India and Dubai being direct competitors in the similar industry, to reduce Pakistans oil and gas exploration and production.
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Recommendations
We put forward following suggestions and practicable remedies to improve the existing performance. Transparency and Corporate Governance There has been an initiative to inculcate transparency and accountability as well as CSR (corporate social responsibility) activities like funding education and healthcare. There should be a proper monitoring and control system in the organization. Corporate governance is manipulated with political pressure OGDCL should improve transparency to and eliminate or reduce corruption, funds fraud and money laundering Doing so would improve stakeholder image of the firm and also encourage international investments and interest in the company resulting in appreciation of its share price
Technological advancement
The most dangerous threat to a capital and fixed asset based organization is the speedily changing international trends and advancement in technology. The old technology and methods become obsolete and newer faster more efficient ways are discovered which not only improve the processes but also reduces the cost of production adding to the profit margins. Modern technologies adoption has taken take place in oil and gas industry as well, OGDCL must take necessary action to acquire modern technologies such as automation, computerized distribution channels, laser technology to detect oil fields so that they can compete with international level organization and. Also reduce cost of extraction and exploration.
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We think that the industry has huge potential to grow and the future demand exceeds the projected future production levels. The BODs and Management should device strategies to develop more effective techniques and methods to extract and process sufficient to meet demand.
Recruitment policy
The companys management should ensure that people they hire are not politically connected people rather they are the industry and market specialized individuals who have all the knowledge, skill and expertise regarding the field. They should hand pick the best students and experts from the world, this would exponentially increase company internal efficiency and productivity. Favoritism and nepotism should be avoided.
Marketing
The products services and channels, future potential need to be properly conveyed to local and international markets In order to compete effectively in the industry. We analyzed that OGDCL needs to improve its marketing strategy to be a more aggressive approach.
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References
o http://en.wikipedia.org/wiki/Oil_and_Gas_Development_Company o http://www.ogdcl.com/about-us/Strategy.htm o http://www.ogdcl.com/career/Future-Outlook.htm o http://kalyan-city.blogspot.com/2012/08/what-is-turnaround-strategy-meaning.html
Bibliography
Business Financials. (n.d.). Retrieved May 11, 2013, from Business News: http://www.brecorder.com/fuel-a-energy/193:pakistan/1270643:ogdcl-wins-corporatephilanthropy-award-2012/?date=2013-05-11 Career Mid way. (n.d.). Retrieved May 13, 2013, http://www.careermidway.com/jobs/company/ogdcl-2411/page1 from Oil company:
OGDCL home page. (n.d.). Retrieved May10, 2013, from Company: http://ogdcl.com/ OGDCL OVERVIEW. (n.d.). Retrieved May 10, 2013, from http://www.ogdcl.com/index.asp (Annual report 2012). oil & gas development company.
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