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SW&A BACKGROUND & CAPABILITIES RELEVANT TO YOUR NEEDS

Founded in 1993, Sam Waltz & Associates LLC Business & Communications Counsel is a national leader
based in the MidAtlantic Delaware Valley, just 20 minutes south of Philadelphia International Airport and 1 hour
20 minutes north of BWI Airport. After growing our firm and keeping it at a staff of 10 for about a decade, we
downsized in Summer 2006 to a Strategic Consultancy to accommodate professional and personal interests.
SW&A offers services in six areas as noted via www.SamWaltz.com and www.RLSassociates.com...

(1) Strategic Business & Marketing Consulting , helping Organizations and their
Leaders develop the insight and plans – both business and marketing plans – to grow to achieve their
mission, potential, and objectives, based on strong effective qualitative and quantitative research;

(2) Integrated Marketing Communications, helping Organizations and their Leaders

build the awareness necessary to drive stakeholder relationships, using „earned media‟ publicity and PR,
„paid media‟ space and broadcast advertising, design of „collateral media‟ brochures, reports and websites;
special events like grand openings and ribbon cuttings, trade show support, speaker‟s bureau to place you
in front of influential audiences, and targeted one-to-one strategic account development and NBD;

(3) Public Affairs Reputation Management & Relationship Management ,

helping leaders and organizations navigate difficult events, trends, people & issues to achieve their goals,
e.g., “ugly” litigation and regulatory issues, dramatic organizational issues, and such issues that go beyond
the ordinary everyday experience of the business and its leaders; but…

Given our 30+ years of experience, we‟ve also evolved our services into additional Value-Adding areas…

(4) New Business Creation and Launch, helping entrepreneurs with a “Better Idea” get
it launched successfully, e.g., a new MidAtlantic venture in Golf Course Management, and another venture,
an expansion to the USA from Europe of a specialized B2B and B2C financial services firm;

(5) Capital Development, finding start-up and expansion capital, debt or equity, for Growing /
Expanding Businesses; and

(6) M&A, Merger & Acquisition, helping Entrepreneurs / Business Owners cash out the
“asset value” of their businesses to move on with what they‟d really rather do in their lives, and / or to grow
via acquisition when organic growth is not sufficient, where we‟ve partnered with
www.RLSassociates.com, the Delaware Valley‟s oldest and largest independent M&A firm.

With a Client Base that is about 1/3 each Corporate, Small Business & StartUps, and Public Sector –
including Government, Education & NonProfits, SW&A is the Delaware Valley‟s only firm that combines…

(a) APR, College of Fellows PRSA, a Counselor & Teacher, Led by a principal
who is Accredited in Public Relations (APR) and who has been elected to the business communication
industry‟s prestigious international 450-member Public Relations Society of America College of Fellows;

(b) National Award-Winning Silver Anvil®, The winner in year 2000 of the industry‟s
prestigious Silver Anvil® for Public Affairs equivalent to the film industry‟s Oscar®, for the firm‟s work in
vindication of the Pearl Harbor Commanders Admiral Kimmel & General Short by Congress, as well as a
variety of other leadership and professional awards & honors; and

(c) National Business Leader, Has served as a leader in the State of Delaware Chamber of
Commerce and the Greater Philadelphia Chamber of Commerce, a Director of the Delaware Safety Council
and the Better Business Bureau of Delaware, Delaware‟s long-time volunteer representative to the National
Advisory Committee of the US Small Business Administration (SBA), Chairman of Delaware Leadership
Council of the National Federation of Independent Business and Chairman, Delaware Delegation to the
White House Conference on Small Business.

HELPING LEADERS & ORGANIZATIONS NAVIGATE DIFFICULT EVENTS, TRENDS, TIMES, PEOPLE & ISSUES TO ACHIEVE THEIR GOALS!

COPYRIGHT 2009 ~ SAMUEL L. WALTZ JR. ~ COUNSELOR TO LEADERS™

302 . 777 . 4774 OFFICE ~ 302 . 777 . 7774 MOBILE ~ SAMWALTZ@SAMWALTZ.COM
110 PONDS LANE, PONDS AT GREENVILLE ~ WILMINGTON, DE 19807 . 2129