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FOR IMMEDIATE RELEASE

Santa Claus to use Ecolane DRT software to offer more quality time for children

Ecolane DRT, the next generation solution for demand-responsive transportation


systems, will be used by Santa Claus to manage the world’s largest package
delivery and transportation service. This annual gift delivery operation taking
place within just 24 hours and visiting the majority of world’s homes will now be
optimized for more time to be spent with families and less time spent traveling.
Due to large amount of mileage travelled, also a considerable amount of flying
reindeer fuel is saved.

KORVATUNTURI, FINLAND (December 17th, 2007). Ecolane DRT, the leading


solution for modern demand-responsive transportation systems, is going to be used by
Santa Claus to streamline the Christmas present delivery operation all over the world.
All Santa Claus staff and his helpers will be using the Ecolane system to manage the
reservation, scheduling, dispatching and on-time monitoring of the reindeer-operated
trips. Santa Claus helpers are now also able to enter even the last minute changes to
the list of homes to be visited, enabling Santa to skip homes with misbehaving children.
The portable mobile data units will be used to display up-to-date address list and
related notes concerning individual children.

Mr. Sami Pöykkö, CEO for Ecolane, is enthusiastic about this project. ”As we all know,
Santa Claus is coming from Finland and we are really excited to help him to improve
his operation. As a father of three children, I also appreciate the extra time this gives
Santa to spend with my family”.

Santa Claus himself comments “Ho, ho, ho! As you all know I really love children but
what is even better is that I do not need to visit them in random order, not to mention
some other secret benefits which help me to do my job even better”.

Ecolane DRT software allows Santa Claus to utilize his resources more effectively to
optimize the routes while offering better service for children. Ease of use in all aspects
of the system reduces chances for errors, a feature greatly respected by all the waiting
children. The unique algorithms continuously adapting to delays, traffic conditions and
snowstorms enable Ecolane DRT to offer better results than ever. The integrated
Mobile Data Terminal (MDT) solution is easy to carry by all the helpers and easy
enough to be used even by Santa himself.

About Ecolane Finland, Inc.

ECOLANE FINLAND, INC. (www.ecolane.com) provides systems that continuously


improve productivity of demand-responsive transportation services and personal
mobility. Ecolane DRT, the fully automatic demand-responsive transportation software,
is used by leading transportation providers in Finland and USA.

Ecolane is a private company owned by the management and private investors.

About Santa Claus

SANTA CLAUS (http://en.wikipedia.org/wiki/Santa_claus) is a historical, legendary and


mythological character bringing gifts on Christmas Eve or Christmas Day. Santa Claus
lives in Korvatunturi, Finland and has franchising operations all over the world. Even
though the exact number of children visited is a trade secret, it is according to the
sources believed to be in billions.

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