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STRATEGIC CHOICES

GOOGLE

MEDTRONIC

MERRILL LYNCH

CORPORATE OBJECTIVES, STRATEGIC PLAN, VISION AND VALUES

Innovator, cost cutter

Customer focused, fully present in work and personal lives.

Customer focused

BUSINESS UNIT STRATEGIES

Cost cutter, pursue cost effective solutions, emphasis on innovation

Focus on customers and market value pay parameters

Focus on customers

HR STRATEGIES

Multi-tasking, minimize hierarchy and emphasis on collaboration

Attract and engage top talent, reflect job responsibilities, foster team culture

Attract, motivate and retain the best talent, understandable policies and practices, job sized on four factors

SOCIAL, COMPETITIVE AND REGULATORY ENVIRONMENT STRATEGIC COMPENSATION DECISIONS

Recognize contributions, attract and reward the best recognize individual contributions

Recognize personal accomplishment and share success, support promotional growth opportunities. Overall pay parameters, recognition of individual

Pay fairly with ML, on high-profit years. Bonuses decrease much less than poorer performance

COMPENSATION SYSTEMS

Unrivaled stock options, technology support

Choices in benefits, incentives directly tied to business goals, customer satisfaction incentives

Bonus based on individual unit and company success

EMPLOYEE ATTITUDES AND BEHAVIOR

Explore novel ideas in benefits and compensation

Employee choices

Intranet support both individual and manager

COMPETITIVE ADVANTAGE

Generous and unique benefits, technology support

Opportunity to earn above market pay

Market competitive in base and benefits, market leader in bonus and stock.

STRATEGIC ANALYSIS:
1) GOOGLE: Google focus on innovation because of mass customization as it customizes heavy and massive information at one place so it deals with legion of websites at a single click. It is the most prior search engine that is free of cost for the users and as far as the customers are concerned they are charged accordingly. It focuses on employee contributions and motivates so that they can have collaboration within the organization and thus it results in minimization of hierarchy i.e. multitasking. As they love their employee means they have a good human resource capital system that leads to strategic compensation management systems. They support technology and with it they are compensating their internal as well as their external employees which eventually lead to competitive advantage.

2) MEDTRONIC: They are highly customer focused and they fulfill their customers expectation by engaging their employee fairly due to strategic compensation systems. They hire and engage top talent and make team culture. Their vital compensation technique is promotion within an organization. They have work life balance systems and their basic pay roll depends on market parameters and furthermore they got equal employee opportunities.

3) MERRILL LYNCH: They focus on customers and their objective is to attract, motivate and retain their best human capital by a strategy i.e. pay for performance. Their compensation includes competitive base pay, aggressive stock options and bonuses that are why this company is a market leader in giving stock options and bonuses.

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