Most Fun Ballpark - MCU Park: There are simply too many contenders to list.

A day trip to Coney Island just about trumps the lot, however. So ride the Cyclone, wolf down a hotdog then take your seat at MCU Park to cheer on the Single-A Brooklyn Cyclones. With stunning Atlantic vistas and landmarks like the Parachute Jump and the Wonder Wheel looming in the background, this place will score a home run with all the family. -- Fox News August 2012

The Brooklyn Cyclones

The Brooklyn Cyclones are a Class-A Affiliate of the New York Mets, playing at MCU Park from mid-June through Labor Day Weekend. The Cyclones compete in the New York-Penn League the oldest, continuously operated Class-A league in professional baseball. The league operates primarly in the Northeastern United States with teams in Connecticut, Maryland, Massachusetts, Ohio, and Vermont in addition to the namesakes of the league, New York and Pennsylvania. The league continues to be the starting point for baseballs best and brightest with Major League All-Stars like Miguel Cabrera, Josh Hamilton, Robinson Cano, Andrew McCutchen, Jose Bautista, Jacoby Ellsbury, Jose Fernandez and Evan Longoria taking on the New York-Penn League in recent years. MCU Park, home of the Brooklyn Cyclones, is the center piece of the revitalized Coney Island boardwalk. Since opening in 2001, the ballpark has welcomed over 3.6 million fans through the gates - the most of any team in all of short-season baseball. The ballpark was recognized as the best ballpark experience in all of New York City - including the Barclays Center, Citi Field, Yankee Stadium and Met Life Stadium - by Stadium Journey Magazine in 2012 and 2013. The Cyclones have led the NYPL in attendance every season. In addition, the team was honored with the 2013 Vincent McNamara Outstanding Franchise Award, was the NYPL nominee for the John Henry Moss Community Serivce Award, and has been recognized nationally for promotional excellence, including the Promotion of the Year Award, Theme Night of the Year Award, and several Golden Bobblehead Nominations.

2014 Brooklyn Cyclones Marketing Brochure

Brooklyn is the coolest city on the planet. Dont take that as a knock on Manhattan, which is doing just fine. But for the first time since, well, ever, you can spend every New York minute of your trip on the far side of the East River and never feel like youre missing out. -- GQ Magazine November, 2011

The Brooklyn Boom

The borough of Brooklyn ranks as the fourth largest city in the United States with a population of over 2,504,700. Coney Island saw a 17% jump in tourism during the summer of 2012 ,with over 14 million visitors making their way to the historic beach community. The 14 million visitors marked the areas best season in 46 years. As compared to June 2003, the number of visitors to Coney Island in June 2013 was up by over 250%. The Coney Island Aquarium, located less than 1/2 a mile away from MCU Park, is the most visited cultural institution in Brooklyn. Over 40,000 businesses are located in Brooklyn including 15% of technology and media firms in NYC located in DUMBO. Named the Most Coveted Place to Live in NYC by the NY Daily News (March 20, 2013). Saw an increase of over 161,000 residents in 2012, including 57,000 of which were newborns or infants. Bay Ridge, located just five miles away from MCU Park, was named one of the best places to raise a family in NYC in 2013.

2014 Brooklyn Cyclones Marketing Brochure

Old Brooklyn was a place you came from (Aaron Copland, Woody Allen, Larry King, Wolfman Jack, Mike Tyson); New Brooklyn is a place to go to (as have Jason Segal, Michelle Williams, Paul Giamatti, Lena Dunham and Norah Jones.) -- USA Today August 14, 2012

Who Is Our FanBase?

Children Living at Home

Fan Age

Education

Gender

Average Income

Resides

Marital Status

2014 Brooklyn Cyclones Marketing Brochure

The Cyclones are a great member of the community. Through their commitment to Brooklyn, the Cyclones make sure Coney Island remains a top visitor destination each year. No Brooklyn summer would be complete without hot dogs, a stroll along the Coney Island Boardwalk, and a game at MCU Park. -- Carlo Scissura President, Brooklyn Chamber of Commerce

Since we began our partnership with the Brooklyn Cyclones, we have clearly seen great value in aligning ourselves with the Cyclones brand. The Cyclones team works diligently to ensure that all of our needs are met, and constantly provides us with new and different ways to utilize our relationship with the Cyclones for increased business and brand awareness. We are very fortunate to work with the Brooklyn Cyclones and be a part of the Cyclones family. -- Steve Kibitel, Vice President of Marketing, Municipal Credit Union As a long-standing partner, we continue to enjoy an unsurpassed connection with the community and beyond through our activity with The Cyclones at MCU Park. Our on-field promotions have yielded tremendous results. If you want to know whats going on in Brooklyn, ask a Cyclones Fan at a game this fan base is the pulse of Brooklyn. -- Ken Feldman, Vice President of Marketing, Applebees Our in-game promotions create great excitement for the fans as well as providing a tremendous platform for our brand. -- Larry Kinitsky, Senior Vice President. Marketing, The Dime Savings Bank

EXISTING PARTNERS

2014 Brooklyn Cyclones Marketing Brochure

Its been nothing but positive since the team has come to Coney Island. Its so family oriented. A lot of people cant afford to go to the Major Leagues, so the Cyclones offer families the opportunity to come to the beach, ride some rides and see a ballgame without putting a real dent in your pocket. -- Nino Russo Gargiulos Restaurant (Cyclones Partner)

 BrooklynCyclones.com is one of the most visited websites in all of Minor League Baseball with over 45 million hits annually from 435,000 unique visitors. Your business can benefit from prime placement.

On the Web

Internal Page Side Bars (210 x 250)

Home Page Banner Ads (945 x 125)

Crowd Cameo: This interactive web application allows fans to submit photos from their trip to MCU Park to be shown in-game on the video board and to be shared with friends through social media platforms and Cyclones.CrowdCameo.com. The site can be completely branded with the logos and artwork for your company. Facebook & Twitter: The Cyclones have over 40,000 followers through Facebook and Twitter, making us one of the most popular MiLB teams in the country. Sponsor Tweets, Contests and other calls to action through various social media platforms.

2014 Brooklyn Cyclones Marketing Brochure

This is one of the best destinations for families in Brooklyn. Kids will love all the activities and free giveaways (even big kids). The enthusiasm of the crowd is contagious and the intimate setting is fabulous for sports fans. You get to see professional level sports up close and personal. -- Anna H. Brooklyn, NY

Game Night PARTNERSHIP

A game night partnership allows your company to establish a presence with fans by being the presenting sponsor of an actual Cyclones game. Your company is the star of the show. From the time the gates open through the last out of the game, your business is highlighted through a number of methods. Pre-promotion of the event through all Cyclones media channels including over 500,000 pocket schedules that are distributed throughout the city and promotion through BrooklynCyclones.com.

Branded Giveaway Items

First Pitch Opportunity

Tabling / Promotional Display

In-Park Recognition

Luxury Suite / Group Tickets

On-Air Radio Opportunity

2014 Brooklyn Cyclones Marketing Brochure

I come back every year because the stadium is beautiful, convenient, and comfortable. Its always a happy, family-friendly atmosphere. The prices are affordable and every night is different. The only thing that you can predict with certainty is that you will be leaving with a smile on your face. -- Mary M. Brooklyn, NY

 Having your companys logo, contact information or website highlighted on our outfield wall is a great way to reinforce brand-recognition and connect with our captivated audience. In addition to the 38 regular season Cyclones games, MCU Park hosts over 100 events per year. Concourse signs, which remain in place year round, are positioned throughout the most high-traffic areas of the ballpark. Whether its en route to one of our concession stands, on the way to the restroom during a break in the action, or while seeking shelter during a rain delay, the fan traffic on our concourse makes MCU Park feel like the biggest street fair in Brooklyn.

Ballpark signage

Single OF Sign (8 x 16)

Double OF Sign (8 x 32)

Light / Foul Pole Signage

Concourse Pole Wraps

Concourse Signage

Dugout Signage

2014 Brooklyn Cyclones Marketing Brochure

We love to take our girls to games. They love all of the excitement during the game, but I think they secretly enjoy what goes on in-between the innings more!! Great times in Brooklyn. -- Alison O. Queens, NY

 In-game promotions are a fun and unique way for companies to associate their names with activities that involve fan interaction during each home game, a marketing tool that you cannot get through any other medium. These promotions leave fans at MCU Park with a positive image of your business and help create word-of-mouth marketing. The MCU Park video board also offers a variety of opportunities for our partners to be a part of the action on the field through half inning sponsorships, in-game action promos (foul balls, strikeouts, broken bats), and lucky seat giveaways for fans in-park.

In-Game Promotion

Between Inning Contests

Between Inning Contests

Between Inning Contests

Half Inning Sponsor

In-Game Action Promos

Lucky Seat Giveaways

2014 Brooklyn Cyclones Marketing Brochure

This is a place that you can really bring your family, not have to spend a ton of cash, and you can have an enjoyable evening out. The kids -- both big and small -- will enjoy it as much as, if not as more than, going to a major league game. -- Jeffrey K. Rockville Centre, NY

 As much as things may change from year-to-year, there is one thing that stays the same...people LOVE fireworks. Every Saturday night MCU Park hosts an in-park fireworks show that continuously packs the park. Every Sunday is Funday on Coney Island with all children invited to run the bases after the game. But kids dont get to have all the fun! During the week, EVERYONE gets to run the bases. Following every game, fans have the chance to show off their arms with our Launch-A-Ball Contest. Fans can toss tennis balls towards targets on the field, with winners awarded nightly. After select games during the season, fans are allowed to meet the Cyclones for pictures and autographs.

Post-Game Promotion

Fireworks

Kids Run the Bases

Team Autographs

2014 Brooklyn Cyclones Marketing Brochure

There really isnt anything better than the Cyclones in the summer. With the sun setting and the Wonder Wheel in the background, if you dont enjoy watching baseball and all the between-inning entertainment, I think theres something wrong with you. Its cheap, laid-back and family-friendly fun. Go have a good time. -- Peter D. Brooklyn, NY

 Naming an area of MCU Park after your business is a highly effective way to reach the hundreds of thousands of fans that come through the gates of MCU Park every summer. All naming rights packages include: Prominent signage in selected areas. Marketing opportunities for your products / services. Public Address / Message Board recognition during each home game. Click through link on high-traffic BrooklynCyclones.com

Naming Rights AREAs

And more options tailored to your business needs.

The Gallery Lounge

Kids Zone

Brooklyn Rooftop

2014 Brooklyn Cyclones Marketing Brochure

Baseball is the same in virtually every ballpark in America: 9 innings to a game, 90 feet between the bases, 3 strikes and youre out. But the experience of watching a game can change dramatically especially when your ballparks is next to a perpetual carnival. Along Surf Avenue in Coney Island is the Brooklyn Cyclones, a minor league baseball team playing here out of MCU Park since 2001. The team is affiliated with the MLBs New York Mets, but the game is unlike anything youd see at Citi Field or anywhere else in the majors...Its a 3 hour outdoor party. -- Josh Sanburn, TIME Magazine October 21, 2013

 The Cyclones offer several different avenues through print advertising that will spread your message not only at MCU Park, but through the New York Metropolitan Area. Heres a look at some of the unique opportunities that are available through Print Advertising with the Brooklyn Cyclones. Pocket Schedule - Over 500,000 copies of the 2014 Cyclones Schedule will be distributed through New York City and Long Island. Advertising panels are 3.5 tall x 2.5 wide. Ticket Backs - Your companys coupon will be printed on approximately 200,000 Cyclones game tickets. This is a great way to drive traffic and attract new eyes to your business. Game Program - 120,000 copies of the complimentary game program are distributed to fans at all points of entry. Options include cover advertising, full page, 1/2 page and 1/4 page sizes.

Print Advertising

Pocket Schedules

Ticket Backs

Game Programs

2014 Brooklyn Cyclones Marketing Brochure

Our group has done an outing on the Brooklyn Rooftop for almost 10 years, and every year it just gets better and better. The setting is amazing. The atmosphere is unparalleled and the entertainment that the Cyclones offer is unlike anything else in the city. From clowns and face painting, to dancers, giveaways, balloon animals and baseball, you dont need to enjoy baseball at MCU Park to have a good time. You just need to enjoy having fun! -- Elizabeth R. Malverne, NY

 MCU Park Premium Seating Areas provide an unparalleled setting for entertaining clients and associates, rewarding employess, or just spending a summer night with family and friends. Enjoy panoramic views of the Atlantic Ocean and the bright lights of historic Coney Island all from the comfort and privacy of a Luxury Suite or Brooklyn Rooftop.

Premium Seating

Luxury Suites (Groups of 12, 18 or 36)

The Brooklyn Rooftop (Groups of 60 - 125)

The View from our Premium Seating Areas

2014 Brooklyn Cyclones Marketing Brochure

2014 SCHEDULE

Notes and Comments

In New York City, you have Broadway shows, summer concerts, museums, art shows, not to mention other professional sports teams and countless other forms of entertainment. But through all of that, the Brooklyn Cyclones and MCU Park offer the most unique experience anywhere in The Big Apple. There is just something magical about that place and that club. -- Marc V. Staten Island, NY