Interview Questionnaire for Top Management:

(To identify and analyze the human resource challenges of the firm as perceived by the top management)
1. What is your designation and how would you define your role in the company? 2. Shed some light on your compensation packages. 3. Are you satisfied with this package? (Yes or No) 4. Give an example of an action which only someone who is committed to the company will do. 5. How many times do you conduct performance appraisal processes a year? How is it carried out? 6. Is the report from evaluation accessible to the employees? 7. Does your company have a written down code of ethics? (Yes or No) 8. If the answer to the previous question is yes, has it ever changed throughout the years? 9. How do you incorporate the code of ethics into the employees of the company? How do you ensure that they follow the code of ethics? 10. Is there any over time policy in your organization? (Yes or No) If yes, how would you describe it? 11. What is your recruitment policy? Do you consider them as flexible? In which cases are your recruitment policies flexible if they are so? 12. How flexible is your organizational structure? Is it designed to accommodate various needs of employees of different ethical, geographical and religious origins? 13. What sort of training do you provide? What are the criteria and policies? 14. How would you describe your work place condition? What would you think will compromise it? Would you prefer any change? 15. Say for example one of your female employees is expecting. What sort of policies are there regarding maternity leaves? Are these the same for employees from all level? 16. What is your policy on sick leaves? How do you ensure that an employee does not abuse this facility? 17. Is this sick leave policy the same for employees from all level? (Yes or No)

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18. Do you encourage your employees to speak up when they see an unethical practice? (Yes or No) If yes, how do you do so? 19. In off-peak season (only if applicable), how do you handle the decreased workforce in terms of employee numbers? 20. How do you apply your employment termination policies in practice? Does it vary from case to case? 21. How do you make sure your employees or subordinates meet their respective targets and deadlines? 22. What kind of role does ethical behavior play in evaluating an employees performance in terms of reaching targets and deadlines? 23. How do you manage workload before vacations? 24. Is there any non-professional interaction between a high level manager and a low level employee? (Yes or No) If yes, how often is it carried out? 25. In the event of death of an employee, what (if any) support is provided to the family members of the deceased? 26. Say for example there has been a casualty in your workplace. How will you deal with this problem? 27. Are you keen on incorporating automation in your organization? (Yes or No) If yes, how do you think it is affecting your stakeholders?

(To identify and analyze the product/service and the marketing policies of the firm)
28. Describe some of your Marketing practices. 29. Newspapers & billboards are crucial parts of any marketing campaign. In such campaigns, providing terms and conditions in the ad may ruin the impact of the campaign. How do you tackle such problems? 30. How do you ensure the consistency of your product and services in terms of quality and price? 31. Does your product or service comply with the promises that it makes in its marketing phase? (Yes or No) Could you please give us an example?

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32. Say for example an organization claims your marketing campaign is based on untrue information. How would you react to prove its authenticity? (Yes or No) 33. How much of the product information is disclosed in the product packaging (only if applicable)? 34. How do you handle government bans & prohibitions in terms of marketing of your products (only if applicable)? 35. Suppose you have to be involved in a marketing campaign that is not aligned with your personal values. How would you deal with this? 36. How much of an impact does a negative feedback from a customer affect your marketing policy for that specific product or service? 37. How do you ensure that promised gift offers are provided to the involved customer (only if applicable)? 38. For example a product (only if applicable) which is already in the market is found to have some unintended negative effects. What would you do about it? 39. Do you provide any aftersale services (only if applicable)? (Yes or No) If yes, how do you ensure its promises? Is this service passable? Note: The questions 40 to 42 are only applicable to the pharmaceutical companies. 40. What is the usual duration of research for any disease? 41. How frequently and for how long are clinical trials executed for new drugs? 42. Do sales representatives inform about the side effects along with benefits?

(To check the level firms level of concern over society and environment)
43. From the point of view of profit-making, do you think getting involved in CSR activities is important? (Yes or No) Please justify. 44. Do you have any CSR activities? (Yes or No) 45. If the answer to the previous question is yes, can you give an example of one of the projects? How did you measure its impact? 46. Say for example a very well known TV channel wants to cover one of your CSR projects. What would be your reaction? 47. How many of your CSR activities were reported in the media?

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48. Do you have any green activities planned or in process? 49. What is your waste disposal system (only if applicable)? Does it include any recycling process? 50. Say for example one of the staffs in this office becomes succumbs to cancer. He has only one son who is 13 or 14 years old. Will you give him a job in the company for those months if he requests? (Yes or No) If no, what would you do in this situation? 51. What is the minimum wage of your employees or staffs? 52. Do you think being environment friendly affects your profit margin? (Yes or No) If yes, how?

(To understand the firms production process and supply chain)

Note: This line of questions is only for the firms which are engaged in manufacture of products. 53. How do you maintain the quality of the production process? Is there any fixed standard? 54. Suppose the production process becomes contaminated for one batch. What procedure or action do you follow or take? 55. Say for example today you get to know that one of your suppliers is involved in an illegal side business. What step will you take? 56. In the case that transportation is involved in your supply chain (only if applicable), how do you ensure that illegal activities (for example road bribes and commissions) are avoided? 57. How do you ensure that your transportation vehicle adhere to the quality control standards? 58. What do you do with your faulty product or expired inventory? 59. How do you maintain that your warehouses adhere to the quality control standards? 60. What are the contract terms for suppliers? Are they uniform for similar products? 61. How are machine quality maintained and how frequently are they checked? 62. Of the segments you outsource (only if applicable), how do you ensure that their employees are eligible and are aligned with your company policy? 63. Do you include dealers within your supply chain? (Yes or No) If yes, how is equity ensured when they are concerned and how do you check that they are behaving ethically? 64. Do you have internal and/or external inspectors to check your compliance with safety standards and government regulations? (Yes or No)

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(To understand the firms financial policies and practices)

65. Do you have any authorized audit firm? (Yes or No) If yes, how frequently is it carried out? 66. What are your internal auditing policies (only if applicable)? 67. Do you think it is important that you keep your financial information hidden from the lower level employees? (Yes or No) 68. If, in practice, you were given the power to select a tier within your hierarchy till which you will divulge your financial information, which tier would it be? Why so? 69. What is your borrowing policy? Note: The following line of questions (from 67 to 75) is only specific to the financial institutions and banks 70. With the huge capital market portfolio that your firm possesses, it can easily influence the price of specific shares. And your employees can exploit this. So how do you ensure that this power is not abused? 71. What are the criteria for giving women entrepreneur loan? 72. What are the criteria for financing SME business? 73. What are the criteria for providing Supplier Finance? 74. Is your institution in the NBFI category? (Yes or No) 75. If the answer to the above question is yes, then the government is not going to support your clients account with any fund in case of liquidation. Do you communicate this issue to your potential clients effectively? 76. The banking & financing industry is known to be operating at a very risky capital/asset ratio. This puts the stakeholders at severe risk in times of instability. What is your opinion on this issue? 77. The capital market of Bangladesh is still underdeveloped and the investors are not well informed. In such a scenario is it healthy to provide such investors with easy loans? 78. What is your opinion on the Force sell of securities in the stock Exchange?

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Interview Questionnaire for Lower Level Employee:

(To identify and analyze the human resource challenges of the firm as perceived by the lower level employee)
1. What is your designation and how would you define your role in the company? 2. How flexible is your organizational structure? Is it designed to accommodate various needs of employees of different ethical, geographical and religious origins? 3. How would you describe your work place condition? What would you think will compromise it? Would you prefer any change? 4. Do you know about the company's code of ethics? Are they justified in your opinion? 5. Suppose you do not like a practice that goes on in your company. What will you do about it? 6. Have you ever made a mistake in your career in this company? (Yes or No) If yes, how did your supervisor react to that mistake? Was there (or is there, following that event) any preventive mechanism in place to stop this mistake from happening? 7. What kind of pressure do you face from the supervisor regarding your targets and deadlines? 8. Does your supervisor supervise whether you are maintaining your code of ethics when you meet your targets and deadlines? (Yes or No) If yes, how so? 9. Give an example of an action which only someone who is committed to the company will do. 10. Are you satisfied with the company's compensation package? (Yes or No) If you had the power would you change it? 11. Are you satisfied with the companys overtime policies?

(To compare the perceptions of the lower level employees in the fields of marketing, financial practices and CSR)
12. Suppose you have to be involved in a marketing campaign that is not aligned with your personal values. How would you deal with this?

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13. Are you allowed access to the financial information of the company, such as sales, tax etc.? (Yes or No) 14. Are you aware of your waste disposal system (only if applicable)? Does it include any recycling process? 15. Do you think being environment friendly affect or would affect the company profit margin? (Yes or No) If yes, how?

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Survey Questionnaire for Customers:

Note: The questions marked with a star are only specific to certain sectors. 1. What is your general opinion about the Name of the Firm? a) Excellent b) Good c) Poor d) Highly Disappointed

2. Are you a loyal consumer of this organization or do you think you have no other choice? a) Loyal Consumer b) Irregular Consumer c) Lack of choice

3. What do you think of the product or service being provided by the firm? a) Excellent b) Good c) Poor d) Highly disappointed

4. * Rate the after-sales service? (Select from 1 to 5, with 1 being for excellent and 5 being terrible) 1 2 3 4 5

5. * At times firms may delay in getting back to you with after sales services, how often does it happen to you? a) Too often b) Often c) Rarely d) Never

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6. What impression of the organization do you get through the behavior of the employees while you are availing their service or buying their product? a) Good b) Normal c) Poor

7. What level of professionalism do you expect from the organization? (Select from 1 to 5, with 1 being for highly professional and 5 being least professional.) 1 2 3 4 5

8. What level of professionalism do you get in reality? (Select from 1 to 5, with 1 being for highly professional and 5 being least professional.) 1 2 3 4 5

9. Do you think the organization makes you spend unnecessary money in terms of extreme fees? a) Yes b) No

10. Would you go for cheaper alternatives, if there is any? a) Yes b) No

11. If you had found out that the organization takes up unfair means to get you the product or service, what would you reaction be? ................................................................................................ ................................................................................................................................................ ................................................................................................................................................ ...............................................................................................................................................

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12. Do you believe the organization is providing you with symmetric information (meaning that it doesnt hide information from you)? a) Yes b) No

13. Does the organization welcome queries about their service or production method? a) Yes b) No

14. Do you feel that sometimes during service, some consumers due to personal relationship with an employee gets special treatment? a) Yes b) No

15. Do you think it is right for the organization to be providing special treatment to certain clients? a) Yes b) No

16. What are the corporate social activities the firm has impressed you with? Why were you impressed?

17. Are their scopes for the organization to improve their treatment towards you? If yes, please tell us how?

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18. * i) Have you ever received a product which was defected or expired? a) b) Yes No

*ii) How did the organization behave when you reported the defected or expired product?

19. In the range 1 to 4, how would you rank the organization in terms of ethicality (with 1 being highly ethical and 4 being least ethical) 1 2 3 4

20. * Did you have to pay charges you werent aware of (i.e. hidden charges)? a) Yes b) No

21. * Do you think the hidden charges were justified? a) Yes b) No

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