LIFE INSURANCE

COMPANY PROFILE

ICICI Prudential Life Insurance Company is a joint venture between ICICI

Bank, a premier financial powerhouse and Prudential plc, a leading international
financial services group headquartered in the United Kingdom. ICICI Prudential
was amongst the first private sector insurance companies to begin operations in
December 2000 after receiving approval from Insurance Regulatory Development
Authority (IRDA).

ICICI Prudential's equity base stands at Rs. 11.85 billion with ICICI Bank
and Prudential plc holding 74% and 26% stake respectively. In the financial year
ended March 31, 2005, the company garnered Rs 1584 crore of new business
premium for a total sum assured of Rs 13,780 crore and wrote nearly 615,000
policies. The company has a network of about 56,000 advisors; as well as 7
bancassurance and 150 corporate agent tie-ups. For the past four years, ICICI
Prudential has retained its position as the No. 1 private life insurer in the country,
with a wide range of flexible products that meet the needs of the Indian customer
at every step in life.

Vision
 To make ICICI Prudential the dominant Life and Pensions player built on
trust by world-class people and service.
This we hope to achieve by:

• Understanding the needs of customers and offering them superior products

and service
• Leveraging technology to service customers quickly, efficiently and
conveniently
• Developing and implementing superior risk management and investment
strategies to offer sustainable and stable returns to our policyholders
• Providing an enabling environment to foster growth and learning for our
employees
• And above all, building transparency in all our dealings.

The success of the company will be founded in its unflinching commitment to 5

core values -- Integrity, Customer First, Boundaryless, Ownership and Passion.
Each of the values describe what the company stands for, the qualities of our
people and the way we work.

We do believe that we are on the threshold of an exciting new opportunity,

where we can play a significant role in redefining and reshaping the sector. Given
the quality of our parentage and the commitment of our team, there are no limits
to our growth.

PROMOTORS
ICICI Bank

ICICI Bank (NYSE:IBN) is India''s second largest bank and largest private
sector bank with over 50 years of financial experience and with assets of Rs.
1812.27 billion as on 30th June, 2005. ICICI Bank offers a wide range of banking
products and financial services to corporate and retail customers through a variety
of delivery channels and through its specialised subsidiaries and affiliates in the
areas of investment banking, life and non-life insurance, venture capital and asset
management. ICICI Bank is a leading player in the retail banking market and has
over 13 million retail customer accounts. The Bank has a network of over 570
branches and extension counters, and 2,000 ATMs.

Prudential plc

Established in London in 1848, Prudential plc, through its businesses in the

UK and Europe, the US and Asia, provides retail financial services products and
services to more than 16 million customers, policyholder and unit holders
worldwide. As of June 30, 2004, the company had over US$300 billion in funds
under management. Prudential has brought to market an integrated range of
financial services products that now includes life assurance, pensions, mutual
funds, banking, investment management and general insurance. In Asia,
Prudential is the leading European life insurance company with a vast network of
24 life and mutual fund operations in twelve countries - China, Hong Kong, India,
Indonesia, Japan, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand
and Vietnam.

MANAGEMENT
Board of Directors

The ICICI Prudential Life Insurance Company Limited Board comprises reputed
people from the finance industry both from India and abroad.
Mr. K.V. Kamath, Chairman
Mr. Mark Norbom
Mrs. Lalita D. Gupte
Mrs. Kalpana Morparia
Mrs. Chanda Kochhar
Mr. HT Phong
Mr. M.P. Modi
Mr. R Narayanan
Ms. Shikha Sharma, Managing Director
Mr. N.S. Kannan, Executive Director

Management Team

Ms. Shikha Sharma, Managing Director & CEO

Mr. N.S. Kannan, Executive Director
Mr. V. Rajagopalan, Chief - Actuary
Mr. Sandeep Batra, Chief Financial Officer & Company Secretary
Ms. Anita Pai, Chief - Customer Service and Operations
Mr. Puneet Nanda, Chief – Investments
PLANS

Insurance Plans

ICICI Prudential has a wide array of insurance plans that have been designed
with the philosophy that different individuals are bound to have differing
insurance needs.

The ideal insurance plan is one that addresses the exact insurance needs of the
individual that will depend on the age and life stage of the individual apart from a
host of other factors.

Life Insurance Plans:

Under Life insurance plans, ICICI Prudential offers plans under the following
major need categories:

• Education Insurance Plans

• Wealth Creation Plans
 • Premium Guarantee plans
• Protection Plans

Pension & Retirement Solutions:

The primary objective of a pension plan is to help you provide for your financial
needs in your post retirement years. You will find a Pension Planning Calculator
on the site, meant to make your pension plan review as simple as possible. The
calculator is the first step in your Pension Plan scheme, there are othe steps
towards getting the Indian pension policy you need.

Click here to know more about our pension plan solutions.

• LifeStage Pension
• LifeTime Super Pension
• LifeLink Super Pension
• ForeverLife
Health Product Suite:

Under Health Product Suite, ICICI Prudential offers plans under the following
major need categories:

Hospitalisation Plans

• MediAssure
• Hospital Care

Critical Illnessl Pans

• Crisis Cover

Cancer Products

• Cancer Care
Diabetes Products

• Diabetes Care Active

• Diabetes Assure

Education Insurance Plans

One of your most important responsibilities as a parent is to ensure that

your child gets the best possible education that can be provided.

ICICI Prudential offers a wide portfolio of education insurance plans that

are designed to provide peace of mind to you, as a parent, that your child's
education will be secure. These plans ensure that money is made available at the
crucial junctures in a child's education - Class X, Class XII, graduation and post-
graduation - to fund crucial commitments for the child's future.

Importantly, education insurance plans ensure that in the unfortunate event

of the death of a parent, the child's education continues unhampered.

Under the education insurance plans platform, ICICI Prudential brings the
following products to you. Please click on the product name to know more about
the plans.
Plan Name Plan Type

SmartKid New Unit-linked Unit Linked

Regular Premium

SmartKid New Unit-linked Unit Linked

Single Premium

SmartKid Regular Premium Traditional

Wealth Creation Plans

Wealth Creation Plans give the customer the dual benefit of protection
along with the potentially higher returns of market-linked instruments. The most
important benefit of ULIPs is the flexibility they give the customer in choosing
the premium amount and also choosing the underlying fund in which this money
is to be invested. Wealth creation plans also offer the customer more liquidity
options as compared to traditional plans. As such, ULIPs are ideal for customers
who want the protection of a life cover to be allied to the returns of market linked
instrument – giving them an unmatched combination of benefits.

Under the wealth creation platform, ICICI Prudential brings the following
products to you. Please click on the product name to know more about the plans.
 Plan Name Plan Type

ICICI Pru SecureSave Unit Linked

ICICI Pru Wealth Advantage Unit Linked

ICICI Pru LifeStage Assure Unit Linked

ICICI Pru LifeTime Gold Unit Linked

ICICI Pru PremierLife Gold Unit Linked

ICICI Pru LifeLink Super Unit Linked

ICICI Pru LifeStage RP Unit Linked

Why ICICI Pru SecureSave

Life is full of uncertainties and a safety net that will protect us from any
fall is what we always strive for. The same is true for our investments – where we
would love to enjoy the upside of our investments while keeping our downside
safe.
Presenting ICICI Pru SecureSave which aims to grow the value of
customer’s hard earned savings over time with an assurance of a minimum
guaranteed maturity amount to protect you from the downside of equity markets.
 In addition, this plan also provides enhanced protection to your family with
an insurance cover that is designed according to your age and investment horizon.

Features and benefits of ICICI Pru SecureSave

Guaranteed Maturity Benefit: The SecureSave Guarantee fund provides a

Guaranteed Maturity Benefit (GMB). It applies only at maturity, not on death,
partial withdrawal or surrender. The GMB is a multiple of the sum of all
Investment Premiums paid and is based on the policy term chosen.

The GMB for the various policy terms offered under the policy are shown below.

Premium Payment Term 5 yrs 7 yrs 10 yrs

10 15
Term of the Policy 20 yrs
yrs yrs
Guaranteed Maturity Benefit
(As a % of Aggregate Investment 110% 125% 150%
Premium)*

* This Guarantee is on the Investment Premiums, i.e., your annual premiums less
the Mortality charge

Choices of premium payment: Opt to pay the premium on a monthly, bi-annual

or an annual basis.

Choice of investment funds: Select from SecureSave Guarantee & SecureSave

Builder fund based on your financial goals and risk profile.
Maturity benefit: If the SecureSave Guarantee fund is chosen, the maturity
benefit will be higher of the Fund Value and Guaranteed Maturity Benefit. If the
SecureSave Builder fund is chosen, the maturity benefit will be the Fund Value.

Death benefit: In the unfortunate event of death during the term of the policy, the
nominee shall receive the Sum Assured PLUS the Fund Value.

Limited Pay: This plan provides the benefits of long-term wealth creation and
insurance protection with the feature of limited premium payment term (PPT).
The premium payment terms of the policy are fixed at 5, 7 and 10 years for the
policy terms of 10, 15 and 20 years respectively.

Switch benefit: Switch is applicable only for those policyholders who would
have opted for the SecureSave Guarantee Fund. The policyholder will have a one
time option to switch from the SecureSave Guarantee Fund to the SecureSave
Builder. If chosen, the entire Fund Value will get switched.
Fund options available with ICICI Pru SecureSave

SecureSave Guarantee fund

Objective: To provide a balance between long-term capital appreciation and

current income through investment in equity as well as fixed income instruments
in appropriate proportions depending on market conditions prevalent from time to
time.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & equity related securities 40 0
Debt, Money Market & Cash 100 60

Risk-Reward profile of the Fund: Low

SecureSave Builder Fund

Objective: To achieve a balance of growth and steady returns from equity and
debt portfolio.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & equity related securities 80 0
Debt, Money Market & Cash 100 20

Risk-Reward profile of the Fund: High

Why ICICI Pru Wealth Advantage

There are a number of things you need to do regularly, to ensure that your
life runs smoothly. Things like
your bill payments, your child’s school fees, EMIs and so on. Keeping a
track of all these is difficult indeed.
And there are those things that ask for your attention only once but reward
you with returns all your life, like ICICI Pru Wealth Advantage. This is our first
whole life ULIP that provides a long term cover with just a single premium and
allows you to stay invested throughout your life.
All this and more at extremely low charges that make Wealth Advantage a
superior product in its category.

Features and benefits of ICICI Pru Wealth Advantage

Whole Life Plan: With this plan you can stay invested for the whole of your life
without compromising insurance protection to your family as you get a life cover
till the age of 70.

Single Premium: You have the convenience of paying premium once and stay
invested for the whole of your life.

2 options of Sum Assured: You can choose to have sum assured as either 125%
or 500% of the single premium amount.

Automatic Withdrawal Plan: Ensure liquidity throughout your life with the help
of Automatic Withdrawal Plan which lets you take a fixed amount out of your
account according to a regular schedule that you choose. AWP will be allowed
only after 6th policy year.

Automatic Transfer Strategy: ATS allows you to invest a lump sum amount in
our money market fund (Preserver) and transfer a pre-defined amount every
month into any one of the chosen equity funds (Multiplier II, R.I.C.H. II, Flexi
Growth II). It will help you mitigate any risk arising from market volatility.

Death benefit: Your family receives the higher of Fund Value or Sum Assured
should something happen to you.

Choice of 7 investment funds: Select among Flexi Growth II, R.I.C.H. II,
Multiplier II, Flexi-Balanced II, Balancer II, Protector II, and Preserver, based on
your financial goals and risk profile.

Switch benefit: Switch between funds anytime to maximize on market

movements. You can switch funds 4 times a year, at no cost. For subsequent
switches, you will be required to pay a switch fee of Rs. 100.
Why LifeStage Assure

Well begun, they say, is half done. This adage holds true as much to life as to your
long-term financial planning. However, times have changed now; markets have
become volatile. Everyone knows for sure that the growth story of India is intact
for a longer term. Equity markets haven’t lost there charm as a long term
investment. Yet, everyone is waiting for a right time to invest. Since timing the
market correctly is difficult for an average investor and capital preservation
during such volatile times is important.

Keeping this in mind, We bring to you; ICICI Pru LifeStage Assure a ULIP that
offers you a clear advantage by giving you guaranteed returns (maturity
additions) on your first year premium - which means that your investments get an
unmatched start to long-term wealth creation. ICICI Pru LifeStage Assure also
comes with an option of lifecycle-based portfolio strategy that re-distributes your
money across various asset classes (Automatic Asset Allocation) based on your
life stage and risk tolerance. Thus, with this policy you can look forward to a
great start to realize all your aspirations.

LifeStage Assure at a glance

Minimum Rs 12,000 P.a. for monthly mode

Premium Rs. 10,000 p.a. for all other modes
Minimum
0 years
Entry Age
Maximum
65 years
Entry Age
Minimum 18 years
 Age at
Maturity
Maximum
Age at 75 years
maturity
Term 10/ 15/ 20/ 25/ 30 years
Minimum
5 * Annual Premium
Sum Assured
Premium paid for the policy and critical illness benefit
rider will be eligible for tax benefit under section 80C &
Tax Benefit 80D respectively, any benefit amount received under this
policy will be eligible for the tax benefit under section 10
(10D), as per prevailing Income Tax laws.

Features and Benefits of LifeStage Assure

LifeStage Assure cushions your first investment from market uncertainties by
providing a guarantee while allowing your future year premiums to benefits from
the equity markets; in the long term.

LifeStage Assure also offers you two unique portfolio strategies:

1. Life Cycle Based portfolio strategy

o Age based Asset Allocation (Equity Debt mix)
o Quarterly Rebalancing of Asset Allocation
o Capital Preservation at maturity
2. Fixed portfolio strategy
 o Allocate your investments into different asset classes using your
personal judgment

• 1st year premium used to provide a GUARANTEED MATURITY

ADDITION between 100% and 450%; so that you can invest today without
worrying about the market behavior in the short term.
• Low premium allocation charges from the 2nd year onwards.
• Life cycle based portfolio strategy to invest in right asset allocation to
create ideal balance between Equity and Debt. Life cycle based portfolio
strategy also ensures capital preservation at the time of policy maturity by
systematic transfer to debt fund in the last 10 policy quarters
• Cover continuance option is available which ensures continuance of life
insurance cover, even if you wish to take a break in premium payment.
• Option to change in chosen portfolio strategy 4 times in a policy term
(CIPS - Change in Portfolio Strategy)
• Option to withdraw your money systematically over a period of 5 years on
the maturity of the policy
• In the unfortunate event of death, your nominee will receive Sum Assured
plus Fund Value

Why LifeTime Gold

Gold has always retained its glitter through the ages. This precious yellow metal,
much coveted and valued, remains a symbol of class and an ageless asset.

The same attributes of gold - precious and valuable - are now yours to enjoy with
a policy that's simply pure gold ULIP.

Presenting ICICI Prudential's LifeTime Gold, a regular premium unit-linked

policy that offers potentially higher returns through the Multiplier Fund that
invests in the top 50 large cap companies.

LifeTime Gold also offers you the protective benefit of an insurance cover and
financial security for your family.

LifeTime Gold at a glance

Minimum/Maximum 0 years to 65 years

Entry Age
Maximum Age at
75 years
Policy Maturity

Minimum/Maximum 10 years to 75 years

Policy Term
Premium Payment
Monthly, half-yearly, yearly
Frequency
Rs. 20,000 pa for yearly mode Rs.24,000 pa for
Minimum Premium
half yearly and monthly modes
5 times of Annual Premium, Subject to a
Minimum Sum minimum of Rs. 1,00,000
 Assured
Premium paid for the policy and critical illness
benefit rider will be eligible for tax benefit
under Sec. 80C and 80D respectively. Any
Tax Benefit (8)
amount paid to you will be eligible for tax
benefits under Sec. 10 (10D) as per prevailing
Income Tax laws

Features and benefits of LifeTime Gold

Flexible policy term: Decide for how long you want your policy. You can invest
for a minimum of 10 years and a maximum of 75 years.

3 choices of premium payment: Opt to pay the premium on a monthly, bi-

annual or an annual basis.

7 investment funds: Select among Flexi-Growth, R.I.C.H., Multiplier, Flexi-

Balanced, Balancer, Protector, and Preserver, based on your financial goals and
risk profile.

Systematic withdrawal of money: Withdraw money in installments from the 4th

year onwards.

Maturity benefit: Receive the Fund Value when your policy matures.

Death benefit: Your family receives the higher of Fund Value or Sum Assured
should something happen to you.
Switch benefit: Switch between funds anytime to adjust your portfolio, based on
your goals and risk profiles. You can switch funds 4 times a year, at no cost. For
subsequent switches, you will be required to pay a switch fee of Rs. 100.

Why LifeLink Super

Well-deserved financial incentives, rewarding business profits and even ancestral

money are precious amounts that you should invest immediately so they earn you
potentially higher returns in the long run.

Invest in ICICI Prudential's LifeLink Super policy-a single-premium unit-linked

policy that works best for investors who have in mind long-term financial goals,
such as the education of a child or the purchase of a larger home.

Apart from the potentially higher returns that you can earn, LifeLink Super
insures your family against misfortunes with its protective insurance cover.

LifeLink Super at a glance

Minimum/Maximum 0 years to 65 years

 Entry Age
Maximum Age at
70 years
Policy Maturity
Minimum Policy Term 5 years
Minimum Single
Rs. 50,000
Premium
2 options : 125% or 500% of the single
Sum Assured
premium
Premium payment up to 20% of the Sum
Assured is eligible for benefit under Sec. 80C.
Any amount paid to you will be eligible for tax
Tax Benefit
benefits under Sec. 10 (10D) exemption, if
premium paid in any year does not exceed 20%
of the Sum Assured.

Features and benefits of LifeLink Super

2 options of Sum Assured: Choose to receive either 125% or 500% of the single
premium amount.
Flexible policy term: Decide how long you wish to invest in this policy. You can
invest for a minimum of 5 years and keep your investment growing for as long as
you wish after that.

Partial withdrawal of money: Withdraw funds in installments from the 4th year
onwards.

Attractive premium allocation rates: Enjoy 100% allocation for premium

amounts equal to or greater than Rs. 5 lacs.

7 investment funds: Select among Flexi-Growth, R.I.C.H., Multiplier, Flexi-

Balanced, Balancer, Protector, and Preserver, based on your financial goals and
risk profile.

Switch benefit: Switch between funds anytime to maximize on market

movements. You can switch funds 4 times a year, at no cost. For subsequent
switches, you will be required to pay a switch fee of Rs. 100.

Maturity benefit: Receive the Fund Value when your policy matures. Choose to
take this value as a single lump-sum amount or in monthly, bi-annual or annual
installments spread over 1 to 5 years.
Death benefit: Your family receives the higher of Fund Value or Sum Assured
should something happen to you.

Why LifeStage
 We have different priorities at different life stages. With such changing
priorities, it is important to adopt Asset Allocation as an investment practice. It
helps to strike the right balance by distributing your investments across different
asset classes like equity and debt. More importantly, it should also change
according to our life stage profile – age, risk tolerance, etc. However, the
discipline of making the right Asset Allocation at various life stages in today’s
fast-paced life requires the expertise and dedicated time of someone who can
manage your money on a day-to-day basis.
Keeping this in mind, ICICI Prudential Life Insurance, brings to you
LifeStage RP. This policy provides you with an option of lifecycle-based portfolio
strategy) that continuously re-distributes your money across various asset classes
(Automatic Asset Allocation. This will done based on your age, and helps you
achieve the right Asset Allocation to meet your desired financial goals.

LifeStage RP at a glance

Minimum Premium Rs 15000

Minimum Entry Age 0 years
Maximum Entry Age 65 years
Minimum Age at Maturity 19 years
Maximum Age at maturity 75 years
Min Term 10 years
Maximum Term 75 years
Minimum Sum Assured 5 times of Annual Premium
Premium Payment Frequency Yearly, Half-Yearly, Monthly
Premium paid for the policy and critical illness
benefit rider will be eligible for tax benefit
under section 80C & 80D respectively, any
Tax Benefit
benefit amount received under this policy will
be eligible for the tax benefit under section 10
(10D), as per prevailing Income Tax laws.

Features and benefits of LifeStage

Two unique portfolio strategies:

Life Cycle Based portfolio strategy

• Age based Asset Allocation (Equity Debt mix)

• Quarterly Rebalancing of Asset Allocation
• Capital Preservation at maturity

Fixed portfolio strategy

• Allocate your investments into different asset classes using your personal
judgement

Features and Benefits of LifeStage RP

• Option to choose a unique and personalized life-cycle based portfolio strategy
to create ideal balance between Equity and Debt
• Option to change in chosen portfolio strategy 4 times in a policy term (CIPS -
Change in Portfolio Strategy)
• Additional allocation of units at regular intervals to enhance your investment
• Ensure capital preservation at the time of policy maturity by systematic
transfer to debt fund in the last 10 policy quarters
• Option to withdraw your money systematically over a period of 5 years on the
maturity of the policy
• In the unfortunate event of death, your nominee will receive Sum Assured plus
Fund Value

Premium Guarantee Plans

The latest addition to the life insurance product portfolio of ICICI Prudential is
the Premium Guarantee plan - InvestShield Life New. Premium Guarantee plans
are the ideal insurance-cum-investment option for customers who want to enjoy
the potentially higher returns(over the long term) of a market linked instrument,
but without taking any market risk.
Under the Premium Guarantee Plans platform, ICICI Prudential brings to you the
following products:

Plan Name Plan Type

InvestShield Life New Unit Linked
InvestShield CashBak Unit Linked

Why InvestShield Life New?

InvestShield Life New is a one of its kind market linked policy that gives the
policyholder the chance of enjoying the potentially higher returns of a market
linked instrument. The underlying investment fund in InvestShield Life New has
up to 40% investment in equities and related securities.
Moreover, InvestShield Life New also has the added assurance of a Premium
Guarantee which ensures that in the event of the market returns being negative,
the sum of all premiums paid is returned to the policyholder on maturity of the
plan. In other words, InvestShield Life New is a downside protected plan.
In addition to this, the policyholder gets a life insurance cover for protecting the
family against the financial implications of the death of the policyholder.

Read more about the features and benefits of the life insurance product.

InvestShield Life New at a glance

Minimum/Maximum Entry
0-65 years
Age

Maximum Age of Maturity 0 years and 75 years

Minimum/Maximum Term 10-30 years

Minimum Premium Rs 8000 per annum

Sum Assured Annual Premium * Term/2

Premium paid for the policy will be eligible for

Tax Benefit tax benefit under Sec. 80C. Any amount paid to
you will be eligible for tax benefits under Sec.
10 (10D) as per prevailing Income Tax laws.

Features and benefits of InvestShield Life New

As a market-linked plan with premium guarantee and enhanced life insurance,

InvestShield Life New offers a host of benefits to the policyholder.

Key Benefits:

Premium Guarantee: Sum of all premiums paid is guaranteed on maturity of the

policy or death of the policyholder. This value is referred to as Guaranteed Value.
The Guaranteed value will come into play only if all the premiums due from the
policyholder have been paid.
Maturity Benefit: On completion of term of the policy, the higher of the fund
value or guaranteed value is paid to the policyholder

Death Benefit: On death of the policyholder, Sum Assured PLUS higher of fund
value or guaranteed value at the time of death, will be paid out to the nominee of
the life assured.

Tax Benefits: The premiums paid towards this policy are eligible for tax
deductions u/s 80 C. Maturity proceeds and death benefits are eligible for tax
exemption u/s 10 (10 d) as per prevailing tax laws.

Why InvestShield CashBak?

InvestShield CashBak is a one of its kind market linked policy that gives
the policyholder the benefit of capital appreciation while maintaining a balance
between return, safety and liquidity.
 Moreover, InvestShield CashBak also has the added assurance of a
Premium Guarantee which ensures that in the event of the market returns being
negative, the sum of all premiums paid is returned to the policyholder on maturity
of the plan. In other words, InvestShield CashBak is a downside protected plan..
In addition to this, the policyholder gets a life insurance cover for protecting the
family against the financial implications of the death of the policyholder.

InvestShield CashBak at a glance

Minimum/Maximum
0-65 years
Entry Age

Maximum Age of
0 years and 75 years
Maturity

Minimum/Maximum
10-30 years
Term

Minimum Premium Rs 8000 per annum

Sum Assured Annual Premium * Term/2

Premium paid for the policy will be eligible for

Tax Benefit tax benefit under Sec. 80C. Any amount paid to
you will be eligible for tax benefits under Sec.
10 (10D) as per prevailing Income Tax laws
Features and benefits of InvestShield CashBak

As a market-linked plan with premium guarantee and enhanced life insurance,

InvestShield CashBak offers a host of benefits to the policyholder.
Key Benefits:

Premium Guarantee:Sum of all premiums paid minus the partial withdrawals is

guaranteed on maturity of the policy or death of the policyholder. This value is
referred to as Guaranteed Value. The Guaranteed Value will come into play only
if all the premiums due from the policyholder have been paid.

Partial Withdrawals: From the 6th year onwards, you are allowed one partial
withdrawal per year, up to a maximum of 10% of your fund value till the end of
the term

Maturity Benefit: On completion of term of the policy, the higher of the fund
value or guaranteed value is paid to the policyholder

Death Benefit: On death of the policyholder, Sum Assured PLUS higher of fund
value or guaranteed value at the time of death, will be paid out to the nominee of
the life assured.

Tax Benefits: The premiums paid towards this policy are eligible for tax
deductions u/s 80 C. Maturity proceeds and death benefits are eligible for tax
exemption u/s 10 (10 d) as per prevailing tax laws.

Protection Plans

The sole objective of these plans, as their name indicates, is to serve the
protection needs of the customer and by doing so, safeguard one’s family from
the financial implications of unfortunate circumstances than one cannot foresee.
Under the Protection Plans platform, ICICI Prudential brings to you the following
products:

Plan Name Plan Type

Pure Protect Traditional

LifeGuard Traditional

Save'n'Protect Traditional

CashBak Traditional

Home Assure Traditional

Why ICICI Pru Pure Protect

As the head of your family, you have always fulfilled your responsibilities and
given your family the comforts they wanted. You have always been there for
them. However, life is full of uncertainties. So, it is important to ensure that your
family is protected, should something unfortunate happen to you.

Keeping this in mind, we bring to you, ICICI Pure Protect, with which you can
insure your life and provide total security to your family, at a very affordable cost.
ICICI Pru Pure Protect is a term plan (Without Return of Premium) which will be
available in two variants:

• ICICI Pru Pure Protect Classic: For Sum Assured of up to Rs. 25,00,000
• ICICI Pru Pure Protect Elite: For Sum Assured of Rs. 25,00,000 and above

Invest in the plan that best suits your protection needs and guarantees lifelong
comfort and security to your family.
Read more about this life insurance policy at Pure Protect at a glance.

Pure Protect at a Glance

Features Pure Protect Classic Pure Protect Elite

Minimum
Annual Rs. 2400 p.a. ( with service tax )
Premium
Minimum /
Maximum 18 - 65 years
Entry Age
Maximum
Age at 75 years
Maturity
Term 10 - 30 years
Minimum - Rs. 25,00,000
 Sum Assured
Maximum
Up to Rs. 25,00,000
Sum Assured
Premium
Payment Yearly, Half Yearly, Monthly
Frequency
Premium paid for the policy will be eligible for tax
benefit under section 80C, any benefit amount received
Tax Benefit under this policy will be eligible for the tax benefit
under section 10 (10D), as per prevailing Income Tax
laws

Features and Benefits of Pure Protect

Take a look at the features and benefits of the plan:

Death benefit: Provide for your beneficiary to receive the Sum Assured should
something happen to you.
Maturity benefit: There are no maturity benefits available under this plan.

Tax benefits: Receive tax deductions on premiums paid (u/s 80 C). Enjoy tax
exemptions on death benefits [u/s 10 (10 D)] as per prevailing Income Tax laws.

Additional Benefits
For added protection of your family against any unfortunate eventualities, we
offer you the following benefits at a nominal extra cost.

Accidental Death and Disability Benefit Rider:

• On death of the life assured due to an accident, the beneficiary gets the
additional Sum Assured under the Rider.
• In case of death due to accident while the life assured is using, as a fare paying
passenger, authorized public mass surface transport, namely bus or train,
operating under terms of such authorization the beneficiary gets twice the Sum
Assured under the rider.
• In the event of total and permanent disability, 10% of the Rider Sum Assured is
paid out every year, for 10 years.

Waiver of Premium Rider:

• In case of total and permanent disability due to an accident, under this rider the
company will pay the remaining premiums till maturity.
* For rider exclusions, please refer to the detailed rider brochure.
If you would like to know more about this plan, please click here for our advisor
to contact you!

Why LifeGuard
Protect your family with ICICI Prudential's LifeGuard. LifeGuard acts as a
shield that safeguards your loved ones from financial insecurity, at all times.
A cost-effective plan, LifeGuard comes in two variants: LifeGuard with
Return of Premium (life cover with maturity benefit), and LifeGuard Single
Premium (premium at policy inception, cover till policy matures). Invest in a plan
that best suits your requirements and guarantee your family lifelong comfort and
security.

LifeGuard at a Glance
Protect your family with ICICI Prudential's LifeGuard. LifeGuard acts as a
shield that safeguards your loved ones from financial insecurity, at all times.

A cost-effective plan, LifeGuard comes in two variants: LifeGuard with Return of

Premium (life cover with maturity benefit), and LifeGuard Single Premium
(premium at policy inception, cover till policy matures). Invest in a plan that best
suits your requirements and guarantee your family lifelong comfort and security.

Minimum Premium*
Plan Policy Term
Sum Assured Installments

LifeGuard Between 10 Monthly, half-

Rs 5 Lakhs
with Return of & 30 years yearly or annually
Premium
(UIN
105N006V02)
LifeGuard Single Between 3 & Single Premium
Rs 2.5 Lakhs
Premium 15 years plan
(UIN
105N007V02)

Features and Benefits of LifeGuard

LifeGuard offers a choice of 2 life insurance plans: LifeGuard with Return of
Premium and LifeGuard Single Premium. Take a look at the features and benefits
of the plans:

Death benefit: Provide for your beneficiary to receive the Sum Assured should
something happen to you.
Extended life cover: Invest in LifeGuard with Return of Premium plan and
safeguard your family with an additional cover—at 50% of the original Sum
Assured—for 5 years after your policy terminates.

Additional riders: Protect your family from accidents and disability by adding
on the Accident and Disability Benefit Rider (ADBR) and the Waiver of Premium
Rider (WOPR).

• ADBR: The rider benefit amount will be paid to your family in the event of
death or disability due to an accident.
• WOPR: In the case of total and permanent disability due to an accident, all
further premiums will be waived and policy benefits will continue.

Tax benefits: Receive tax deductions on premiums paid (u/s 80 C). Enjoy tax
exemptions on maturity proceeds and death benefits [u/s 10 (10 D)] as per
prevailing Income Tax laws.

Maturity benefit: Invest in LifeGuard with Return of Premium plan and receive
all the premiums you have paid, when your policy matures.
Why Save'n'Protect

Life Insurance Scheme

Assure your loved ones stay secure, even when you are unable to hold up the
protective umbrella yourself. Invest in ICICI Prudential's Save'n'Protect life
insurance scheme, and in addition to safeguarding your family, Save'N'Protect
will enable you to make regular, systematic savings, so you can effortlessly
provide your family with every comfort and meet your long-term financial
objectives.

Learn more about the features and benefits of the Save’n’Protect life insurance
scheme, from ICIC Prudential, and start protecting the future of your family and
loved ones today!

Save'n'Protect at a glance

Minimum Sum
Rs 50,000
Assured (1)

Minimum Term
10 years
(2)

Maximum Policy
30 years
Term (3)

Minimum Entry
0
Age (4)

Maximum Entry
60 years
Age (5)

Maximum Age at
70 years
maturity (6)

Minimum
Rs 6000 p.a.
Premium (7)

Tax Benefit (8) Premium paid for the policy and critical illness
benefit rider will be eligible for tax benefit under
section 80C & 80D respectively, any benefit amount
 received under this policy will be eligible for the tax
benefit under section 10 (10D), as per prevailing
Income Tax laws.

Features and benefits of Save'n'Protect

When you invest in Save’N’Protect, you give yourself the guarantee of

safeguarding your family’s well being in addition to savings towards some
important goals.

Take a look at the features and benefits of this plan:

Sum Assured: Choose your Sum Assured depending on the level of cover with
which you want to protect your family. The minimum Sum Assured is Rs. 50,000.

3 premium paying modes: Choose to pay your premium in monthly, bi-annual

or annual installments. Your premium is determined based on your age and the
Sum Assured you choose.

Death benefit: Your nominee will immediately receive the Sum Assured and
accrued guaranteed and vested bonuses, should something happen to you.

Maturity benefit: Receive guaranteed and vested bonuses plus the Sum Assured
when your policy matures.

Extended life cover: Opt to protect your family even after you have stopped
paying the premium. Enjoy an extended cover for 5 years, at 50% of the Sum
Assured, after your policy matures.
Additional riders: Keep your family financially secure even in the event of a
critical illness, accident and disability. Invest in Critical Illness Rider (CIR),
Accident and Disability Benefit Rider (ADBR) and Accident Benefit Rider
(ABR).

Tax benefits: Enjoy tax deductions on your premiums (u/s 80 C) and tax
exemptions on maturity proceeds and death benefit [u/s 10 (10 D)] as per
prevailing Income Tax laws.

Why CashBak

ICICI Prudential's CashBak is a fixed-term insurance plan that provides you with
funds at regular intervals. The plan also keeps your family financially secure
should an untoward event ever occur. Read more about the features and benefits
of CashBak.

CashBak at a glance

Minimum/Maximum Entry
16 years and 55 years
Age
Minimum Sum Assured Rs. 75000
Liquidity years for CashBak
3 rd , 6 th , 9 th and 12 th year
15 years
 Liquidity years for CashBak
4 th,8 th, 12 th and 16 th year
20 years
50% of Sum Assured + Guaranteed
Maturity Benefit
Additions and Vested Bonuses

Features and benefits of CashBak

CashBak is a fixed-term insurance plan that you can invest in for either 15 or 20
years, depending on your financial goals and objectives. Take a look at the
features and benefits of this plan:

Guaranteed additions: Receive additional sums at the rate of 3.5% compounded

annually on the Sum Assured, for the first four years.

Liquidity benefit: Receive a percentage of the basic Sum Assured at the end of
year 3, 6, 9 and 12, if you choose a 15-year plan. If you choose a 20-year plan,
receive payouts at the end of year 4, 8, 12 and 16.

Death benefit: Should something happen to you, your nominee will receive the
Sum Assured along with guaranteed additions for the first 4 years, along with
vested bonuses, irrespective of the survival benefits already paid.

Maturity benefit: Receive 50% of the Sum Assured along with guaranteed
additions, for the first 4 years, and vested bonuses (if any).

Tax benefits: Enjoy tax savings on your premiums (under u/s 80 C) and tax
exemptions on your death and maturity benefits [under u/s 10 (10 D)].
Why Home Assure
Owning your very own home is a cherished dream. We want to ensure that
this dream comes true, irrespective of what the future holds. We are pleased to
bring you Home Assure. This extremely affordable Term Life Insurance Plan
offers you protection against your loan amount with complete convinience in
application. In case of an unfortunate event of death, the financial security of your
family is not affected. The family need not direct their savings towards paying off
the outstanding loan. ICICI Prudential will pay the outstanding amount to the
bank directly. Your family will continue to retain the home purchased by your
hard earned money.

Home Assure at a glance

Age at entry 18 - 60 years

Maximum Cover ceasing age 70 years

Term of the plan 2 -22 years

 Minimum Sum Assured Rs.25,000

Maximum Sum Assured Equivalent to the loan amount

Features and benefits of Home Assure

1. All you have to do is pay a single premium to opt for the insurance cover and
you will continue to remain covered throughout the insurance tenure i.e. the
under-construction period (if applicable) + the original home loan tenure.

2. You will need to state in advance the expected under-construction period as 0,1,
or 2 years. This will be added to the home loan term to compute the total
insurance term.

3. You will be covered for the entire loan amount (santioned home loan + single
premium paid). The premium is very affordable and there will be a minimal
increase in the EMI due to the loan for the insurance premium.
4. The insurance cover would start from the date of first disbursement of the
home loan and ICICI Prudential shall accept risk from the date the premium is
debited to the account of the life assured.
5. The insurance cover would be as per the original loan schedule.
6. On survival upto the end of term, no benefit will be payable.
Tax benefits: Premium paid for the policy and critical illness benefit rider will be
eligible for tax benefit under Sec. 80C and 80D respectively. Any amount paid to
you will be eligible for tax benefits under Sec. 10 (10D) as per prevailing Income
Tax laws.

Pension & Retirement Solutions:

The primary objective of a pension plan is to help you provide for your
financial needs in your post retirement years. You will find a Pension Planning
Calculator on the site, meant to make your pension plan review as simple as
possible. The calculator is the first step in your Pension Plan scheme, there are
othe steps towards getting the Indian pension policy you need.

• LifeStage Pension
• LifeTime Super Pension
• LifeLink Super Pension
• ForeverLife

Why LifeStage Pension

Retirement time is the time to live your dream, dream that you have been putting
off as you never had the time for it. But your retirement dream has a cost attached
to it. We call this your retirement number.

To help you achieve your retirement number ICICI Prudential presents to you,
LifeStage Pension.

One of the most distinguishing features of this policy is that it has no premium
allocation charge for regular premiums which means 100% of your money is
invested. What’s more, the policy provides you with a unique lifecycle-based
strategy that continuously re-distributes your money across various asset classes
based on your life stage and risk tolerance, eventually providing you with a
customised retirement solution.
Invest today to attain your retirement number and fulfill your dreams.

LifeStage Pension at glance

Minimum/Maximum
18 years to 70 years
Entry Age
Maximum Cover Ceasing
80 years
Age
Minimum/Maximum
10 years to 62 years
Policy Term
Minimum/Maximum
50 years to 80 years
Vesting Age
Premium Payment
Monthly, half-yearly, yearly
Frequency
Minimum Premium Rs. 15,000 p.a.
 Under Section 80CCC, as per prevailing
Tax Benefit Income Tax laws on premium paid for base
policy.

Key Benefits of LifeStage Pension

Option to choose a unique and personalised lifecycle based portfolio strategy to

create ideal balance between Equity and Debt.

• This plan invests 100% of your money in the portfolio of your choice.
• Enjoy the flexibility to choose from 5 pension options through which you
can receive your pension.
• Opportunity to earn potentially higher returns by investing in Unit Linked
Funds.
• Receive tax-free commutation up to one-third of the accumulated value on
vesting (retirement) date.
• Avail tax benefits on premiums paid u/s 80CCC.

If you would like to know more about this plan, please click here for our advisor
to contact you!

Fund options available with ICICI Pru LifeStage Pension

Pension Flexi Growth

Objective : To generate superior long-term returns from a diversified portfolio of

equity and equity related instruments of large, mid and small cap companies.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & Related Securities 100 20
Debt, Money Market & Cash 80 0

Risk- Reward profile of the Fund: High

Pension Flexi Balanced

Objective : To achieve a balance between capital appreciation and stable returns

by investing in a mix of equity and equity related instruments of large, mid and
small cap companies and debt and debt related instruments.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & Related Securities 60 0
Debt, Money Market & Cash 100 40

Risk- Reward profile of the Fund: Moderate

Pension Protector

Objective: To provide accumulation of income through investment in various

fixed income securities. The fund seeks to provide capital appreciation while
maintaining a suitable balance between return, safety and liquidity.

Indicative Portfolio Allocation Max (%) Min (%)

Debt Instruments, Money Market & Cash 100 100

Risk- Reward profile of the Fund: Low

Pension Maximiser (This Fund shall not be available for investment to those
Policyholder whose application is received by the company’s office after
February 22, 2008)

Objective: To provide long-term capital appreciation through investments

primarily in equity and equity-related instruments.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & Related Securities 100 75
Debt, Money Market & Cash 25 0

Risk- Reward profile of the Fund: High to those policyholder whose application
is received at the Company’s office after February 18, 2008)

Pension Balancer

Objective: To provide a balance between long-term capital appreciation and

current income through investment in equity as well as fixed income instruments
in appropriate proportions depending on market conditions prevalent from time to
time.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & Related Securities 40 0
Debt, Money Market & Cash 100 60

Risk- Reward profile of the Fund: Moderate

Pension Preserver
Objective: To provide suitable returns through low risk investments in debt and
money market instruments while attempting to protect the capital deployed in the
fund.

Indicative Portfolio Allocation Max (%) Min (%)

Debt Instruments 50 0
Money Market & Cash 100 50

Risk- Reward profile of the Fund: Capital Preservation

Pension Multiplier (This Fund shall be available for investment to those

policyholders whose application is received at the Company’s office on or after
February 23, 2008)

Objective: To provide long-term capital appreciation from an equity portfolio

predominantly invested in NIFTY scrips.

Indicative Portfolio Allocation Max (%) Min (%)

Equity & equity related securities 100 80
Debt, Money market & Cash 20 0

Potential Risk-Reward profile of the Fund: High

Pension R.I.C.H. (This fund shall be available for investment to those

policyholders whose application is received at the Company’s office on or after
March 15, 2008)

Objective: To generate superior long-term returns from a diversified portfolio of

equity an equity related instruments of companies operating in four important
types of industries viz., Resources, Investment-related, Consumption-related and
Human capital leveraged industries.
 Indicative Portfolio Allocation Max (%) Min (%)
Equity & equity related securities 100 80
Debt, Money market & Cash 20 0

Potential Risk-Reward profile of the fund: High

Pension Return Guarantee Fund (PRGF)

Objective: The fund seeks to provide guaranteed returns through investment in a

diversified portfolio of high quality fixed income instruments.

Portfolio Allocation Max (%) Min (%)

Debt, Money market & Cash 100 100

Risk-Reward Profile of the Fund: Low

Health Insurance Products

ICICI Prudential offers health insurance plans under the following major
need categories:

Comprehensive health coverage:

Health Saver
A comprehensive whole life plan that covers you against hospitalisation expenses
and creates a health fund to cover any other health expenses.
Hospitalisation coverage:

MediAssure
A reimbursement hospitalization plan covering hospitalization stay and treatment.
The claim payout is based on actual expense incurred.

Hospital Care Get free quote and buy online

A fixed benefit cashless hospitalization plan covering various stages of treatment
and over 900 surgeries.

Critical illness coverage:

Crisis Cover
A comprehensive health insurance policy that covers 35 critical illnesses, death
and disability.

Cancer coverage:

Cancer Care
A unique health insurance plan covering most early and advance types of cancers.
Diabetes coverage:
Diabetes Care Active
A one of its kind critical illness health insurance plan only for diabetics and
covers 7 major complications for a long term of upto 20 years.
Why ICICI Pru Health Saver?
The Need

Increasing incidence of chronic ailments and lifestyle diseases results in a steady

outflow of funds to meet medical expenses such as diagnostics, medicines and
doctor visits which are usually not covered by traditional health insurance plans.
This becomes more pronounced in old age, as very few individuals plan for it.
Further, the increasing health cover premiums at higher age groups are also a
cause of concern.

Presenting ICICI Prudential’s Health Saver

A comprehensive health insurance and savings solution that not only provides
your family with immediate hospitalisation cover but also aims to create a fund to
keep you prepared against any health related expenses especially allowing you to
provide for rising health care costs.

Health Saver
The Long Term Dual Benefit Tax Saving Health Plan

Hospitalisation Insurance
Health Savings Benefit
Benefit
Coverage against medical
Creates a health fund through
expenses for inpatient
investment to meet all other
hospitalisation and listed day care
healthcare needs
procedures
With tax benefits under section 80D of the Income Tax Act of 1961
Health Savings Benefit – Meet your goal

• A part of your premiums are allocated for investment designed specifically

to build a health fund to meet for health related expenses
• The health savings kitty is created by investment in a long term flexible
savings plan with multiple fund options and portfolio investment strategies
based on your preference.
• Allows for health related claims from your savings kitty post 3 completed
policy years.
• Allows you to avail tax benefits u/s 80D for the entire amount invested.

Hospitalisation insurance benefit

This benefit in your policy provides you cover against medical expenses that
require a minimum of 24 hours hospitalisation. In addition, over 125 day-care
procedures are also covered.
The following expenses incurred during hospitalisation are covered, subject to
your annual limit:

1. Room, Boarding and Nursing expenses as charged by the hospital where the
insured availed medical treatment. You are entitled to a single A/C room (room
 rent capped at 1% of annual limit per day). However for twin share A/C room
there is no such cap applicable.
2. Intensive Care Unit (ICU) charges
3. Fees for Doctor, Surgeon, Anaesthetist, Medical Practitioner, Consultant and
Specialist
4. Anaesthesia, Blood, Oxygen, Operation Theatre Charges, Surgical appliances,
Medicines and Drugs, Diagnostic Materials and X-ray, Dialysis,
Chemotherapy, Radiotherapy, Cost of Pacemaker, Cost of Artificial Limbs*

At a glance

Term Whole life plan

• Hospitalisation Insurance Benefit
Coverage
• Health Savings Benefit
• 25 years to 55 years for individual plans
• 90 days to 55 years for family floater
Min/ max age
at entry (Maximum cover ceasing age for children is 25 years
under the family-floater cover)
 Hospitalisation Insurance Benefit ceases at 75 years of
Max age at
age
maturity
Health Savings Benefit continues for whole life
Min/ max Annual limits available under the plan are Rs. 2 lacs,
Annual Limit Rs. 3 lacs , Rs. 5 lacs , Rs. 7 lacs and Rs. 10 lacs
Min / max Premiums would be subject to the minimum premium
Premium grid given below based on the age and number of
members selected
Indiv
idual
Fami
ly
floate
r
Fam
ily
floate
r

Age
(Yrs)
All
Annu
al
Limit
s
Annu
al
Limit
s
upto
Rs 5
lacs
Annu
al
 Available
premium
Monthly, Half Yearly, Yearly
paying
frequency
Waiting
30 days from policy commencement date
period

Important Benefits

Cover Continuance Option

This option ensures that your policy continues subject to foreclosure in case you
are unable to pay premiums, any time after payment of the first five years’
premium. All applicable charges will be automatically deducted from the units
available in your fund. You will need to opt for cover continuance, if you wish to
avail of this benefit.

Death Benefit

In the unfortunate event of death of the primary insured member during the term
of the policy, the nominee shall receive the total fund value and the policy shall
be terminated.
The fund value paid out on death of the primary insured may be taxable in
the hands of the nominee as per the prevailing tax regulations at that time.
In the unfortunate event of death of any other insured members the policy would
continue for remaining insured members with the appropriate reduction in health
insurance charges.
Increase or Decrease in Premium

You can increase or decrease the annual premium under the policy (subject
to minimum premium grid), but such an increase or decrease would be allowed at
next premium due date.