Myself As A Learner,

And Perfecting A Career of

Choice
Isman Tanuri
BA (Hons) Marketing
Management
Northumbria University
Professional Development Project
Presentation
So, I see, you have several years
experience working in Collections….
 Purpose and Objectives
• Identifying Self As a Learner
– Strengths, weaknesses, unique selling
points
• Identify Personality Type
– To determine most suitable
professional role
– To identify most effective role in a
team or organisation
• Determine and Justify Chosen
Career Path
– Based on discovered learning style and
Present Job
Business Analyst,
Oracle Corporation
‘08 Revenue: US$23 billion
Total employees: 74,000
Likes: www.oracle.com
- Exposure and use of technology
- US MNC corporate culture, open and self-
actualising
Dislikes:
- Slow corporate giant/less autonomy in role
- Achievement limited through role
accomplishment
Co-Owner, Marketing
Fruit Records
Most Enjoyed
Music Startup Business
Employee: 2 Job
Likes:
- Used ideas and innovation in
growing business
- Leveraged on internet and technology
to reach market
- Market leader in niche industry myspace.com/fruitrec
- Visible and satisfying achievements, ords
both personal and organisational www.fruitrecords.com
THE WRONG JOB!
Learning Style Analysis
VARK Questionnaire
Test

(Note: Visual, left, adapted from online

test result page)

Test Results Analysis

Positives
• Total score: 40 pts
• Exceedingly multi-modal, use of Whole-Sense Approach
• Use combination of modes to reinforce learning
• Examine problems from many different perspectives

Downsides
• Never satisfied with learning
• Frustration at not understanding a problem fully with lack
of information
• Slow in making decisions
VARK Questionnaire
Test
Further Personal Insights into VARK Questionnaire
Results

I JUMP INTO IT
How do I problem solve? AND TRY IT!
I SEARCH
Gather information? EVERYWHE
RE!
• 360⁰ learning!
• Fully understand the
Approaches to Learning?
problem
• Seek to plug any
knowledge gap
Learning Style
Questionnaire I
Honey & Mumford’s

Test Results
Analysis
Positives
• Learning Style: Activist
• Full involvement, enthusiastic
• Open-minded, enjoy new experiences
• Always looking for next challenge
Downsides
• Easily bored
• Impatient with long-term consolidation
• Brash (or Rash?), “act first, problem solve later” in making
decisions
• Overly competitive
Learning Style
Questionnaire II
North Carolina State University

Test Results
Analysis
Balanced Learning Styles
• Active : Reflective
• Enjoys both group work and working alone
• Visual : Verbal
• Confirms VARK test results, multi-modal approach

Dominant Learning Styles

• Intuitive
• Global
Learning Style
Questionnaire II
North Carolina State University
Dominant Learning Styles
Positives
Intuitive (Strong Preference) Global (Moderate
• Likes discovering possibilities • Learn inPreference)
large jumps
and relationships in data and • Quote “Absorbing materials
knowledge in large jumps, then “getting
• Easily understand concepts and it”
• Innovative (Confirms personal • Able to solve complex
theories
love for technology) problems once big picture is
understood
Downsides
Intuitive (Strong Preference) Global (Moderate
• Dislike rote-learning facts and • AlwaysPreference)
need the big picture
repetition • Impatient with small details
• Less careful, tend to make
careless mistakes
Personality Type
Analysis
Personality Type Test I
MMDI Report by TeamTechnology (Based on Myers
Briggs Types Indicator)

MMDI Test Results

Personality Type: ENFP
(74%)

Dominant Functions:
• Extraverted Intuition
• Introverted Feeling
Judgment
Personality Type Test I
MMDI Report by TeamTechnology (Based on Myers Briggs
Types Indicator)

Extraverted Intuition
• Results confirm learning style tests: Intuitive learning is
dominant
• Always explore and promote:
• Global viewpoint, Better ways of doing things
• Breaking new grounds, Challenge of status quo
• Enjoys change
• “Interested in evolutionary development, with eye on
strategy”
Introverted Feeling Judgment
• Focus outer world intuition on ideas and possibilities that
“relate to PEOPLE”
• Inwardly appreciate others’ contribution, though not
expressive
• Internally reject options that conflicts with ENFP values BUT
does not show it
• Two-faced?
• Hypocrite?
• Classic temperament of ENFP: Apollonian
Personality Type Test I
MMDI Report by TeamTechnology (Based on Myers Briggs
Types Indicator)

ENFP in a Team Environment

Good
• Always contributing ideas
• Include others in developing ideas or vision
• Drive team spirit through own energy and
enthusiasm
• Catalyst for change

Bad
• Talking too much
• Lose sight of purpose, off tangent
• Does not follow through completely
• Change too much
Personal Growth for ENFP
• Produce plans for clear direction
• Let others contribute and trust contribution
• Express appreciation outwardly and clearly
Personality Type Test II
Belbin Self-Perception Team Role Profile
Report

Keyword Analysis

Preferred Roles
• Plant: Creative, imaginative, unorthodox, problem solver
• Specialist: Single-minded, knowledgeable, self-starter, skillful
• Monitor/Evaluator: Strategic, intuitive, discerning
Least Preferred Roles
• Team Worker: Co-operative, perceptive, diplomatic, avert friction
• Completer Finisher: Painstaking, conscientious, careful
Personality Type Test II
Belbin Self-Perception Team Role Profile
Report
Team Profile Analysis
Positives
• Type of work matters greatly
• Studying is “more like an enjoyable hobby”, it is
“opportunity to express creative ability and high
standards of excellence”
• Desire for in depth knowledge and expertise in subject
matter
• Professional reputation is important

Precaution
• Not someone who appears to value details
• Can get too technical or complex
• Not adaptable to routine work
 Quick Summary of Me

• Learning Type
– Multimodal, uses Whole-Sense Approach
– 360⁰ all-round learning
– Intuitive and Innovative
– Activist, Open-Minded, Challenge-seeking
– Global Learner

• Personality Type
– Extraverted Intuition, Introverted Feeling
Judgment, Apollonian
– Creative, Imaginative, Problem Solver
– Knowledgeable, Skillful
– Strategic, Discerning
– Early Adopter
 Action Plan
Next steps…
1. A New Job!
2. Capitalise on competencies and passion
in marketing, the internet and
technology
3. Personal Branding: Build reputation
(online & offline)
– Continued blogging, writing articles, networking,
increase digital social participation, increase
engagement in online discussions
– www.facebook.com/groovygenie
– groovygenie.blogspot.com
4. Continue expertise-building, knowledge-
sharing
 Action Plan

Self Improvement…
– Commit ideas, plans and “evil schemes” on
paper
– Improve leadership skills
– Be more open in sharing appreciation for
others
– Work on teamwork, though personality
says otherwise
– Be a little bit more detailed and careful
 Ideal Career Choice

A Digital Marketeer
1. Marketing + Internet + Technology
2. Broad discipline, including:
– Social media/social networks
– Search engine marketing/optimisation and
advertising
– Web analytics
– Communication and Customer Care 2.0
– Brand and online reputation management
3. Eventual expertise in:
Social Technology and Marketing 2.0
strategies
for the Enterprise
 Career Path
Consultant or
Analyst/Resear
cher Principal
Consultant/
Team Leader
C-level
Strategist
/
Consultancy
CIMO (?)
Practice
Retired with
a lightspeed
internet
connection