A Study on 3G Market of Indore Reliance 3G vs.

Competition
A Summer Internship Project Report Submitted To AMITY GLOBAL BUSINESS SCHOOL,INDORE

Submitted by SUBHRA SINHA(A3015192008) MBA (2012-2014) SEM 2ND Under the supervision of Prof .Vivek Sapru Prof.Marketing
AGBS ,INDORE

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Acknowledgement
It is real time experience for me worked with such a great people they guided me so well.The success and final outcome of this project required a lots of guidance from many people and I am extremely fortunate to have got this all along the completion of my project work. Whatever I have done only due to such guidance and assistance I would not forget thanks them. I would to thanks Reliance outlet owner and the people working in that outlet, I would like to thanks Mr.Naveen Tandon who is the retail head . I thank Mr. Aveek Biswas the marketing head for giving me opportunity to do the summer internship from Reliance Communication and providing us all guidance and support to complete my project . I would to thanks Prof. Vivek Sapru without his guidance and support I cannot complete my project. I heartily thanks to Mr. Sumit Bhandari for such a nice support when he had busy in managing his own toy center. I also thankful to Simple Verma and all the faculty member and our Director Dr. Rajiv Samuel Sir .

Subhra Sinha
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DECLARATION

I Subhra Sinha student of MBA in marketing in Amity Global Business School ,Indore hereby declare that all the data are true and use for further study in future. I completed my summer internship on A Study on 3GMarket of Indore Reliance 3G vs. Competition.

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Table of content
Section 1: Introduction. 5-7 Section 2: Company Profile.8-17
2.1: About Reliance Group.9 2.2 : Fonder of the Company..10 2.3: Chairman of the Company..11 2.4: Board of Directors..12 2.5: Mission and Vision.13 2.6: Milestone Achieved14-15 2.7: Market Capital16 2.8: Number of Subscriber 17

Section 3: Type of wireless services

18-21

3.1:CDMA19 3.2:GSM20 3.3: 3G..21

Section 4: 3G Service Provider in Madhya Pradesh

22-25

4.1: Idea..23 4.2: Bsnl..24 4.3:Reliance . .....25

Section 5: 3G plan available by different operator in market..26-37

5.1 :Idea.27-29 5.2: Bsnl.30-35 5.3: Reliance.35-37

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Section 6: Steps involve in selling a sim and dongle

38-46

6.1: Know About Reliance 3G dongle..39-40 6.2: Visited twenty outlets 41 6.3: Different USB available in the market .42 6.4:Briefly Known the offer and plan available .43 6.5 :Selling the sim and dongle in canopy ...44 6.6: Question asked during the selling of 3G dongle and SIM45 6.3: Selling 3G SIM and dongle...46

Section 7:From where shall we get the Sim47-48

7.1:From where shall we get the CDMA and GSM Sim..47 7.2:Doccuments Required.48

Section 8: Analysis and Interpretation49-47

8.1:Importance of the study..49 8.2: Resesarch design steps..50 8.3: Questionnaire 51-64 8.4:Finding and conclusion65

Section 9: Recommendation.66-67
9.1: Feedback from customer.67

Section 10: Bibliography ..68-69

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Introduction

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Introduction
3G refers to the third generation mobile system sometime it also referred as UMTS network which is universal mobile transmission system 3G networks offers more data download speeds as compare to the 2G network .3G network offer advanced services example multimedia application like video downloading ,video calling and broad band services. Reliance in 1G technology offer Phone call and receive simple Email msg,in 2G services reliance has offer digital data services at the sped of 9.6kbp/s to19.6kbp/s , in 2.5G services Reliance offer fax ,voice mail,large email messages, web browsing, Map and updates and in .3G services Reliance support 3.6mbp/s to 28mbp/s high speed mobile broadband video calling mobile TV,video conference ,tele-medicine, and location based services .Video portal mobile internet HSPA ,RWorld . In 3G devices it has mobile broad band dongle, Iphone ,Ipad, tablets,Mifi mini router,3Genabled black berry handset and other smart phones. Rcom has license for 3G services in 13 circles i.e. Delhi, Mumbai, Punjab, Rajasthan ,Jammu Kashmir, Kolkata ,Odissa Madhya Pradesh, Himachal Pradesh , Bihar, Assam and North East. Reliance mobile broadband will be always connected to the fastest network technology available i.e. 3G,EDGE and GPRS.Reliance is the first operator in India whose Live TV facility is free with more than 100 channels across sport,news,music,kids and general entertainment.video on demand offering ranging from short clips(movie trailer and songs) to full length movies .This 3G services is available in post paid and prepaid connection both. Few company lost their licenses in few circles, recently 3G operating in 20 circles in India by different -different company .Reliance Communication has 110000km optical fiber network in pan India the whole network is IP integrated .There are three operator of 3G network in Madhya Pradesh circles if we compare the data rates of these company we shall find that Reliance Plan is more cheaper than other operator. A study of the 3G market in Indore circle:Reliance vs Competition that is the aim of my internship program. I was visiting twenty outlets in Indore to know what the customer demanding and what the outlet owner pushing or punch to the customer .The maximum outlets owner tried to sold Reliance Dongle and SIM because it is the one of the low cost dongle and SIM with free data available in the market. It is real time experience for me to worked with such talented peoples. This experience could help me to know how the corporate world work ,how to handle the situation . How to deal with the customer, How to handle customer problem, convince customer so that they do not switch into other operator by giving or special offer because it is a low involvement product and consumer undertake a variety seeking buying behavior in which consumer often do lots of brand switching .They change another operator very easily.

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Abstract
3G third generation technology basically used for mobile communication this 3G technology based on WCDMA method. It provide high capacity rate as compare to 2G ,its wider frequency help voice and data can transmit at the rate of 384kbps for mobile system. After giving his service in GSM and CDMA .Reliance try penetrate the 3G market. Reliance has 1, 10,000 km optical fiber through pan India. 3G network is operated in 20 circles in India. Idea, Airtel, Aircel, Reliance, BSNL, Vodafone are the 3G operator in India Due to the reallocation of 3G spectrum many operator lost their customer in different circles, Airtel, Vodafone lost their licenses in this bid of M.P circle . Now Reliance has two competitors in Madhya Pradesh circles. Reliance 3G has the cheapest plan in the market. It is affordable to every person. Reliance is the first operator who launched the universal dongle in the market. Due to low in cost of dongle and universal, retailer punched it first and according to my survey retailer push the reliance dongle because of its low in cast and good network coverage in particular area. I visited 20 outlets Indore, it covers Pathnipura, LigSquare, Bus stand, Anup Nagar and Vijay Nagar area where mostly owners punched Reliance Dongle to me. Before selling 3G sim and dongle in outlet. I have done demographic and geographic segmentation. Demographic segmentation because 3G generally use by business executive, college student, business person, it is use for internet and video calls in mobile and dongle.

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Company Profile

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Company Profile
About reliance group
Reliance Group, an off shoot of the Group founded by Shri Dhirubhai H Ambani (1932-2002), ranks among Indias top three private sector business houses in terms of net worth. The group has business interests that range from telecommunications (Reliance Communications Limited) to financial services (Reliance Capital Ltd) and the generation and distribution of power (Reliance Infrastructure Limited). Reliance Groups flagship company, Reliance Communications, is India's largest private sector information and communications company, with over 150 million subscribers. It has established a pan-India, high-capacity, integrated (wireless and wireline), convergent (voice, data and video) digital network, to offer services spanning the entire infocomm value chain. Other major group companies Reliance Capital and Reliance Infrastructure are widely acknowledged as the market leaders in their respective areas of operation.

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About Late Dhirubahi Ambani

Few men in history have made as dramatic a contribution to their countrys economic fortunes as did the founder of Reliance, Late Sh. Dhirubhai H Ambani. Fewer still have left behind a legacy that is more enduring and timeless. Dhirubhai: the corporate visionary, the unmatched strategist, the proud patriot, the leader of men, the architect of Indias capital markets, the champion of shareholder interest. When Dhirubhai embarked on his first business venture, he had a seed capital of barely US$ 300 (around Rs 14,000). Over the next three and a half decades, he converted this fledgling enterprise into a Rs 60,000 crore colossusan achievement which earned Reliance a place on the global Fortune 500 list, the first ever Indian private company to do so. Dhirubhai is widely regarded as the father of Indias capital markets. In 1977, when Reliance Textile Industries Li mited first went public, the Indian stock market was a place patronised by a small club of elite investors which dabbled in a handful of stock. Undaunted, Dhirubhai managed to convince a large number of first-time retail investors to participate in the unfolding Reliance story and put their hard-earned money in the Reliance Textile IPO, promising them, in exchange for their trust, substantial return on their investments. It was to be the start of one of great stories of mutual respect and reciprocal gain in the Indian market.

The late Dhirubhai Ambani dreamt of a digital India an India where the common man would have access to affordable means of information and communication. Dhirubhai, who single-handedly built Indias largest private sector company virtually from scratch, had stated as early as 1999: Make the tools of information and communication available to people at an affordable cost. They will overcome the handicaps of illiteracy and lack of mobility. He built the Reliance empire from scratch and, in a
short span of 25 years, it catapulted to become one of the top Fortune 500 corporations of the world an achievement unparalleled in history

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Shri Anil D. Ambani

Regarded as one of the foremost corporate leaders of contemporary India, Shri Anil D. Ambani (53), the Chairman of all listed companies of the Reliance Group, namely, Reliance Communications, Reliance Capital, Reliance Infrastructure, Reliance Natural Resources and Reliance Power. He is also the President of the Dhirubhai Ambani Institute of Information and Communication Technology, Gandhinagar, Gujarat. An MBA from the Wharton School of the University of Pennsylvania, Shri Ambani is credited with pioneering several pathbreaking financial innovations in the Indian capital markets. He spearheaded the countrys first forays into overseas capital markets with international public offerings of global depositary receipts, convertibles and bonds. Under his Chairmanship, the constituent companies of the Reliance Group have raised nearly US$ 7 billion from global financial markets in a period of less than 3 years. Shri Ambani has been associated with a number of prestigious academic institutions in India and abroad. He is currently a member of: Wharton Board of Overseers, The Wharton School, USA Board of Governors, Indian Institute of Management (IIM), Ahmedabad Executive Board, Indian School of Business (ISB), Hyderabad. In June 2004, Shri Ambani was elected as an Independent member of the Rajya Sabha Upper House, Parliament of India, a position he chose to resign voluntarily on 29th March, 2006.

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Vision of company
By 2015, be amongst the top 3 most valued Indian companies, providing Information, Communication& Entertainment services, and being the industry benchmark in Customer Experience, Employee Centricity and Innovation.

Mission of company
We will create world-class benchmarks by:

Meeting and exceeding Customer expectations with a segmented approach. Establishing, re-engineering and automating Processes to make them customer centric, efficient and effective. Incessant offering of Products and Services that are value for money and excite customers. Providing a Network experience that is best in the industry. Building Reliance into an iconic Brand which is benchmarked by others and leads industry in Intention to Purchase and Loyalty. Developing a professional Leadership team that inspires, nurtures talent and propagates RCOM Values by personal example.

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Market Capital
The Reliance Group currently has a net worth in excess of Rs. 89,600 crore (US$ 16.5 billion), cash flows of Rs. 9,100 crore (US$ 1.7 billion), net profit of Rs. 4,300 crore (US$ 0.8 billion).according to the data available in Reliance website till 31 march 2013.

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Chairman and Board of Directors

Shri Anil D. Ambani - Chairman
Promoter, non-executive and non-independent Director.

Shri A.K.Purwar
Independent Director

Shri A. K. Purwar, Director (63) was the former Chairman and Managing Director of State Bank of India (SBI). He was also former Managing Director of State Bank of Patiala. He is graduated in Commerce and Diploma in Business Administration. Under his leadership, the State Bank of India had taken giant strides in technological innovations, all the 13800+ branches of the SBI were fully computerized by 2004. Shri Deepak Shourie
Independent Director

Shri Deepak Shourie, Director (60) is Bachelor of Arts in Economics with Honours and has more than 39 years exposure with an emphasis on media, consumer goods, and corporate affairs. He is on the Board of Indian Broadcasting Foundation. He was the Executive Vice President and Managing Director of Discovery Communications of India. Shri S.P. Talwar
Independent Director

Shri S. P. Talwar, Director (70) was a former Deputy Governor of Reserve Bank of India. He was also former Chairman-cum- Managing Director of Bank of Baroda, Union Bank of India and Oriental Bank of Commerce. He is graduate in Arts and Law. He is also qualified as CAIIB. He has vast experience in financial services sector in the country. Prof. J Ramachandran
Independent Director

Prof. J. Ramachandran, Director (52) is the Chair Professor of Business Policy at the Indian Institute of Management, Bangalore. He is a qualified Chartered Accountant and Cost Accountant and has obtained his doctorate from the Indian Institute of Management, Ahmedabad. He is also a director of Reliance Communications Infrastructure Limited, Sasken Communication Technologies Limited, Redington (India) Limited, Bhoruka Power Corporation Limited, Indofil Organic Industries Limited, Tejas Networks Limited and Infotech Enterprises Limited.

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Milestone Achieved

1. Reliance communication formerly known as Reliance Infocomm made a phone call cheaper than a post card in May 1999. 2. They were first private sector Commissions 1st Optic Fiber backbone ring in December 2002. 3. they becomes India's largest mobile service provider within 7 months of commercial launch in October 30, 2003. 4. Navratri a data service in R-World posts a world record of 10 million downloads on the first day of the launch in September 20,2003. 5. Introduces "Monsoon Hungama" Offer: Instant multimedia mobile phone and connection for just Rs 501.Sets world record - acquires one million customers in 10 days in first July, 2003. 6. Reliance Infocomm launches multi-player gaming on RIM handsets - a first in India in March 22, 2004. 7. Reliance subsidiary Flag Telecom announces FALCON Project - a major new Middle East Loop Terabits Submarine Cable System with links to Egypt and Hong Kong via India in feb17, 2004. 8. Reliance Infocomm hosts the 4th global CDMA Operators Summit in november12 ,2005 9. Reliance Infocomm tied-up with the Bombay Stock Exchange to make available live stock quotes on its mobile phones in September 06 ,2005 10. Reliance Infocomm rolls out international roaming facility across several countries to become the first Indian CDMA operator to offer its customers such a service in august 18,2005 11. Reliance India Mobile announces mega rural plan to cover 4 lakh villages and 65 crore Indians by December 2005. 12. Reliance introduces first e-recharge facility in CDMA in India in january04, 2005. 13. Reliance Communications ties up with Disney to offer on Reliance Mobile World India's first 3D animation on mobile in June 22,2006. 14. Reliance Communications launches Indias first Talking Message Service (TMS) enabling its mobile users to send voice messages to not only other mobiles but also fixed wireless phones (FWP) and landlines by April 27,2006.

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15. Reliance Infocomm becomes Indias first telecom operator to launch seamless inter-standard international roaming service - 1World.1Number, with single number on international CDMA and GSM networks in march 29, 2006. 16. Reliance Infocomm introduces R World in Hindi to become the world's first operator to offer mobile data services in more than one language on the same handset I march 21,2006 17. Reliance Infocomm launches "One Nation, One Tariff" to enable Reliance India Mobile prepaid users to call anywhere in India at Re one per in January 01, 2006. 18. Reliance Communications adjudged Worlds Top CDMA Operator at the Global CDMA Industry Achievements Awards Fete In December11,2007 19. Reliance Communications, the official global partner for the first edition of ICC Twenty 20 World Cup Championship 2007 in South Africa in August 31, 2007. 20. RCOM first listed Indian telecom company to reward shareholders in April 30,2007. 21. Reliance Communications market capitalization tops Rs 1 lakh crore ( 1 trillion rupees or 24.39 billion US dollars) on Bombay Stock Exchange in February 2,2007. 22. RCOM-HTC Corporation Launch HTC Touch Diamond CDMA In India in October 23,2007. 23. RCOM Joins Hands With Intel, Acer, Asus, HCL And Lenovo To Offer Free Laptop With Reliance Net connect-Internet Data Cards in October 21,2007. 24. Reliance Communications launches Net connect Broadband Plus- Indias fastest wireless internet service in march 12,2009. 25. Reliance Communications achieves a landmark of 100 million customers in march 15, 2010. 26. Reliance Web store commences market roll-out of Indias cheapest touch screen CDMA phone in may27, 2010. 27. RCOM makes Rs 8585 crore payment towards 3G spectrum to DoT for 13 circles in may31, 2010.

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Number of subscriber
Reliance communication Indias 3 largest telecom brand or mobile phone operator in terms of subscriber. Reliance followed by Airtel and Vodafone, they are one of the big player in telecom industries, who have more than 150 million customer. Reliance Communication tied up with many brands to provide good service to the customer and available the products within the range of customer . Reliance communication have 220000 km optical fiber network in India , Africa and South Asia. In July 2003, it created a world record by adding one million subscribers in a matter of just 10 days through its Monsoon Hungama offer. What sets Reliance Mobile apart is the fact that nearly 90 per cent of our handsets are data-enabled, and can access hundreds of Java applications on Reliance Mobile World.

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Types of wireless Network

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Types of wireless network About CDMA

Code division multiple access (CDMA) is a channel access method used by various radio communication technologies. CDMA is an example of multiple access, which is where several transmitters can send information simultaneously over a single communication channel. This allows several users to share a band of frequencies (see bandwidth). To permit this to be achieved without undue interference between the users CDMA employs spread-spectrum technology and a special coding scheme (where each transmitter is assigned a code). CDMA is a spread spectrum multiple access technique. A spread spectrum technique spreads the bandwidth of the data uniformly for the same transmitted power. A spreading code is a pseudo-random code.All CDMA users have their unique code to modulated the signal, Choosing the codes used to modulate the signal is very important in the performance of CDMA systems Each user in synchronous CDMA uses a code orthogonal to the others' codes to modulate their signal . In code division multiple access security is best than other technique no one can decode your message until he will has the orthogonal code. No one can interrupt yours data. In CDMA technique we can also reuse the frequency . CDMA consistently provides better capacity for voice and data communications than other commercial mobile technologies allowing more subscribers to connect at any given time and it the common platform on which 3G technologies are built.

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About GSM
Popular cellular phone operators in India use GSM or the CDMA technology to provide voice and data services. Here I would like to explain these terms, what they mean, their implications. GSM : GSM stands for Global System for Mobile Communications. Just like computers, mobile phones have evolved over time. There were first generation mobile phones in the 70's, there are 2nd generation mobile phones in the 80's and 90's, and now there are 3rd gen phones which are enter the Indian market. GSM is called a 2nd generation, or 2G communications technology. On the same lines, in GSM, the radio frequency say 890 Mhz is shared by different users in time. This means if user A, B, C and D all talk at the same time. You assign the 890 Mhz frequency to A for some time and allow him to talk, then you assign 890 band to B for some time to speak, then to C , and finally to D, before coming back to A. So the process continues in a round robin fashion, as long as A, B, C, and D want to talk. This way many users talk at same time on the same frequency. This has to be done, because as we now frequency or Bandwidth is a scarce resource and is not available in plentiful, so it must be shared. The SIM is a detachable smart card containing the user's subscription information and phone book. This allows the user to retain his or her information after switching handsets. Alternatively, the user can also change operators while retaining the handset simply by changing the SIM. Some operators will block this by allowing the phone to use only a single SIM, or only a SIM issued by them; this practice is known as SIM locking. GSM networks operate in a number of different carrier frequency ranges (separated into GSM frequency ranges for 2G and UMTS frequency bands for 3G), with most 2G GSM networks operating in the 900 MHz or 1800 MHz bands. Where these bands were already allocated, the 850 MHz and 1900 MHz bands were used instead (for example in Canada and the United States). In rare cases the 400 and 450 MHz frequency bands are assigned in some countries because they were previously used for first-generation systems.

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About 3G

3G (or 3-G) is short for third-generation technology. It is usually used in the context of cell phones.
The services associated with 3G provide the ability to transfer both voice data (a telephone call) and non-voice data (such as downloading information, exchanging email, and instant messaging). In marketing 3G services, video telephony has often been used as the flagship killer application for 3G. A certain euphoria was created, which led to huge spectrum-licensing fees in many countries, especially in Europe, where spectrum auctions generated many billions of euros for the respective countries. Since these spectrum licensing fees were collected many years before any income could be expected from 3G business, and since enormous investments are necessary to build the 3G networks, many telecommunication operators got into great financial difficulties, which greatly delayed 3G rollout in all countries except Japan and South Korea, where such spectrum licensing fees were avoided since priority was set on national IT infrastructure development. 3G is the extension of cdma it works on w-cdma technique .where the wide frequency help the better transfer rate to transmit the data ,its also provide good download rate .It provide high capacity rate as compare to 2G ,more voice and data can be send through this network The 5 MHz channel carrier provides optimum use of radio resources for operators who have been granted large, contiguous blocks of spectrum. On the other hand, it also helps to reduce the cost 3G networks while having the capable of providing extremely high-speed data transmission to users. Besides that, it also allows the transmitting 384kbps for mobile systems and 2Mbps for stationary systems. 3G users are expected to have greater capacity and improved spectrum efficiency which allow them to access the global roaming between different 3G networkings . There are five radio interfaces : WCDMA ,CDMA2000,TD-CDMA/TD-SCTDMA,UWC,DECT+

3 G SERVICES IN INDIA
Due to the government high tax charges charged on the distribution of the 3G spectrum .This make the 3G services become more costlier than the 2G services. Currently 3G services activated in 18 circles in India by different- different operator .3G services first launched by BSNL in India it connected Pan India through 3G IP enabled network due to the poor customer services very few customer can use there services .Indian government bought this frequency from Indian Air Force at Rs 2000 Cr. Its frequency is ranges from 1800mz- 2100mz .

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Various competitors in 3G market in Madhya Pradesh

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Various 3G services provider in MadhyaPradesh & Chattishgarh circle

Third generation network or 3G network work on WCDMA technology this service is available in India in 18 circle .This is best for conference call for its wider bandwidth in frequency, due to its wider bandwidth we can also use for video download

Idea
Idea Cellular is an Aditya Birla Group Company, India's first truly multinational corporation. Idea is a pan-India integrated GSM operator offering 2G and 3G services, and has its own NLD and ILD operations, and ISP license. With revenue in excess of $4 billion; revenue market share of nearly 15%; and subscriber base of over 121 million in FY 2013, Idea is Indias 4th largest mobile operator. Idea ranks among the Top 10 country operators in the world with a traffic of over 1.5 billion minutes a day. Ideas robust pan-India coverage is built on a network of over 100,000 2G and 3G cell sites, spread across over 55,000 towns in India. Idea has consistently stayed ahead of the industry in VLR reporting. Ideas thought leadership on Mobile Number Portability (MNP) has enabled it to stay as the top gainer with highest net gain. Every 4th mobile user who exercises choice through MNP, prefers Idea. Idea offers a range of high-speed mobile broadband devices including Android based 3G smartphones, dongles etc. Ideas wide portfolio of 3G smartphones offer the latest in 3G applications and high-end data services such as Idea TV, games, social networking etc. at most affordable prices Idea currently supports up to 21.1 Mbps over 2G speeds of 256 Kbps.However, different handsets support different speeds, from 384 Kbps,3.6 Mbps, 7.2 Mbps or 21.1 Mbps. Speeds also depend on the 3G plan/recharge that you opt for. As far as areas are concerned, other factors will come into play to determine the speed based on the location and time, such as the handset being used, site/application being used, network traffic and number of users on the service at that particular hour. 3G services will work when you are roaming too; except in Orissa. Roaming charges are always different as in the case of current voice and internet rates in the existing 2G scenario On most handsets, the 3G icon will appear on your screen to indicate accessibility. When you move out of a 3G coverage area, the icon will disappear and you will be automatically transferred to the 2G network. Customer phone will continue to work irrespective of your movement between 2G and 3G areas. Since Idea has license for 3G in only 11 circles

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BSNL Bharat Sanchar Nigam Limited is a government co operation company launched 3G services in India .It is one of the competitor of Reliance ,BSNL is now Indias leading telecommunications company and the largest public sector undertaking. It has a network of over 45 million lines covering 5000 towns with over 35 million telephone connections. BSNL is third largest 3G network in India Additionally, BSNL 3G services usually cover not only the main town/city but also the adjoining suburbs and rural areas as well. As of now BSNL has 3G services in 826 cities across India. BSNL 3G services provided through HSDPA/HSUPA and HSPA+ . But situation as on 2012, BSNL will be third largest operator (Service) and No 1 access operator in the country. As per the TRAI Report 2011-12, BSNL became the most trustworthy brand due to its loyalty towards customers and its rule. BSNL has started 3G services in 290 cities and acquired more than 600,000 customers. It has planned to roll out 3G services in 760 cities across the country in 2010-11. According to users and big sources BSNL's 3G data speed is much higher than other operator and also it is competitively cheap in 2011.

BSNL paid the Indian government Rs. 101.87 billion for 3G spectrum in all 20 circles it operates in. State-owned MTNL provides 3G services in the other 2 circles - Delhi and Mumbai. Both these stateowned operators were given a head start by the government in the 3G space by allotting the required 3G spectrum, on the condition that each will have to pay an amount which will be equivalent to the highest bid in the respective service areas as and when the 3G auctions take place.

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Reliance
Reliance 3G has faster, higher quality and coverage. It has the largest EDGE/3G network in India. It also offer you greater speeds. It network is 2x faster for downloads (7Mbps vs. 3.6 Mbps) and 5x faster for uploads (2Mbps vs. 04Mbps) so you can send your emails with attachments much faster. Reliance 3G is available in 13 circles - Delhi, West Bengal, Mumbai, Himachal Pradesh, Kolkata, Bihar, Orissa, Rajasthan, Assam, Madhya Pradesh, Jammu & Kashmir and North East. If you don't have 3G coverage, they have a very good EDGE coverage, which gives you good speeds to surf on the internet as well. Reliance communication have their 110000km optical fiber network across in India connected more than 600 cities ,4500 towns and 300000 villages due to it network never falling during download or surfing .It would working in GPRS,EDGE,UMTS,HSUPA and GSM network it means your network never falling during surfing.

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3G Plan available in market by different operators in M.P

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3-G plan for internet surfing available by different operator in M.P Idea
Internet plan are available in prepaid and post paid Prepaid low data usage pack MRP (In Rs.) 24 105 205 249 349 451 601 High Data Usage Pack
MRP (In Rs.) 755 1255 1499 Benefit 4 GB 4 GB 10 GB Validity (In days) 30 90 30 Overage 2ps/10KB 2ps/10KB 2ps/10KB

Benefit 100 MB 300 MB 600 MB 1 GB 1 .5GB 2 GB 2 GB

Validity (In days) 3 30 30 30 30 30 60

Overage 3ps/10KB 3ps/10KB 3ps/10KB 2ps/10KB 2ps/10KB 2ps/10KB 2ps/10KB

Unlimited data usage pack

MRP (In Rs.) 649 749 849 949 1501 Free minutes 3 GB Unlimited with FUP* 4 GB Unlimited with FUP* 5 GB Unlimited with FUP* 6 GB Unlimited with FUP* 10 GB Unlimited with FUP* Validity (In days) 30 30 30 30 30 Charges after Free Usage NA NA NA NA NA

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Rate cuter
MRP (In Rs.) 56 Rate 1p/10 KB Validity (In days) 30

Frc offer

MRP (In Rs.)

Usage Benefit

Validity (In days)

Charges after Free Usage

99*

400MB

30

5ps/10KB

Post paid plan

3-G speed boster
MRP Benefit Validity To activate Send SMS to 12345 (Toll free)

100 175 250

300 MB of 3G 500 MB of 3G 1GB of 3G

Till Bill Cycle End Till Bill Cycle End Till Bill Cycle End

ACT <SPACE>SB<SPACE>100 ACT <SPACE>SB<SPACE>175 ACT <SPACE>SB<SPACE>250

Low data usages pack

MRP (In Rs.) 100 200 250 349 450 Usage Benefit 300 MB 600 MB 1 GB 1.5 GB 2 GB Charges after Free Usage 3ps/10KB 3ps/10KB 0.5ps/10KB 0.5ps/10KB 0.5ps/10KB

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High data usages pack

MRP (In Rs.) 599 750 850 1250 Usage Benefit 3 GB 5 GB 6 GB 10 GB Charges after Free Usage 0.5ps/10KB 0.5ps/10KB 0.5ps/10KB 0.5ps/10KB

Unlimited usages pack

MRP (In Rs.) 650 750 850 950 1500 Usage Benefit Unlimited Unlimited Unlimited Unlimited Unlimited Charges after Free Usage NA NA NA NA NA FUP Limit 3GB 4GB 5GB 6GB 10GB

Rate cutter

MRP (In Rs.)

Rate

Validity (In days)

55

1p/10 KB

30

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BSNL
3G Prepaid Data Service A (i). Start-up Kit (SUK) for Bundled Data Card under GSM Services, if DataCard purchased from BSNL S. No. a b c d e f g Note: The MRP of SUK includes price for Normal SIM (2G SIM). If the customer needs USIM he has to pay separately for the USIM i.e. Rs.59 The above SUK will be physically bundled with data card and will not be allowed for sale as stand alone sale of SIM. The above free data usage is to be allowed at the time of activation only. The free data usage offered with plan voucher will be added with the free data usage of 1 GB offered with the SUK and to be consumed within 30 days from the date of activation. The above SUK will be applicable in circles where it is feasible due to market and technical conditions. In all other circles the existing activation procedure will continue to apply.

Particulars Start-up Kit (SUK) price (Incl. of S. Tax) MRP of Plan Voucher (Incl. of S. Tax) Free Data usage with Plan Voucher Free Data usage with SUK Validity of freebies Applicability Base Voice Tariff plan Rs. 10 Rs. 100 NIL 1 GB

Details

30 days from the date of activation. For 2G & 3G data plans with sale of BSNL Data Card or any of the BSNL reverse bundled Data Card. Prepaid General Plan

A(ii). Start Up Kit (SUK) if DataCard not purchased from BSNL : SIM and Activation charges as applicable to 3G Prepaid voice plan will also be applicable for 3G data services.

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B. Prepaid Data Plans Particulars MRP of Plan Voucher*(Incl. of S.Tax) Main Account Validity Free Data usage Availability Applicability Base Voice Tariff plan Rs.51 One year further extension of validity, through same plan voucher 200 MB to be used within 30 Days from date of activation Through C- Topup For 2G & 3G data plans with sale of BSNL Data Card or any of the BSNL bundled Data Card Prepaid General Plan Plan Voucher 51

The above free data usage is to be allowed at the time of activation only. * Circle can suitably adjust the MRP in the price band up to Rs.5 (+/-) of price mentioned in the website, considering the technical feasibility. Free Data Usages will be available at the time of Plan Activation only i.e. for the first time loading of Plan Voucher only.

C.3G

PREPAID

DATA

RECHAREGE

VOUCHER

3G Prepaid Data Special Tariff Vouchers (STVs) Data STV in Rs.(Inclusive service Tax)
25 50 100 120 151 250 600 450 599 750 1299 3300 2000 3000 5000 10000 30000

Night Total Data Charges in Data Charges Day/Any * usbundled Validity Rs./10KB*** (ex- in Rs./MB*** time usage age in free Usage (days)** cept APN 'bsnl(For APN in MB MB in MB stream') 'bsnlstream)
100 200 300 250 1000 1000 3000 -4000 -1250 --100 200 300 1500 1000 1000 3000 2000 7000 5000 10000 30000 3 15 30 30 7 30 90 30 30 30 30 90 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.02 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25

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*11.00 PM

to

07.00 AM

** This will increase the validity of main and dedicated accounts both. *** Data charges beyond free usage shall be deducted from the available balance in his main account. Free data usage is available both from home LSA and while roaming. Note: In case of STVs/Data RCVs, the circle can suitably adjust the MRP in the price band up to Rs.5 (+/-) of price mentioned in the website, considering the technical feasibility.

D. (i)Sale price of USB type HSDPA Data Cards Name of Vendor M/s. HFCL M/s. Teracom M/s. Teracom M/s. VMC System Ltd Data Speed 3.6 Mbps 3.6 Mbps 7.2 Mbps 14.4 Mbps Sale Price in Rs. (Excl. of VAT) 1600 1600 2000 2500

D. (ii)Sale price of PCMCIA type HSDPA Data Cards S. No. 1. M/S. Capital Wireless Pvt. Ltd (PCMCIA Type) Name of the Vendor (Type) Make / Model Option / GTMAX having Qualcom Chipset 7200 Globe Trotter HSUPA Data Speed 3.6 MBPS Frequency band Single Band MRP(Rs.) 1600(Excl. of VAT) 1600(Excl. of VAT)

2.

7.2 MBPS

Tri Band

Note: Annual payment option for all 3G postpaid data plans will be available with two months Fixed Monthly Charges (FMC) discount i.e. ten months FMC will be taken as annual charge, when the payment is made at a time in advance. A discount of 10% on FMC of all 3G postpaid data plan is to be offered to Government Employees (Central Government/ State Government/ PSUs) both existing / new connection after verifying the credential of the officer. The above 10% discount can not be clubbed with any other special discount/concession. Now Retired Govenment Employee can also get discount of 10% on FMC of all 3G postpaid data plan- A discount of 10% on FMC of all 3G postpaid data plan is to be offered to Retired Government Employees (Central Government/ State Government/ PSUs) both existing / new connection after verifying the credential of the officer. The above 10% discount can not be clubbed with any other special discount/concession. Customer who wants static IP address under BSNL 3G post-paid plans, can be provided with one static IP address @ Rs. 250/- per month . Annual payment option as mentioned at para (iii) above will also be applicable to Static IP address charges.

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3G Postpaid Data Plans Fixed Monthly Charge in Rs.(Service Tax Extra) 90 220 540 400 670 1000 1350 2500 2000 5000 10000 15000 30000 Day/Any time usage in MB 300 1000 3000 --Night * usage in MB --Total bundled free Usage in MB 300 1000 3000 2000 5000 10000 15000 30000 Data Charges in Rs./10 KB*** (except APN 'bsnlstream') 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 Data Charges in Rs./MB***(For APN bsnlstream) 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25

Base Voice tariff for Data Plans:Sl. No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Call Charges Voice Call Local- On-net Local - Off-net STD - On-net STD- Off-net Video Call Local-Video calls STD - Video calls ISD Calls in Rs./Min Voice Call Video Call P2P SMS Local National As per 2G postpaid plan 99 Not available Rs./SMS 0.49 0.49 0.70 1.00 0.49 0.49 0.49 0.49 Particulars Rs./Min Postpaid Plan-99

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16 17 18 19 20 21 22 23 24 25 26 27

International National Roaming Voice - Local Outgoing Voice - STD Outgoing Voice Call - Incoming Video Call - Local Outgoing Video Call - STD Outgoing Video call - Incoming Local/National SMS (Rs./SMS) International SMS (Rs./SMS) Data usage charges All other charges not covered above

5.00 Rs./Min 1.00 1.00 1.00 1.50 1.50 1.00 1.00 5.00 As per data plan Postpaid plan 99

(i)Sale price of USB and PCMCIA type HSDPA Data Cards Name of Vendor M/s. HFCL M/s/ Teracom M/s/ Teracom M/s. VMC System Ltd Data Speed 3.6 Mbps 3.6 Mbps 7.2 Mbps 14.4 Mbps Sale Price in Rs. (Excl. of VAT) 1600 1600 2000 2500

(ii)Sale price of USB and PCMCIA type HSDPA Data Cards S. No. 1. 2. Name of the Vendor (Type) M/S. Capital Wireless Pvt. Ltd (PCMCIA Type) Make / Model Option / GTMAX having Qualcom Chipset 7200 Globe Trotter HSUPA Data Speed 3.6 MBPS 7.2 MBPS Frequency band Single Band Tri Band MRP(Rs.) 1600 (Excl. of VAT) 1600 (Excl. of VAT)

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Note: Annual payment option for all 3G postpaid data plans will be available with two months Fixed Monthly Charges (FMC) discount i.e. ten months FMC will be taken as annual charge, when the payment is made at a time in advance. A discount of 10% on FMC of all 3G postpaid data plan is to be offered to Government Employees (Central Government/ State Government/ PSUs) both existing / new connection after verifying the credential of the officer. The above 10% discount can not be clubbed with any other special discount/concession. Now Retired Govenment Employee can also get discount of 10% on FMC of all 3G postpaid data plan- A discount of 10% on FMC of all 3G postpaid data plan is to be offered to Retired Government Employees (Central Government/ State Government/ PSUs) both existing / new connection after verifying the credential of the officer. The above 10% discount can not be clubbed with any other special discount/concession. Customer who wants static IP address under BSNL 3G post-paid plans, can be provided with one static IP address @ Rs. 250/- per month . Annual payment option as mentioned at para (iii) above will also be applicable to Static IP address charges.

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RELIANCE
PREPAID REGULAR INTERNET PLANS
Pack type 2-Day pack Regular packs Data Usage 1 GB 750 MB 1GB 1 GB 2 GB 3 GB 12 GB 30 GB Validity (days) 2 7 7 30 30 30 90 180 Recharge vouchers (Rs) 98* 153 173 255 449 650 1500 3000

Long Validity packs

UNLIMETED INTERNET DATA PLANS

Plan Name 1 GB unlimited 5 GB unlimited 10 GB unlimited 15 GB unlimited Billed amount (Rs) 98 800 1099 1300 Validity 2 days 30 days 30 days 30 days Data Usage upto 7.2 Mbps Upto 1 GB Upto 5 GB Upto 10 GB Upto 15 GB Data Usage upto 64 kbps Unlimited usage @ 64 kbps beyond 1 GB Unlimited usage @ 64 kbps beyond 5 GB Unlimited usage @ 64 kbps beyond 10 GB Unlimited usage @ 64 kbps beyond 15 GB

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POST PAID PLANS

A) My Best Value Plan

Required details Plan Name Rental per month Fixed free usage per month Overage Charges till next 500MB .i.e. till 1524MB Overage Charges from 1525MB till 2048MB Overage charges beyond 2049MB

Details of Customer 3G_MBV_1GB_BC1200 Rs. 250 1024MB Rs.1.2/MB Rs.0.6/MB Rs.0/MB

* Customer can utilize maximum of 2GB data at the rates, as mentioned in the above table. ** Beyond 2GB, Unlimited browsing will be applicable, at 64KBPS speed. ***Maximum bill amount (to be paid if exceeding free Data usage) will be Rs.1200 + Taxes as applicable.

Required details Plan Name Rental per month Fixed free usage per month Overage Charges till next 500MB .i.e. till 2548MB Overage Charges from 2549MB till 3072MB Overage charges beyond 3073MB

Details of Customer 3G_MBV_2GB_BC1400 Rs. 450 2048MB Rs.1.2/MB Rs.0.6/MB Rs.0/MB

* Customer can utilize maximum of 3GB data at the rates, as mentioned in the above table. ** Beyond 3GB, Unlimited browsing will be applicable, at 64KBPS speed. *** Maximum bill amount (to be paid if exceeding free Data usage) will be Rs.1400 + Taxes as applicable.

B) Unlimited Internet Plans Plan Name 5 GB unlimited 10 GB unlimited 15 GB unlimited Billed amount (Rs) 750 950 1200 Data Usage upto 7.2 Mbps Upto 5 GB Upto 10 GB Upto 15 GB Data Usage upto 64 kbps Unlimited usage @ 64 kbps beyond 5 GB Unlimited usage @ 64 kbps beyond 10 GB Unlimited usage @ 64 kbps beyond 15 GB

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Steps involve in selling a sim and dongle

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Steps involved
1 .Know about the 3g sim and dongle in the 2.Visited twenty outlets to know about 3G sim and dongle price available and how many competitor in the market. 3. Different USB available in the market .

ABOUT RELIANCE 3G DONGLE

A dongle is small USB stick that is actually a modem that connects to the internet on-the-go.Reliance had launched two different type of data card first is 7.2mbps and second one is 21.6mbps.Both device have different prices for 7.2 mbps is Rs 1499 and 21.6 mbps is Rs 1999.Reliance communication has their 110000km optical fiber network across in India connected more than 600 cities ,4500 towns and 300000 villages due to it network never falling during download or surfing .It would working in GPRS,EDGE,UMTS,HSUPA and GSM network it means your network never falling during surfing .It is one of the low cost net setter available in the market, in few outlet we can get it only Rs 1150. It is the first net setter which available in universal means we can use any operator SIM in this device . Reliance 3G has faster, higher quality and coverage. It has the largest EDGE/3G network in India. It also offer you greater speeds. It network is 2x faster for downloads (7Mbps vs. 3.6 Mbps) and 5x faster for uploads (2Mbps vs. 0.4Mbps) so you can send your emails with attachments much faster. Reliance 3G is available in 13 circles - Delhi, West Bengal, Mumbai, Himachal Pradesh, Kolkata, Bihar, Orissa, Rajasthan, Assam, Madhya Pradesh, Jammu & Kashmir and North East. If you don't have 3G coverage, you will have a very good EDGE coverage, which gives you good speeds to surf on the internet as well. The modem installation takes around 5 minutes and it is done automatically when we plug the device. Its software serially connected with laptop port .We can use 3G dongle also in outside of the country it is unlocked device. After inserting the SIM in it customer need to net connect configuration to connect first time. Most of the modems/dongles have usage monitoring on its software. Dongles purchased through Reliance have usage monitor and you can also check from the website www.rcom.co.in for usage details .For international roaming facility customer would have to recharge with international roaming voucher. Customer can also use these devices to another computer or laptop because this devices has plug and play option, the majority of 3G dongle that it works in Mac OSX ,it support all the operating system like window xp,xp2,xp3,vista,window7,window8 and linux . Customer can also use data card SIM as for voice call

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Customer can check the speed by downloading any file from www.download.com and checking the speed on the statistic bar of Reliance 3G dialer while the download is on. Some sites that offer Internet Speed Tests are www.pcpitstop.com or www.numion.com or www.speedtest.in Alternatively, you can download any file and multiply Kb/sec x 8 to get speeds in kbps + 10% for network overload. Now special offer available in Madhya Pradesh in dongle and SIM available at only Rs 1500 where dongle at Rs1300 and 3g SIM at Rs 200 only .On 3G SIM customer get 4GB data for one month use and customer will get double data if they will recharge with in 90 days .

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Visited twenty outlets to know about 3G sim and dongle price available and how many competitor in the market.
I visited twenty outlets in Indore to know about the 3g sim and dongle available in the market by the different operator .Two competitors are present in the market i.e. Idea and Bsnl . Information of 3G plans for the internet surfing for Idea and Reliance is easily available in the local outlet but the Bsnl Plan were not available in the local outlets it was available only in authorized outlets .3G plan available in the market is different according to data usages . Every company try to penetrate the market, due to its higher cost as compare to 2g service it is not very easy task. I have covered Pathinipura , Sarbate, Regall square, Geeta bhawan ,Nehru nagar and Lig Square area for outlets.3g Sim and dongle of Idea market price is Rs1600 and 200 for sim card the price is vary from shop to shop in few outlet we can get the device at Rs 1650 include sim card with 1GB free data for one month . Idea provide data card at two different speed one is 7.2mbps and second one is 21.6mbps the price of 7.2mbps is Rs 1799.0 where the price of 21.6 mbps is Rs3499.0 . Bsnl are available in very outlet it is available in only authorized outlet where we can purchase the data card at Rs 1600,2000 and 2500 and we can paid Rs100 extra to purchase a sim card and we can get 1GB data for one month .Bsnl provide device as per data speed so the price s are also different, speed of data is varied from 3.6mbps to 14.4mbps, all three devices working in HSPDA , EDGE and UMTS network .Reliance sim and device were available in almost every outlet in this area .Reliance provide device at two different speed 7.2 mbps and 21.6mbps and its price are also different 7.2mbps is 1400 and 21.6 mbps is Rs1999.00 and it working in HSPA ,EDGE , UMTS network.3G services are available in post paid and prepaid plans . The dongle is plug and play devices it is very easy to installed. New 3G sim of Reliance came at Rs 200 with 4Gb data free for one month and we can get double data if we recharge more than 255 and above and the offer is available to till 90 days of activation of the sim Two different type of dongle available in the market that is universal and non-universal, universal is unlocked device we can use any sim in it and non universal is locked device they charged 100-200 Rs for made unlock that device but they did not give any warranty after unlock devices because unlocked device software may get corrupted after unlocking the device . Lava, Intex, I-ball and Reliance devices are unlocked devices. Most of the outlet owner tried to punch Reliance device first because due to its low cost as compare to the other operator and good coverage area.

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Different USB available in the market

Universal Serial Bus is serial bus connected to the host computer. Now a days few company launch their product with special type of parallel to serial wire to connected the device with the parallel USB port of the computer. Different USB are now available in the market they are: Intex : intex data card available in few store it is available in black in color its support 3G HSDPA network with 7.2mbps Speed its support SMS services,Micro SD card upto16 GB and gave one year warranty it also support 3.5 G services.It is available at cost Rs 1559. Lava: Lava data Card is available in many store it has unique feature of voice calling it support 7.2Mbps down load and 5.6 Mbps upload speed, its support 3G HSDPA ,EDGE and GPRS ,it support Micro SD card upto 32GB.It available at 1500 and it is universal device. Idea: Idea net setter is available in five different speed HSDPA ,HSPA+ ,Wi-Fi,HSDPRA.Its range from 1600,1799,3499,3900,1799 the price is depend upon the speed of the device,its support Miro SD card upto 16 GB,speed 7.2 Mbps to 21.6 Mbps. It allows you to track your daily data Usages or monthly usages. Airtel: Airtel net setter has working in HSDPA 7.2Mbps ,HSUPA 5.76Mbps,it support 3G ,edge,GPRS network.it support MicroSD card up to 32GB.It cost around Rs 1699. Reliance: .Reliance had launched two different type of data card first is 7.2mbps and second one is 21.6mbps.Both device have different prices for 7.2 mbps is Rs 1499 and 21.6 mbps is Rs 1999.Both the devices support HSPA,EDGEandUMTS network. I-ball : I-ball has working in EDGE ,HSPDA and UMTS network ,it support micro SD card upto 16 GB, it has SMS services ,it support all window operating system and Mac 10.49 it is universal device. It cost around Rs 1500.

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Briefly know the plan and the offer available in the market by Reliance
Reliance communication has the low cost plan available in the market they are try to penetrate the 3g market. Reliance has made their plan cheaper than other operator, their low cost plan attract the 3G customer and new free 4Gb data also made this offer more competent in the market. Reliance available the plans as per data usages or data consumption , they make a plan that every segment of customer can use it . They are the big market player in 3G sector ,they hold recently first position in Indian market,they design the 3G plan as per market demand . Reliance 3G plan and dongle with new offer got at Rs 1600 including Sim which is de attachable. If we bought new 3G Sim we can get free data with it for one month and on second recharge we will get the double data if we recharge more than Rs 255 the downloading speed more than 164 kbps and upploding speed is 200kbps depending upon the device because now a day Reliance provide a device which available in two different speed that is 7.2 mbps and 21.6 mbps.The call rate in this sim is 1.3paise per 2sec . internet plan are available in post paid and pre paid , in pre paid there is regular internet packs and unlimited internet data plans. In regular internet 3 type of pack available first is 2-day pack that is 1Gb data for two days at Rs 98, regular packs range from 153,173 ,255,449,650 and data are 750 MB,1GB,1GB,2GB,3GB. Long validity packs for more than 90 days 12GB data at Rs 1500 and 30 GB data at Rs 3000 for 180days. Unlimited internet plans are for those user whose data consumption is more .It 1Gb plan at Rs 98 for 2 days after 1Gb the downloading speed is 64kbps,it 5Gb Plan for 30 days at Rs 800 downloding speed is64kbps,10 Gb plan at Rs 1099 for 30 days, 15 Gb at Rs 1300 for 30 days . Post paid plans name 3G_MBV at Rs 250 and free data usages 1GB for one month and charge after 1.2/MB . Plan name 3G_MBV at Rs 450 and data is 2048MB beyond 3GB unlimited data will be applicable and maximum will be 1400 excluding tax.Unlimeted internet plans is star from 750 Rs followed by 950 and 1200 and the plan name 5GB, 10GB,15GB. New 3G offer in which dongle and Sim card available at Rs 1400+200 with 4 GB data available for one month and the call rate of this 3G sim is 1.3 paise per 2 sec .In many operator 3G plan live T.V is not include they charge extra amount for this services.Where in reliance they never charge extra money for live T.V. ,data charge is applicable as per usages that is one of the unique feature available with the product . reliance 3G plan has faster download speed it network is 2x faster as compare to the other network.Plan available at local outlet may get little bit cheaper in cost as compare to the reliance outlet .

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Selling the sim and dongle in canopy

Selling the Sim in canopy is the direct selling procedure where the company has direct sell the sim and dongle through this promotional camp.It involve all the procedure as same as in the outlet . Knops are the best way to selling the sim and dongle in the market because it mobile in nature we can move it anywhere at any place we generally put canopy in lig square and pathnipura square .canopy sim will take time to get start because we submitted the sim document in evening time so it will get 2days to start the sim.first the document is verified by the outlet CRM section if they verified it then it goes to the main office to start the sim .the whole process was taken 2 days to start up the sim. We first verified that whether the document is right or not the photo he had given is it matching with the identity or not if they match then we approved the sim if the faces .are not match then we reject the application As per rule of the TRAI every Sim will get start at with in 48 hours.Before filling a form we check all this formality so that form cannot get reject from the upper level or in the time of document verification .it is the wastage of the time and money for both side. In this type of direct selling method where company outlet can direct selling with low in cost .this type of knops are make impulse buying for the customer.You should Know every recharge voucher and its validity so that you can satisfy your customer or attract new consumer because you dont let the consumer left from you. Reliance has design the plan according to all the segment ,they try to get rich hand of every people in India so that they make their plan according to the segment .In India young generation is 45% they try to target the young generation customer because this young generation using internet more as compare to the other generation people . I was selling the Reliance net connect data card and Sim through canopy .During the 7 days we have to only analyze the customer response upon this offer .We asked some short of question to them to know about the services and network performance .We were selling of data card and sim in the main location that is the crowded area like Lig Square, opposite of C21 mall and Pathnipura Square, I got the target for creating awareness about the new 3G offer available in prepaid plans and post paid ,I got very good customer response, everyone were not interested to bought the Sim but few of them really took interest to bought that Sim and I sold 56 sim in 7days. I also segmented the consumer in geographic segment but if the consumer interested to taking the network risk we sold the sim to him/her but he gave his feedback to me that he is receiving good signal strength on surfing .This is happend because the whole network is IP integrated optical network it is the one of strength of Reliance network which established in pan India.

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Question asked to customer during the selling of 3G Sim

First Step : Identify the customer Second Step: Question asked to them

Q.1. What is your name ?

Q.2. Where are you residing now?

Q.3. What is your occupation?

Q.4. Are you using internet? Yes No

If YES then which operator?

Q.5. Do you know about 3G offer?

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Selling 3G SIM and dongle in the outlets

First step: Search the potential consumer in outlets who are ready to use the 3G services Second step: Segmented the customer into geographic and demographic segmentation Before demographic segmentation we did geographic segmentation for divide the group of people. In geographic segmentation we divide the people according to their area where they are residing ,because in few areas 3G network not working properly from last month. The main aim of us to make a good customer relationship with the customer so that they buy further products from here, if customer offended from our services they will not buy products in future .Due to the technical fault in few area 3G network is not working properly, we did not sell our 3G sim in that particular area .If the customer bought 3G sim they will get the 2G services in place of 3G means they get 2G data speed in place of 3G and video call may not be possible in that network. In 3G network the width of the band width is more as compare to 2G network so it is best for video call, and internet uses . Here I divide cluster such as Pathnipura, Atal Dwar, Anoop Nagar, MIG, LIG, LIG Square here in this area Reliance network working properly.Few area like Sadanand Nagar and Nanda Nagar network not working properly. After geographic segmentation I did demographic segmentation ,here I segment the customer into occupation , for every customer will not use dongle because of its high cost.So I did demographic segmentation . Dongle mostly use by businessman , college student and business executive,data consumption is also different from user to user.Reliance 3G plans are affordable to every group of income .there plans are one of the cheapest plans available in the market, speed up to 7.2 mbps. I did not sell products to the unhappy customer, who were not happy with customer services and network service in their area. I gave the brief explanation about 3G sim to customer that how it is cheaply as comparison to the other 3G service provider in the market. The maximum downloading speed is 204kbps,and browsing speed is 341kbps.which is better then other provider, it would work on HSPA ,HSPDA,UMTS 2100 MHz,EDGE and GPRS network that means it is quiet compatible to the other network. It means your device would be working in any network in pan India. Plans are available at two mode one is prepaid and another is post paid. New 3G sim available at only 200 with 4 GB data for 1month validity .If we recharge with more then 255 we shall get double data for next 30 days ,it means data available at 255 will get double. This offer available for 90 days only.

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From where we shall get the SIM and the dongle

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From where shall we get the 3G SIM

3G SIM (Prepaid &Post paid)

KNOP

Local outlet

Distributor

Reliance Outlet

Reliance net setter

Local Outlet

Reliance Outlet

KNOP

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Documents required for new SIM Card

1 Address Proof 2 ID Proof (Photo Copy)

(Photo Copy)

3 Passport Size Photo (1 copy) 1.Address Proof Photo copy should be visible I. II. III. IV. V. VI. VII. VIII. IX. X. Electricity Bill of previous month. Bsnl land line Bill. Voter ID Licenses Ration card Aadhar Card Rent Agreement with electricity bill Bank Pass book (govt or semi govt bank) Green card Passport .

2. ID Proof Photo copy of the documents should be visible photo should be visible. I. II. III. IV. V. Voter Id Licenses Aadhar card Bank Pass book Passport

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Analysis and Interpretation

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Importance of the study

I. II. III. IV. V. This type of study help organization to differentiate between realistic and unrealistic customer expectation . It help the organization to know what the customer really expect from the Reliance. It help the organization to set the quality control services It also help to know which area do not have proper coverage and customer getting problem to access the network. This study help to set the bench mark and standards for the organization.

Objective of the study

a) To know the customer satisfaction from the 3G Dongle and Sim price. b) To know whether the customer is satisfied from the service quality. c) To search the factor that would help to 3GReliance net connect and Sim exceed the customer satisfaction. d) To know the gap between perceived customer satisfaction and the customer expectation toward the service quality from Reliance Net connect .

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Research Design Step

Research Methodology
Generally research design is a frame work or blue print for conducting the market research program it gives detail information necessary for designing the frame work to conducting the market research .Research Design are two type the first one is exploratory and second one is Conclusive research In this survey we used Exploratory type of research ,exploratory type of research is to explore or search through a problem.

Sampling Method : Random Sampling method because no data base has been provided,so we have
to do randam sampling method.

Sample Size : 180 sample size is small because every one was not interested to answer the question
may be due to the lack of time.

Interview type : personal interview it is the one of the method to get the accurate data or the feedback from the customer .the accuracy in this type of interview is more as compare to other type of interview.

Question type : All the question were easy to understand there is no ambiguous question soo the
interview can give the answer very easily, all the question are close ended question and the question is structured

Data collection: The source of data use for the collection was primary data. The primary data was
collected through the interviews

Duration: 10-15 minutes Analysis : Analysis of data Findings and conclusion Feedback

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Questionnaire
Q.1. Which net connector are you using? (a) Reliance Net connect (b) Airtel Net connect (c) Vodafone (d) Idea (e) Bsnl (f) Other Q.2. Are you using 3G internet Plan? (a) Yes (b) No Q.3. Which 3G operator plan are you using? (a) Reliance (b) Idea (c) Bsnl Q.4. Do you satisfy with the Reliance 3G surfing speed? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Q.5.Do you satisfy with the Reliance 3G network strength? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied

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Q.6. Are you satisfy with the 3G tariff plan of net connect? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Q.7. How would you rate the customer service? (a) Fully Satisfied (b) Satified (c) Dissatisfied (d) Fully Dissatisfied Q.8.Do you satisfy with theReliance new 3G Sim activation process? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Q.9 Are you satisfy with the Reliance net setter Price? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Q.10. Do you recommend Reliance data card to your friends and associates? a) b) Yes No

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Q.1. Which net connector are you using ? (a) Reliance Net connect (b) Airtel Net connect (c) Vodafone Netconnect (d) Idea Netconnect (e) Bsnl Netconnect (f) Other Broad Band net connector Reliance Net connect Airtel Net connect Vodafone Netconnect Idea Netconnect Bsnl Netconnect Other total Respondent 38 36 35 37 18 16 180 In percentage% 21 20 19 21 10 9

Respondent
9% Reliance Net connect Airtel Net connect 21% 19% 20% Vodafone Netconnect Idea Netconnect Bsnl Netconnect Other

10%

21%

Conclusion : Here Reliance Net connect has 21% market share followed by Idea 21% market share followed by Bharti Airtel Net connect with 20% market sare Vodafone has market share of 19%,Bsnl has 10% and other like lava,i-ball intex market share of 9%. Reliance and Idea both are in the same position they had equal market share in terms of Net setter.

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Q.2. Are you using Reliance 3G internet Plan? (a) Yes (b) No

Answer Yes No

Respondent 121 59

Respondent
33%

Yes 67% No

Conclusion: 67% user are using 3G internet now a days and only 33% user are using 2G internet
plan. 33% people are still using two services of different operator due to the high in cost they were not using 3G services or they donot know about the new 3G prices available in the market.

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Q.3. Which 3G operator plan are you using? (a) Reliance (b) Idea (c) Bsnl Operator Reliance Idea Bsnl Respondent 62 45 23

Respondent
18% 48% Reliance 34% Idea Bsnl

Conclusion : Reliance has the market leader with 48% of market share in 3g services followed by Idea with 34 % market share and the Bsnl has market share of18% . 62 people are using the 3G services of Reliance .

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Q.4. How would you rate the Reliance 3G surfing speed? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Satisfaction level Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 53 36 15 26

Respondent
20% 41% 11% Fully Satisfied Satisfied Dissatisfied 28% Fully Dissatisfied

Conclusion :41% customer are satisfied with the 3G net surfing speed where as 28% are agree,20%strongly disagree and 11% are disagree with the 3G surfing speed. 3G surfing speed is now a days depend upon the device speed .

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Q.5.How would you rate the Reliance 3G network strength? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Satisfaction Level Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 23 57 35 15

Respondent
11% 27% 18% Fully Satisfied Satisfied 44% Dissatisfied Fully Dissatisfied

Conclusion : 44% customer were said 3G network is good where 18% customer were said excellent in 3G network ,27% were rated poor in service and 11% were rated very poor in services. Reliance IP integrated network gives good network performance maximum customer were getting satisfied with it performance.

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Q.6. Are you satisfy with the 3G tariff plan of net connect? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Satisfication level Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 57 35 28 10

Respondent
8% 21% 44% Fully Satisfied Satisfied Dissatisfied 27% Fully Dissatisfied

Conclusion : 44% were rated fully satisfied with the tariff plan, 27% were rated satisfied with the tariff plan were as21% is dissatisfied and 8% fully dissatisfied. Reliance 3G tariff plan has made according to the kept in mind that they are targeting student section and business section so their prices are low as compare to the other operator.

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Q.7. How would you rate the customer service? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Satisfaction Level Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 17 22 45 30

Respondent
15% 19% Fully Satisfied Satisfied Dissatisfied 40% Fully Dissatisfied

26%

Conclusion : Reliance customer service is not good many customer problem was not rectified within 48 hours so the maximum customer rated average satisfaction . After sold a Sim and dongle their sales and service is not good .

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Q.8.Do you satisfy with the Reliance new 3G Sim activation process? (a) Fully satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Satisfaction level Fully satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 13 37 58 22

Respondent
17% 10% 28% Fully satisfied Satisfied 45% Dissatisfied Fully Dissatisfied

Conclusion: The new 3G sim took more than 72 hours to be activate after all the document is verified. The other operator sim was started with in 24 hour.

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Q.9 How would you rate the Reliance net setter Price? (a) Fully Satisfied (b) Satisfied (c) Dissatisfied (d) Fully Dissatisfied Level Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied Respondent 47 50 24 9

Respondent
Fully Satisfied Satisfied Dissatisfied Fully Dissatisfied

7% 18% 36%

39%

Conclusion : Reliance data card price is low in cost in the market.39%and 36% customer are satisfied,where 18% and 7% are dissatisfied and fully dissatisfied.

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Q.10. Do you recommend Reliance data card to your friends and associates? a) b) Yes No Respondent 92 38

Answer Yes No

Respondent
29%

Yes 71% No

Conclusion: 71% are satisfied with reliance and they are recommend to their friends

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Finding
1. Reliance has the maximum market share in the terms of subscriber according to my study . 2. 36% and 39% are fully satisfied and satisfied with the Reliance Net setter price which is lower than other operator . 3. 41% and 33% are fully satisfied and satisfied that Reliance 3G surfing speed is good. 4. Reliance and Idea both have 21% market share. 5. 48% Reliance customer ,34%idea and 18% Bsnl customer of 3G services. 6. 45% and 17 % were not happy with the new 3G sim activation process. 7. 44% and 27% are fully satisfied and satisfied with the 3G plan . 8. 18% and 44% are satisfied with the network strength . 9. 71% are satisfied with reliance and they are recommend to their friends .

Limitation
a) It depends on the customer willingness to give the fair response. b) Results for this study is only applicable for this town Indore.the result may be different in other part of India. c) Small sample size taken due to the time constraint .

Conclusion Reliance is the one of the top three telecommunication service provider in India,Reliance has
strong grip in the Indore market ,Indore has lot of opportunity in the terms of customer because the target segment market here is good due to all colleges and business, which is growing in Indore. Indore market is still growing because every college going student and business person want to connect with the network . Reliance has very good market share in terms of customer but they are still lack behind in customer services, customer services after sales must be improved , it also took few days to start the new sim that is the reason where customer get disappointed from the Reliance startup new Sim it should be more flexible it should start within 24 hours. Reliance low cost plan available in the market made Reliance grip more stronger .Due to its strong network Reliance gave un interrupted services to the customer.Reliance net Setter price is the low cost device available in the market.

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Feedback

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Feedback Customer feedback

1. 2. 3. 4. 5. Network drops between the session,38% said poor in network Network drops after 10:30 PM, 38 % said . Customer service is not good 35% said average and 23% said poor in services. 3G net surfing speed is good.41% and 33% are agree with the this. In 3G down loading speed is quiet low as compare to the surfing speed 26 and 15 people said this. 6. It takes long time to start a new SIM card 58% customer are not satisfied with activation process. 7. Free 4Gb data available with new SIM card is excellent.71% satisfied with the tariff plans .

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Bibliography

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Bibliography 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. www.trai.com www.coai.com www.telecomtalk.com www.auspi.in www.slideshare.net www.wikipedia.org www.relianceadagroup.com www.ideacellular.com www.bsnl.co.in www.vodafone.com www.airtel.com www.economictimes.com

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