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29/12/10 01:48
You dont like to scroll? Be prepared. (We warned you.) Every now and again designers stumble upon the very same problem: the choice of a unique and beautiful typeface which manages to fulfill three basic tasks. Support the corporate identity, enrich the visual appearance and is compatible with the overall design. However, usually there are simply too many options you can consider, which is why you need time to find the option you are most comfortable with. Although the choice usually depends on clients requirements, it is necessary to have some pretty starting points for your font decision. So which typefaces are bulletproof? What fonts can be used effectively in almost every Corporate Design? And what are the options for unique, but still incredibly beautiful typefaces? We have answers. Over the last few days weve browsed through dozens of type foundries, read dozens of designers articles about typography, analyzed font rankings and visited bookmarked fontrelated suggestions. So this post has em all. Well, OK, at least many of them. Lets take a look at over 80 gorgeous typefaces for professional design, based upon suggestions from designers and web-developers all over the world. Most screenshots are taken from the foundries and provided specimens particularly on Veer.com and Fontshop.com.
Classic Typefaces
Classics of typography in a brief overview. You will find even more traditional typefaces on the site 100 Best Fonts, including history, development and related information.
1. Helvetica
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2. Helvetica Neue
3. Univers
4. Frutiger
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5. Avenir
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6. Myriad Pro
7. Neuzeit
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8. Syntax
9. Proxima Nova
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11. Glasgow
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15. Lisboa
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17. Futura
18. EF TV Nord 1
19. FF Scala
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20. Rockwell
21. Eurostile
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22. Warnock
23. FF DIN
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24. FF Meta
25. Officina
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26. FF Dax
27. DF Dynasty
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28. Akzidenz-Grotesk
29. AG Book
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Further Typefaces
The fonts listed below arent so well-known. Thus you can use them for unique corporate identity or user interfaces which are supposed to have a fresh look.
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31. Locator
ProcessTypeFoundry
32. Seravek
ProcessTypeFoundry
33. FF Kievit
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Source
34. Ronnia
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Typetogether
35. Stella
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38. Freight
Source
39. Guardian
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Christian Schwartzl
40. Anomoly
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42. Leitura
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Source / DSType
Source
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44. Stalemate
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Source
46. Felbridge
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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48. Karmina
Typetogether
49. FF Milo
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Source: Typographica.org
50. Auto
Source
51. Soho
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Source
52. Kepler
Source
53. Depot
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Chris Dickinson
Source
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DSType
Source
57. Alber
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Chris Dickinson
Source
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Source
60. Olga
Source
61. Depot
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Chris Dickinson
DSType
63. Whitman
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Source
64. Productus
Source
65. Tempelhof
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Gnter Schwarzmaier
66. Amira
Source
67. Krart
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Source
68. Tang
Source
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Source
71. Untitled
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Source
Source
73. FF Sanuk
74. Houschka
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75. Scene
Source
76. Amplitude
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Source
77. Insider
Characters.nl
78. Preface
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79. Flex
Source
80. Halvorsen
Source
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Source
Foretaste for one of our next posts: The Future of Typography 82. Obliqua (in development)
Source
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Source
83. Wingardium
Source
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Source
Source
Links
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Vitaly Friedman
Vitaly Friedman, editor-in-chief of Smashing Magazine, an online magazine dedicated to designers and developers.
Homepage Twitter Page
194 Comments
Best Comments
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Very special list. So, does one of us posters win the whole collection? PLEASE?!
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Awesome list! I love the way you guys have screenshots of the font in action, some designs look very classy. nice work. :D
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Pgina 47 de 72
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lead to essentially non-functional Web sites that dont offer the font either.
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This is a completely arbitrary list. Im a professional typographer. I would never use any of them with the possible exception of Warnock. Helvetica, Univers and their variations are hopelessly overused, tired and BORING. The other faces you show are mostly quirky at best, inept at worst. This is easily the most amateurish collection of best typefaces Ive seen in a long time.
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Really Jules, rock out with your cock out and show us what you got. You cant leave a comment like that and not back it up with even one example from your private stash
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The only reason a font would be tired or boring is the context that you are using it in. Helvetica is kicking by nicely and has remained a crowd favourite based on its ability to adapt to its surroundings. It is not an aging fad, like most edgy or cool fonts, it is as good as you use it. That goes for pretty much all fonts, except maybe Comic Sans.
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Personally, I think this list is quite a bit (trying to avoid saying waaay but, waaay) too long, and there really isnt enough variation, in my very humble opinion. I do usually quite appreciate the lists smashing puts up, but this one falls a bit short for me for several reasons. I do agree with Jules on most of his points though, there are a few more I might use if I were feeling quirky :) perhaps he just got sick of sorting through so many fonts. Bottom line for me, 80 typefaces is alot, and I dont feel I would have a full palette if I were limited to the selection here.
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Pgina 48 de 72
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Also, people looking for a torrent site or free downloads really? Good design costs money thats what keeps us in business, right?
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good posting! this well help others who are not a professional typographer to pick and use different styles in their next letter, project,web, logo, etc. choosing a good typseface is essential for corporate branding.
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chossing the right fonts for the project, always makes a big impact. Just make sure it is consistent. :)
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Haha, actually, I just re-read post #21: Helvetica, Univers and their variations are hopelessly overused, tired and BORING Disregard the I do agree with Jules comment, those fonts, and the others in the list that I actually would consider classics (though most I would not) I think are very versatile, and overuse is irrelevant to achieving ones goals in a layout. I at first thought those were included in his oaky fonts mustve been dizzy from looking through so many fonts or perhaps the Depot double post through me off :)
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no trebuchet ms? surely you jest. trebuchet ms is my all time favorite font, the best of the bunch no doubt.
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Good to see Univers made the list. Quite fond of that font. As well as the Corpid collection (sadly it didnt make the list). I think Ive used it a little too religiously at times. Either way, a great list. Im going to go out and see if I can find Flex now. :D
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Wow, nice job! I spend lots of time playing with fonts daily. This is a great resource!
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Hmm. I dont see my favorite on here.Trajan Pro I have found a few new good ones however.
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Torrents? Links to Free fonts? Come on if your a Designer, you SHOULD want to pay other Designers for their work. Leechers like you guys hurt the professional aspect of design you should go drop shadow something instead.
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Nice list for sure, but wait a minute, NO COMIC SANS, surely some mistake, how can the greatest fount in the typosphere be ommitted.?
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These fonts cost anywhere between $200-$1500 you have to have to be either a huge design company or simply mentally retarded to spend that money on a font. when there are so many great ones that are absolutely free. Make a list of FREE good typefaces for professional design.
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Uau! They all look absolutely amazing, but do we really need all that many fonts? I really liked reading this particular post.
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Delicious List! I must caution . . . a font does not a logo make. I work with a logo made with Futura. A lovely font. Yet our logo . in all lowers. is. weak. (shhhh.) I didnt say it! The list you have provided is, however, a wonderful starting point! Just dont finish there.
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http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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http://btjunkie.org/torrent/A-bunch-oftypefaces/29085313bb097c5a75b2eccac8231c644276afc30ca4/download.torrent
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http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Thanks.
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@Ramzi if you value your time you will gladly pay for a high-quality, well designed font rather than use some free professional font you downloaded off the web, since you will more than likely spend 2-3x as long manually adjusting the kerning in your type. Im frequently shocked at how often I see bad typography marring otherwise good designs, even on projects with the kind of financial backing that would justify a higher attention to detail. It may seem trivial to some, but it is one small detail that separates the amateurs from the professionals.
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Great list. If only I had the cash or the knowledge to get all these wonderful fonts.
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Wow! Great list. Now I dont have to look through hundreds of useless fonts when I design something. thank you.
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all the fonts look like arial and verdana, what good are the fancy fonts when the user dont have them, u will have to make everything image which will take forever to load. and this page is once again broken in IE6
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Im suprised that we dont find in this list Optima best font for professional typography excluding Frutiger but I dont suppose that author of this article didnt heard this name as yet
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This is my first time commenting on Smashing Magazine. I admit I was a bit wary whether to subscribe to this blog in the beginning, but this post was fantastic. Keep them coming, please.
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I dont want to be pesky, but no. 83 isnt called Wingardium. Its called Prima Sans and was designed by latinamerican designers Ariel Katena and Alejandro Lazos. It
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Pgina 57 de 72
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says so in the Flickr page that youre linking If you google it youll get Bitstreams Prima Sans, which isnt the same Just a thought )O(
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Designers made these fonts. Designers need to be payed in order to keep making things like this. When everyone downloads torrents of fonts, nobody is being payed to make them. See the problem there? Its disrespect.
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I meant to ask this when I saw the Documentary film, Helvetica but given the room was full of intimidating designers, I declined. So Ill ask it here. I love all the examples youve given in this post, but as a numbers guy I wondered whether a list of the top 80 fonts for numbers would be the same the list?
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great, now your designs can look just like everyone elses
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I find incredible how can it be possible for GEORGIA no to be listed here . Anyway, most of these are really fantastic fonts, such as the new ones made for the new Windows Vista Cambria and Calibri All the best!
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Holy crap, I cant believe how many people there are asking for torrents. Come on, even if youre into stealing typefaces at least have the decency to not beg for torrents. What the hell is happening to this profession?
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Hey great list you got there. Thank God you named the title Typefaces and not font list. It annoys me when designers dont know the difference between a typeface and a font.
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wow not sure about that list. Some Id agrees with HelveticaNeue, Futura, etc but others are kinda reaching. Myriad, for instance? Its the default. What happened to the classic serif fonts? Garamond, Goudy, Giovanni. Or what Lubalin Graph you listed Rockwell in lieu of Lubalin Graph? Its easily the more superior slab serif. Not impressed.
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Very nice list 2 that are new to me and I like are Glasgow and Priva Pro (this one you liste 2 times see 55 and 62 :) I also liked the french one Le Monde Courrier and Officina
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Nice list, FF Dax (Dax) is used in the TV series Californication btw. Surprised me allot, since its used often in the Corporated world
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Not that im complaining about your list (nor the choices from the different designers involved in choosing these fonts) but i in my modest opinion this list is too strongly biased to san serif typefaces (more then 80% os this list are san serifs). San serifs are so profusely used nowadays that they are becoming boring, specially when theres a huge niche of beautifull serifs and slab fonts around. I also must point that i would never , ever , use a font like Helvetica (or its numerous variants), Futura, Avenir, Din, FF Meta, FF Dax, The Sans (and i find extremely strange the this Lucas de Groot typeface didnt make it to the list since it was probably the most instant classic typeface designed in the last 2 decades) and the likes in any of my designs unless the client pointed a gun to my head they where overused and abused to the point of extreme boringness! Also not so interesting is including on the list unavailable typefaces (like guardian that wont be available for some years since its a exclusive typeface) and unfinished typefaces, specially when the font scene is saturated with well designed san serif typefaces (its a world of choices out there). Unless your client is a huge corporation the is looking for a neutral image stay away from most of these san serifs (specially the classic ones) because you would be falling into the boring world of the typefaces everyone else is using. Apart from this theres some unusual san serifs in the list that are quite interesting (not many tho since most are the usual classics) and unless you only design headlines and posters the lack of serifs in the list makes it kinda incomplete. Overall its interesting list but a very unbalanced one since theres no script fonts, very little choices of serifs (for text bodies), almost no slab serifs and nothing of any other type categories that can give you designs that original look.
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http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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BOOKMARKED! This will be a bunch of tools that i might be requiring. You might want to take this url for added reference.
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A very good list and no mistake. With a few exceptions all of them can be purchased from http://www.type.co.uk which also has a great list of script fonts to help flesh out the list.
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I think its funny how Microsoft uses Helvetica as their logo font (post number 33), but include the knockoff Arial in their operating system. Guess they should practice what they preach huh!? Why not use Arial? But, great list though!
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Does anyone else think that there could be a much better (i.e. affordable) font pricing system? It seems to me that if more professional fonts were priced so that individuals could more reasonably afford them, foundries and designers might stand to profit a bit more than they currently do when it is a rare individual (or even design house) that buys its fonts
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Thoughts?
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I agree that there need to be more serif fonts, but if you want a selection of bulletproof fonts then sans is usually a better way to go. A bulletproof font must IMHO be legible in body copy, mousetype & headlines both in print and on the web. Serif fonts can cause some legibility issues on the web. These are not vanity fonts.
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And people are complaining about too many choices??? If you are too lazy to examine an list of eighty, try digging through the thousands of great fonts available. This is nice set of SUGGESTIONS, but by no means can replace an experienced eye.
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Ive been designing for awhile now (~20 years) including some (iffy) font design (you can look me up). As many have said, Im not sure what this list is for: Professionals should already have some go-to fonts in each category (sans/serif, display/fancy, Egyptienne/slab, script, etc); non-professionals need FEWER choices to avoid the kidnap note-pastiche that is often created by newbies. As for the sans/serif debate, the need for design synergy & the requirements of the web have forced a transition from the more readable serif to the more legible sans serif
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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in body copy something I dont think will go away too soon. In fact, Im seeing a trend that is just the opposite of what I was taught for print: Sans copy & serif headlines. As for the users of this list: Many of these fonts are either dupes of more expensive (and very old) typefaces or are themselves one of the originals and has a freebie clone somewhere. Just pick one or two (or three as backups for variation) & stick with them. Make your copy design changes using size, color or callouts (pull quotes). Choose your fonts based on what you want to convey (formal or informal, etc). And those of you who thought Comic Sans should be on the list: Huh?! Not even as a comic book font is Comic Sans a decent font. Check Blambot or Comicraft for REAL comic fonts. Also, MS Arial was a dodge to escape paying Adobe fees for using Helvetica.
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Amazing compilation! a great selection of all time readable and stylish fonts, a must have for professional graphic designers and a font guide for newbie designers. Thanks for this useful post!
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Information like this is priceless..please comment more Mr Siegel!!! Dont just leave a comment like that and vanish, give us some examples from your years of experience. Its like someone offering you a werthers original, and then they snatch it from your digits. J
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I am a media studies lecturer and would disagree with this comment. The typfaces are most interesting and of great use.
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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29/12/10 01:48
I agree that we should pay for these fonts, but making a nice package (paid!) for these fonts would certainly be a nice thing! :)
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Very nice fonts but peoples browsers only show fonts they have on there pc so for web design use very limited.
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Useful no doubt! The fonts are all beautiful but they should sell them as a bundle pack :) I would buy them if they were in a affordable package. Cheers! Portugal
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I think Mr Siegel has left the building and will never return out of pure disgust for this post :P Oh well
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Can anyone say which of the sans serif fonts have a capital I with serifs, such as in OfficinaSans and BellGothic? I am the documentation manager for a hi-tech company and we are redesigning our manuals. Frequently part numbers and specification numbers use Roman numerals so its important to have an uppercase I that cant be confused with a lower case L. I am quite open to suggestions for fonts that cork well for technical documentation in print on the screen. My tendency is towards fonts that are somewhat condensed so I can fit a maximum of information on a page thereby minimizing pagination issues. The flip side is to avoid having pages looking too crowed. All recommendations gratefully accepted. TIA YossiD
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I appreciate the effort put into making this list i will have this bookmarked and the list will most definitely help with my future endeavors. Keep it up!
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I find incredible how can it be possible for GEORGIA no to be listed here. Anyway, most of these are really fantastic fonts, such as the new ones made for the new Windows Vista Cambria and Calibri All the best! Yes, I agree. Lets look at the professional design of Georgia http://template15.joomlart.com/ja_pyrite/
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this list is awsome, great article at the begenning, thank you so much for shearing
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As a poor designer, I have to rely on free fonts. These all look so sexy. Its like looking at some kind of font-porn!
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Want a link to download these fonts. whats the point of of us seeing it? We NEED them lol
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/
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Someone should really package these together and sell them as a unit. Who wants to spend a week tracking down and buying these?
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nice overview but having a small set of additional NUMBERS would be even cooler. That would make an easier decision (in my case)
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I wish someone here were bored enough to go and price these out. Wonder what the total purchase cost would be!
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I love that you placed Helvetica at the top. I know it tends to elicit strong responses from designers, both good and bad, but I think thats a symptom of its power in design. As part of my personal design growth, I have crossed over from the cant stand it to love it deeply. (This happened about the same time I stopped having favorite colors and started having favorite color combinations. There is no ugly color, only a color in the wrong context.) There are many other amazing fonts on this list thanks for the reference!
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29/12/10 01:48
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Nice list! but i think it should have more serif fonts. Garamond, dtl fleichmann, Didots, Archer and lot of the stuff from hoeefler & Fere jones! When it comes to the standart fonts like Helvetica and Futura, it is a reason that there are overused. Its because there are very good typefaces! I think they have to be on list of the best typography. no doubt! Its not the fonts thats bad its the designers job to be creative and use different styles and try out new idees! I have worked as a grafic designer for about four years now and experienced that those fonts are banned. That is stupid! They will always be there and think they look very god in combination with new fonts.
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Great.. but a good deal of them dont have a download link? I dont know about you but I dont plan on paying for 50 fonts separately torrents here I come <3
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Interstate is a really ugly font IMO. Gotham works much better, it could have been on the list! And Bodoni is definitely deserving too!
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Nothing wrong with presenting a bunch of typefaces, but without any context its still hard to know what to do with each one and how to combine them.
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I recently bought 1000 fonts by Martin, Dodd and Davis and was pretty dissapointed when so little info or examples was available on each font (the few examples that are there are for Helvetica and other commonly known and used fonts) as to make deciding for or against it almost impossible without a deep typographic knowledge . If I had that already, Id probably also know the typefaces Id want for certain situation by heart. The ordering via alphabet in that book isnt logical either, I wouldve loved them sorted by time period, or suggested use or
http://www.smashingmagazine.com/2007/08/08/80-beautiful-fonts-typefaces-for-professional-design/ Pgina 70 de 72
29/12/10 01:48
even by x-height, anything but alphabetically. Oh and Display fonts are presented in paragraphs as well, which doesent make the least bit of sense to me. Sorry for the rant. If I could just ask for one favour: please please never use the words fresh and design in conjunction again, unless there is some sort of fruit or bread involved. I get goosebumps whenever I hear or read these in a briefing. Nobody has ever asked for a stale design. Its the most useless descriptor I could think of, moreso even than modern and young, which can actually be realised in a design.
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Great post, although I was surprised NOT to see VAG in the list? or even MUSEO or DELICIOUS?!
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Very nice article. I made a mousepad with a periodic table of typefaces check it out at popArt. Thank you very much. Regards, Rodger
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Design by Function, Team23 GbR
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