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The Nonprofit

&
The Nonprofit Sector

Sondheim Nonprofit Leadership Program


Session 1: June 8, 2009
The Seminar
Today
 What is a Nonprofit?
 What does the Nonprofit Sector look like?
 What’s it take to start a Nonprofit?

Future Sessions
 Running a Nonprofit

Your Project
 Build-A-Nonprofit
What’s a Nonprofit?
The 501(c)3
 Has a Purpose in accordance with section
501(c)3 of the IRS Code
 IsThe exempt purposesNon-stock
a Tax-Exempt, set forth in section 501(c)(3) are
Corporation
charitable, religious, educational, scientific, literary, testing for
 Has been
public safety,approved for tax-exemption
fostering national from
or international amateur
the IRS
sports competition, and preventing cruelty to children or
animals. The term charitable is used in its generally accepted
Cansense
legal receive tax-deductible
and includes relief of the charitable
poor, the distressed, or
contributions
the underprivileged; advancement of religion; advancement of
education
Can or science; erecting or maintaining public buildings,
make money
monuments, or works; lessening the burdens of government;
Has a clear
lessening separation
neighborhood of governance
tensions; and and
eliminating prejudice
operations functions
discrimination; defending human and civil rights secured by
law; and combating community deterioration and juvenile
delinquency.
The Real Differences
For Profit Nonprofit
(Does not mean tax exempt)

Owners/stockholders Members

Individual control Board control


Distributes dividends No profit distribution
Can sell stock to raise Rely on tax deductible
income contributions
Gov’t contracts, fees for Gov’t contracts, fees for
services services, grants

Doctrine of Private Enurement


The Corporation
 Forms must be filed routinely with the state
and federal government
 Form No. 1 – Personal Property Return

 Financial and other records must be


maintained
 Can be requested by members and public

 Provides legal protection


Types of Nonprofits

501(c)(3) 501(c)(4) 501(c)(6)


Charitable, religious, Civic leagues, social Business leagues,
educational, welfare orgs. chambers of commerce,
scientific, literary etc.

MD Nonprofits; League of Conservation Vulcan Blazers, Inc.


Advocates for Children Voters (Assoc. of Black Fire
& Youth, Red Cross Fighters)
Limited lobbying Substantial lobbying Substantial lobbying

No partisan electoral Electoral activities must Electoral activities must


activities be secondary be secondary
Other 501(c) Organizations
 (c)(7) Social & recreation  (c)(19) Veterans’
clubs organizations
 (c)(7) & (10) Fraternal  (c)(20) Legal services
beneficiary societies plans
 (c)(4), (9), (17)  (c)(21) Black lung benefit
Employees’ associations trusts
 (c)(12) Life insurance  (c)(2) & (25) Title-holding
assoc., telephone co. corporations
 (c)(13) Cemetery co.  (c)(26) State high-risk
 (c)(14) Credit unions health coverage orgs.
 (c)(27) State workers’
comp reinsurance
Tax-Exempt – What it Really Means
Organizations Don’t Pay Organizations Do Pay /
 Federal Corp. Income Withhold
Tax  Employment Taxes
 State Income Tax  State

 State Sales Tax Unemployment


 Social Security
 State Property Tax (?)
 Medicare

Contributors Don’t Pay


(Businesses, Individuals, other Patrons Do Pay
Nonprofits)
 Sales Tax
 Taxes on contributions
to organizations
The Nonprofit Sector
 Public Opinion

 Competition for Funding

 Federal and State Legislation

 Maryland Statistics
Public Opinion
 Public Opinion

 Confidence / Expectations in Nonprofits


 History of scandals (tax tricks)
 Disconnect between opinions about quality of
service versus quality of organizations

 Questions about who to support?


Public Opinion
Who does the best job of providing services to
people in need? (N=1,557)

62% Religious/Charitable/Community
Organizations

28% Government

NPR-Kaiser-Kennedy School Poll


Attitudes Toward Government May-June 2005
Public Opinion
How much confidence do you have in charitable
organizations?
60%

50%
50%

40%

30%
25%

20%
15%

10% 7%

0%
A Great Deal A Fair Amount Not Too Much None
Public Opinion
It's getting more and more difficult to be sure that these new
charities that contact me for the money are responsible,
legitimate organizations.

50% 47%

40% 38%

30%

20%

10% 8%
3% 5%

0%
Strongly Mostly Agree Mostly Strongly Can't Say
Agree Disagree Disagree
Public Opinion
I wish there were some book or even an Internet site where I
could check to be sure that I'm giving to a worthy cause.
60% 56%

50%

40%

30% 27%

20%

10% 6% 5% 6%

0%
Strongly Mostly Agree Mostly Strongly Can't Say
Agree Disagree Disagree
Competition for Funding
Increase in the Number of Nonprofits - US
1200000

6
62
4,
97
1000000
2

800000
77
1,
63

1999
600000
2009
400000
10 7
1
56

09

84
75
7,

9,
200000
12

,2
,5
71
68
0
501(c)(3) 501(c)(4) 501(c)(6)
Competition for Funding
Increase in the Number of Nonprofits - Maryland

25000
11
,8
21
46
,8
18

20000

15000
2002
2008
10000 5

5000 1
17

3
96

8
29
26
2,

1,

1,
1,
0
501(c)(3) 501(c)(4) 501(c)(6)
Federal and State Regulatory
Scrutiny
 US Senate Committee on Finance
 Hearings on Charity Oversight and Reform
 US House of Representatives Committee on
Ways and Means
 Hearings on the Tax Exempt Sector
 Internal Revenue Service – New 990
 Joint Committee for Purchase/JWOD
 State Attorneys General, proposals in 19
states
Nonprofit Accountability
 Public Opinion
 Easily swayed / high expectations /
 Limited confidence
 Looking for easy answers

 Competition for Funding


 How do you set yourself apart?

 Federal and State Regulatory Scrutiny


 Demonstrate the ability to self regulate
501(c)3 Distribution - Annual Income

750
1,157
788
972

1,593 Under 25k


25k - 100k
100k - 250k
250k - 500k
2,787 13,764 500k - 1m
1m - 5m
Over 5m
Service Delivery
Arts
Animal Related 7% Community
2% Improvement
3% Crime &
Disaster
2%
Education
11%

Others Environmental
53% 2%

Health
7%

Human Services
13%
Maryland’s Nonprofit Sector is a
Major Economic Force
14%
12.0%
12%

10% 9.5%
8%

6% 243,043 nonprofit workers


4%

2%

0%
Percent of Total Employment Percent of Private Sector
Employment
Giving
Unallocated, 9%

Foundation,
10%
Religion
Related, 33%

International,
4%
Environment &
Animals, 2%
Social Benefit,
7%

Arts & Culture,


4%
Education, 14%
Human
Services, 10% Health, 7%
Marylanders Feel a Strong Connection
to Charities
How important are nonprofits to the well being of you and
your community?

Overall Well
70% 65% Being
60% 47% Self & Family
50%
35%
40% 29%
30%
20% 10% 6%
10% 2% 1% 3% 2%
0%
Very Somewhat Not too Not Can't Say
Important Important Important Important at
all
Starting a Nonprofit
 Is it the Right Choice
 Get Organized
 Build It
 Board
 Bylaws
 File
 Keep it Going
Is a Nonprofit Right for You?
What are my choices?

Is there a need for something new


and/or different?

Are you organized enough to do it?

Do you need to solicit donations?

What are you willing to give up?


Plan, Plan, Plan…
 What’s the need?  Needs assessment
 Who’s your team?  Board recruitment
 Where do you want to be?  Strategic plan
 What are you going to do?  Program plan
 What’s it going to cost?  Budgeting
 Who’s going to pay for it?  Fundraising plan
 How will people know about it?  Marketing plan
 How will you measure success?  Evaluation plan
 What are the next steps?  Implementation plan
 How will you present it?  BUSINESS PLAN
Build Your Board
 Recommend 5 Un-Related
People
 Passionate / Understand
Mission
 Clear Expectations
 Willing to Work
Bylaws - Set the Rules
Spell out the rules of conduct and authority for
the board, officers, & members
 Board of Directors (volunteers)
 Terms of office
 How long can directors stay on the board?
 Why limit?
 Who elects successors
 Officers (elected from board/members)
 Pres., Vice Pres., & Secretary
Bylaws - Define Membership
 Members, if other than directors, and voting
(ex. community assoc.)
 Classes of members
 Rights/powers of members
 Elect the directors
 Approve Charter or By Laws Amendments
 Approve merger or transfer of assets
 Dissolve corporation
 Inspect certain records of the corporation
 Request a special meeting of members
Bylaws - How Board Operates
 Meetings
 How many
 Quorums
 Committees
 Conflict of Interest
 Insurance, Indemnification, Compensation
and other provisions
 Fiscal Year
Articles of Incorporation
 Incorporator  Board of Directors
 Corporate Name  Membership
(State Dept. of  Duration
Assessments &  Dissolution
Taxation)
 Indemnification
 Purpose
 Bylaws
 Powers
 Resident Agent
IRS Form 1023
Application for Recognition of Exemption
Required if gross revenues exceed
$5,000; or organization is NOT a church
IRS Form 990
 501(c)3 version of income statement
990 EZ
Don’t File 990
(Electronic Filing)
Less Than
$200K Gross
Receipts
More Than
Church OR $200K/$500K
$500K of Net
Assets
Running a Nonprofit
 Governance
 Operations
 Programs
 Staff / Volunteers
 Funding
Basing it All on the Mission
There are two rules of nonprofits.
1. The number one rule is “Mission, mission,
mission.” The mission should be the driving
force in all organizational efforts.
2. The second rule for nonprofits is “No money,
no mission!”

Peter Brinckerhoff

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