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The Xerox letter-size color lineup helps you meet the needs of each of your customers regardless of print volumes, workgroup sizes, and functionality requirements. This document will help you understand the positioning of the products in the Xerox letter-size color printer and MFP line, the advantages of each, and when to sell one product over another.
Xerox Letter-Sized Color Printer and MFP Product Positioning
Xerox offers a complete line of products to meet the range of customer priorities you face daily: Features Whether you need a printer or MFP, Xerox has a letter-sized color device to meet your needs Price With products starting at $349, Xerox has color MFPs and printers that your customers can afford Performance Speeds from 4 to 42 ppm color and 16 to 42 ppm black-and-white Input Capacity Ranging from 150-sheet total capacity for single users and small workgroups and up to 2,350-sheet total capacity for larger workgroups Average Monthly Print Volume (AMPV) Support for low-volume single users to the busiest small offices and workgroups Workgroup Size Single users to workgroups of 15 or more Cost Per Page A range of prices starting as low as 3.2 cents for color and 1.7 cents for black-and-white Reason to Buy With low equipment costs, workgroup performance, the Xerox Total Satisfaction Guarantee and the Xerox legacy of quality, innovation and reliability, Xerox can help you meet your customers needs for black-and-white and color
New!
Phaser 6125/6130 Phaser 6280 Print $549 to $649 26 ppm color 31 ppm b/w Phaser 6110MFP Print/Copy/ Scan/Fax $649 to $749 4 ppm color 17 ppm b/w
New!
Phaser 6128MFP Print/Copy/ Scan/Fax $599 12 ppm color 16 ppm b/w Phaser 8560 Print Phaser 6180MFP Print/Copy/ Scan/Fax Phaser 6360 Print $1,399 to $2,949 42 ppm color 42 ppm b/w Phaser 8560MFP Print/Copy/ Scan/Fax $1,499 to $3,599 30 ppm color 30 ppm b/w Phaser 8860 Print $2,499 30 ppm color 30 ppm b/w Phaser 8860MFP Print/Copy/ Scan/Fax $3,999 30 ppm color 30 ppm b/w
$799 to $2,099 $999 to $1,149 30 ppm color 30 ppm b/w 20 ppm color 31 ppm b/w
250-sheet std
400-sheet std 950-sheet max 500 to 4,000 2 to 10 users $.139 color1 $.027 b/w1 Xerox color printer price/ performance leader
50-sheet ADF 150-sheet std 400-sheet max 600 to 1,200 1 to 5 users $.190 color2 $.040 b/w2 Lowest priced Xerox color MFP
35-sheet ADF 250-sheet std 250-sheet max 500 to 1,500 1 to 5 users $0.164 color1 $.032 b/w1 Low-cost color MFP with powerful features
625-sheet std 1,675-sheet max 1,000 to 6,000 5 to 15 users $.101 color2 $.019 b/w2 Easiest-to-use color printer with vibrant print quality
50-sheet ADF 400-sheet std 950-sheet max 500 to 3,000 2 to 10 users $.121 color1 $.023 b/w1 Xerox color MFP price/ performance leader
700-sheet std 2,350-sheet max 2,000 to 14,000 10 to 20 users $.096 color2 $.021 b/w2 Fastest lettersize color laser printer
50-sheet ADF 625-sheet std 1,675-sheet max 1,000 to 6,000 5 to 15 users $.101 color2 $.019 b/w2 Full-featured multitasking color MFP with solid ink ease-of-use
500 to 1,500 1 to 5 users $.180/.155 color1 $.030/.030 b/w1 Lowest-priced Xerox color printer
1,000 to 15,000 1,000 to 15,000 5 to 15 users Color for the price of b/w 5 to 15 users Color for the price of b/w
Lowest color Lowest color operating cost, operating cost, solid ink solid ink ease-of-use ease-of-use and productivity and productivity
1 2 3
Cost-per-page based on ISO/IEC 19798. Cost will vary based on image, area coverage and print mode. Cost-per-page based on 5% coverage of each toner for color, 5% black coverage for black-and-white on letter/A4-size media. Costs will vary with coverage. Cost-per-page based on ISO/IEC 24711. Cost will vary based on image, area coverage and print mode.
Additional Information
Why Upgrade?
Here are some hints and tips for helping your customers identify when the time is right to upgrade their printing equipment. Business changes
Business growth Consolidation of equipment Managing and controlling costs
Periodic upgrades
Migration from personal printers or monochrome to multifunction or color Replacing slower four-pass color laser printers and ink jets Adopting color MFPs
Color sells
Studies show motivation and response to sales messages also increase up to 80%
Phaser 6128MFP New! Easy color with all the right tools
Office-friendly and earth-friendly All-in-one simplicity Essential tools for the job
Comprehension goes up 73% Search time is improved 39% Key information in color is located 70% faster
www.xerox.com/ofce
*These statistics were taken from several academic and professional studies on the use of color in business, publishing, advertising and media: Loyola College, Maryland, U.S.A., by Ellen Hoadley, Ph.D., Laurette Simmons, Ph.D., and Faith Gilroy, Ph.D.; Case & Company, Management Consultants; Bureau of Advertising, Color in Newspaper Advertising; Maritz Motivation, Inc., Southern Illinois
2009 Xerox Corporation. All rights reserved. Xerox, Phaser and the sphere of connectivity design are trademarks of Xerox Corporation in the U.S. and/or other countries. The information in this document is subject to change without notice. 02/09 LNCFY-07UD