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Table of Contents Introduction .......................................................................................................................... 2 What is a webinar? ............................................................................................................... 2 How It Works ....................................................................................................................... 3 Moving Forward in 2012 ...................................................................................................... 5 Rules to follow ....................................................................................................................... 5 Identify and Invite Speakers................................................................................................ 6 Communications .................................................................................................................. 6 Email ....................................................................................................................................... 6 The web .................................................................................................................................. 7 Support from MS and Partners ........................................................................................... 7 Web Trainings 2012 .............................................................................................................. 8 Introduction The worldwide economic recession has prompted public and private institutions to increase efficiency and cut costs. Web-based training applications provide an online environment that combines interactive virtual classroom learning, meeting and Web seminar capabilities to enable eLearning and collaborative Web conferencing throughout the world. CEPOLs e-learning possibilities have expanded with the introduction of web Training facilities in the toolbox for educators. The web-based Training facilities provide the possibility to hold interactive training sessions for a higher number of people than traditional classroom based delivered training. Web Trainings have the additional advantage that organisers, presenters, trainers and participants who attend the sessions can do so from their own computer. What is a webinar? The word webinar is derived from the words web-based and seminar. Activities included within the scope of webinars are lectures, seminars, presentations and workshops; all delivered through the web. CEPOLs online webinar software allows holding interactive sessions with up to 200 people right from the computers from both trainers/experts on the one hand and the participants of the webinar on the other. Webinars save time, travel costs and increase the reache to a larger target audience across Europe by adding a part of CEPOLs learning and training program online. CEPOLs webinar software allows participants to join a session online by using their own computer and getting audio either by phone or microphone with speakers. The software features tests, polls and making materials available online in real time.
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Moving Forward in 2012 CEPOL webinars have been included in CEPOLs annual Programme for 2012. 26 web-Trainings have been scheduled for this year showing that the very promising start and will be further strengthened. Webinars will be extensively used to support introduction of CEPOL products, such as online learning modules, Common Curricula, etc as well as in increasing awareness and professionalisation for Law Enforcement Officers in several topics. CEPOL responded on 2011 effectively to the MS needs, where reaching more people in more places in less time is nowadays a must. CEPOL organised 9 Police related webinars and 9 LMS webinars and contributed in reaching broader audience effectively and raising not only the awareness of several Police related topics, but also about CEPOLs e-Learning products and environment. Taking this into account we are able to confirm that the top three benefits of Webinars they are: Reaching more trainees with the same headcount Presenting ourselves as thought leaders in our industry Being more effective with our budget
Rules to follow Establishing realistic timetables and promote these live events at least 20 days in advance is necessary. The shorter the promotion time, the less flexibility the NCPs will have to promote the activity through their channels. Also, a longer lead time allows for testing messaging, lists and reporting. Longer lead times also allow for multiple sends to your target audience. It should be taken into account that testing might be also required in some cases, and time is also needed to evaluate the results and make changes if needed. Generally, it is a good idea to start planning nine to 12 weeks before a live Web seminar. CEPOL already made the first step by planning ahead for the whole year. Activities will be posted and advertised as usual through CEPOLs website and on the LMS Police Knowledge Bases, therefore NCPs are invited to promote this Platform as much as possible.
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Identify and Invite Speakers Setting up an Annual Programme is one Step, preparing the content and the implementation is the next. But, who will be the Speaker of each web-Training? In some cases payment will be required by the speakers. Some of our partners may agree to speak at no cost, but recognizable names or Experts from the Private sector will probably ask for fees. It is important to include MS and partners in your Web seminar program. Therefore, MS will be invited to contribute in the set-up of the web-Training programmes and the development of content by providing relevant Experts/Trainers, similar as regular Courses and Seminars. This adds audience and helps CEPOL to deliver meaningful and relevant content and which addresses participants' and MS interests. When PowerPoint slides will be used for an event, we should consider whether the speakers should use the same slide template or if each speaker should be allowed to use their own template. It is important that all graphics are professional and engaging, keeping the attention of the audience. Besides the above, another possibility of usage for MS is to use this tool by inviting busy Experts/trainers who have not the possibility to travel for an activity to the venue, something which happens very often to Experts/Trainers from the private sector. So instead of asking him/her to deliver a presentation at the venue, it is now possible to deliver presentations through the web into the Seminar room to the participants, as part of the Seminar Programme from an Expert/ Trainer sitting at his/her desk. Communications A Web seminar is a campaign. Create invitations, communications and registration pages. Events should be promoted through CEPOLs website, Open Platforms, Participants lists and social networks (twitter and Linkedin), which are increasingly effective in spreading the word. Email Invitation Dedicated emails (HTML and text versions). Registration confirmation Emails (HTML and text versions). This can serve as a thank you if you run on-demand Web seminars. Additional reminder or acknowledgement This is mainly for live Web seminars and could include a reminder several days in advance, a Thank you for joining us or a Sorry we missed you email. Reminding registrants about an event via email maximizes attendance.
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Notifications Notification emails sent through the Open Platform: Police Knowledge Bases and also through the relevant Courses available in the LMS. Newsletter A monthly newsletter could be sent with the new dissemination tool available in CEPOL to all Law Enforcement Officers, who attended a Seminar/Course in the past. The Web Registration page The more information you require on the registration page the lower the conversion rate. Be prudent in the information you request; if you will not use a physical mailing address dont ask for one. You can a lways augment with information from third parties and then go back to registrants via surveys, polls or other devices. Event-information page Best practice for Website form conversion is to combine the information page with the registration page. Support from MS and Partners As mentioned above, it is important to include our partners in your Web seminar program. Promoting the activities from their side into their National Police Forces is essential to reach the audience web-Trainings are developed for. Articles, dissemination through intranet had as result an increase of e-Net users and massive participation on webinars. Lessons learned and methodology should be shared and followed also by other MS. People from the network should also be trained as webinar Organisers in order to give more potential to this tool and more power in organising such kind of Activities to the partners. Of course Common standards and quality has to be ensured when/if this happens. Below is the list of the webinars planned for 2012. Sources:
CEPOLs Open Platform for Educators CEPOLs Annual Work Programme 2012 CITRIX - GoToTraining How to Move Your Training Program Online - A Global Shift in Training Best Practices - CITRIX Online 9 Management Practices for Exceptional webinars Marketing Profs/ Research Insights Beyond the Basics How to Optimize Online Training for Maximum impact CITRIX Online
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Nr.
Title
Nr. of Participants
Target Group
Aim Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it Organising a web training in the context of CEPOL's activities (Courses Seminars, etc). Organising a web Meeting in the context of CEPOL's activities (working Group Meetings, preparatory meetings, etc).
Objectives [-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets; [-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets;
Remarks
Date
110
<200
24/01/2012
112
<200
26/01/2012
106
<200
CEPOL course organisers, Potential web Trainers and Project Group Members CEPOL course organisers and Project Group Members
By attending this webinar participants will be able to: gain basic knowledge on how to set up a web Training with CEPOL's web Training Software; get introduced to the possibilities of the tool; dentify and propose ways and examples on how to use the tool
14/02/2012
104
<200
By attending this webinar participants will be able to: gain basic knowledge on how to set up a web Meeting with CEPOL's web Meeting Software; get introduced to the possibilities of the tool; describe necessary technical skills in implementing a web-Meeting
15/02/2012
111
<200
Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it
[-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets; 22/02/2012
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Nr.
Title
Nr. of Participants
Target Group
Aim
Objectives
Remarks This webTraining will be a row of webinars in combination with discussions in the Open Platform for Educators and will recur (2-3 times) on prefered dated of the participants.
Date
96
<200
After attending the web-Training, the participants will be able to: [-] Describe how a course can be supported by the LMS on a basic level, using the LMS Course Image and the Police Knowledge Bases; [-] Add users with different roles (participants, trainers and experts) to their course on the LMS; [-] Add, amend, delete resources (content) and activities (communication, interaction and assignments) to their course on the LMS according to the courses needs; [-] Select and justify the most appropriate way of course-evaluation based on critical factors of success: paper-based vs. LMS supported evaluation; [-] Adept and maintain their course on the LMS to the needs of the course and its participants, making an explicit dis-tinction between the four basic course stages in the LMS: Preparation, Pre-course, Course and Post-course.
06/03/2012
94
<200
Raise awareness of the use of Socia Media in the field of Police (Communicating and Policing) To share best practices deriving from the workshop on THB Prevention Programmes
tbd
30/03/2012
68
<200
Law Enforcement officers investigating THB cases, NGOs, prevention policy makers
tbd
14/05/2012
14/04/2012
105
<200
Organising a web Meeting in the context of CEPOL's activities (working Group Meetings, preparatory meetings, etc).
By attending this webinar participants will be able to: gain basic knowledge on how to set up a web Meeting with CEPOL's web Meeting Software; get introduced to the possibilities of the tool; Identify and propose ways and examples on how to use the tool
29/05/2012
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Nr.
Title
Nr. of Participants
Target Group CEPOL course organisers, Potential web Trainers and Project Group Members Policy makers, Senior Law Enforcement officers, experts in the field, NGOs
Aim Organising a web training in the context of CEPOL's activities (Courses Seminars, etc).
Objectives
Remarks
Date
107
<200
By attending this webinar participants will be able to: gain basic knowledge on how to set up a web Training with CEPOL's web Training Software; get introduced to the possibilities of the tool; dentify and propose ways and examples on how to use the tool Policy Cycle Activity, subject to consultations with Europol + policy driver This webTraining will be a row of webinars in combination with discussions in the Open Platform for Educators and will recur (2-3 times) on prefered dated of the participants.
30/05/2012
69
<200
tbd
31/05/2012
30/04/2012
103
<200
After attending the web-Training, the participants will be able to: [-] Describe how a course can be supported by the LMS on a basic level, using the LMS Course Image and the Police Knowledge Bases; [-] Add users with different roles (participants, trainers and experts) to their course on the LMS; [-] Add, amend, delete resources (content) and activities (communication, interaction and assignments) to their course on the LMS according to the courses needs; [-] Select and justify the most appropriate way of course-evaluation based on critical factors of success: paper-based vs. LMS supported evaluation; [-] Adept and maintain their course on the LMS to the needs of the course and its participants, making an explicit dis-tinction between the four basic course stages in the LMS: Preparation, Pre-course, Course and Post-course.
12/06/2012
108
<200
CEPOL e-Net users Senior Law Enforcement officers investigating cases originating from West Africa / linked to West Africa
By attending this webinar, partcipants will be able to identify and judge the different learning styles and get introduced to tips and tricks on how to make learning easier and more effective
14/06/2012
75
<200
Tbd
27/06/2012
27/05/2012
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Nr.
Title
Nr. of Participants
Target Group
Objectives
Date
102
Cyber Crime
tbd
28/06/2012
28/05/2012
78
Awareness webinar in agreement with driver of policy cycle activity to raise awareness of itinerant groups Sirene Operators Training
<200
tbd
03/07/2012
03/06/2012
95
<200
Sirene operators
Improve knowledge and abilities of SIRENE Operators Share best practices and raise awareness of Law Enforcement Officers regarding the available tools within the EU and the improve the knowledge regarding the crime of stolen vehicles
tbd
subject to consultations
04/07/2012
98
Stolen vehicles
<200
tbd
Might recur several times with the same audience Depending on objectives
10/09/2012
97
<200
EU mission staff
Tbd
10/10/2012
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Nr.
Title Money Laundering and asset recovery webinar for heads of dog handler units and dog handling trainers How to keep your web audience engaged during webtrainings
Nr. of Participants
Target Group
Aim
Objectives
Remarks
Date
99
<200
tbd
tbd
11/10/2012
101
<200
Kynopol Network
Share best practices in the field of Dog Handling and Dog Training
tbd
14/11/2012
109
<200
By attending this webinar, partcipants will be able to identify and judge the difficulties of web-Trainings to keep audiences engaged and get introduced to tips and tricks on how to make web-training more interactive and effective
15/11/2012
100
<200
Raise awareness regarding the EU Law Enforcement Agencies and the provided tools Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it
After attending the webinar, participants will be able: [-] Describe the structrure of EU Law Enforcement Agencies; [-] Identify the purpose and Mission of each agency ; [-] Get introduced to the available tools and workflows of the Agencies presented
tbd
113
<200
[-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets; [-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets;
tbd
114
<200
tbd
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Nr.
Nr. of Participants
Target Group
Aim Raise awareness of the existing tool and present the Online Learning Module and present possible ways to use it
Objectives [-] Get introduced to the Online Learning Module, available in CEPOL's LMS; [-] Identify how Police and law enforcement officers have now the possibility to access the knowledge landscape, engage with it through comments and rating, test their own knowledge; [-] Identify and propose ways and examples, Educators, teachers, course/curriculum developers at police colleges and academies throughout the EU are able to embed this online learning module as learning and training material for students, participants, cadets;
Remarks
Date
115
<200
tbd
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