GUJARAT UNIVERSITY K.S.SCHOOL OF BUSINESS MANAGEMENT [ FIVE YEARS FULL-TIME M.B.A.

INTEGRATED DEGREE COURESE ] FOURTH YEAR MBA Subject: INDIAN BUSINESS ENVIRONMENT

Objectives of the Course:- The course will create awareness of the economic, social and Political environment facing business organizations in India. - It will throw light on the existing economic environment of business in India. - The functioning of planning commission. - The consumer rights and previlages. - How the occurance of international trade takes place ? - What is the Balance of payment ? - Different Sociological, Economical and Political progress relevant to business in India. - What economic role does the Government plays in terms of policy making. Durantion :-50 Hours. Interenal Evaluation :- 30 % Quizes, test, Assignment, Presentation Mid sem :- 30 % End sem :- 40 % 100% 4th Year MBA 1st Semester. Indian Business Environment Module 1 Business Environment and Indian Economy (20%) Chapter 1:- An overview of Business Environment. - Types of Environment. - Internal and External environment. - Micro and Macro Environment. - Competitive structure of Industries. - Competitive analysis. - Environmental Analysis and strategic management. Chapter 2:- (A) Economic Environment - Nature and structure of the economy. - Economic policies and economic conditions.

(B) Environmental analysis and forecasting - Techniques for environmental analysis. - Approaches to environmental analysis. - Types of environmental forecasting. - Techniques of environmental forecasting. - Importance and limitations of environmental forecasting. Module 2 Chapter 3:- Political and Government Environment - Functions of state. - Economic role of government. - Government and legal environment. - Economic role of government in India. - The constitutional Environment. Chapter 4:- (A) Planning in India - objectives of Planning.(Five year plan in brief) - Current Plan. (10th five year plan) - Its achievements and failures. - Globalisation. (LCD and Indian context) - Summary of Industrial and Agricultural planning in India. International Environment Module 3 International Trade. Chapter 5:- The Nature of International Trade - Dictinciton between Internal and International Trade - Salient features of International trade - Benefits of and problems associated with international trade. Chapter 6:- Theories of international trade - Why a separate theory of International trade is necessary ? - The cassieal theory of International trade. 1. Ricardos theory (a) Absolute lost Difference. (b) Comparative cost Difference. 2. Ohlins theory :- Modern theory of International trade. - General Equilibrium Approach. - Heckscher- ohlin Theorem. Module 4 Chapter 7:- (A) Terms of Trade. (20%) - Theory of Reciprocal demand ( Equilibrium terms of trade) - Factors influencing terms of trade.

Terms of trade and less developed countries.

Chapter 8:- The Balance of Payments - Balance of trade and Balance of payments. - Disequilibrium in the Balance of payments. - Its causes and remedies. Module 5 (A) Economic role of Government. (20%) - Exim policy. - Monetory policy. - Fiscal policy. - Foreign Direct Investment (FDI). - Competition Act. - WTO, GATS, GATT, TRIPS. - MNCs- technology transfer. (B) (1) Trade Policy - Free trade. - Protection to home industries. (2) Consumer Rights, Consumerism and Business.

Reference Books: 1. Business Environment text & cases by Francis Cheranilam .(Himalaya Publishing House) 2. Business Environment by Shaikh Saleem.(Pearson Education) 3. Essentials of Business Environment by K. Aswathappa.(Himalaya Publishing House) 4. Money, Banking International trade and public finance by D.M. Mithani.(Himalaya Publishing House)

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