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What if all the updates can be done by Ronald McDonald?

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Like having a Like button on a real object

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... or having a Share button in a Museum.

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the solution.
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Wooz.in is...
Connecting the online and ofine worlds. Placing social media features (ie. Like,
Share, check-in, etc) in the real world. social media amplication.

Giving a real life experience with a twist of

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Join & Connect

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Amplications

others...
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Like
Put your predened status and users will automa3cally put Like and publish.

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Places

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Image to Wall

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Like for real object

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Share the real experience

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Thursday, August 9, 12

User

Physical appearance

Online Update

Real Social Interaction

Database Acquisition

On ground Activation

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Spot 1

+
Spot 2

Wooz.in Pin

Activation

+
Spot 3
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Virtual achievement/ reward

Pin = Badge

Wooz.in Insights

Wooz.in gives real time insight that can be access by Admin & Sponsor. Real time demographic & psychographic.

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Commercial Applications

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User Engagement at Events

Events are used for user acquisition - login to your Facebook account, authorize the app, and get your RFID card/wristband Use your RFID card/wristband at the autoupload photo booth

Use your RFID card to like and share objects to Facebook, or check-in to a venue Gain insights on visitors: demographics, likes, interests

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Social Media Engagement Platform for Merchants/Venues

what if... the standard membership card program could be built in with an automatic share to social media for every activity? what if... social media campaigns could be built-in with accurately trackable response rates?

what if... we can track activities of the members to enable better and customized loyalty programs? what if.. . we could do a campaign through social media and track response rates? what it... we could analyze all that data by demographics and

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Product Sampling Response Rate

Use Wooz.in for people to register for samples, and Like the brand page Utilize Wooz.in to create engagement Track return customers at later samplings Use Wooz.in for polling (tap to vote your favorite avor!) and map results to demographics

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Our Clients

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Consumer Journey

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Enter Venue

Tap RFID device at Photobooth, autoupload photo to Facebook, Twitter, etc

Register: Facebook Connect, Twitter Authorize, etc

Tap RFID device at status update, autoupdate status to Facebook, Twitter, etc Tap RFID Device at Wooz.in Spots Tap RFID device at check-in, autocheck-in to Facebook, etc

Receive RFID Device

Tap RFID device at like/share button, auto like/share to Facebook, Twitter, etc

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Data Privacy And Safety Issues

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The data still belongs to the customer. Were just along for the ride

User

Wooz.in uses Facebook/Twitter API to access user accounts, no user passwords are stored User data is not authorized to be given to 3rd parties (Facebook policy) Wooz.in application authorization (and revoking) is in the power of the user Wooz.in will only provide insights and demographics based on user data, not the user data itself (other than name and email) On Facebook, the party interfacing with the user data is Wooz.in, not the partner. Data safety is Wooz.ins responsibility.

Social Media

Application

Partner
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Recent Events

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Oreo Fun Carnival

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Microsoft Campre

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Newyorkarto: Orang Jawa Ngerap Di New York

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Smirnoff Ice Nightlife Exchange Project

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Rollout Strategies - Events

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Event-Based Rollout

Create an event that customers will come to, and make sign-up mandatory for attendance Registration can be done on site or through preregistration online. RFID devices are either preloaded with registrant info, or assigned on site Create activities (i.e. photo booth) to encourage interaction using RFID devices

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Interesting Applications
RFID photo booth, including print picture check-in, Like and Share on Facebook Vote your favorite ... by tap Entering room/attending session check-in collect Wooz.in Pins to receive prize/free
drink

check-in wall: display whos visiting the

event/venue on big screen
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Basic Business Package

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Wooz.in Business Spot

up to 6 Wooz.in Spots up tp 2 Wooz.in Pins Access to Spot Insight
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Wooz.in Spot

Wooz.in Spot:

points where a user can update their status on social networks via the Wooz.in system location and use dened by event organizer

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Wooz.in Pin

Wooz.in Pin:

a Wooz.in Pin is a virtual pin that the user gets after doing something at a Wooz.in Spot Activities and achievements tied to pin as dened by the event organizer

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Access to Spot Insight

Wooz.in system can record every activity at every Wooz.in Spot (how many status updates, how many photos taken, etc) System can collect data on the users in the event User insights also summarized in a report after event nishes.

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Wooz.in Project Elements

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Wooz.in Business Spot: Software & Systems Dedicated Internet Connection RFID tags (cards, wristbands, etc) Hardware: computer & RFID reader setup, photobooth, etc Manpower

Booth Examples

Photobooth
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Game/Like booth

Connecting the online & ofine worlds.

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