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YASH JAISWAL
ABSTRACT
A dynamic professional having over 2 years of exposure in Online & Digital Marketing, Market Research, Business Development, Vendor Management, Product Promotion & Branding, E-Commerce Business Generation, International Business and IT industry along with extensive training with AREVA T&D India Ltd. & BSNL Currently working with KENT RO Systems Ltd., NOIDA as Assistant Manager-(Digital Marketing). Member of core team for the Development of entire Digital Media Marketing Plan for KENT RO Systems Ltd. Initiated, Conceptualized and Implemented the Online (E-Commerce) Sales Channel for KENT RO Systems Ltd. Did Alliances with 17 eStores, the major players among them are Homeshop18, Indiatimes.com, Rediff.com, Letsbuy.com. A proactive learner with a flair for adopting emerging trends & addressing industry requirements to achieve organisational objectives & profitability norms. An effective communicator with dynamic relationship building, analytical & problem solving abilities.
PROFFESIONAL EXPOSURE
Kent RO Systems Ltd. Assistant Manager Digital Marketing July 2010 Till Date
Kent RO Systems Ltd, Noida is a leading Indian manufacturer and exporter of Water purifier systems. KENT manufactures a wide range of water purifier system. The range of our Product line, Good quality, Patent technology, Unique features and competitive prices have made us fastest growing company in India. Responsibilities:
Successfully promoting eShops & Microsites. eCommerce business management & Online Sales for over 20 eStores Effective co-ordination with clients & internal teams to ensure best and error free delivery within minimum turnaround time ( ERP Execution, Logistics & Delivery Management) Understanding online user behavior and building customer engagement programs Prepare daily marketing Report, monthly Billing Reports, client performance report and finalize Trends Analysis as necessary from time to time Managing relationship with interactive and advertising agencies to achieve outstanding results through online campaigns Revenue Generation & Account Manager for Different Portals. Designed Lead generation and acquisition campaigns using online advertising and search engine marketing (SEO & SEM) Manage campaigns of all advertisers on CPL basis. Investigate issues (delivery discrepancies, billing disputes, tracking deep-link) with clients/Tech Team Implemented Online strategy for Domestic Market, alliances and partnering with multi eCommerce platform companies to promote and distribute products through online Handling Research Activities Studying and analysis of markets trends and determination of future outlook of the industry
3G Soft Solutions, Noida Aug 2006 Aug 2007 3G Soft Solutions, Noida is an India based software development and IT consulting Services Company and provides cost-effective software development and customer -centric IT consulting services for customers across the globe. Responsibilities: Application and web development Market Research Responsible for coordinating and driving the pre sales function Training the Sales Team with all the essential tools Meeting potential clients for providing a detailed overview of projects and presentations Ensuring customer satisfaction by responding to customer queries and achieving service quality norms Ability to convince people and convert prospects into clients Digital Marketing
PROFESSIONAL QUALIFICATION
MBA (Masters of Business Administrations) 2010 Full-time 2year MBA programme with dual specialization in International Business & Marketing at Amity international Business School, Amity University, Noida. During the course my core learning - Consumer Behavior, Retail & Sales Management, Product Brand Management, Marketing of Service . B.Tech B.Tech Specialized in Electronics & Communication Engineering At Allahabad Agricultural Institute-Deemed University, Allahabad, passed in 2006 with a C.G.P.A of 7.48 on the Scale of 10
ACADEMIC QUALIFICATIONS
Intermediate Passed in 2002 from St. Josephs College, Allahabad Affiliated to I.S.C. Board in Science Stream (PCM)
Matriculation Passed in 2000 from St. Josephs College, Allahabad Affiliated to I.C.S.E. Board
VOCATIONAL TRAININGS
Summer training in Bharat Sanchar Nigam Limited(B.S.N.L) for a period of 4 weeks Modern Transmission Systems Of Telecommunications at, Allahabad, to study about the various modern transmission techniques during the period of June-July, 2005 Summer training in Indian Telephone Industry (ITI) for a period of two weeks on Synchronous Digital Hierarchy (SDH) at, Naini unit, Naini, Allahabad. This training elucidates the basic concepts of SDH, which comes in the field of optical communication. (May-June 2004)
LINGUISTIC PROFICIENCY
PERSONAL DETAILS
Date of Birth Fathers Name Mothers Name Correspondence Address Permanent Address Marital Status : : : : : : 10th August 1984. Mr. K.V.K. Jaiswal Mrs. Beena Jaiswal D-71 Sector-12, Noida-201301(U.P) 307 Shahganj, Allahabad-211003(U.P) Single