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May 2011
Executive Summary
The oil and gas industry is, arguably, the most economically important sector in the world as it meets more than twothirds of the global energy demand. This industry has been facing challenges such as declining production, rising consumption, and low reserves. The focus of the industry is now on cost containment as the global economy emerges from the recent financial crisis. As a result of the current scenario, there are opportunities for service providers in this domain to offer industry-specific solutions across the entire oil and gas value chain. The major points of discussion related to outsourcing in the utilities industry, as discussed in this report, are mentioned below:
Key challenges facing the industry include high price volatility for oil products, a shortage of talent, aging
infrastructure, and constantly changing compliance requirements. Increased activity in the upstream segment is adding to the high capital costs of oil exploration projects. There is constant pressure to maintain profit margins and enhance shareholder value in the downstream segment.
Cost containment is the biggest driver for outsourcing. Other benefits include increased efficiency, fewer errors,
better relationships with suppliers and vendors, and a greater use of technology for exploration and refining, leading to lower costs.
Popular outsourced services include energy trading and risk management (ETRM), supply chain management,
enterprise asset management, ERP platform integration, IT Infrastructure, and retail automation solutions. Interspersed with these services are horizontal type offerings such as Finance and Accounting, and Human Resource outsourcing. An increased focus on engineering has entered the outsourcing space with services such as product design and automation for both upstream and downstream companies.
Major industry trends include companies moving towards a digitally integrated oilfield set-up which involves
collating all data from various sources onto a common platform, a slow changing focus towards alternative sources of energy such as bio-fuels, and a renewed interest in energy trading in order to reduce risks and increase efficiency in trading options.
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Table of contents
Oil and gas industry review
The global picture Key industry challenges
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How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Upstream: The upstream segment involves the exploration and production of oil and natural gas, from the
geological aspects to the latest technologies involving offshore drilling techniques.
Downstream: The downstream segment includes the major refineries, which process barrels of crude oil, and the
transportation of the final products to service stations and retail outlets.
Pipeline: This segment covers the pipeline network, which moves crude oil and natural gas from exploration
points on land and platforms in the ocean to refineries, and then to distribution terminals.
Marine: The marine segment involves all aspects of transportation of petroleum and natural gas by water,
including port operations, oil tankers, and maritime fire fighting.
Service and supply: This segment covers the companies that provide equipment, services, supplies, and design
engineering support for exploration, drilling, refining and other operations. The pipeline, marine and service segments are also commonly referred to as the midstream segment, as the diagram below illustrates.
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Almost all of the UKs oil and gas production comes from offshore, with more than 350 oil fields in the North Sea region. Other fields have been discovered in the Irish Sea, west of the Shetland Islands, and in the English Channel. The UK is the fourteenth largest producer of oil in the world. Unlike, the USA, the UK oil and gas industry has been self-sufficient since the 1980s. It is expected to remain self-sufficient in oil until 2016, and in gas well into this century. The most recent major find, which occurred off the coast of Brazil in 2008, is possibly the third largest known oil reserve. The national oil and gas company, Petrobras, started pilot pumping in 2010 and is expected to reach full-scale extraction by 2013. This will eventually lead to Brazil joining the list of major oil exporters, and may even prompt them to join the Organization of the Petroleum Exporting Countries (OPEC). OPEC is an intergovernmental organization of twelve developing countries which constitute major oil exporters. As of 2010, the world production of crude oil, natural gas, and other hydrocarbons, was 87 million barrels a day. The production capacity is expected to reach its peak by 2014, and it is estimated that the worlds oil reserves are being depleted at a rate of 2.1 percent a year.
Price volatility: Constantly fluctuating prices in the international energy market make it extremely difficult for
management in these companies to forecast sales figures and manage profitability targets. Some energy analysts say that oil price trends can no longer be explained simply through supply and demand. Increasingly speculative behaviour by influencers, such as investment banks and hedge funds outside the oil industry has made these trends harder to predict.
Talent shortage: The imminent retirement of close to half the industry workforce over the next decade has added
a new area of concern for oil and gas companies. Limited educational opportunities and a relatively unskilled labour supply are resulting in a huge skill gap in the human capital requirements for these companies. Companies are increasingly investing in training and knowledge management activities to help transfer knowledge to the younger generations entering the industry. Even more challenging though, is the younger workforces lack of interest in the industry.
Aging oil and gas infrastructure: The energy industry is heavily dependent on large amounts of physical assets,
such as refineries, drilling rigs, and IT systems. A large part of the infrastructure has not changed much for the last few decades, owing to the enormous asset size and complexity of the equipment in the field, both in oil wells onshore and offshore oil rigs. As the infrastructure wears down, there is an urgent need to retire and replace these components with newer assets.
Uncertain energy policy: Constantly changing government regulations and compliance requirements in
conducting overseas business complicate matters for energy companies. Processes in these companies are inflexible and still not fully automated, yet theres a need to be global in execution. Lack of documentation and
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
process repeatability, and an overall lack of agility can pose huge risks towards making operational changes at high costs.
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Infrastructure upgrades
Service providers are identifying areas within the current infrastructure setup to upgrade, replace, and expand components. These areas cover everything from system upgrades, to new equipment deployment, to customer delivery models. Enterprise architecture platforms are being developed to effectively maintain and protect valuable capital infrastructure, which forms the core foundation of this industry. Lean and agile operational methods are forcing companies to invest in sleeker and more efficient infrastructure setups, which will reduce process leakages, and increase profitability in the long run. While oil and gas companies retain ownership of all hardware, software and physical assets, service providers are responsible for running all infrastructures, including IT setup and managing third-party relationships. This model of collaboration helps energy companies increase their efficiency and lower maintenance costs.
Key takeaways
The oil and gas industry is one of the most important sectors, as more than two-thirds of the worlds energy
demands are met by this industry.
There are five segments in this industry upstream, downstream, pipeline, marine, and service and supply. Production capacity of oil is expected to reach its peak by 2014 and it is estimated that the worlds oil reserves
are depleted at a rate of 2.1 percent a year.
Key industry challenges include high price volatility, talent shortage, aging infrastructure, and uncertain energy
policies.
Major benefits of outsourcing include lower costs, greater use of technology for exploration and refining, fewer
errors, and better supplier/vendor relationships.
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
National Oil Companies (NOC), fully or majority owned by a national government. Major NOCs include Saudi
Arabian Oil Company (ARAMCO) and Petrobras, in Brazil.
International Oil Companies (IOC), also called supermajors, are the six largest, non-state-owned energy
companies. The supermajors include BP (UK), Chevron Corp. (USA), ConocoPhillips Company (USA), ExxonMobil Corp. (USA), Royal Dutch Shell plc (Netherlands-UK), and Total SA (France).
Exhibit 2 Largest energy companies by crude oil output Company Country Output (barrels per day, million)
8.2 3.8 2.9 2.5 2.5 2.5 2.3 2.3
Saudi Aramco National Iranian Oil Company Petroleos Mexicanos Iraq National Oil Company ExxonMobil BP CNPC (PetroChina) ADNOC (Abu Dhabi National Oil Company) Kuwait Oil Company Petroleos de Venezuela
Source: HfS Research, 2011
Kuwait Venezuela
2.3 2.2
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Exhibit 2 shows that the largest companies are dominated by NOCs, with just ExxonMobil and BP representing the IOC category. Ironically, the moniker Big Oil refers to publicly listed IOCs, which account for only 23% of the worlds oil reserves. The remaining 77% lies in the hands of state owned National Oil Companies.
Exhibit 3 Popular outsourced services across the oil and gas value chain
How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Service providers are adopting a global delivery model to ensure an integrated end-to-end network of operation centers with a range of BPO and ITO services, in addition to business consulting support. The horizontal services include:
Finance and accounting Order to cash, working capital management, procure to pay. Back office services Clearance and settlements, operations support, order management. Human resources and learning Performance management, compensation and benefits, training development. IT applications and infrastructure outsourcing.
Among industry-specific services, an important emerging solution is Energy Trading and Risk Management (ETRM). The purpose of ETRM is to minimize risk in the entire energy trading process cycle. This is done by ensuring complete coordination between the decision makers and the trading process, and by integrating all trading related data with the companys enterprise and supply chain solutions. This reduces any error scope which may happen due to manual intervention, and speeds up the entire decision making process for energy trading activities. In the midstream segment, the management of pipelines for natural gas is gathering popularity among service providers. Companies involved in distribution are seeking help from service providers to select storage units, access efficient means of gas distribution, and help in procuring distributors for the companies. An increased focus on engineering has entered the outsourcing space with services such as product design and automation for both upstream and downstream companies. The need to upgrade and expand infrastructure has added services such as equipment design, piping and layout design, control and instrumentation, and design-automation support, as part of the overall product design services. The discussion on outsourcing in this industry would not be complete without mentioning the support offered by IT companies and the role they play as systems integrator. Oil and gas companies are looking to standardize and streamline their applications and processes across a single network globally rather than have multiple systems and services in different locations. The enormous scale and size of the oil and gas companies, and the increasing emphasis on technology and innovation, has created demand for services such as ERP installation and maintenance, application development, and data support.
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How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Case study: Infosys provides POM solutions to a leading Oil and Gas major
Business challenge The client, a leading Oil and Gas company wanted to revamp their purchase order management (POM) creation process for materials and services. Their existing system had multiple non value adding steps (e.g. duplication of quality checks) with inappropriate load balancing (idle time due to varied time requirement of process steps) leading to bottlenecks in productivity Infosys implemented lean technology to identify all the non value added steps in the process. These steps were then either automated or merged with other links to shorten the overall process. Group Allocation methodology was then used to reduce the service queue and avoid load imbalance in the POM process As a result of this partnership, the company cited the following as some of its benefits: 13 of the 20 steps were identified as non value added steps and eliminated Efficiency enhancement of over 100% leading to lower investment costs and order creation assets Savings of USD 791,000 per year
Solution
Benefits accrued
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Latest deals
The following table captures some of the significant outsourcing deals in the oil and gas industry over the past five years.
Date signed
Service provider
IBM, TCS, Infosys, Wipro
Client
Key processes
Core details
September, 2009
BP
IBM Manage enterprise applications and integrated service desk operations. TCS Manage energy trading operations. Infosys Manage and operate certain business systems. Wipro IT applications development and maintenance services.
September, 2009
DCS
ExxonMobil
Tenure: NA Value: NA Tenure: 5 years Value: $12 million Tenure: 5 years Value: $4 billion
September, 2008
PWC
March, 2008
AT&T Manage network and telecommunications. EDS Manage desktop and helpdesk support. T-Systems Manage data center support. Provide HR support for administrative and employee benefits. Manage finance and accounting services and back office finance operations.
July, 2007
HP-EDS
Total SA
January, 2005
Accenture
Talisman Energy
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Appendix
Key service providers in oil and gas outsourcing
Name of provider Accenture Headquarters Oil and gas service areas Key insights
Dublin, Ireland
Contact center Billing and payments Debt collection Back office billing Finance and accounting HR Learning and development Procurement
Founded the Accenture Global Energy Board, whose members comprise directors of leading energy companies, and whose purpose is to open a forum to discuss major energy issues. Has an extensive global delivery network with centers in five continents Asia, North America, South America, Europe and Africa.
Aegis
Mumbai, India
Finance and accounting Supply chain management Sales management Receivables and collections Meter operations and billing Customer surveys and email support
Operations in three countries USA, South Africa, Australia. Strong near-shore/onshore capabilities for traditional BPO services.
Capgemini
Paris, France
Asset lifecycle management Supply chain optimization Finance and accounting Retail and distribution support IT support Operational performance improvement
Capgemini has over 200 oil and gas clients in more than 30 countries. Provides an oil and gas Center of Excellence to offer consulting, technology and outsourcing services. Has over 20 years of experience in this sector.
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Headquarters
Key insights
Offers high value ITO services such as data warehousing and business intelligence solutions, in addition to traditional BPO services.
CSC
Systems integration Application management Data center operations IT infrastructure support Carbon managed service
Offers a unique solution for oil and gas companies to reduce their carbon footprint and ensure regulation to the EPA 40 CFR Greenhouse Gas reporting compliance.
HCL
Noida, India
Customer care and billing Work and asset management Content management Engineering and automation Supply chain management
Strong capabilities in ERP services since acquiring Axon, a UK based transformation consultancy in 2008. Has over ten years of industry experience. Robust background in engineering design and automation services. Focuses on next generation business intelligence solutions with an emphasis on cloud computing modeling.
HP
IBM
Business process management IT support Workflow management Business intelligence Regulatory compliance support Application management
Offers a vast range of industry specific IT tools and services for all segments of the Oil and gas value chain. Has opened a dedicated Centre of Excellence in Norway for the oil and gas industry.
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Headquarters
Key insights
Bangalore, India
Finance and accounting HR support Order management Procurement Digitization and document control Data quality and master data management Knowledge services
Offers a robust end-to-end data management framework. Strong delivery model consisting of on-site, offshore and nearshore support across twelve delivery centers in eight countries.
TCS
Mumbai, India
TCS has over 2,000 consultants and has completed over 100 engagements in the oil and gas industry.
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Headquarters
Key insights
Bangalore, India
Upstream Consulting Digital Oil Fields Upstream Data Management Collaboration Downstream Fleet Card Management Retail Automation
Recently acquired SAICs global oil and gas IT services business which brings with it new domain capabilities in the upstream Oil & Gas space, especially in the areas of Digital Oil Field, Petro-technical Global Data Management and Petroleum Application Services. Wipro will use its new positioning for making further inroads in the Upstream space and to offer end to end O&G services. Wipro and SAIC combined have 40+ O&G customers, including all of the Top 6 Majors.
Corporate Functions HSE/Green IT Security Learning SoX Compliance Support/ Maintenance Trading End to end automated test suite for ETRM systems System Support and Maintenance for mission critical ETRM apps Investment Analytics
Source: HfS Research, 2011
Serving O&G majors in 25+ countries including US, UK, Canada, France, Russia, Brazil, Australia, China, Netherlands, Poland, South Africa, Kazakhstan, Uganda, Nigeria, Tunisia, Morocco, Qatar, etc.
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How Is Outsourcing Fueling the Oil & Gas Industry? May 2011
Reetika Joshi
Reetika Joshi contributes regularly to HfS Research's BPO research coverage, in areas such as analytics and vertical processes. Reetika is a Senior Research Analyst at ValueNotes Sourcing Practice, based in Pune, India. She currently tracks the outsourcing industry, with a special research focus on the fastgrowing technology-enabled learning segment. Based in India, she has undertaken several research assignments across the outsourcing spectrum, including market studies in niche BPO and KPO areas such as medical transcription, research and analytics and e-learning. Over the last few years at ValueNotes, she has had the opportunity to work on multiple bespoke research services for outsourcing providers, including in-depth competitive intelligence, investment opportunity assessment and custom publishing. Reetikas work has appeared in many industry-relevant publications and websites, including Outsourcing magazine, Global Services Media and the Horses for Sources blog. She has presented her views on the state of the outsourcing at various conferences. A strong believer in the power of communities, she manages ValueNotes Sourcing Practices corporate blog, as well as an e-learning industry knowledge-sharing group on Linkedin. Reetika has completed her Masters in Marketing Management with distinction from Aston University, UK, receiving Beta Gamma Sigma honors. She was awarded the Accenture prize for Best Student on her course. Her final year dissertation was titled Learning from Management Mistakes: Are Todays Top Business Students Prepared for the Flawed Realities of the Business World?. Prior to this, she received her Bachelors in Business Administration with distinction from Symbiosis International University, India. You can contact Reetika at reetika@hfsresearch.com.
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