Gerd Leonhard

Futurist, Author, CEO

TheFuturesAgency

of Business

The Future

The future is already here!

The world is becoming rapidly interconnected

- businesses models need to become interdependent

The future is already here!

Used-to-work... is useless

The future is already here!

Our businesses are increasingly subject to radical change due to technology

Expect more leaps, everywhere

The future is already here!

We are becoming... People

of the Screen

The future is already here!

The future is already here!

Technology just made another 5 huge leaps:

Social Local Mobile Cloud Video

SoLoMo

SoLoMo: Consumers are leaping businesses that stick with business as usual will wither

SoLoMo Examples

Radical Consumer Empowerment:)

Was...

Is ... will be...

In the future, a free customer will prove more valuable than a captive one *Doc Searls

The future is already here!

B2B Use of SoLoMo is exploding

Source: Zendesk

The future is already here!

...everywhere

Mobile First

The future is already here!

The future is already here!

#1: Foresights need to be part of everybodys job, every day

The future is already here!

#2: Mobilize or be ignored

The future is already here!

#3 Go SoLoMo (Cloud-Vid)

The future is already here!

#4 Delight your customers:)

The future is already here!

Delighting customers...

The future is already here!

#5: Re-imagine your business. NOW.

The future is already here!

#6: Explore new roles

The future is already here!

#7: Make bold - but not stupid - moves!

was: paid

Now: free

#8: Leave silos behind

The future is already here!

The future is already here!

#9: Disrupt or be disrupted

The future is already here!

#10: Use technology naturally

The future is already here!

#11: Speed over Perfection*

The future is already here!

(em)brace

About Risks ... and Speed

The future is already here!

# 12: Get real-time and personal with social customer service

The future is already here!

#13 Expect - and give - serious honesty

#14: Set your customers free

The future is already here!

Open is the new captive

The future is already here!

#15: Give something to get something

The future is already here!

#16: Interaction before transaction

The future is already here!

# 17: Create RTP - Reason-to-Pay - or dont get paid!

The future is already here!

# 18: Consider Freemium

LinkedIn Skype Google Amazon Dropbox Evernote Flickr ...

The future is already here!

# 19: Involve your customers and partners to co-create your future

thanks to

The future is already here!

#20:

Become a Publisher!

The future is already here!

Thank You!
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