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IN THE MATTER OF
GENERAL ELECTRIC COMPANY
Introduction
In March 2004, General Electric (GE) signed a contract to
purchase InVision Technologies for approximately $900 million.
Both companies manufacture non-destructive testing (NDT) x-ray
and inspection equipment. According to GE’s website:
“The use of NDT is widespread. NDT equipment can help
ensure the quality of newly manufactured components for cars, rail
or planes. It can also be used in the field to determine the level of
corrosion in oil, gas or water pipelines or check the structural
condition of an aircraft or railcar.”
The Federal Trade Commission challenged GE’s acquisition of
InVision, claiming the combined firms would eliminate “actual,
direct, and substantial competition” for three types of NDT
equipment: standard x-ray cabinets, ADR-capable x-ray systems,
and high-energy x-ray generators. The FTC’s complaint said the
merger would make GE the “dominant supplier” in all three
markets, allowing the company to “unilaterally exercise market
power” and raise prices. The FTC argues that allowing a firm to
IN THE MATTER OF GENERAL ELECTRIC COMPANY
Comments
The FTC’s complaint and supporting documents provide no
verifiable evidence to support the Commission’s broad antitrust
claims. The complaint refers to the three markets as “highly
concentrated,” but no specific data is provided. In most merger
review cases, the FTC relies on the Herfindahl index to measure
market concentration. Although the Herfindahl index has little
economic merit, it is still the principal statistical analysis used in
government merger challenges. The FTC did not disclose any
Herfindahl index information for the three markets.
The proposed order is designed to “ensure that the competitive
environment that existed prior to the acquisition is maintained.”
The FTC believes new competitors won’t enter the market absent
government coercion. The complaint says, “[e]ntry into into each of
the relevant markets is a difficult and time-consuming process,”
because of the time and cost of developing products, establishing a
service and support network, and “developing the necessary brand
reputation and customer acceptance.”
The FTC’s negative view of free markets, however, exposes a
flaw in the agency’s demand for intervention. If the market cannot
produce viable competition because the process is too “difficult and
time-consuming,” then how can a competitor created by nothing
more than the government’s initiation of force succeed? The FTC
assumes it can predict market outcomes and intervene to produce a
desired result (or avoid an undesirable result). But markets
represent a dynamic process of trial, error, and feedback. A free
market rewards firms that invest the time and resources into
creating wealth by developing new and more efficient methods to
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IN THE MATTER OF GENERAL ELECTRIC COMPANY
Conclusion
For the reasons discussed above, the FTC should withdraw the
proposed order and dismiss its complaint against General Electric.
Respectfully Submitted,
S.M. Oliva
President
Citizens for Voluntary Trade
Post Office Box 66
Arlington, VA 22210
(703) 740-8309