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LinkedIn
Quick Start Guide
7 Quick-Start Tactics to Get You Jump Started On LinkedIn
~ByNathanKievman~
Disclaimer:LinkedStrategiesisNOTassociatedwithLinkedInCorporationinanyway.International Copyrightlawsprotectthematerialcontainedinthisreport.YoumayNOTreproduceorresellthe contentinanymanner.TheinformationinthiseBookisforinformationalpurposesonlyandinnowayis thistobeconsideredlegaladvice.
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TableofContents
WelcometotheQuickStartGuide.......................................................................... 3 HowtoConnectwithLinkedStrategies...................................................................3 WhatisLinkedInandWhyShouldICare?...............................................................4 ABusinessCaseforUsingLinkedIn.......................................................................... 5 Opportunities........................................................................................................... 6 Assessment.............................................................................................................. 8 Objectives:............................................................................................................. 10 7QuickStartMarketingStrategiesandTactics.....................................................11 QuickStartFoundations ......................................................................................... 12 TakeControlofYourImageandBrand..................................................................14 ProfileMastery....................................................................................................... 15 5QuickStepsYouCanTaketoOptimizeYourProfileinLessThan30Minutes....17 MastertheConnectionProcess............................................................................. 20 HowtoExpandYourNetwork................................................................................ 21 WhatNottoDotoExpandYourNetwork..............................................................22 ContributeRealValue......................................................................................... 22 ReachYourTargetAudience.................................................................................. 24 The7StepstoCreatingInboundInquiriesThroughLinkedIn:...............................26 GetbyGivingRecommendations........................................................................... 27 UseGroupstoGenerateHighValueTrac...........................................................29 AbouttheAuthor................................................................................................... 32 RECOMMEDEDRESOURCES................................................................................... 33 The All Inclusive Guide to Mastering LinkedIn eBook................................33 LinkedInMasteryVideoSeries............................................................................ 36
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CheckouttheLinkedStrategiesBlog: LinkedStrategies.com/blog
ConnectwithmeonTwitter: Twitter.com/nathankievman
LikeusonFacebook: Facebook.com/LinkedStrategies
WatchusonYouTube YouTube.com/linkedstrategies
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NowthisisprettylightinexplainingtherealbenefitsofLinkedIninmyopinion,butthebottomlineis thatLinkedInisahugedatabaseof120+millionpeople,allofwhomyoucansearchandmostofwhom youcanmessagewithinminutes.Thatspowerful!Itsarealgamechangerforthesmallbusiness,sales peopleandmarketersaroundtheworld. Thissaid,mostpeoplebelieveLinkedInisajobplatform.Andalthoughitis,LinkedInissooooomuch morethanthat.Itisavirtualrolodexthatallowsyoutofindanyone,knowagooddealofinfoabout themandinitiateaconversation.Youcandothisinaoneononebasisorasascaledmarketing initiative.Additionally,itisthefastestwaytoknowwhoyourfriendsknowthroughadvancedsearch.So enjoyyourlearningtocomeandtakefulladvantageofthisamazingresearch,businessdevelopment andtalenttool.
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HereisasnapshotofthepotentialLinkedInholdsforyouandyourbusiness. LinkedInisa: 1. ProfessionalPortraittotheWorldParticularlytoyourpotentialclients,partners, alliances,etc. 2. NetworkBuilderConnectonaprofessionallevelwithotherswhowillbeofbenefitto youeithernoworatsomepointinthefuture. 3. MessagingAllyApowerfultooltopromoteyourmessagetohundredsofthousandsof peopleforfree. 4. TracGeneratorReachupwardsof500,000+emailboxesinanygivenday. 5. ResearchToolFocusinonyourtargetmarket. 6. BrandingandPositioningToolElevateandenhanceyourpersonalandbusinessbrand. 7. AttractTargetedPeopleGetnoticedbyclients,partnersandalliancesyoudesireby demonstratingtopicsmasterythroughyourprofile,keywordoptimization, recommendations,andcontentsharing. 8. CommunityDevelopmentVehicleOpportunitytocreateyourowngroupornetworkof targetedclientsbyleveragingLinkedIns60+millionusers. 9. WaytoHelpOthersItisasafeandsecurevehiclebywhichtohelpothers. 10. MarketingFunnelAutomationAttractyourmarketintoyourcircleofinfluenceand establishautomatedleadgenerationprocesses,whichwillpresentyoutohundredsor eventhousandsofpotentialclientseverymonth.
Opportunities
Ifyouareabusinessowner,aprofessional,strategist,consultantorsimplyinterestedinmaximizingthe useofLinkedIn,youwillfindthistooltoservemultipurposes.Ononehand,itallowsforcheaper marketingcostsusingSocialMarketing.Whilethisplatformhasalearningcurveandtakestimeto managedaily,theinitialcostsareminimal.SocialMarketingallowsyoutocreateamoreintimate relationshipwithyourclients.Hereyouwillbeabletoreadyourclientsprofilestogetanimproved understandingofhowtheyoperate,discussconcernsandtargetthoseyouwanttoreach.
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Byansweringthefollowingquestions,youcanbegintogainsomeinsight: 1.Whatareyourmarketinggoals? _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ 2.Whatareyourbusinessgrowthobjectives? _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ Youcanachievespecificbusinessobjectivesthroughgroupdiscussionboards,whichwillallowyouto targetspecificclients,increaseyourreachtonewclientsandestablishexpertcredibility.LinkedInallows youtounderstandtargetclientsbetterthroughresearchpolls.Youcancreatepartnershipsandalliances withotherlikemindedbusinesspeopleandevenusethisasadevelopmenttooltocreateyourown AdvisoryBoardandBoardofDirectors. Takeamomenttoanswerthesequestions: Ifnot,takesometimetolearnaboutthewaysthatthisplatformisimportanttoyourbusinessgrowth andexpansion. Ifyouarelikeme,yourgoalsaretoenjoylifewhileimprovingyourbusiness,communicateasan authoritytoyourtargetmarket,buildbetterstrategicalliancesandmakemoremoney.Right?Lets continue. Whatareaswouldyouliketolearnmoreabout? Whatareyourareasofweakness? Areyoufamiliarwithallofthesetools?
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Assessment
Mostcompaniesknowtheirfocusortargetgroup.UsingandunderstandingLinkedIntoolsand resourceswillallowyoutobroadenthisbase. Whoisyourcompanystargetmarket? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Onceyoulocateyourspecifictargetmarket,researchkeypeoplewithinthisfieldusingakeyword search.Youcanresearchindustries,industryleadersandcompanies.Onceyouveidentifiedtheleaders inthisindustry,youcanviewthegroupstheyhavejoined.Youmayconsiderjoiningthesegroupsat somepoint.Utilizingthismethodofresearchallowsforaquickassessmentofthenumberofpeoplein theindustry. Howmuchcompetitionisalreadyinthisspace? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Youcananswerthisquestionbydoingsomeresearch.GotoLinkedInshomepageandyouwillfinda tabforgroups.Gointogroupsandsearchforyourcompetitionusingkeywords.Evenifthemarketis huge,youstillcanbeginyourowngroupatsomepoint.OneofthekeystousingLinkedInsuccessfullyis tomastertheGroupConcept. Groupsaremadeupoflikemindedindividualswhoareallinterestedinthesametypeofinformation.In ordertolearnmoreaboutthesegroups,itwillbeimportantforyoutojointhem.Youcanquickly analyzethenumbersbysearchingunderyourtopicsofinterest.
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Onthesearchtoolspage,youwillfindmoreoptions.Forexample,youcansearchforlocalgroups, whichisoneofmanyadvantagesoeredbyLinkedIn. CanIbenumberone,two,orthreeinthiscategory? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Youwillsoonfindthegroupsthatdominatebythenumberofmembers.Thesegroupleadershave alreadymasteredLinkedIn.However,ifyouapplythestrategiesinthisguideandourresourcesat www.LinkedStrategies.comyouwillbeabletocreateyourownnichegroup. Whatareasofourcompanycanthissocialplatformbenefit? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Isitcustomerservice,marketing,sales,innovation,PR?Thelistisendless.Whilesocialmediais consideredmarketing,itismuchbroader.Youcanuseyourgrouptodiscussproductdevelopment, obtainfeedback,findoutwhatyourcustomerswantandmonitorhowtheirneedsarechanging. WhatuniquevaluepropositiondoIbringtothismarket? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Whatdoyouhavetooeryourclients?Everyonewantsvalueandinorderforthisplatformoranyother socialmediaplatformtowork,youneedtobevaluedriven.Creatingresourcestogenerateincomeis important.Takeastockofyourinventory.Doyouhavearticles,blogposts,videos,interviews,podcasts, whitepapers,eBooks,booksorwebinars?Ifthisisanareaofweaknessforyou,considerputtingsomeof theseproductstogetherbeforedelvingintotheLinkedIncommunity.
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Objectives
UsingLinkedIntoprovideaselfsustaining,brandpositiveandselfpromotingdigitalcommunityof criticalmassfullofyourtargetmarketisoneofthemainobjectivesofusingthisplatform.Pivotalto usingLinkedIntomaximizethepotentialforyourbusinessisthephilosophyorstrategybehindusingthe sitecorrectlyversusincorrectly.Understandingtheimportanceofdevelopingacommunityisthefirst stepincreatingamarketingfunnelthatattractsyourtargetmarketandmovesthemthroughaprocess wheretheyareeagertopayyouforyourproductorservice.Thesenewclientsarelikelytorefertheir family,friendsandbusinessassociatestoyou,allthewhileravingabouthowyouhelpedthem. Thefocusistocreateasystematicapproachtousingthesocialmarketingmethodsthatyieldresults. ThisLinkedInStrategyisnotrocketscience;infact,itsprobablymoreinlinewithMarketing101 strategies. Youmustalwaysputyourclientsneedsfirst. ThesadtruthisthatmanypeopleengaginginthediscussionboardandelsewhereonLinkedInarenot valuedriven;thismeanstheyareconcernedonlyforthemselves,whichisextremelyobviousthrough theircommunications. Putyourselfinyourtargetaudiencesshoesfirst.Ifyouapproachthemhonestly,ethicallyandmost importantly,withvalue,thenyouwillattainsuccess. Genericallyspeaking,peopleareinterestedinthemselves.Theyareattemptingtofillaspecificneedor focusonacurrentgoal.Therefore,ifyoucouldbeamasteratdiscoveringthatfocus,orunderstanding theneedsofanentireindustryandthenfocusingyouroeronthosespecificneeds,youcould accomplishyourgoalsatrecordspeeds. Thisisjustthebeginningofthestrategicprocess.Thereareseveralmoreaspectstograspinorderto achievesuccessonLinkedIn.
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Step1: Identifyanobjective Step2: Identifytargetclientsthatcanhelpmefill thisobjective Step3: Identifytargetgroupsthatcontainthe targetclientsandjointhem Step4: Identifytheneedsoftargetclientsand learntheirhopes,dreams,andfears Step5: Helptargetclientsbysharingresources, news,questions,comments,etc. Step6: Engagetargetclientsandthenconnect. Step7: Createanopportunityforavalueadd experiencewithasoftsell
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c. Searchyourconnectionsnetworksforreferrals d. Usetoimportyourdatabase e. Capat30,000connections 5. Applications a. OpportunitytoaddvideostoyourLinkedInPage(viewmyprofileforhowtovideos www.linkedin.com/in/nathankievman) b. AddapplicationsBlogs,WordPress,GooglePresentations,ReadinglistbyAmazon, Twitter,etc. c. Bestwaytomakeaprofiledynamic 6. SearchBox a. BestusedforSalesProfessionals,Entrepreneurs,Networkers b. UseforJVorStrategicAllianceidentification12 7. Jobs a. ThepublicsmainidentificationwithLinkedIn b. Greattooltofindjobs c. HRDepartmentscanuseforpassiveoractiveclientsearches 8. AnswersUsetheQ&Atopositionyourselfasanexpert a. Getandgiveanswers b. Bestusedforregional,localprofessionalsthatarelocationbased c. Greatforumofinformation d. UsetobuildBestAnswersawardsbyusers 9. CompaniesGreattooltosearchforpeoplewithinaspecificcompany 10. Outlooktoolbar 11. InternetExplorerorFirefoxtoolbar 12. Pollstheabilitytoobtainfeedbackfrommembers 13. ReadtheLinkedInBlogathttp://blog.LinkedIn.com/ 14. StayuptodatewithwhatisnewonLinkedIn a. http://learn.LinkedIn.com/whatsnew 15. TermsandConditions a. Ifyouaregoingtousethisforbusiness,knowwhatcanandcantaectyoureorts.
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Profile Mastery
Asyoureadthroughthissection,feelfreetopullupmyprofileandmodelit.Youcanfinditat: www.LinkedIn.com/in/nathankievman.Anotheroptionistohaveuscreate,setup/overhaul,or optimizeyourprofileforyou.Toinquireaboutthisservice,pleasevisitwww.linkedstrategies.comand completethecontactform. Hereisanexampleofaprofilepageoverhaul: BEFORE:
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AFTERaPROFILEMAKEOVER:
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5 Quick Steps You Can Take to Optimize Your Profile in Less Than 30 Minutes
Step1.ProfessionalHeadline: Yourprofessionalheadlineisasnapshotofyou.ThinkofitasyourLinkedInelevatorpitch.Youhave sevensecondsinwhichtocatchtheonlookerseye,thenanother13secondstocompelthemtotake action.Youhaveonly120charactersinwhichtodothis.Thoughtherearemanyphilosophiesonthis topic,wemodelthefollowingstructuresforcreatingProfessionalHeadlines. ValueProposition|ValueProposition|Trust|Credibility|Title Title|ValueProposition|UniqueSuccess|WhatYouDo|Trustand/orCredibility Title|UniqueSuccess|ValueProposition|WhatYouDo|Trustand/orCredibility Thisisvital.Youcannotbecompellingtoyourmarketifpeopledontknowwhatyouoerorhowtosee yourvaluepropositionquickly.Usecautionnottooveroptimizewiththeexactsamelistingsasyoumay violateLinkedinspolicies.ThekeyistoincludekeywordrichtitlesthathelpLinkedInproperlyindex yourprofile. Step2.WebsiteLinks Includehyperlinkstoyourwebsitesoraliatesitesthatcorrelateandcomplementyourvalue proposition.Useallthreeoptionsdonotleaveanyout. Ideally,youwouldhavealinktoyourwebsite,blogandaPRpieceaboutyou.IfyoudonthaveaPR piece,thenworkongettingone.Thisshouldincludeinformationaboutyourcompanyandyourself.You canalsoreferenceacomplementarywebsiteasanaliateifyoudonothaveanothersiteorPR resources.
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Whenchoosinganoptiontonameyourwebsitelinks,orselectingtheoptionthatreadsMyWebsite, selecttheotherlinkandwriteinthename/keyword/brandthatyouarepromoting.Thisallowsfor furtherkeyworddominanceinyourparticularbrandorindustry. Step3.VanityURL BesurethatyourpublicLinkedInURLiseitheryourfirstandlastnameorsomethingclosetothatifyou haveacommonname. IfyouhavealongtailkeywordthatyouwouldliketouseforyourLinkedInPersonallink,thanyoumay receivegoodsearchenginerankingsforthis,howeverIdonotrecommendthisprocessasitcanmakeit hardforLinkedInmemberstofindyou. Step4.Summary/BodyDescriptions IliketomodelthefollowingcriteriaforanycommunicationsonLinkedInorontheprofile. Brief Concise Compelling Professional Carefullyselectingtheorderofinformationyouwishtoshareinyoursummaryisimportantbecauseyou wanttodrawtheeyeoftheclienttohighimpactstatementsorwords.Usebulletpointstodrawthe eye.InordertoaddbulletpointstoaLinkedInProfile,youwillneedtocreatethebulletsinaWord documentandcopypastethecontentontoLinkedIn.
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Thiswillallowyoutofamiliarizeyourselfwiththepulseofthegroup.Youwillseewhothepeopleinthis spaceareinteractingwithandlearnhowyoushouldposeyourquestions.Providingrealvaluewillcause membersofanygrouptoengagewithyouandtoappreciatethevalueyouoer. StepstoCreatingRealValue: 1.KnowyourTargetAudience 2.Speaktotheirissues,notaboutproductsorservices 3.Marketresearchtoverifycrowdsourceinthegroup 4.Testitpostcommentsandseeifyougetresponsesortracfromit 5.FrameyourcommentswithapassivevoiceIfyouorYoumayenjoy AdditionalWaystoAddValueonLinkedIn: UsetheQuestionsandAnswerssectionofLinkedIntohelpbuildyourauthorityonspecifictopics.Each week,theanswersthatareawardedBestAnswerbythefacilitatorofthequestionsaretalliedand LinkedInawardsthemostBestAnswersrankingsonthetopofthepagejustbelowtheAnswers Category. Additionally,ifyouhaveknowledge,assets,products,services,etc.,thenbegeneroustoyour connections.Ifpossible,givefreelyatleastonceadayinsomewaythatismeaningfulandhelpful. Oneexampleismyblog,www.LinkedStrategies.com/blog.Ialsoperformcharitableworksanddonatea percentagetothoselessfortunate.Lifeisbiggerthanourinitialproblems.Nomatterhowdicultwe believeourparticularsituationtobe,someoneelsehasahardertime.So,mytwocentsis,ifyoulivein gratitude,itwillchangeyourlifeforever!
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Theresultsaredrasticallydierentwhentrust,credibility,andcommunicationchannelsareincluded.As acompany,youmustintegrateacommunicationstrategythatispersonalinnatureandhasthelook andfeelofanindividualversesthecompany.Alwayskeepintegrityandauthenticityattheforefrontof anycommunicationorcampaignyourun. AwonderfulexampleofthisisChristine Comaford.Sheisbrilliantandamazingat creatingTrust,CredibilityandRapport.She masterfullyusessocialmediainthiscase LinkedIntoattract. ThenexttimeIreceivedanemailinviting metospendmoneyononeofher workshops,Iopenedmywallet!NowIam Christinesclient.Thisallcameaboutfrom providingrealvalueconsistentlyenoughto createTrust,Credibility,andRapport. Whatdoesthismeantoyou? Modelthisscenario,buttailorittoyourtargetaudience,attendthesamegroupsandgivefreely.Put yourselfinyourpotentialcustomersshoes.Youareanunknown.Thereisnorelationship.Youwould neverattempttoaskastrangertomarryyouonthefirstdateandifyoudid,youwouldmostlikelybe turneddown.Sowhytrytoselltoastranger?Spendingagreatamountofenergyandmoneyforlow returnsistheoldwayofmarketing. Turntheprocessaroundbycreatinginboundinquiriesandattractingyourmarket.Thefollowingsteps referenceasimpledescriptionofaninboundmarketingfunnelprocessthatyouoryourbusinessshould modelandfollowwithinLinkedIn.
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Step1: Knowyourtargetaudience Step2: GivehighvaluecontentforFREE! Step3: ExchangefreecontentforOptingIn Step4: Setupabackendcaptureprocessoptin pages,teleseminars,webinars,etc. Step5: Interactwithtargetaudienceongroups Step6: Answerquestions Step7: AttractpeopleintoyourSocialCircleof Influenceconnectionsorgroup
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AccordingtomygoodfriendJoePulizzi,authorofGetContentGetCustomers,Fortune500companies arecurrentlydedicatingover20%oftheirentiremarketingbudgetstofreecontentandheexpectsthis numbertogrowtonearly50%overthenext10years! Youmustgivefreely.DontbescaredbecauseLinkedInandthesocialnetworksoerthesame opportunitytosoloentrepreneursasitdoesbigbusinessitsallaboutbuildingrelationships.Ifwelook attherootemphasisofrelationships,wewillfindthecoreofcreatingqualityinteractionsoccursby givingfirst.Canyoudothis? Givingisthecenterpiece,thenewmodelofinternetinteractionandeMarketingwherethereisa constantstreamofinformationoverload,confusion,andclutter.Everyoneisattemptingtobreak throughthebarriers,peakourinterest,andcatchholdofourattention,evenifonlyforafewseconds. Relationshipscutthroughalltheclutterinstantly,bestowinguponustrustandcredibility,whichinturn leadsourmarkettotuneintoourmessagebecausetheyassociateuswithvalue.Nolongerarewean interruption! ToachievetheGivingprincipleonLinkedIn,applyanyofthesefollowingstrategiesortactics: 1.HaveaBenefitdrivenmindsettowardyourclientsandpeers 2.Demonstrateyoucarebysendingoutrecommendations,referrals,orintroductions 3.Answerquestionsfreelyinareasofexpertise 4.Providefreecontenttoyourtargetmarket
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Spamminggroupswiththesamemessagesoverandoveragain PostingIneedaJob
LinkedInQuickStartGuideNathanKievman
Unfortunately,eachgroupcontainsmemberswhoarerudeandnotinterestedinaddingrealvalue.They aresimplytherefortheirownbenefitsandpurposes.WhileIamingroupsformyownselfinterests,I understandthatifIdontprovidevalue,IwillbepushedoutsideoftheCircleofTrustandnotbe allowedbackin. Weultimatelywanttogeneratetractoourwebsite,promoteourbrand,reachaspecificaudience and/orbuildourbusiness.Alloftheseleadtoreachingourbusinessobjectivestypicallyincreased revenueorinteractionwithkeyconstituents.Thisisunderstandable,butthedesiredresultsare obtainedaftergivingvaluefirst. Groupsallowformanymarketingopportunities.Twoofthemainopportunitiesarethroughgroup discussionsandnewsarticlesubmission.Inmybook,Ishowyouhowtousediscussionposting strategiestogetintohundredsofthousandsofemailinboxesonanygivenday.Asforthenewsarticle submissionprocess,youcanusethismethodtoactivelygeneratetractoyourblogortoarticlesites suchasEzine.com. Oneofourclientsimplementedthisstrategyanddocumentedanincreaseintracfrom2,000unique monthlyvisitorstojustunder20,000uniquemonthlyvisitsinjustacoupleofmonthsbyapplyingonly thisstrategyasthedriverforthattrac. Gointoanygroupandclickonthenewstab.Youwillseeabutton/linkthatsaysSubmitaNews Article.SimplypastetheURLofyourarticlefromyourblogorarticlesiteandhitsubmit.Youredone. Duplicatethiseortinallapplicablegroupsandwatchthetracstarttofilterin. Afterreadingthisquickstartguide,Iaskthatyougoback,highlightyourareasofweaknessandworkon thosefirst.Thenlookoverthebookagainfornuggetsthatcanhelppropelyourbusinessintothenext level.Ifyouhaveanyquestions,joinourLinkedStrategiesGroupandpostyourquestioninthe appropriatefeatureddiscussion.
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Nathan Kievman is a highly sought after Digital Strategist, Speaker and Social Media Trainer with a heavy focus on LinkedIn and B2B social media initiatives. He uniquely bridges Business Strategy, Targeted Objectives and ROI with Social Media as the Founder and CEO of DemingHill, a Leading Social Media Consulting and Marketing Firm.
Mr. Kievman is also the Executive Editor of LI and Business, now with more than 14.5 Million subscribers, SocialMediaMags.com. Additionally, Mr. Kievman is considered one of the leading authorities on LinkedIn with a robust following as the owner of the number one LinkedIn Strategies Group on LinkedIn while having taught more than 35,000 people how to master the platform and he has authored three books on the topic, including the currently available, LinkedIn Mastery: An All Inclusive Guide to Mastering LinkedIn.
As the keynote speaker on Social Media Strategy for the National Speakers Association winter meetings in 2011, Mr. Kievman is also a respected authority in Social Media partly because he prides himself in walking the talk, demonstrating before teaching and practicing before sharing.
Companies hire Nathan for one of the following five reasons: - To initiate a Digital or Social Media Assessment - To establish a social media strategic plan tied to ROI - To engage top level thinkers in Social Media to assist in their Digital Strategy - To create a third party perspective on established Social Media Initiatives - To help establish greater trust and credibility with a specific target market through Social Media
He has consulted with Fortune 500 companies, INC 500 companies, well known business leaders and many small to mid-sized businesses. Mr. Kievman holds two masters degrees in Business and in Sports Administration from the highly acclaimed sports program at Ohio University. He is married to his beautiful wife Leah and has three vibrant children. He currently resides in Cleveland/Akron area of Ohio.
www.LinkedStrategies.com
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[Youcangetthisadditionalguideforaspecialdiscountedpriceforalimitedtimeat: http://www.linkedstrategies.com/quickstart/andscrolldownandclickAddtoCart.TheAll
Inclusive Guide to Mastering LinkedIn eBookgoesmuchbeyondthisQuickStartGuide.]
Dear Business Owners, Professionals and Job Hunters: Are you tired of hearing about all the leads to be found and money to be made through social marketing while youre spending hours trying to get business from social networking and other efforts? Imagine, instead, if you had specific targets for your actions, enabling you to generate leads, grow a massive network, become an authority, build traffic and create massive profits. Imagine discovering ways for executives like you to use LinkedIn, the #1 business networking site, to get:
Scores of highly targeted leads. Direct access to thousands and even tens of thousands of new prospects.
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Recruiting secrets to find top talent or, if youre top talent, to get placed in top companies.
Recurring revenue streams that operate on autopilot. Job offers that bump you several steps up the corporate ladder. Five and six figure business deals.
Get results like these, and more, from my All Inclusive Guide to Mastering LinkedIn eBook. This immediate download is more than 70 pages of solid, usable LinkedIn information. Everything you need to:
Avoid the one most common mistake 99% of all LinkedIn Users make when starting out. (It can hold you back from success and even be the kiss of death if you do it over and over again).
Create a powerful and effective Profile that gives you an engaging and dynamic introduction to more than 39 million LinkedIn users.
Quickly understand and master the most important areas, tools, and resources on LinkedIn that get you up-and-running smoothly in minutes.
Easily skyrocket your connections and Im talking true, high quality connections, not some random group of people that are interested in you or your industry.
Use top secret step-by-step Power User tactic that you can use to open lines of communication with the most powerful LinkedIn members. This foot in the door method makes them want to connect.
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Start using LinkedIn Groups to become a recognized industry expert, generate leads, locate job opportunities, and drive highly targeted traffic to your website all in just minutes a day.
Discover the easy-to-follow action lists for the powerful LinkedIn business building methods used by the top 2% of all members. Use these to turn LinkedIn into a wealth-building opportunity machine.
What People Are Saying Nates succinct strategies teach how to improve ones expert status with a Five Step approach on LinkedIn. He also enumerates how to improve ones professional development and how to leverage ones relationships on LinkedIn to improve your value in the marketplace and that of your service offering. Youll be taking the lessons learned to the bank. Melanie Morris I have a vision to use social media to help us make the world a better place. Nathan is an expert at that. Im an expert at running Disneys world-class service. Disney is large and slow. Nathan is a man of action and so am I. Thats why we might be destined to work together. Id be honored to link and see how we can help each other. Carpe diem, Jeff Noel Nate, thank you for sharing these amazing strategies. I am starting a consulting business that helps companies grow, and this has just opened an entire vista of new possibilities. In Him, Richard Shatto
[Youcangetthisguideforaspecialdiscountedpriceforalimitedtimeat: http://www.linkedstrategies.com/quickstart/andscrolldownandclickAddtoCart.TheAll
Inclusive Guide to Mastering LinkedIn eBookgoesmuchbeyondthisQuickStartGuide.]
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Imagine Hundreds of Thousands of Potential ClientsAll in Your Specific Target MarketExcited and Waiting to Talk to You
This is the Power of LinkedIn when Combined with the Right Strategies
Mastering LinkedIn should be an integral part of your market positioning, putting you in front of your market as an authority in your niche. The success and opportunities LinkedIn provides, however, can be a challenge if you are not applying the appropriate strategies and tactics in line with your business objectives. Discover how to use the endless supply of business opportunities LinkedIn provides by getting the LinkedIn Mastery Video Workshop with Nathan Kievman.
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LinkedInQuickStartGuideNathanKievman
The LinkedIn Mastery Video Workshop Watch four uniquely valuable 60-minute workshops featuring LinkedIn expert and Linked Strategies founder, Nathan Kievman; plus get bonus LinkedIn downloads. Watching the videos youll discover how to:
Use advanced networking opportunities Attract your SPECIFIC market to you with pre-established trust and credibility Develop Your personal or business brand Communicate with your target market through a focused, targeted and specific path Source high quality partnerships, joint ventures and strategic alliances Find experienced teams Accelerate your business success, credibility and speed to market Identify untapped markets and new opportunities with crowdsourcing Share your message consistently with potential clients Establish automated systems for an inbound marketing funnel
Keyword Optimization Video Mastery Assessment and Evaluation Worksheet Group General Worksheet Marketing and Promotions Worksheet Profile Optimization Worksheet Strategic Plan and Evaluation Worksheet Training Program AgendaHow to Find, Target and Message Your Target Market
GETTHESPECIALPRICE,DETAILSANDACCESSATwww.LinkedStrategies.com
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