Documenti di Didattica
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Documenti di Cultura
002
Spring 2013
1. True/False? Justify your response. If there were no diminishing marginal returns, all the rice humans wish to eat could be grown in a single flowerpot. 2. Suppose that the NYC pizza industry is perfectly competitive. All pizza restaurants have similar cost curves and the industry is currently in long-run equilibrium, with each pizza restaurant producing at its minimum average cost of $2.50 per slice of pizza. a. If there is a sudden increase in the demand for pizza, what will happen to the price of a slice of pizza? How will individual pizza restaurants react to that change in price in the short run? b. For the market as a whole, do you expect the quantity of pizza to change by a larger amount in the short or in the long run? Why? c. If the increase in the demand for pizza is permanent, what do you expect will happen to the price of pizza in the long run? 3. In a fictional nation, BigPharma has acquired a monopoly on the production of an anti cancer treatment. The company faces the demand and cost situation shown in the table below. Price Quantity Total Revenue Marginal Total Cost Marginal Cost Revenue $1,200 0 $350,000 $1,000 1,000 $450,000 $ 800 2.000 $600,000 $ 600 3,000 $800,000 $ 400 4,000 $1,200,000 $ 200 5,000 $1,800,000 a. Briefly explain whether you think BigPharma is a natural monopoly. b. According to the data above, what is the efficient quantity of anti-cancer treatment? c. According to the data above, what is the profit maximizing quantity of anti-cancer treatment? d. Suppose the government imposes a price ceiling of $400 per dose of anti-cancer treatment. What quantity does the monopolist produce? What is the profit of the monopolist? What is the consumer surplus created by this market? e. Suppose the monopolist produces the profit maximizing quantity. What is the profit of the monopolist? What is the consumer surplus created by this market? 4. In 2011, Sony announced that it had lost money selling televisions for the seventh straight year. Given the strong consumer demand for plasma, LCD and LED television sets, shouldnt Sony have been able to raise prices to earn a profit? Briefly explain.