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Investigation and pursuit for just the sake of technological advancement is not the End Game.
committees. The researcher must seek the involvement of industrial partners on their project monitoring and steering committees, as well as their participation via monetary or in-kind support of the project efforts. Before our AFS Research Board selects a project, even one that has good technical merit, they judge this participation and ask: Does the project have a steering committee representing industry? Have they demonstrated their interest and support of the need to conduct this work via letters of support, offers of monetary backing or in-kind support? Besides the technology being developed, we also look at these projects as a platform where the next generation of metalcasters can experiment and learn their craft. We must ensure that innovation is able to ourish. We encourage the researchers to think Outside the Box and look for game-changing solutions (not just incremental advances). They should seek opportunities in other sectors and disciplines, not just metalcasting or materials to help advance our technology. A good example of innovation was the interface by Dr. Sam Ramrattan at Western Michigan University (WMU) with Prof. Margaret Joyce of the WMU Paper Products Department. In seeking new approaches to control and improve coatings for molds and cores for metalcasting, there was a collaboration to review how coatings are managed in the paper industry. We must remember that investigation and pursuit for just the sake of
technological advancement is not the End Game. To be considered a success you must have the technology
We have many demands and constraints on our valuable human, intellectual, nancial and temporal resources. It is our responsibility as good stewards to maximize these resources for the benet of the industry.
implemented and being used. Technology transfer is not a one-way street. It is not just presenting a paper or lecture at a conference. Technology transfer requires a collaborative effort between the researcher and end-user. One way we have tried to determine our success in research implementation has been to recognize and reward shining examples of technology transfer. AFS established the Applied Research Award (the award was designed to symbolize the knowledge from a book pouring into a vessel to create a product) as one form of recognition. The goal of the AFS Applied Research Award is to recognize the principal investigators and metalcasting organizations involved with AFS funded research projects that have been effectively transferred to the metalcasting industry and provides demonstrated value on the plant floor. To succeed and sustain as an industry, we must improve. The funded research must lead to improvements in our: quality levels, predictive properties of simulations, material properties, workplace environment, energy requirements and usage, efficiency of our processes, sustainability, timeto-market, expanding our market, and economics and profitability. The technology must be integrated into the way we do business, and we must embrace it so it becomes an essential tool. The final key is to seek opportunities and venues to illuminate and inform the industry of these research successes. It is all about the end game of improving our industry and each of the 7 Is is needed to achieve this result.
Thomas Prucha