1. Kindly provide answers to the all questions below.

Note: The questions with the asterisk (*) sign are required and cannot be waived.

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1. Please select your gender group ?
Please select your gender group ? Female Male

2. Please select your marital status

Please select your marital status Single Married

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3. Please select an age group:
Please select an age group: 12-18 19-30 31-40 40-49 50-64 65+

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4. What type of phone would you like to have ?
What type of phone would you like to have ? Flip Phone Slide Phone Tough Phone Luxury Fashion Phone Smart Phone

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5. What parts of the "look and feel" of a mobile phone are important to you when choosing one ? "Feel free to rate more than one option"
1 (lowest) 2 3

1 (lowest) Screen Size Buttons Colour Weight Keypad Touch Screen

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6. How important is the design or style (Look and Feel) of a mobile phone to you as opposed to functionality ?

How important is the design or style (Look and Feel) of a mobile phone to you as opposed to funct Fairly Important Very important Extremely important

7. What size of the handset would you prefer ?

What size of the handset would you prefer ? Small Meduim Large

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8. What size would you prefer your screen to be ?
What size would you prefer your screen to be ? Small (1.0 to 2.4) inches Medium (2.5 to 3.5) inches Large (3.6 to 4.4) inches

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9. What method of interaction do you prefer when using mobile phones ? "Feel free to rate more than one option"
1 (lowest) Touch Screen 2 3

1 (lowest) Keypad Physical Button

10. Should the button used to disconnect a call be labeled as End, Stop, or should it be labeled with an icon?

Should the button used to disconnect a call be labeled as End, Stop, or should it be labeled with Stop Icon

11. Should the button used to connect a call be labeled as Send, Call, or should it be labeled with an icon?

Should the button used to connect a call be labeled as Send, Call, or should it be labeled with a Call Icon Other (please specify)

12. Would you prefer a single button that will start and end a call, or would you prefer two distinct buttons for starting and stopping a call?

Would you prefer a single button that will start and end a call, or would you prefer two distinct butto call? Single button to do both Two separate buttons: one to start a call and one to end it

13. Would you prefer having all of your incoming, outgoing, and missed calls listed together in your call log or would you prefer them to be grouped accordingly ?

Would you prefer having all of your incoming, outgoing, and missed calls listed together in your cal be grouped accordingly ? Listed together Listed in groups

14. Would you prefer your mobile phone to have its main menu presented as a numbered list or with icons?

Would you prefer your mobile phone to have its main menu presented as a numbered list or with ic Icons

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15. What functionality would you prefer to have on your Mobile Phone ? "Feel free to rate more than one option"

1 (lowest) Send / Receive Calls, and SMS Camera MP3 player Video Blue Tooth Social Media Applications Email Applications Games Calendar / Organizer Google maps Applications Store Document Reader (PDF, WORD)

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16. What do you consider important when choosing a mobile phone? "Feel free to rate more than one option"
1 (lowest) Functionality Name of Brand Look and Feel Applications Store Interoperability Connectivity Pricing Advert 2 3

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17. How much are you willing to spend on a mobile phone?
How much are you willing to spend on a mobile phone? 10-40 50-100 150-200 250-500 500-600 650+